The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
Nous avons analyse 12 avis verifies d'hoteliers, compare les fonctionnalites, les tarifs et des etudes de cas reelles pour identifier les points forts de chaque plateforme. Le bon choix depend du type de votre etablissement et de vos priorites :
Internet Marketing Expert Group se distingue .
Neobookings se distingue en ease of use and customer support .
Notes comparees basees sur 12 avis verifies d'hoteliers sur HTR.
| HTScore |
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| Probabilite de recommandation |
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| Facilite d'utilisation |
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| Support client |
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| Rapport qualite-prix |
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| Prix de depart | Contact sales | Contact sales |
| Avis verifies | 0 | 12 |
Comment chaque produit se classe parmi les fournisseurs Agences de marketing numérique pour differentes tailles d'etablissements, types et regions — base sur les avis verifies d'hoteliers dans chaque segment.
Par taille d'hotel
| Segment |
Internet Marketing Expert Group
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| Petit (10-24 chambres) | — | #13 3 avis |
| Moyen (25-74 chambres) ▾ | — | #14 6 avis |
| Grand (75-199 chambres) | — | #10 3 avis |
| Tres grand (200+ chambres) | — | #22 0 avis |
Par type d'etablissement
| Segment |
Internet Marketing Expert Group
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|---|---|---|
| Boutique ▾ | — | #15 6 avis |
| Luxe ▾ | — | #14 7 avis |
| Enseigne / Chaine | — | #19 1 avis |
| Sejour prolonge | — | #10 3 avis |
Par region
| Segment |
Internet Marketing Expert Group
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| Europe | — | #17 2 avis |
| Asie-Pacifique | — | #21 0 avis |
When selecting a digital marketing partner for your hotel, the core challenge is finding a service that offers proven results, ease of use, and comprehensive support. Both Internet Marketing Expert Group and Neobookings aim to improve your online visibility and booking performance, but they approach this goal quite differently. While Internet Marketing Expert Group covers a broad scope of online marketing services, Neobookings specializes in tailored hotel digital marketing strategies backed by substantial industry experience. Which aligns best with your hotel's needs?
Internet Marketing Expert Group focuses on offering extensive online marketing services, including SEO, PPC, link building, and analytics, with a broad consulting scope. In contrast, Neobookings specializes solely in hotel-centric digital marketing, emphasizing personalized strategies and direct support to drive bookings and visibility. The core difference lies in scope versus specialization—does your hotel need a broad marketing management solution or a targeted, hospitality-specific approach?
Most hotel operators are heavily influenced by recent reviews and proven outcomes; however, Internet Marketing Expert Group has no recent reviews or ratings, making its credibility uncertain. Meanwhile, Neobookings boasts 12 reviews, all from the last six months, with a 9.92 NPS score—indicating a very high likelihood of recommendation. This recent feedback suggests more reliable, current performance data. Given the absence of recent feedback for the Internet Marketing Expert Group, Neobookings appears to be the more trustworthy choice for hotels seeking measurable results today.
If your hotel needs a dedicated digital marketing partner with proven hospitality experience, go with Neobookings. Their focus on hotels, personalized approach, and extensive positive reviews make them ideal for chains or independent properties seeking direct booking growth, especially in South America and Europe.
On the other hand, if your hotel requires a broad, all-encompassing online marketing agency capable of handling multiple aspects like SEO, social media, and print, and you’re comfortable with an unreviewed provider, Internet Marketing Expert Group might appeal. However, be aware their lack of recent ratings raises questions about current performance.
Most hoteliers prioritizing recent, trustworthy feedback should lean towards Neobookings, which has built a strong reputation in recent months. Its reviews emphasize quick support, intuitive platform, and strategic effectiveness—key qualities for hotels aiming for tangible growth.
Neobookings clearly outperforms in user experience, holding a perfect 5/5 ease of use rating based on recent reviews. Users praise its intuitive interface, simple configuration, and the speed at which support resolves issues. Their onboarding process scores 4.64/5, reflecting a smooth experience for new clients, with many reviews emphasizing how easy it is to manage campaigns.
In contrast, Internet Marketing Expert Group has an unknown or unreported ease of use, with a score of 0/5, suggesting no current data or reviews to support its user experience. Without recent feedback or ratings, it’s impossible to evaluate how accessible or user-friendly their services are today.
Edge: Neobookings.
Neobookings offers a robust lineup of integrations, with 20 verified partners including SiteMinder, Stripe, and RateGain—making it highly adaptable to hotel systems. They also have tailored digital marketing services, from campaign management to analytics and direct support, focusing specifically on hotel needs.
In contrast, Internet Marketing Expert Group currently has no documented features, integrations, or service specifics available in recent reviews or data. Its broad consulting scope suggests potential, but without concrete features or recent updates, it’s difficult to assess its capabilities.
Edge: Neobookings.
Neobookings consistently receives 5/5 ratings for customer support and onboarding, with reviews highlighting their attentive, quick, and friendly service. Guests describe their team as knowledgeable, proactive, and highly responsive—factors that matter when troubleshooting or refining marketing strategies.
Internet Marketing Expert Group offers no recent support or onboarding ratings, making it impossible to evaluate their customer service quality today. The absence of recent reviews suggests they may lack current support or that their service levels aren’t actively vetted.
Edge: Neobookings.
Neobookings clearly leads with 20 verified partners, including major players like SiteMinder, Stripe, and RateGain. This extensive integration ecosystem allows your hotel to connect seamlessly with reservation systems, payment platforms, and analytics tools, streamlining your marketing efforts.
Internet Marketing Expert Group has no documented integrations or partnerships, limiting its ability to connect with your existing systems. Without verified integrations, its practical utility for hotel operations is uncertain.
Edge: Neobookings.
Neobookings has accumulated 12 recent reviews, all emphasizing high satisfaction, an intuitive platform, and tangible results like increased direct bookings. Its NPS score of 9.92 indicates an extremely high likelihood that hoteliers would recommend it, especially among medium to large hotels in Europe and South America.
Internet Marketing Expert Group has no recent reviews or ratings, making it impossible to gauge current hoteliers’ satisfaction. Its lack of feedback diminishes confidence in its effectiveness and support.
Edge: Neobookings.
Both products lack publicly available pricing details, which is common in customized marketing services. Since no pricing or trial information is provided for either, your decision should focus on performance and reviews rather than cost.
Not ideal if:
Not ideal if:
The core difference is that Neobookings specializes exclusively in hotel digital marketing, with recent, positive reviews, high client satisfaction, and extensive integrations. Its focus on hotel-specific strategies makes it a compelling choice for properties aiming to increase direct bookings and online visibility.
If your hotel needs a reliable, user-friendly platform with proven support and measurable results, Neobookings is the clear winner. It’s especially suited for mid to large hotels in Europe and South America, looking for a dedicated partner that understands the hospitality industry.
Conversely, Internet Marketing Expert Group offers a broader marketing management scope but lacks recent evidence of effective support or features. If your hotel requires a comprehensive, multi-channel marketing service and is comfortable with unverified current performance, it might still be worth considering—but caution is advised.
Ultimately, for hotels seeking recent, proven results with strong client endorsements, Neobookings is the recommended choice. Its recent reviews, high NPS, and extensive integrations make it the more dependable partner in today’s competitive hotel landscape.
La tarification des Agences de marketing numérique est rarement simple. Voici ce que nous savons a partir des donnees tarifaires publiques de chaque fournisseur. Demandez toujours un devis personnalise pour la taille de votre etablissement.
Internet Marketing Expert Group
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Nous avons analyse 1 etudes de cas verifiees pour comparer ce que les hotels obtiennent reellement avec chaque plateforme sur quatre objectifs commerciaux cles.
Internet Marketing Expert Group
Aucune etude de cas publiee pour cet objectif pour le moment.
"Neobookings really cares about our business, and their 360 solutions are very convenient for us since we don't have to deal with many different people/vendors for the various servi..."
Ou les notes divergent le plus
Cela depend de vos besoins. Internet Marketing Expert Group et Neobookings Digital Marketing Strategies partagent de nombreuses fonctionnalites Digital Marketing Agencies de base, mais chacun a des capacites uniques. Internet Marketing Expert Group propose 0 partenaires d'integration verifies, tandis que Neobookings Digital Marketing Strategies en propose 20. Consultez la comparaison des fonctionnalites ci-dessus pour voir les differences avant de changer.
Les petits hotels devraient privilegier la facilite d'utilisation et une mise en service rapide. Neobookings Digital Marketing Strategies est en tete pour la facilite d'utilisation avec 5.0/5 contre 0.0/5. Recherchez une tarification transparente et une option d'essai ou de demonstration. Filtrez les avis sur chaque page produit par taille d'etablissement pour lire les retours d'hotels similaires au votre.
Internet Marketing Expert Group : Non. Neobookings Digital Marketing Strategies : Non. Aucun des deux produits ne propose actuellement d'offre gratuite. La plupart des fournisseurs Digital Marketing Agencies proposent des demonstrations ou des essais — demandez-en un a chacun pour evaluer avant de vous engager.
Le HT Score est un classement composite qui prend en compte 4 groupes de criteres et plus d'une douzaine de variables pour aider les hoteliers a comparer objectivement les produits technologiques hoteliers. Internet Marketing Expert Group a un HT Score de 0 et Neobookings a 0. Voici comment le score est calcule.
| Groupe de criteres | Ponderation | Ce qu'il mesure |
|---|---|---|
| Notes et avis clients |
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A quel point les utilisateurs recommandent-ils ce produit ? Score des notes, Volume d'avis, Part de voix, Profondeur des avis, Recence des avis, Etudes de cas ▾ Le facteur le plus fortement pondere. Analyse les notes de satisfaction moyennes (probabilite de recommandation, facilite d'utilisation, support, ROI), le nombre total d'avis par rapport aux pairs de la categorie, la recence des avis (au moins 20 avis sur les 6 derniers mois) et la part de voix parmi les clients hoteliers uniques pour detecter les biais de selection. |
| Ecosysteme partenaire |
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A quel point les partenaires technologiques recommandent-ils cette entreprise ? Recommandations des partenaires, Nombre d'integrations, Qualite des integrations ▾ Evalue les recommandations des partenaires comme des votes de confiance d'experts, le nombre d'integrations verifiees et la qualite de l'ecosysteme — la moyenne des HT Scores des partenaires d'integration. Les produits avec des ecosystemes d'integration de meilleure qualite sont plus susceptibles de fournir un ensemble technologique connecte. |
| Orientation client |
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A quel point cette organisation est-elle orientee client ? Support certifie, Regularite des avis, Completude du profil ▾ Evalue si l'entreprise a obtenu la certification HTR de support client, maintient une collecte d'avis reguliere dans le temps (un indicateur de culture axee sur le feedback) et tient a jour les profils produits avec les fonctionnalites, captures d'ecran, tarifs et caracteristiques. |
| Portee, perennite et ressources |
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Quelle est l'etendue de la portee et des ressources de cette entreprise ? Portee geographique, Perennite, Ressources de l'entreprise, Score de tendance ▾ Mesure la presence mondiale (pays et regions desservis), les annees d'activite comme indicateur de stabilite, les effectifs comme indicateur de ressources, et un score de tendance base sur les demandes d'acheteurs, les avis, les recommandations de partenaires et l'activite presse des douze derniers mois. |
Les notes et avis clients sont de loin le facteur le plus important dans l'algorithme du HT Score. HTR n'accepte aucun paiement pour un meilleur classement. Tous les avis sont verifies — seuls les professionnels du secteur hotelier avec des affiliations confirmees peuvent soumettre des notes. Voir la methodologie complete du HT Score →
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