The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 56 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
BookLogic shines , with exclusive features like Dynamic Pricing and Geotargeted pricing module.
SHR Group shines in ease of use and customer support — especially for brand properties (4.9/5) , with exclusive features like Reporting Dashboard.
Side-by-side ratings based on 56 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 0 | 56 |
After analyzing 56 verified reviews, BookLogic users most value its , while SHR Group users highlight personalized customer success support, user-friendly interface, integration with third-party systems. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Personalized Customer Success Support
▾
|
|
|
+
User-Friendly Interface
▾
|
|
|
+
Integration with Third-Party Systems
▾
|
|
|
+
AI-Driven Booking Engine
▾
|
|
| Cons | |
|
−
Extensive Reporting Options
▾
|
|
|
−
Cloud-Based System
▾
|
|
How each product ranks among Hotel Reservations Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | — | #6 9 reviews |
| Mid-Size (25-74 rooms) ▾ | #20 0 reviews | #4 28 reviews |
| Large (75-199 rooms) ▾ | #17 0 reviews | #4 11 reviews |
| X-Large (200+ rooms) | — | #5 3 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #18 0 reviews | #3 34 reviews |
| Luxury ▾ | #20 0 reviews | #5 25 reviews |
| Branded / Chain ▾ | #19 0 reviews | #5 18 reviews |
| Extended Stay | — | #7 4 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America ▾ | #14 0 reviews | #3 34 reviews |
| Europe ▾ | — | #4 18 reviews |
| Asia Pacific | — | #7 1 reviews |
| Middle East | #9 0 reviews | #6 2 reviews |
Choosing between BookLogic by BookLogic and SHR Central Reservation System (CRS) hinges on your hotel’s priorities. BookLogic promises revenue maximization and broad distribution, but it suffers from a lack of recent reviews and zero ratings, raising questions about its current viability. SHR CRS, on the other hand, boasts nearly 50 recent reviews and an overall rating of 4.77 out of 5, indicating strong confidence from users. Which system better suits your hotel’s current needs?
Both platforms aim to streamline reservations and distribution, but SHR’s more extensive feature set, recent positive reviews, and industry presence make it a compelling choice. Are you ready to compare their core strengths and weaknesses?
BookLogic and SHR CRS serve the same fundamental purpose: optimizing hotel reservations and distributing rates across multiple channels. However, SHR CRS has a significantly stronger market presence, with 81 verified integrations compared to BookLogic’s 8, and a global footprint covering 11 regions versus BookLogic's absence of regional data. SHR also has a substantial review base with recent feedback emphasizing its reliability and support, while BookLogic’s lack of recent reviews makes it difficult to gauge its current performance.
SHR’s platform is praised for its robust distribution, intuitive interface, and dedicated support, whereas BookLogic’s absence of recent user feedback leaves its current user experience and support levels uncertain. Would your hotel benefit from a system with proven recent success and extensive integrations?
If your hotel needs a system with comprehensive distribution management, extensive integrations, and proven user satisfaction, SHR CRS is the clear choice. Its core strengths include multi-property management, RMS connectivity, and custom reporting, favored by users who operate across multiple locations or require detailed control.
Conversely, if your hotel focuses solely on revenue maximization with a simplified online reservation approach, BookLogic’s focus on dynamic and geotargeted pricing might appeal. But given SHR’s broader feature set and recent positive reviews, SHR is better suited for hotels seeking scalable, integrated solutions today.
SHR CRS’s user interface receives high praise, with a 4.61 out of 5 ease-of-use rating and reviews citing its reliability and support as major benefits. Users highlight SHR’s systems as “very easy to use” and appreciate its straightforward navigation, despite some minor quirks like menu navigation.
BookLogic, however, offers no current ratings or recent reviews, leaving its usability unverified. The absence of recent user feedback suggests potential usability issues or a lack of ongoing support, making SHR the safer choice.
Edge: SHR CRS.
SHR CRS offers at least 10 unique features, including RMS connectivity, multi-property management, centralized user roles, booking rules, and detailed reporting dashboards—features absent from BookLogic. BookLogic’s notable exclusive features are dynamic pricing and geotargeted pricing, but these are only two of its features.
SHR’s broad feature set caters to complex, multi-property operations and in-depth revenue management, whereas BookLogic’s features align more with straightforward online booking and pricing optimization. For hotels needing detailed distribution control and operational oversight, SHR clearly leads.
Edge: SHR CRS.
BookLogic lacks recent reviews, making it impossible to assess current customer support quality. SHR CRS, however, boasts a 4.76/5 support rating and recent comments praising its “top-notch” support and “unparalleled service,” with clients describing the team as “very helpful” and “dependable.”
SHR’s dedicated customer success team consistently receives positive feedback for proactive, personalized assistance, critical for smooth hotel operations. Without recent data on BookLogic’s support, SHR’s support reputation makes it the stronger option.
Edge: SHR CRS.
SHR CRS integrates with 81 verified partners, including key industry players like RateGain, Oracle Hospitality, Tripadvisor, and Mews, among others. BookLogic’s integration count is only 8, with notable partners such as STAAH and Fourth Dimension Software but a much narrower ecosystem.
The extensive integration network of SHR CRS offers more flexibility and streamlined operations, especially for hotels that rely on multiple third-party systems. If integration breadth is priority, SHR CRS stands out.
Edge: SHR CRS.
SHR CRS has a high overall rating of 4.77 out of 5, based on 49 reviews, with recent feedback emphasizing its reliability, support, and ease of use. Users from various hotel segments, including boutique hotels, resorts, and branded properties, consistently rate it highly and recommend it at a 93% likelihood.
BookLogic has no recent reviews or ratings, making it impossible to gauge current user satisfaction. Based on available data, SHR’s reputation is significantly stronger.
Edge: SHR CRS.
Both platforms do not publicly disclose pricing details. They are billed via custom quotes, often based on hotel size, property count, and specific feature needs. Expect to contact sales for precise pricing, which can vary significantly depending on your hotel’s scope.
Not ideal if:
Not ideal if:
Shr CRS is a trusted, well-reviewed platform suitable for hotels of all sizes that need robust distribution, integration, and operational control. Its recent reviews and higher overall ratings reflect current user satisfaction and reliability.
BookLogic aims at revenue maximization through online channels but lacks recent validation and a broad feature set. It might work for small, revenue-focused hotels, but SHR CRS’s extensive capabilities make it the clear choice for most hotels today.
If your hotel values proven support, broad integrations, and flexible distribution, SHR CRS is the better investment. Opt for BookLogic only if your focus is narrow, and you’re prepared for less current feedback and fewer features.
This detailed comparison guides you toward the platform that will meet your hotel’s operational needs and growth ambitions. Based on recent reviews, SHR CRS stands out as the more reliable, feature-rich, and well-supported choice.
According to HTR's product database, BookLogic and SHR Central Reservation System (CRS) share 10 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| Booking Rules | ||
| Centralized user & role management | ||
| Dynamic Pricing | ||
| Dynamic Pricing | ||
| Geotargeted pricing module | ||
| Multi-property management | ||
| PMS connectivity | ||
| RMS connectivity |
Unique capabilities
What hoteliers love
SHR's customer success team is often highlighted as outstanding, providing proactive and tailored support. This level of service helps in both everyda... SHR's customer success team is often highlighted as outstanding, providing proactive and tailored support. This level of service helps in both everyday inquiries and major projects, significantly easing the management of hotel operations.
SHR's systems, particularly CRS and CRO, are frequently described as user-friendly and easy to navigate. This ease of use contributes to efficient ope... SHR's systems, particularly CRS and CRO, are frequently described as user-friendly and easy to navigate. This ease of use contributes to efficient operations and quicker onboarding of new users.
The ability to seamlessly integrate with third-party systems like PMS and other hotel management tools is a strong point for SHR. Users find this inte... The ability to seamlessly integrate with third-party systems like PMS and other hotel management tools is a strong point for SHR. Users find this integral for smooth operations and efficient management.
Where hoteliers push back
Several reviews mention the need for more extensive and user-friendly reporting options within SHR's systems. This includes ad-hoc analysis capabiliti... Several reviews mention the need for more extensive and user-friendly reporting options within SHR's systems. This includes ad-hoc analysis capabilities and more detailed insight into key metrics.
A few users express a desire for a more fully cloud-based experience to minimize downtime during upgrades. This would align SHR with modern technology... A few users express a desire for a more fully cloud-based experience to minimize downtime during upgrades. This would align SHR with modern technology trends and enhance system availability.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. BookLogic and SHR Central Reservation System (CRS) share many core Hotel Reservations Software features, but each has unique capabilities. BookLogic offers 8 verified integration partners, while SHR Central Reservation System (CRS) offers 81. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. SHR Central Reservation System (CRS) leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
BookLogic: No. SHR Central Reservation System (CRS): No. Neither product currently offers a free tier. Most Hotel Reservations Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. BookLogic has an HT Score of 0 and SHR Group has 49. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor