Case Study

How the Clarion Pointe Greensboro Airport Modernized Guest Management With Canary

Bryan Michalis

Canary Technologies · Octubre 05, 2022

The Clarion Pointe Greensboro Airport has used the Canary platform to accomplish a variety of business goals including: drive more 5 star guest reviews; increase upsell revenue; improve the guest experience; and replace PCI non-compliant paper forms with a secure digital solution.

Why it matters: Rushi Patel, the General Manager at the Clarion Pointe Greensboro Airport, wanted a single comprehensive technology platform that would be easy-to-implement and help him achieve these goals.

Guests demand great digital experiences that are PCI compliant and enhance the guest journey. Providing technology solutions that meet these needs can have a huge positive impact on a hotel's bottom line.

Top 3 Core Objectives: By deploying Canary's Guest Managements, the hotel wished to increase revenue, improve the guest experience and become PCI compliant.

Increase Revenue: Patel and his team at the Clarion Pointe Greensboro are always looking to increase TRevPar wherever they can and wanted to use Canary's Upsells and Contactless Check-In solutions to boost revenue.
Improve Guest Experience: Patel believed that by deploying more easy to use technology systems he could improve the guest experience and drive more good reviews on sites like Google and TripAdvisor.
Become PCI Compliant: The Clarion Pointe Greensboro Airport was out of PCI compliance while it relied on paper and PDF authorization forms. They hoped Canary would solve this issue.

"Canary has made a big impact at our property, I really appreciate the user-friendly tech tools they’ve provided that improve the guest experience, drive more good reviews and increase revenue."

Rushi Patel

General Manager

👍 General Manager Rushi Patel said that Canary is one of the most useful technology systems he has deployed:

"Canary has made a big impact at our property, I really appreciate the user-friendly tech tools they’ve provided that improve the guest experience, drive more good reviews and increase revenue."

⚖️ The selection process: During their research process, Rushi Patel also researched Whistle, and ultimately decided Canary Technologies was the best fit for them.

General Manager Rushi Patel said, about their decision: ""We looked at a few other options for Check-In and guest management solutions that would have required us to install kiosks or use native apps. But we didn’t want to go down that route because it just felt like a big lift for both us and the guests. Canary’s web-based approach is much better and the interface is more customizable.""

📈 The results: Canary’s platform is providing the Clarion Pointe Greensboro Airport with a number of valuable guest-facing solutions that improve the experience and increase revenue for the hotel.

Guests now receive an SMS with a link from Canary to leave a review upon checkout. Anybody who leaves 5-stars is then prompted to share that review on TripAdvisor & Google, driving more good reviews.
The Clarion Point Greensboro is driving more ancillary revenue than ever by pushing a wide variety of upsell offers through Canary's Digital Upsells solution.
Canary has brought the Clarion Pointe Greensboro Airport into full PCI compliance and eliminated the need for paper credit card authorization forms.