Popular en Operations
Mejor Property Management Systems de 2024
Your hotel's core operating system to effortlessly manage bookings, guest experiences, and operations.
Mejor Staff Collaboration Tools de 2024
Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
Mejor Hotel Accounting Software de 2024
Tools to manage your hotel's accounting, budgeting and financial planning.
Popular en Revenue Management
Mejor Revenue Management Systems de 2024
Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
Mejor Channel Managers de 2024
Distribute your inventory to hundreds of channels to boost occupancy.
Mejor Business Intelligence de 2024
Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
Popular en Marketing
Mejor Hotel CRM & Email Marketing de 2024
Turn guest data into action with personalized offers, targeted communication, and automated workflows.
Mejor Booking Engine de 2024
The eCommerce shopping cart for your hotel's website.
Mejor Hotel Metasearch Management Software de 2024
Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
Popular en Guest Experience
Mejor Hotel Guest Apps de 2024
Enhance stays with a guest app offering amenities info, messaging, mobile ordering, and upsell opportunities.
Mejor Contactless Check-in de 2024
Empower guests with easy online check-in, personalized room access, and seamless upsell promotions.
Mejor Guest Messaging Software de 2024
Connect with guests instantly through real-time messaging, automated responses, and seamless communication.
INFORME
Four Ways to Use a Customer Data Platform at Your Hotel
Creado en colaboración con
Resumen
A customer data platform (CDP) unites, transforms, cleanses, and enriches millions of data points from across your tech stack. The CDP data feeds are used in operations, revenue management, business intelligence, guest communications, guest services, marketing automation, email marketing, personalization and digital marketing, loyalty initiatives, and more to dramatically improve the customer experience, efficiency and profitability. With this single data firehose, your hotel staff can take full advantage of the data, keeping guests at the heart of what they do. If you haven’t started thinking about a CDP, or are new to the idea of consolidating data at your hotel, here are some everyday use cases to illustrate the efficiencies of a CDP-powered hotel.
Lo que aprenderás
- Enable omnichannel communication by creating a unified guest profile
- Manage data privacy regulations more easily
- Allow personalized communication for every guest
- Scale and optimize smaller teams
DESCARGA LA GUíA
Four Ways to Use a Customer Data Platform at Your Hotel
También te puede interesar
Explorar todos los informesManténgase al día con los últimos consejos, tendencias e ideas sobre tecnología hotelera con el boletín mensual de HTR, theRewind
Únase a 50,237 ejecutivos de las mejores marcas como Accor, Marriott, Viceroy, Shangri-La, Rosewood, Expedia y AirBnB y reciba las últimas innovaciones y conocimientos en su bandeja de entrada una vez al mes.
Te has suscrito
Formato de correo inválido
Descargue el informe gratuito
¡Tu guía fue enviada!
Your guide was successfully sent to .