Top 3 Core Objectives:
Kannaphon (Big) Phienlumleart, Director of Distribution explains what are the key factors they look for when it comes to technology.
“What we look for in platforms is flexibility, which allows us to ‘do central’ when we need, ‘do individual’ when we need, do reports individually but centrally, do the setup ourselves sometimes, and then other times let our hotels do it. That flexibility means, no matter the time or place, we can react. That represents who we are as a company.”
One single distribution:
SiteMinder Multi-Property removes complexity for revenue teams and boosts efficiency, by enabling hotel groups and chains to manage and distribute their rates centrally.
The team at Minor hotels expect to see more collaboration between marketing, distribution and revenue management through the implementation of the technology as well as benefits for hotel owners. Tighter knit teams will bring additional value, while, as Marcos points out, owners will see immediate gains from rates and promotions pushed out centrally, more regularly and in an accurate and timely manner.