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10 Best Revenue Management Software

Automatic Revenue Management for Hotels and Hostels
90
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

Atomize is the new rising star within the field of Revenue Management. Headquartered in Sweden, Atomize helps hotels around the globe to maximize... read more

  • Based in
    Gothenburg (Sweden)
  • Founded in
  • 17 employees on Linkedin
IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated de...
Most Popular
This vendor is the most popular in the category with 202 reviews across 39 countries.
90
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

With more than 1.5 million rooms priced daily on its advanced systems, IDeaS Revenue Solutions leads the industry with the latest revenue... read more

  • Based in
    Minneapolis, MN
  • Founded in
  • 490 employees on Linkedin
Travel, Hospitality, Hospitality Revenue Management, SaaS Applications, Pricing, Connectivity, an...
Regional
This vendor has active customers in fewer than 3 countries, check the map on their profile to make sure they service your region.
87
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

As an innovative Revenue management solution, SPOTPILOT helps the hospitality industry (hotels, Camping etc...) to boost their profit. Easy to... read more

  • Based in
    Paris, France
  • Founded in
  • 10 employees on Linkedin
Not sure which Revenue Management Software is right for your hotel?
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Simplify Your Pricing Process
71
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

Optimize every booking by independently yielding all segments, channels and room types in real time, with new and better insights into demand... read more

  • Based in
    San Francisco, California
  • Founded in
  • 163 employees on Linkedin

Pace

Ranked 5th in Revenue Management Software Top Alternative: Atomize (9.0 /10)
Pace is reinventing revenue management by giving hotels the power to always price for optimal rev...
71
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

Imagine knowing what every booking curve will look like ahead of time. Pace gives you the ability to forecast booking curves for each night, room... read more

  • Based in
    London
  • Founded in
  • 18 employees on Linkedin
Go beyond a rules based revenue strategy and benefit from true revenue and profit optimization...
Regional
This vendor has active customers in fewer than 3 countries, check the map on their profile to make sure they service your region.
71
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

guestrev® provides decision-makers and stakeholders with the tools they need to forecast demand accurately at the finest level of granularity... read more

  • Based in
    Alpharetta (United States)
  • Founded in
  • 80 employees on Linkedin
hotel management, revenue management, hospitality sales, e-commerce, asset management, and digita...
Regional
This vendor has active customers in fewer than 3 countries, check the map on their profile to make sure they service your region.
69
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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COMPANY DESCRIPTION

Kriya RevGEN is an innovative hotel revenue management service developed by hotel owners, seasoned revenue managers, and software engineers to... read more

  • Based in
    Irving (United States)
  • Founded in
  • 12 employees on Linkedin
The easiest-to-use, all-in-one cloud Revenue Management System
Regional
This vendor has active customers in fewer than 3 countries, check the map on their profile to make sure they service your region.
65
HT Score
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn more

COMPANY DESCRIPTION

Suitable for Hotels and Hostels. AutoPublish for automated rate updates to PMS or Channel Manager. Rate recommendation per room type category not... read more

  • Based in
    Eindhoven (Netherlands)
  • Founded in
  • 6 employees on Linkedin
Revenue Management, Business Analytics, Data Analytics, SaaS, Machine learning, and AI

COMPANY DESCRIPTION

Automated price optimization for small and independent Hotels & Resorts. Through an automated machine learning algorithm, we increase hotel... read more

  • Based in
    Innsbruck (Austria)
  • Founded in
  • 15 employees on Linkedin

BEONPRICE

Ranked 10th in Revenue Management Software Top Alternative: Atomize (9.0 /10)
Revenue Management System, Big Data Sector Turismo, Pricing, Algoritmo pricing, Disparidad de pre...

COMPANY DESCRIPTION

We’re a strategic hotel Revenue Management solution focused on personalized pricing. We help your sales, marketing, financial and... read more

  • Based in
    Villamayor (Spain)
  • Founded in
  • 60 employees on Linkedin

Recent Revenue Management Software Articles

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Pace launches two new products

by
Noach Ben-Haim

Pace was founded with a simple and bold mission: "Always the Right Price". We believe revenue management, at its core, is a science, not a matter of opinion. Yielding, forecasting, displacement and many other areas, are challenges that should be solved analytically. If we are right, it should be possible to clearly demonstrate how one analytical approach is better than another. Without clear and consistent results, we can’t claim to have a scientific approach.Today we are making a huge leap toward the realisation of our mission through the launch of two new products.Pace | AutopilotOver the course of this year more and more of our customers were seeing what we were seeing. Their revenues were growing and they were trusting our recommendations. What they wanted was to be able to react even faster, with less manual work. So today, we are launching full automation and hourly updates (and more). We’ve been live with automation on 10 properties for months and the results have been truly amazing. Pace | DiscoveryIt genuinely pains us to see human passions and creativity engaged in mind-numbing and senseless work. So we decided to give something back to the industry that we love. We are therefore releasing a simplified manual revenue management tool with two-way PMS sync the finally make those Excel spreadsheets redundant. We want it to be available to everybody so we’ve made it 100% free.With this launch, our current product will be known as Pace | Navigator and we are accelerating our investment in making sure it continues to exceed your expectations and delight you with revenue growth! Imagine fully automated, analytical pricing that updates every hour. Now imagine a free revenue management solution for everyone. We’re launching both of these today!"After just 5 days of being on automation, we were able to see a 2% increase in ADR for the coming two months.""Pace and automation made me realise that I’m holding back too much in regards to pricing. The result? ADR and RevPAR both are growing."Read more here.

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What you need to know about Pace's intelligent revenue management system

by
Hotel Tech Report

Revenue management has been part of the hospitality business for many decades. Its origins can be traced back to a meeting between American Airlines and Marriott back in the 1970s. Marriott wanted to learn more about American’s success in what it called yield management or the process of optimizing revenue by matching price to demand. Marriott went on to develop software tools of its own, such as the Demand Forecast System, and began calling this revenue management.  Those tools have evolved immensely in the intervening years, riding the wave of Big Data and predictive analytics to bring revenue management discipline to all categories of hospitality. Many hotels leverage real-time data analysis to crunch a variety of inputs and optimize pricing many times per day. One of the newer entrants to the field of revenue management software is Pace, which enables hotels to change prices accurately 1000s times a week and those changes help clients achieve higher rates, more occupancy, and significant revenue growth. Here’s what you need to know.    What Pace does: Intelligent revenue management Traditionally, pricing strategies have been guided by how our hotel wants to position itself within a specific Comp Set. This means that the hotel follows other peoples’ decisions, rather than setting their own strategy. Hotels that base their pricing on what the comp set charges are “price followers,” rather than “price leaders.” Hotels that want to be price leaders need to rely more on a revenue management strategy that doesn’t exclusively rely on competitor pricing. This is accomplished through: Revenue science: Revenue science is ”the discipline of infusing sophisticated mathematics to transform data into accurate, automated, and actionable revenue-enhancing decisions” (more here). To do this, Pace relies on your hotel’s bookings reveal a lot about how you should price your hotel. It pulls this data via a direct integration with a hotel’s PMS to analyze performance, reservations, and booking pace. Strategy is the key word -- it’s not just about rate management but rather a holistic rate strategy. It identifies high-quality booking data patterns to drive decision making. Continuous pricing: Accurate, quick responses to changing market dynamics is the path to success with revenue management. Price with confidence with Pace’s “Continuous Pricing,” which simulates different variables, such as market demand, price sensitivity, room type, and date, to find the price with the highest RevPAR. Since the average hotel receives bookings every few minutes, it’s not realistic for humans to keep up with all of this new information. The system processes each new data input to update pricing recommendations hourly.     Adaptive forecasting: Forecasting is a tricky thing. Whenever you change a rate, it affects everything else; each price change impacts forecasts of your occupancy and total bookings. These are complex interdependencies that are nearly impossible for a human to calculate. Pace’s forecasting adapts so that forecast evolve when one variable is changed, so RMs can make decisions on the most up-to-date and accurate information.    Who Pace is for: Independent hotels and hostels Pace is a mature platform that is both enterprise and brand ready but has found a sweet spot in the hostel segment as it is one of very few RMS players that can actually price beds (vs. rooms). Pace works with both hotels and hostels worldwide, with a sweet spot for Europe (the company is based in London). The company works mostly with unbranded independents, both those with a dedicated revenue function and those without. For existing teams, Pace saves time and increases accuracy. For hotels where GMs run revenue management, Pace can boost effectiveness and provide additional resources without hiring a full-time seat.  Pace’s client includes groups like Generator Hostels that blend across categories. Since Pace relies on a hotel’s own data first, it's ideally positioned to support blended lodging categories that don’t easily fit into the competitive set benchmarking of traditional revenue management.  With available integrations through popular marketplaces like Mews, Opera, apaleo and Protel, the Pace software can be integrated and customized. This flexibility makes Pace a versatile tool for all kinds of hotels, who can slot it into existing tech stacks with less cost.     5 reasons why hoteliers love Pace   1. Intuitive calendar that simplifies optimal rates. Pace evaluates recent bookings and runs simulations to compare all possible pricing strategies. The engine then identifies the optimal price for each unique room night, so revenue managers can make hundreds of accurate pricing decisions in only seconds. The Calendar makes this process simple and straightforward, without any further manual work from staff.   2. Advanced segmentation. Pace Makes it easy to keep tabs on your hotel segments. Segmentation becomes especially pertinent when demand differs across segments. Thanks to this advanced segmentation, Pace can isolate segments and evaluate the impact of each segment on your rates. This also includes detailed segment analysis, so you can quickly see how your various segments are performing -- and take action as needed.   3. Events module. Many rate shopping tools have an events module that highlights local events that may affect demand. Pace includes a similar module so that all revenue decisions can be made with an eye towards local events and related market demand. It’s worth noting that Pace does consider secondary data, such as local demand patterns, in its pricing recommendations. Having an integrated event calendar ensures that revenue managers have the information they need when accepting pricing decisions or manually adjusting rates.    4. Dedicated team that’s responsive to feedback. If there's one theme found throughout Pace’s user reviews on Hotel Tech Report, it's that the company is responsive. The team is quick to acknowledge and act on customer feedback, while also improving functionality.  One HTR reviewer was thrilled to work “with a company who listens, adapts and evolves to your business needs is paramount.” Another noted “Great support, very easy to work with & fast acting on feedback,” as well as “thorough on-boarding & training.” These are all positive signs when trusting a vendor to deliver on its revenue optimization promises.   Read more Pace reviews 5. Pace gets results.  Pace argues that basing pricing decisions “on primary data is a superior strategy” because it helps hotels “react faster to future trends by selling at the right prices at the right time.” Reference customers, such as Floris van Es, the GM at Star Lodge Hotels, seem to agree: “After using Pace for 6 weeks and RevPAR was up 25% year on year. Since then we've continued to see very clearly that Pace is helping us outperform last year and the market.”   Pace pricing Hotels looking to implement Pace for revenue management can try it out for a month without cost. After that, there’s a monthly subscription based on the number of rooms in a hotel or beds in a hostel, with a minimum monthly commitment of €300. Simple and transparent, no strings attached just like software should be. Get a custom price quote for your hotel   Conclusions: Should you consider Pace? If you’re one of the 90% of hotels that still manage pricing manually, Pace is definitely worth consideration. It’s simple to use, quick to on-board, and doesn’t require a deep knowledge of data, analytics, or statistics to take advantage of.  Pace also has a refreshing approach to revenue management, focusing not just on optimizing price but also on the optimal strategy. In Pace’s own words: Every feature that we build at Pace is designed to inspire the right action for you. Our philosophy is one of building tools that enable you to take the correct actions at the right time in a joyful way. In this way, we believe, the best possible results for your business will emerge.    One of the most important characteristics of a valuable vendor is also one of the hardest measures: a partnership mentality. Vendors that see themselves as critical allies and partners will provide a stronger backbone that supports a beneficial relationship. Judging from user reviews and Pace’s own words, there seems to be just such a mentality in play here -- a good sign, indeed!

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Atomize releases Open two-way API

by
Alexandra Fjällman

(Gothenburg, June 24, 2019) Atomize, the award-winning Revenue Management System for hotels, announces the release of their Open two-way API, making integrations accessible for Property Management Systems. It is an essential step on the Atomize journey to becoming the world leader in Automatic Revenue Management. The hotel industry has for a long time been suffering from its fragmentation, due to the lack of outdated technology and/or poor APIs, which for many years have generated vendor lock-ins. But the world is changing; the industry is going through a transformation where intelligent data-driven, cloud-based solutions emerge and become easily accessible. Atomize is part of driving that development and today Atomize announces the release of their own worldclass Open two-way API and making it accessible on the market. It opens up the possibility for Property Management Systems lacking their own two-way API, to integrate with Atomize. Atomize API opens up the door for a faster expansion and is well aligned with the objective of making Atomize more accessible to a broader market and supports the vision to become the world leader in maximizing revenues for hotels. “These days connectivity is king. We are experiencing a solid demand from the market to get access to Atomize and to enable PMSs access to Atomize through our Open 2-way API accelerates the global roll-out to meet this demand.” says Alexander Edström, the CEO of Atomize. Atomize API is accessible through Swaggerhub.com, a platform for Open API design and implementation. Atomize now opens up for all PMSs that do not already have a connection to Atomize to apply for an integration.   Contact details Alexander Edström, CEO Atomize alexander@atomize.com +46 705 337 100

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HITEC 2019 Recap: Everything You Missed in Under 5-Minutes

by
Hotel Tech Report

The Hotel Tech Twins just returned home from HFTP’s annual US HITEC show which just so happened to find itself in...wait for it...the twin cities.  This year’s location in Minneapolis is the hometown of hotel tech darling IDeaS which happened to be celebrating its 30th year in business - serendipity was in the air. The week kicked off with our favorite part of every major conference, Klaus Kohlmayr’s exclusive tech startup happy hour where we got to bump elbows with CEOs like ALICE’s Alex Shashou, Meeting Package’s Joonas Ahoola and Triptease’s Charlie Osmond who just returned from running a marathon in North Korea (nope that’s not a typo...NORTH Korea!). During the conference we met with more than 50 tech companies to learn about the latest tech developments and tips to grow your hotel business.  In this article we distill major trends that we saw in the market and highlight key innovations that should be on every hotelier’s radar within each trend.  Consolidation certainly seems to be driving the market with Travel Tripper + Pegasus making its first combined HITEC debut, Jonas Hospitality launching its Jonas Chorum brand and HeBS/Serenata rebranding the organization Next Guest. Whether you were at HITEC and were too overwhelmed to cut through the noise or couldn’t make it at all...fear not, we've got you covered.  Below you’ll learn about the 6 biggest hotel tech trends we saw at the show, discuss what they mean for your hotel business and highlight the companies that are pushing the envelope within each.   TLDR; HITEC trends at a glance TREND 1 | Companies are doubling down on automated workflows to save time and reduce human error (12 products covered) TREND 2 | A cambrian explosion of tools to help hoteliers manage and make sense of their data (6 products covered) TREND 3 | A new focus on enabling guests and driving revenue with self service (8 products covered) TREND 4 | Big tech is leaning into hotels for new use cases & distribution (4 products covered) TREND 5 | Housekeeping software is heating up (4 products covered) TREND 6 | Fraud and security are still poignant post-Marriott breach (8 products covered) Bonus Coverage: More Notable Product Rollouts and Launches From the Show (10 products covered)   Before we jump into the trends...3 shout-outs for creativity at the show Most creative HITEC marketing initiatives: a tie between IDeaS and Infor IDeaS went big for their 30th anniversary and brewed their own line of local craft beers for the show.  We heard they still have a few extra cases left so when you are negotiating that contract for your hotel group’s next RMS - make sure to ask them for a hoppy throw in. Infor launched its new grab-and-go POS solution where guests can purchase food on a touch screen kiosk.  The Company went all in on the demo and had a full service food and beverage operation running in real time.  It turns out hoteliers love free food and the demo was super slick so the Infor booth was slammed every time we passed by. ALICE delighted conference goers by shelling out envelopes of cash to announce its latest release.  While envelopes of cash alone would have been enough to secure a shout out for creativity, the meaning behind the stunt sealed the deal with class, creativity and customer centricity.  Having just launched the all new ALICE Housekeeping, the envelopes were actually tip envelopes for conference goers to bring back to their hotel rooms and leave for their room attendent paying homage to housekeepers and the back breaking work they do day-in and day-out.   Congrats to SABA Hospitality, the winner of E20X People's Choice Award.  SABA Hospitality manages every aspect of the guest journey. From answering questions, to managing requests, making recommendations, fulfilling F&B orders and everything in between. Their artificial intelligence driven chatbot transforms a hotels guest experience, while lowering staff workload and driving revenue.     TREND 1 | Companies are doubling down on automated workflows to save time and reduce human error Due to years of overzealous media hype, when hoteliers hear the word ‘automation’ they mostly think about robots but the kind of automation that’s actually changing the hotel industry is a very different kind of automation. Most techies are familiar with companies like Zapier and IFTTT (If This Then That).  Essentially these companies are platforms that help businesses setup and execute rules for repetitive processes.  For example, you could set a “Zap” that triggers a Google Calendar meeting scheduled every time someone fills out a form on your website.  These kinds of automations are the backbone of building a great business because they free up your team to focus on high value tasks.  Hotels are notorious for having these kinds of repetitive tasks.  For example, every time a room attendent finishes cleaning a room they need to radio the housekeeping manager who then needs to mark the room ready for inspection.  Take another example where your night audit team needs to do a manual bucket check to cross reference each in-house folio against your in-house list in your PMS.  All of these tasks can be automated away which frees up those team members to focus on higher value tasks which can really move the needle for your business. At HITEC this year we saw a ton of companies from guest messaging platforms to revenue management systems showcasing ways for hoteliers to automate away those redundant and tedious tasks.  These tools help you save time, eliminate frustration and mitigate the risk of error across your property operations.   Below are the key HITEC launches and showcases that help hoteliers like you with task automation. Whistle launched AI conversation and dispatch automation for its guest messaging product Some hoteliers fear that adding guest messaging at their property will increase the amount of work for their teams by adding a new channel for requests. The good news is that Whistle has been honing their conversational Artificial Intelligence (AI) / Machine Learning (ML) model which now claims to predict responses to 80%+ of guest questions and requests. With this knowledge, Whistle can suggest or automatically prompt the appropriate response back to the guest, and even auto-prompt service requests and work orders to internal departments via Whistle’s lightweight task management module or other integrated Service Optimization solutions like Quore.  Whistle has won the top rated Guest Messaging category two years running and its new time saving functionality looks like they're likely to step up their game again this year. IDeaS showcased Investigator, a new feature to show hoteliers how pricing decisions were made As technology plays more of a role in revenue management many revenue managers want to know the “why” behind pricing decisions to ensure that mistakes aren’t being made and so that they can effectively communicate strategic decisions to stakeholders. With Investigator, revenue managers can drill into the analytics behind decisions made by IDeaS’ G3 revenue management system. Investigator allows revenue managers to embrace automation while also staying in the loop to make sure everything is working properly. OTA Insight adds intelligent rate parity breach detection and bulk actioning via automated alerts Hotel distribution is extremely complex and due to the way that 3rd parties resell inventory it’s nearly impossible to track down parity issues like price discrepancies or room-type issues. Parity Insight provides a turnkey solution to detect, action and resolve parity issues in real-time. The new functionality provides workflow automation and streamlines communication between groups, chains and hotels. OTA Insight is trusted by more than 40,000 properties globally and leverages data across the entire group to help each individual client ensure that their distribution partners aren’t engaging in costly breaches of contracts. Zingle launched automatic message categorization and intent triggered automation Without the right automation, guest messaging can add more work onto your team’s already busy plate so it’s important to have the right automations in place to ensure that this great guest amenity doesn’t come at the expense of team productivity. Zingle’s messaging software has pre-made and customizable automated workflows that re-route and follow up to messages to save staff valuable time on repetitive tasks. There are dozens of automations available today, including recognition of plumbing issues, process information requests (like gym hours), or housekeeping related messages like  room-cleaning and turn down service. Zingle  streamlines communication for hotels and improves service times by reducing the need for manual ticket entry, routing and follow-up by staff.  Zingle raised $11M from Peakspan Capital to fuel technical R&D and drive growth. Fun fact, Zingle's founder Ford Blakey also happens to be the brother of billionaire Spanx founder, Sarah Blakely.   Travel Tripper showcased its ADA compliance audit and monitoring platform to automatically detect compliance issues with your website. The platform offers a proactive approach to the increasing threat of ADA website lawsuits in the hotel industry, allowing hoteliers and their web service providers to address website accessibility issues and mitigate the risk of ADA compliance lawsuits.  This platform is the first of its kind (in the hotel industry) which actively audits hotel websites according to WCAG 2.1 AA-Level standards and automatically alerts property teams if a technical violation is found.  Upon recognizing an ADA violation, the platform sends regular notifications to account users until the issue is fixed.  In addition, Travel Tripper assists hoteliers’ legal teams by giving them the proper documentation they need when responding to an ADA website compliance lawsuit. Cendyn announced a new funding round lead by Accel/KKR to increase the capabilities of its marketing automation products both in SMB (Guestfolio) and enterprise (eInsight). Cendyn was one of the first movers in the hotel CRM market and to this day is amongst the top hotel CRM choices in the enterprise clients with its eInsight product.  Back in 2016 Cendyn acquired Guestfolio, a provider of hotel CRM independents and moving forward AKKR is likely to have its sights set on more M&A opportunities like Guestfolio (or even a larger merger).  With Tim Sullivan taking the helm from founders Robyn and Charles Deyo, hoteliers can expect the firm to push deeper into automation.  Over the last few years hotel CRM vendors have needed to invest heavily in GDPR compliance initiatives but with that behind them expect more "Marketo" like marketing automation functionality out of this category in the next 6-12 months. Protel launched zero cost 1-click integrations to fuel automation Integration is the key to all automation but historically integrations have been extremely expensive and time consuming to set live. protel launched one-click connect and slashed activation costs for select partners in its i/o marketplace. Now protel clients can instantly turn on top rated apps like OTA Insight, Oaky Upselling and Atomize revenue management without paying a dime. While this is a small step towards a more integrated future it is a critical one since this kind of move from a major PMS company like protel with 14,000 clients will put pressure on others to follow suit. Atomize launched its group booking price optimization functionality Group sales reps often price groups manually which takes a lot of work.  If they ask too much they could lose the contract and if they charge too little they leave money on the table. Atomize’s new group booking functionality allows hoteliers to automatically set optimal prices for group booking packages.  The software cuts out manual calculations, negotiations and collaborations by taking into account the total expected spend of various groups on property.  Atomize can factor varied requests within the same group like different arrival and departure dates. Atomize won top rated revenue management system in the 2019 HotelTechAwards and has been taking the industry by storm ever since.  This new group functionality is another step towards rounding out Atomize as a complete revenue management software the platform. SevenRooms launched email marketing for hotel restaurants Hotel food & beverage operations often lack the resources and know how to run personalized marketing campaigns. SevenRooms’ segmentation and email automation enables F&B managers to easily add customizable tags to guest profiles then run rules based marketing campaigns to those segments.  Run unique marketing to critical segments like: first timers, high value regulars, positive reviewers and more. Companies like Revinate and Cendyn have demonstrated the immense value of personalized hospitality marketing campaigns.  Now F&B outlets can benefit from marketing automation too. Zoox debuted facial recognition technology for hotel check-in Front desk agents are overloaded with repetitive tasks like identity verification which creates bottlenecks at check-in and hurts the guest experience. Zoox’ facial recognition software allows guests to check into the hotel in under 15 seconds without the front desk ever needing to verify their identity with ID or credit card. Facial recognition is already being used in markets like China which have leap frogged some of the West’s archaic traditions by using next gen tech. Avvio showcased its Allora powered booking engine Each guest is enticed by different booking messages, layouts and visuals so having a static booking engine means that you’re losing guests by not putting the right offer and presentation in front of them. Allora leverages data from Avvio’s client base to put the right messages and visuals in front of guests that are likely to be enticed by those calls to action. Continuous website optimization is mainstream in eCommerce and is a critical piece of maximizing direct bookings. Avvio guarantees that you will see a 25% increase in direct booking revenue when you switch to their booking engine. Knowcross launched KNOW Maintenance to automate preventative maintenance KNOW Maintenance is a cloud based multilingual application that helps automate, schedule and monitor all preventive maintenance activities at hotels.  The application organizes all engineering responsibilities for hotels, thus ensuring superior guest satisfaction, minimize malfunction accidents and maximized equipment lifetimes. This also results in enhanced productivity and better manpower forecasts. Event Temple showcased group sales automation. Sales & catering is the lifeblood of any business hotel and managing your group sales pipeline effectively could be the difference between making or losing money.  Event Temple's group CRM is purpose built for the hotel industry and features digital contract signatures, banquet orders, pipeline overview, menus and more.  With this software your sales team can track progress at the property or portfolio level.  Event Temple features built in emails and the ability to automate initial drip outreach with new leads.     TREND 2 | A cambrian explosion of tools to help manage and make sense of your data We know that you and your staff are probably sick of tech companies talking about artificial intelligence, machine learning and big data. Ultimately the big hotel data challenge can be boiled down into 3 simple buckets: (1) Guest profile data (2) Market data (3) Operations data   Most of the datasets that tech marketers are referring to are not really big data.  Here’s how analytics firm SAS defines big data. “Big data is a term that describes the large volume of data – both structured and unstructured – that inundates a business on a day-to-day basis.” Since big data can be overwhelming for hoteliers, let’s first define our data types so that we can see it’s actually not so scary: Guest profile data helps us target new guests and better serve them on property.  CRM systems use recency, frequency and monetary value as the core data points but this data includes PMS data like stay dates as well as 3rd party data pulled in from social media platforms, reputation platforms like Revinate, guest surveys and other data sources.  Ultimately we want to use this data to find new guests who are like the ones that stay with us and to deliver personalized experiences that drive loyalty Market data helps us price our rooms and plan for the future.  This data includes historical pricing, demand trends, local events and more.  Market data sources come from platforms like OTA Insight or TravelClick Demand360 as well as 3rd parties like Kalibri Labs, STR or CBRE. Operations data helps us streamline how we run our business.  This data comes from PMS and operations systems.  We’ll want to look at things like how long it takes to turn our rooms, average cost per occupied room, time to service requests and more. The challenge becomes tying all of this data together in ways that enable us to make business decisions and act on them in real time.  Integrating these datasets and visualizing them in a clear and understandable way is critical for the success of any hotel. Because this data is constantly flooding into our properties it’s impossible for humans to process it and make good decisions without the right software systems in place. From budgeting and forecasting to marketing and operations, the vendors below showcased new ways of visualizing and manipulating a hotel’s existing data to help hoteliers make better business decisions. Revinate debuted its new platform that promises to manage and organize all of your hotel’s marketing data How can hotels manage relationships with guests? Not just manage room inventory, but create and manage rich guest profiles that tell them everything they need to know about potential guests: recency, frequency, and spending of previous stays to really understand who their VIPs are and when and how they should be marketed to. Currently, data is tied up in various systems that don’t speak to each other very well. Hoteliers need tools specifically built for the complexities and nuances of the hospitality industry. Nowhere is this truer than when it comes to managing guest relationships effectively at scale. The Hotel GMS allows hoteliers to easily surface insights on their guest, segment and market to them, and learn more about them over time to make future communications even more effective. Hotel Effectiveness showcased its labor optimization dashboards and new wage benchmarking capabilities With labor costs on the rise and labor being the single largest line item on most hotel’s P&L, finding ways to monitor and optimize your labor and staffing is mission critical for most hoteliers.  The problem is that most hotels still track and manage their labor manually on pen and paper but luckily, Hotel Effectiveness (in depth review).  The team showcased their purpose built tool that is used by major clients such as Heritage Hotels & Resorts, Interstate Hotels & Resorts, Pacific Host Hotels and Chartwell Hospitality and promises to reduce total labor costs by 5-10% by turning labor hours and cost data into actionable recommendations served up right in the dashboard. SHR launched its Wave RMS (revenue management system) SHR is the latest in a slew of companies launching revenue management systems in the last couple of years. SHR's algorithm uses Reinforcement Learning techniques with a proprietary mathematical model that recommends prices not only based on one specific date, but factoring in both days-to-arrival and optimal price on shoulder dates, as well, to maximize revenue across the stay pattern.  Wave combines advanced algorithms with a Strategy Builder tool so that Revenue Managers don't need to solely trust a “black box” recommendation. Cenium showed off its Microsoft BI powered customizable dashboards If you’ve used multiple PMS’ before you know that the dashboards often look the same.  Based on your role, there are different metrics and views that are most important to you but it takes a million clicks to get to your favorite view. With a redesigned interface, Cenium put its new customizable dashboards on display at HITEC.  Powered by Microsoft BI, hoteliers can pick from pre-built templates or easily slice and dice data to personalize their dashboard. Owned by a Norweigan hotel conglomerate, Cenium was built for the portfolio’s own hotels and is now being made available globally to other hotels outside its portfolio.  Funded by the cashflow of the real estate business, Cenium’s pockets are deep and offer a deep resource pool to build a strong product with a customer mindset at the heart of product development. SnapShot rolled out its V1 POS Analytics to compare PMS and POS data in one interface While PMS Software was built for hotels, most POS Software was built for restaurants which often becomes evident when trying to run hotel analysis of various F&B outlets or compare POS and PMS data in one interface to identify performance by outlet as well as slice and dice data from both systems to do things like remap and unify POS outlets' names, payment methods, F&B categories and price modifiers. Snapshot POS Analytics is currently only available for hotels who utilize sister Shiji company Infrasys’ POS and the lightning fast growing Lightspeed POS. Profitsword showcased its custom financial performance dashboards The new user interface is a continuation of ProfitSword's commitment to provide instant and straightforward access to the information that businesses need in order to plan and ensure a successful, efficient and profitable operation. ProfitSword customers are now able to instantly access, group and compare real-time performance data in a way that fits their specific needs at any given time, and with a level of detail that is truly a first for our industry and save custom reports as favorites for easy 1-click access.     TREND 3 | A new Focus on enabling guests and driving revenue with self service We’re living in an age where we manage our investments on mobile devices via apps like Robinhood and choose our workouts at home via platforms like Peloton.  As technology gets better, we’re able to go straight to the source and get exactly what we want, when we want it and at a fraction of the cost. In the hotel industry the notion of self service has taken a bit longer to catch up except in innovative markets like Las Vegas.  Many hoteliers believe that disintermediating services is detrimental to delivering a great hospitality experience. In many ways they are right and there will always need to be a highly personal component between guests and staff to truly create a great guest experience. Having said that, there are many facets of hotel operations where guests are actually better served completing these tasks themselves which also frees up staff to focus on building personal relationships, surprising and delighting. An example of this in our professional lives exists within the meeting booking space.  Platforms like Calendly and x.ai are actually much better at scheduling meetings because they integrate directly with our calendars and don't require back and forth to coordinate between parties.  That doesn't mean executives no longer need personal assistants, it just means that personal assistants can focus on adding more value for their employers and skip the back-and-forth. There are lots of examples of this dynamic in hotels. Most guests would prefer an automated grab and go where they don’t need to go through an entire transaction process with an associate.  This seamless experience at the front desk actually builds loyalty by cutting out any wait time or frustration - something that is increasingly critical in the age of instant gratification.  Similarly, there is no check-in experience that can make up for waiting in line at the reception. Solutions like mobile check-in and keyless entry can alleviate wait times and free up staff to focus on higher value tasks. Below you’ll find the latest technology developments within the self service trend that deliver instant gratification and consistently perfect service to guests while freeing up your team to focus on surprising and delighting. Zoox Smart Pass rolls out facial recognition for seamless and verified self-checkin So you’ve been Global Entry or Nexus and wondered why the kiosks there can check you in but you have to talk to someone at the front desk at a hotel.  Well, now you don’t have to. As self service check-in goes more mainstream especially at select service and extended stay properties, it’s only logical that facial recognition will allow for a more frictionless and secure identification process.  With this new tech, guests simply walk up to the computer camera like they would a Global Entry terminal, scan their face and checkin to their room in under 15 seconds. Impulsify showed off its ShopPop hotel pantry solution that they're so confident in it actually comes with an ROI guarantee Having a hotel pantry has often been reserved for brands and larger properties who have the manpower to be able to properly service customers.  Even so, in the majority of cases front desk agents double as grab-n-go cashiers and anytime something is sold it creates a bottleneck at the front desk.  Impuslify’s purpose built pantry POS, ShopPop, allows any hotel to easily run their own pantry to offer additional convenience items to guests while driving ancillary revenue through an easy to use self service checkout kiosk.  In addition to time saving features like automated shopping lists and PMS integrations-- Impulsify has processed over 5 million transactions, giving it a growing database of information so you won't have to rely on instinct or habit to decide what guests prefer.   The results are so good that Impulsify even offers new clients an ROI guarantee. Infor showed conference goers just how easy self-service can be with its POS Kiosks Usually we expect creative displays from smaller companies but at HITEC, Infor stole the show with a live demonstration of it’s grab-and-go solution where attendees ordered food and beverages on one of Infor’s new self service POS kiosks.  Similar to Impulsify, Infor’s self service kiosk allows hotels to offer additional food and convenience items to guests with the tap of a button without having to worry about staff oversight. Zaplox rolled out its new customizable self-service check-in kiosk While self service check-in/check-out kiosks are ubiquitous in the airline and grocery industries, most hotels have lagged behind the trend and few offer a fully self-service check-in process.  More and more technology providers are creating solutions hoping that hotels will wise up and follow their more technologically advanced sibling categories. Following the likes of Mew’s Self Service Checkin Kiosk that was released earlier this year, Zaplox launched their take on the tech hoping to bolster usage of keyless entry by offering a more fluid end-to-end check-in experience.  Zaplox Kiosk enables guests to skip the lines and check in and print their own key cards - with 24 hours availability. The kiosk's custom-branded interface enables hotels to create a cohesive brand experience and because the kiosk runs on any tablet-based device, hotels can select the hardware that best matches the interior and space limitation. Whistle put its conversational commerce on display with its new text based upselling feature According to Whistle, nearly 30% of guest interactions on their guest messaging platform are potential revenue generating opportunities for the hotel. While guests often express their interest in purchasing an item or placing an order through messaging, they are then inconveniently redirected to communicate their request to the appropriate department (ex. Please call room service to place your order) which both adds friction for guests and reduces conversion to purchase for hotels (aka lost revenue). With Whistle’s new upsell module, hotels can add custom inventory from their F&B outlets, pantry, local businesses or even add-ons like late checkout and guests can now seamlessly purchase with one click and have the charges added to the room via PMS integration or leverage 1-click checkout with Apple or Google Pay.  Conversational commerce has long been the gold standard in Asian markets so its great to see frictionless ways to tap into more guest wallet share during their stay while simultaneously adding convenience value for consumers, a win-win for Whistle, hotels and their guests.  MeetingPackage showcased it's group booking engine and channel manager If you’ve ever tried to book a hotel meeting space or venue online you know just how cumbersome of a process it usually is. First you have to fill out a form, then you wait for a response, then when you finally get a response the first question hotels often ask is ‘how much is your budget’.  The whole experience is cumbersome, awkward and feels inherently like you’re being taken by a used car salesman. In comes MeetingPackage to the rescue with its M&E booking engine and channel manager that allows you to manage content, sync across channels to increase your reach and add a booking flow with rich content, add-ons and full customization for your next event promising to drastically increase conversion rates while delivering corporate clients and meeting planners a seamless self-service booking experience that consumers expect. Aethon Robotics turned heads with its delivery robots to cut down on delivery times Aethon’s TUG robots take a different approach to self-service by delivering things like food, linen, banquet supplies and luggage via an R2D2 looking robot.  Except for singularity believers waiting for the Terminator to jump through a time warp portal to initiate Skynet--the Aethon is likely to leave guests with a unique and memorable experience that they’ll want to tell their friends and social media followers about.  Beyond the buzz factor, for hotels looking to cut down on expensive labor can leverage Aethon’s robots to automate common deliveries and cut down on delivery times. Intelity's tablets got a backend upgrade to make it easier for guests to access information at their fingertips New additions to INTELITY Staff include an enhanced ticketing system, a more robust content management solution (CMS), in-depth guest and operations analytics, and Guest360™, which provides a 360-degree view of guest preferences, designed to help hotel staff across all departments make the right decisions at the right time while further personalizing the guest experience. The new enhancements to INTELITY Staff will provide staff with access to comprehensive business intelligence and the ability to streamline daily workflows, seamlessly track, manage, and organize preventative maintenance and service recovery, and make real-time content updates. One of the biggest challenges today's hoteliers face is connecting and engaging with their guests in a personalized manner on digital platforms. Guests expect highly personal experience and interactions in hospitality, but also want to have access to the convenience that technology affords them. The new enhancements to INTELITY Staff streamline staff workflows so that staff can spend more time focusing on creating the connection and personalization guests crave. Saba's chatbot and no-download app  SABA Hospitality manages every aspect of the guest journey. From answering questions, to managing requests, making recommendations, fulfilling F&B orders and everything in between. Their artificial intelligence driven chatbot transforms a hotels guest experience, while lowering staff workload and driving revenue. Swyft put its Amazon-esque cashierless stores on display And we’re back...more automated retail! Have you ever walked by a Best Buy or CVS vending machine in the airport? If so, then you’ve seen Swyft’s cashierless retail kiosks in action.  While not as widely adopted in hotels Swyft’s tech offers another option to generate ancillary pantry and merchandise revenue without the added labor bottlenecks or cost. StayMyWay rolled out all new keyless entry door hardware StayMyWay featured a series of shiny new access solutions including its signature Cylinder door lock hardware and 3 more unique digital replacements that each boasted clean lines and strong functionality without breaking the bank starting at under $200. 4Suites showcased its app-less mobile key solution 4Suites mobile keys are fully automated for hotels and frictionless for guests. No actions required from hotels, no app download or login for guests. All intelligence and security is handled by 4Suites in the background to offer the easiest, yet most advanced mobile key solution. Mobile keys can simplify guest operations, reduce costs and improve the guest experience. If done correctly.  4Suites removes friction and has created a fully automated process for hotels and a simple, seamless and impossible-not-to-understand journey for guests. Qwick showcased its short term staffing platform The Qwick app refines and matches job listings for professionals and allows them to accept and confirm shifts all through a smartphone device. The Qwick app has features all in one central place: view matched shifts to accept, view work schedules, clock-in and clock-out, and receive payments within as little as thirty minutes after completing a  shift through their secured platform. This level of convenience and accessibility is helping to grow Qwick’s database of professionals, ensuring high quality workers and quickly filled shifts for businesses.     TREND 4 | Big tech is leaning into hotels for new use cases & distribution Hospitality has always been a big focus for big tech and fortune 500s but it seems to be heating up in recent years.  Travel and tourism contribute $1.5 trillion to GDP globally so it’s no surprise that these companies want in on the action. Traditionally companies within the room automation space (e.g. Honeywell), high tech materials (e.g. Corning) and business electronics (e.g. LG) focus on the hotel sector and increasingly we’re seeing big tech get into the mix with the likes of Samsung, Microsoft and Amazon.  Below we highlight some of the key hospitality launches for big tech players at HITEC this year. Peloton made its HITEC debut offering a new way to attract a fitness focused audience for hotels Peloton made it’s HITEC debut where the firm unveiled its new “Hotel Finder” feature.   With Hotel Finder, riders can find and book hundreds of hotels with Peloton bikes across the United States.  The Company is set for IPO this year with it’s last valuation set at $4.15B and growth has been on a tear.  Peloton’s rider base recently surpassed Soul Cycle as it doubled its user count year over year and the firm is naturally looking for new growth avenues.  Fitness focused hotel brand Westin partnered with Peloton and this move seems to be an evolution of that thesis.  More than 400,000 bikes were sold by February of 2019 and many of those riders are die hard fitness junkies who are highly likely to seek out hotels where they can get their fitness fix.  As Peloton continues to grow it’s install base and product offerings (e.g. Peloton Tread) hotels could find an interesting niche distribution channel to reach fitness enthusiasts. Samsung mounted its 8k QLED monitors dubbed, ‘The Wall’ outfitted with captivating next generation digital art Samsung’s gorgeous 8K QLED and The Wall stole the show with digital art provided by partners Niio and Black Dove. 8K digital signage delivers impeccable picture quality and resolution that was previously unimaginable at scale. Samsung’s technology uses Artificial Intelligence (AI) upscaling to produce lifelike images and immersive experiences. Great hoteliers know that first impressions are everything. For select service hotels digital art can provide new advertising revenue while for more upscale high end and boutique properties it can give your hotel a huge leg up.  Digital art leaders include firms such as Niio, Blackdove and the 2019 HotelTechAward winner in the digital art category, Wrapped.   Create your own next gen hotel check-in experience with digital art like Sharks from Wrapped on an 8K Samsung Wall.   If you need some inspiration, we highly recommend checking out Wrapped Studios’s Shark installation that wow’d even the high brow crowd of attendees at this year’s renown Art Basel in Miami. Amazon and LG’s hospitality divisions collaborate to make in-room entertainment remoteless Gernophobes will be rejoicing at Amazon for Hospitalty’s latest partnership announced with LG.  Together the companies will infuse Alexa voice controls into the hotel TV experience allowing guests to never have to touch a remote again.  Other than being carriers for germs, most hotel remotes are clunky and make channel surfing a frustrating experience so voice controls promise to make for more seamless guest room entertainment. Microsoft steps up to the plate looking to bring its Teams for Frontline Workers product to hotel operations and compete in the employee engagement category While most offerings in the staff collaboration and employee engagement categories are purpose built for the hotel industry, Microsoft appears to be testing the waters by tailoring its employee communication offering to empower frontline workers.  Teams for Frontline workers dubs itself as “the hub for teamwork” and touts benefits including easier employee training, culture building and document management. With Microsoft’s office suite already being used by most hotels to manage email, the company has a strong foothold into the industry already and may just be able to gain footing in the employee communication category if it plays its cards right.     TREND 5 | Housekeeping software is heating up Earlier this year the NY Times wrote a great piece titled ‘The next wave of unicorn startups’ where it argued that the next wave of billion dollar tech firms will not look like the last.  Rather than splashy consumer facing companies like Snapchat, Uber and AirBnB making their way towards IPOs - the article hypothesizes that the next wave of unicorns will be filled with B2B software companies focused on seemingly boring and unexpected industries.   Now, many of the up-and-coming start-ups that may become the next unicorns have names like Benchling and Blend. And they largely focus on software for specific industries like farms, banks and life sciences companies. ~New York Times Add hospitality to that list because there are some major players entering the market.  Where the OTAs and digital distribution have largely driven the last wave of massive technology adoption in hotels because they focus on the top line, the next wave of hotel tech adoption is coming from operations software and specifically within the housekeeping segment.  After watching Quore take the title as “Top Rated Housekeeping Software for Hotels” in the HotelTechAwards two years in a row, several newcomers are entering the space to capitalize on the opportunity. ALICE upped its game with the launch of its all new ALICE Housekeeping While ALICE has always offered a flexible staff communication and task management platform that is used by housekeeping teams across the globe--the all new housekeeping offering is designed from the ground up to deliver a magical experience that will leave even non-housekeepers wanting to take it for a spin. The platform packs a punch with mission critical housekeeping management functionality like automated room assignments but delivers this functionality in an elegant and easy to use solution that integrates each department on property like a finely tuned orchestra. ALICE gave us a glimpse into the future of housekeeping with an exclusive behind the scenes tour of their reimagined housekeeping product. ALICE gave Hotel Tech Report an exclusive behind the scenes look at the all new ALICE Housekeeping See the product in action Hkeeper showed off new functionality that enables housekeeping departments to track materials usage and supply levels Using HKeeper, you will find all needed operational management hotel's tools and avoid unnecessary problems related to the human factor and lack of collaboration between departments. HKeeper will optimize all daily routine processes, improve your guest relations quality, and free up more time for working with projects and vendors. Hkeeper is one of the best tools for managing the personnel of the hotel and tracking material usage. With HKeeper, you can streamline workflows, reduce the turnaround time between tasks, and increase employee productivity. One of the main advantages over other housekeeping software is that Hkeeper offers a unique feature that allows tracking all materials used during cleaning and maintenance tasks or other operations through the program in real time. Moreover, HKeeper also monitors working progress in real time and analyzes staff performance by counting active working time, turnaround time, and time required for each task. Another exceptional function in the HKeeper program is that the mobile application can work off-line. Not all similar programs are offering integration with PMS software, and Hkeeper does, so hotels can easily stay updated on room status, availability, and guest information. Nuvola showed hoteliers if you can't measure it, you can't manage it The housekeeping department in the hotel industry is simultaneously one of the most valuable areas in creating the best guest experience possible while at the same time the hardest to optimize. Introducing new technologies and systems can often make daily processes seem more complicated and be met with resistance. Developed by former hoteliers with this unique understanding in mind, Housekeeping Productivity has been created to meet the specific department needs through an easy to use system and provides accessibility across desktop and mobile devices. Daily room attendants are now able to streamline activities (i.e., room assignment needs, cleaning service tasks) through an intuitive platform that speaks to the notion of making their lives easier.  Nuvola's analytics suite helps hoteliers gain critical insights to reduce average time spent "in between rooms" for room attendants, measure room attendant productivity by credit count and compare guest survey score vs. room attendants effectiveness. PurpleCloud takes a unique approach to housekeeping by leveraging gamification to increase staff productivity Housekeepers for hotels are in short supply and the nature of the work is unique. Their work is time sensitive and requires great attention to detail. If we give these housekeepers world-class tools to make them better at their jobs and couple this with common sense, easy to understand recognition and incentives, then we start winning their hearts. In doing so, hoteliers win for the guest.  PurpleCloud organizes the housekeeper’s day with a world-class digital platform. Gone are messy paper assignment sheets and balky walkie-talkies. The system is easy to use: self-explanatory; requires only a few clicks; and is available in the housekeeper’s given language. The system further provides housekeepers with feedback on their performance and rewards them for doing well by way of a gamification leaderboard. The result: housekeepers are connected and function as a team.       TREND 6 | Fraud and security still poignant post-Marriott breach A recent study by the American Hotel and Lodging Association (AHLA) reports that as much as 55% of all credit card fraud in the US takes place within the hospitality industry. Of course, that only considers criminal fraud; but when you factor-in other loss sources like fraudulent chargebacks, the real figure is much higher. Fraud tends to impact the travel and leisure industries even more heavily than other sectors like retail or digital goods. According to Kount, this is attributable to five specific factors: Fluidity: Multiple and last-minute booking changes create more opportunities for fraud. Perishability: Fraudsters tie-up space that cannot be used for legitimate bookings. Margins: Higher ticket values for hotel bookings mean greater impact on the bottom line. Revenue Loss: Excessive false positives mean merchants are declining valid bookings. High OPEX: More manual reviews mean increased operating expenses. With such high transaction volumes and so many moving pieces--hotels continue to be highly susceptible to fraudsters and hackers as evidenced by the Marriott data breach earlier this year of more than 500 million guest records that were hacked earlier this year.  Luckily companies are coming out with new and innovative ways to help hotels ward of expensive fraud and damaging hacks. Canary showcased its Y Combinator approved software that claims to cut chargebacks by up to 90% While not the sexiest topic, payments and fraud prevention are big business when it comes to hotels.  Y Combinator backed Canary Technologies has a suite of PCI compliant solutions to secure guest data, reduce chargebacks, and speed up sales and catering contract execution by eliminating paper processes on property.  If you’re ready to leave your fax machine in the 80s, minimize fraud or just want to hear about why PG is bullish on the product--its probably time to reach out for a demo. Insighti offers hackers for hire to help brands and management companies pre-emptively identify security flaws and protect their data Insighti offers hackers for hire. With the hospitality industry suffering loads of hacks lately from Marriott to Sabre, insighti offers much needed protection. insighti goes in-depth with physical, social, and digital facets of security, using creativity and persistence to find the vulnerabilities other companies miss.  Insighti recently partnered with former MGM Resorts VP of IT Marc Fancourt to create hiGuard.io taking the firm’s approach to cybersecurity and applying it to the unique complexities of the hotel industry. VENZA announces partnership with the PCI Council positioning them on the forefront of the latest compliances and security measures Navigating the ever changing PCI compliance regulations and ensuring that your hotel is up-to-snuff can feel like the endless climb to the top of Everest.  Luckily, Venza is here to be ‘your guide to data protection’. In the limelight was Venza’s partnership with the PCI Council and certification as a Qualified Security Assessor (QSA) that enables the team to work hand-in-hand with the council to set requirements, become early adopters on new PCI DSS requirements and, overall, ensure that customers are receiving the highest quality standards possible.  If you’re looking to shore up your hotel’s compliance you’ll want to check out VENZA’s Everest Plan, their entry level plan to get your hotel compliant. ADAsoft launched eSwipe, a passport/ID scanning solution for speeding up and automating guest check-in ADASoft launched its new passport/ID scanning solution for speeding up and automating guest check-in and registration while eliminating data entry errors by seamlessly reading, capturing and accurately transferring data from ID documents and passports into practically any PMS in the market. The company lately announced the release of another unique feature allowing printing of a pre-filled customized registration form available after each passport/ID scan for the guest to sign. Simply scan each guest's Passport/ID in less than a second creating an accurate and complete database, and enjoy the benefits of a great marketing tool and after sales potential. ADAsoft’s eSwipe passport scanning solution facilitates GDPR regulation compliance since typing errors are eliminated and data is accurately registered as stated in GDPR regulation, Chapter II, Article 5, Section 1.d ASSA ABLOY GLOBAL SOLUTIONS unveiled its all new staff safety solution  With the US hotel industry continuing to up its requirements when it comes to staff safety with many cities such as Chicago and Miami now requiring hotels to provide employees with safety devices--ASSA ABLOY is the first major company with a storied history and strong credibility to bring a safety solution to market.  The safety solution runs off of blue tooth low emission gateaways (BLE) via its Vostio Location Solutions software meaning that (a) it doesn't take up any wi-fi bandwidth and (b) it allows properties to unlock additional location based services within their hotel including asset tracking, proximity messaging and wayfinding.

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Behind the scenes with Klaus Kohlmayr: the super connector of hotel tech

by
Hotel Tech Report

TLDR: Key lessons from our interview with Klaus Most hotel companies have too many cooks in the kitchen to be nimble The power pendulum is shifting back to hotels from the OTAs - and that’s good for everyone 5G and IOT building sensors will fuel the next wave of innovation in hotel tech Direct bookings don’t necessarily have the lowest acquisition cost Just because a system is working doesn’t mean it’s not hurting your business Owners need to make unconventional investments in futuristic infrastructure to develop their competitive advantage in crowded markets   In the world of hotel tech it can be hard to keep up with what seems like a never ending supply of self proclaimed ‘pundits’ and ‘experts’. Klaus Kohlmayr, Chief Evangelist at IDeaS revenue solutions stands in stark contrast with those self proclaimed ‘experts’.  Klaus is one of the most down to earth people you’ll ever meet and that’s the secret to his wisdom. His role as Chief Evangelist at IDeaS gives him unparalleled access that most can only dream of.  Klaus leaves promotion at the door and lets authentic conversations lead the way everywhere he goes.  Klaus has been tasked by IDeaS founder Ravi Mehrotra to bring an unbiased ear to the discussion then synthesize findings into what have become a game changing competitive advantage for the firm. Epictetus famously said that, "we have two ears and one mouth for a reason - to listen twice as much as we speak."  Klaus is an incredible listener and spends most of his time traveling to meet with hotel owners, managers and operators so that he can understand and empathize with their experience. Being a hotel company CEO can be lonely and the role bears an incredible burden.  Hotel company CEOs have thousands of workers who rely on them to put food on the table, they have investors to appease on a quarterly basis and managers who depend on them for career growth.  Disruption is constantly knocking at their doors but they have little time to focus on the future because the present demands so much. Where many tech companies use scare tactics and FOMO to encourage investment in their products, Klaus’ strategy with IDeaS is both calming and optimistic. The space has become incredibly diverse and dynamic over the last few years. When I look at other industries, I feel everyone struggles with the same issues – data silos, outdated technology, data not flowing freely, etc. Many people complain about the lack of innovation in the industry; however, I feel the hotel technology space is buzzing. It’s an exciting time to be in the industry.  ~Klaus Kohlmayr, IDeaS Klaus effectively leverages public speaking as a key channel to build his network.  He is what leadership experts call a power broker.  Power brokers are constantly building their networks and then identifying ways to deliver value as quickly and frequently as possible.   In a stroke of genius, IDeaS CEO Dr. Ravi Mehrotra gave Klaus a mandate to remain neutral and non-promotional in his role as Chief Evangelist.  In an underinvested industry that’s notoriously behind the proverbial 8-ball, Mehrotra knew that leaders like his firm IDeaS would need to educate the market and placed a bet on his Chief Evangelist - a bet that has paid off handsomely for both IDeaS and for the industry as a whole.  Revenue management system adoption is growing at a record clip and it’s impossible to unbundle that growth from Kohlmayr’s crusade. Klaus’ evangelism doesn’t stop with hotel CEOs and revenue management.  In recent years Klaus has organically created one of the most coveted event series in the industry with his startup gatherings preceding major industry events.  These events are filled with everyone from top entrepreneurs in hotel tech to venture capitalists, hotel executives and even hospitality division leaders at major firms like Microsoft. So how does a former hotelier become the super connector of hotel tech? Who better to ask than the man himself - Klaus Kohlmayr.  We caught up with Klaus to talk about his career journey, where hotel tech is today and where it’s going.     What does your role as Chief Evangelist mean to you? IDeaS, a SAS company, is the world’s leading provider of revenue management software and services. With 30 years of expertise, IDeaS drives better revenue for more than 11,000 clients in 129 countries. Combining industry knowledge with innovative, data-analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. I describe my role as “looking at the biggest trends and developments that will shape the industry in the next 5-7 years.” These trends could cover a lot of ground from consumer to technology developments within the industry. I am in constant dialogue with a wide range of industry players: hospitality groups, owners & asset managers, technology providers, consultants and start-ups. I also look outside the hotel industry for a view on how broader developments will impact the industry as a whole. Throughout my conversations, certain themes emerge, which I then share and communicate back with the industry, as well as within IDeaS so we can all be prepared for the future.   Tell us about your career journey from hotels into hotel tech. My passion for revenue management led me to technology. I was working as a front office manager at a variety of InterContinental Hotels (IHG) around the world. Revenue management didn’t really exist yet, and I became passionate about how I could play with price and demand. I didn’t have any tools, so I taught myself how to program in Microsoft and coded my own Excel-based tools to help me track and analyze data and make what now seem to be very basic revenue management decisions. The results were pretty spectacular for the hotels, so I decided to move into revenue management full time. IDeaS created the first Revenue Management System (RMS) I used, and I quickly understood the power of automating revenue management tasks and decisions. In 2010, after a few years leading revenue management in Europe and Asia Pacific and working on some global projects at IHG, I joined IDeaS to build up the company’s consulting arm and lead innovation projects. Since 2017, I have been IDeaS’ Chief Evangelist, which means I am in a continuous dialogue with the wider industry to identify long-term trends and share how companies should prepare themselves for an exciting future of revenue management and pricing. Essentially, I am spreading the good news (which is what the word “evangelist” means) about revenue management and revenue science to the world.   When did you first become interested in hotel technology? I remember around 1987 we had some computer programming classes in the hotel management school I attended. That was pre-Windows, pre-internet, pre-everything. GW-Basic – green text on black screen. That was pretty cool, and I loved the coding aspect. I really got into hotel technology when I was exposed to the first property management systems at various hotels and of course when I used IDeaS for the first time as a hotel revenue manager in 1999 – what a revelation! Moving from hotels to hotel tech made me realize the incredible universe and ecosystem technology brings to hotels. The space has become incredibly diverse and dynamic over the last few years. When I look at other industries, I feel everyone struggles with the same issues – data silos, outdated technology, data not flowing freely, etc. Many people complain about the lack of innovation in the industry; however, I feel the hotel technology space is buzzing. It’s an exciting time to be in the industry.   What makes 'hotel tech' different than just 'tech'? The industry is both decentralized and disintermediated, which means very unique challenges. I think the biggest challenge is twofold – one, the pendulum of power between OTAs and hotels has not yet reached equality. Hotels were blindsided by the power of OTAs and their huge investments in technology, and it took some time to realize technology is essential to differentiation. Two, many people influence decision-making in the industry – from hotel owners to asset managers to operators and brands. For every technology investment at the brand level, a huge effort has to go into creating buy-in from owners and franchisors to actually commit to the investments. That takes time and doesn’t allow for nimbleness.   What's the single biggest opportunity that hotels are missing today? So, of course I have to say revenue management solutions! Kidding aside, an RMS is a must today. The average hotel makes five million revenue management decisions a year, and no human is able to get that right all the time. Other than that, if I was a hotelier, I would invest in two areas: guest engagement systems that allow hotels to interact efficiently and dynamically with guests throughout their journey and labor effectiveness tools because labor costs continue to increase faster than revenue and anything which helps increase productivity goes straight to the bottom line.   What is the most exciting technological innovation that you've seen implemented in hotels within the last 2-3 months? This should fall into the category of "cool tech" and doesn't necessarily need to be practical. I think we have not talked enough about the Internet of Things (IoT) and how this will help hotels be more efficient in their use of resources. When everything has sensors and devices are able to exchange information, a hotel’s efficiency will go through the roof. IDeaS’ parent company, SAS, is a huge believer in IoT and has partnered with Cisco in those areas. For example, people are already able to monitor and optimize waterflows and energy-use remotely and dynamically. The roll out of 5G will have a huge impact in this area.     How will the hotel tech landscape be different in 5-years? One word that comes to mind is convergence. In hotel tech, data is converging in the cloud which means systems are also converging. I believe we will see separate systems such as PMS, CRS, CRM and RMS begin to disappear. Hotels will buy capabilities, not systems and plug them into their platforms. We are already seeing the emergence of marketplaces or hotel app stores. It’s a huge shift, but that’s where investment is going today.   What is one thing that most hotel owners believe to be true that is actually false? That direct bookings have the lowest acquisition costs and that a system that’s “good enough” is good enough.   What are the most important skills or characteristics that hotel owners need to thrive in today's market conditions and why? Vision, strategy and guts. With the industry being in the midst of transformation, the owners who are most successful are the ones who foresee long-term trends, understand their impact and invest into their infrastructure of today for tomorrow, even if it means going against conventional wisdom. Sameness will not result in success.   What is your favorite hotel in the world? I think there is a difference between most memorable and favorite hotels. On the most memorable side, the Oberoi Amarvilas Agra next to the Taj Mahal in India probably tops my list. Spectacular location and incredible service make this a very special, once-in-a-lifetime experience. My favorite stays have actually been in very small hotels or guest houses, including a century old Ryokan in Kyoto, Japan, a seven-bedroom guest house in the middle of rice fields in Bali, Indonesia, a homestay on the Nepalese/Indian Border on the way to Sandakphu Pass in India or the Taj Vivanta Sawai Madhopur Lodge at the Ranthamboree National Park, to name just a few. I left all of them with a sense of having experienced something unique and special.   What is one thing that most people don't know about you? I am passionate about cooking. I am a trained chef and a member of the only remaining chapter of the Amateur Chefs Club in the United States.

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Recent Revenue Management Software News & Community Updates

Pace launches two new products

Pace

Pace was founded with a simple and bold mission: "Always the Right Price". We believe revenue management, at its core, is a science, not a matter of opinion. Yielding, forecasting, displacement and many other areas, are challenges that should be solved analytically. If we are right, it should be possible to clearly demonstrate how one analytical approach is better than another. Without clear and consistent results, we can’t claim to have a scientific approach.Today we are making a huge leap toward the realisation of our mission through the launch of two new products.Pace | AutopilotOver the course of this year more and more of our customers were seeing what we were seeing. Their revenues were growing and they were trusting our recommendations. What they wanted was to be able to react even faster, with less manual work. So today, we are launching full automation and hourly updates (and more). We’ve been live with automation on 10 properties for months and the results have been truly amazing. Pace | DiscoveryIt genuinely pains us to see human passions and creativity engaged in mind-numbing and senseless work. So we decided to give something back to the industry that we love. We are therefore releasing a simplified manual revenue management tool with two-way PMS sync the finally make those Excel spreadsheets redundant. We want it to be available to everybody so we’ve made it 100% free.With this launch, our current product will be known as Pace | Navigator and we are accelerating our investment in making sure it continues to exceed your expectations and delight you with revenue growth! Imagine fully automated, analytical pricing that updates every hour. Now imagine a free revenue management solution for everyone. We’re launching both of these today!"After just 5 days of being on automation, we were able to see a 2% increase in ADR for the coming two months.""Pace and automation made me realise that I’m holding back too much in regards to pricing. The result? ADR and RevPAR both are growing."Read more here.

Atomize releases Open two-way API

Atomize

(Gothenburg, June 24, 2019) Atomize, the award-winning Revenue Management System for hotels, announces the release of their Open two-way API, making integrations accessible for Property Management Systems. It is an essential step on the Atomize journey to becoming the world leader in Automatic Revenue Management. The hotel industry has for a long time been suffering from its fragmentation, due to the lack of outdated technology and/or poor APIs, which for many years have generated vendor lock-ins. But the world is changing; the industry is going through a transformation where intelligent data-driven, cloud-based solutions emerge and become easily accessible. Atomize is part of driving that development and today Atomize announces the release of their own worldclass Open two-way API and making it accessible on the market. It opens up the possibility for Property Management Systems lacking their own two-way API, to integrate with Atomize. Atomize API opens up the door for a faster expansion and is well aligned with the objective of making Atomize more accessible to a broader market and supports the vision to become the world leader in maximizing revenues for hotels. “These days connectivity is king. We are experiencing a solid demand from the market to get access to Atomize and to enable PMSs access to Atomize through our Open 2-way API accelerates the global roll-out to meet this demand.” says Alexander Edström, the CEO of Atomize. Atomize API is accessible through Swaggerhub.com, a platform for Open API design and implementation. Atomize now opens up for all PMSs that do not already have a connection to Atomize to apply for an integration.   Contact details Alexander Edström, CEO Atomize alexander@atomize.com +46 705 337 100

IDeaS Wins Coveted Global People’s Choice Award in the 2019 HotelTechAwards

By Hotel Tech Report

Each year along with individual awards for the top rated product in each category, Hotel Tech Report recognizes the top 10 most customer centric global companies in the annual People's Choice Awards. The People's Choice Awards serve to honor and recognize companies who have balanced strong growth with a relentless focus on customer centricity. Hotel Tech Report has named IDeaS the winner of the 2019 People’s Choice Award based on data from thousands of hoteliers across more than 120 countries around the world. Over 100 of the world’s elite hotel technology companies competed for a chance to win this prestigious title. Other finalists include: TrustYou (2nd place), Clock (3rd place), TravelClick (4th place), GuestRevu (5th place), Mews (6th place), Guestline (7th place), Travel Tripper (8th place), Cloudbeds (9th place) and ALICE (10th place). The HotelTechAwards platform (by Hotel Tech Report) leverages real customer data to determine best of breed products and companies that help hoteliers grow their bottom lines. “The People’s Choice Award goes to the single company across all categories who demonstrates the strongest customer relationships during the HotelTechAwards.  Clients came out to support IDeaS in droves - it has been incredible to see” says Hotel Tech Report’s Jordan Hollander. The most common pitfall that successful technology companies face is that scale often has an inverse correlation with customer satisfaction.  With each new hire customers become further removed from the leadership team and with each new client their business becomes less critical to the company. IDeaS breaks the mold and is not just the largest revenue management software company in the world  but also the most beloved hotel technology company in the industry as determined by verified client data.  The key factors used to determine the annual People’s Choice award include total verified customer reviews, geographic reach of reviews and overall review sentiment and ratings.  More than 200 verified IDeaS clients dedicated more than 25 hours to supporting the company by writing reviews about their authentic experiences with the firm. Unbiased and verified reviews build trust in a way that biased case studies and whitepapers cannot.  The best companies know that the most effective way to communicate their value proposition is to empower and amplify the voices of their customers.       “We saw 5 star reviews come in from Zambia to Moscow and everywhere in between.  Happy customers vouched for IDeaS from cities we had never even heard of. This is the one of the most impressive organizations we’ve seen in hotel tech history.  It’s hard to imagine how IDeaS keeps clients this satisfied at such an enormous global scale but if there’s one company everyone can definitely learn from about scaling a global organization with a relentless focus on customer centricity, its IDeaS ” says Hollander. IDeaS clients from the United States, Africa, Asia, Europe and Latin America commended the company for it’s world class customer service and software. Congrats to this year's finalists: IDeaS, TrustYou, Clock, TravelClick, GuestRevu, Mews, Guestline, Travel Tripper, Cloudbeds and ALICE!   About the People's Choice Award   The People's Choice Awards serve to honor and recognize companies who have balanced strong growth with a relentless focus on customer centricity. Early on as a startup its easier for companies to maintain strong customer relationships with a limited customer base.  But as a company grows its install base and scales globally, maintaining high customer satisfaction becomes increasingly more challenging. Each year along with individual awards for the top rated product in each category, Hotel Tech Report recognizes the top 10 most customer centric global companies in the annual People's Choice Awards acknowledging the achievements of top innovators across all categories who embody the values, transparency and customer centricity that lie at the core of truly great companies. More info on the People's Choice Awards and scoring methodology

IDeaS Named 2018’s Top Rated Revenue Management Software in the HotelTechAwards

By Hotel Tech Report

February 12, 2018 -  Hotel Tech Report has named IDeaS Revenue Solutions (IDeaS), a SAS® Company, 2018’s Top Rated Revenue Management Software based on data from thousands of hoteliers in more than 40 countries worldwide. Over 100 of the world’s elite hotel technology products competed for a chance to win this prestigious title. The HotelTechAwards platform, presented by HotelTechReport.com, leverages real customer data to determine best-of-breed products that help hoteliers grow their bottom lines. “Revenue management software has been around for decades, but recent innovations in data analysis and machine-learning processing have taken things to a whole new level. Platforms like IDeaS take in historical data, competitor rates, reputation scores, relevant market data, future demand indicators and more. With these powerful, forward-looking data insights IDeaS’ clients can influence pricing decisions by room type, segment, length of stay and day of week,” says Hotel Tech Report’s Jordan Hollander. “As an owner, if I interviewed a management company still using spreadsheets or worse yet, pen and paper—that would be a deal breaker for me.” IDeaS is coming off an incredibly strong year with its recent announcement of pricing 1.6+ million rooms for 10,000 hotel properties across 124 countries, and is poised for sustained growth in 2018. Hoteliers recognized IDeaS’ unrivaled return on investment where IDeaS exceeded the category average by nearly 10 percent. An operations manager from Glasgow, Scotland raved about the business impact IDeaS had on their property, “[IDeaS is a] fantastic system that allows for maximum yield by analysing trends and patterns. The software is easy to use and user friendly—it has allowed our hotel to increase RevPAR significantly since installation.”   To read the full review and more, head to IDeaS' profile on Hotel Tech Report

Top Hotel Tech Providers Revealed in the 2018 HotelTechAwards

By Hotel Tech Report

For the past 3-months, more than one hundred of the hotel industry's top tech firms across 40+ countries have campaigned in the 2018 HotelTechAwards joining in Hotel Tech Report's mission by leveraging customer feedback and transparency to speed up the pace of global innovation. Companies competed for the coveted top spot across 30 critical categories of hotel technology and today, Hotel Tech Report is proud to announce the 2018 winners.  The HotelTechAwards segment top technologies into the following categories: Marketing - technology that attracts new customers Revenue - technology that optimizes distribution and informs business strategy Operations - technology that helps hotels run efficiently Guest Experience - technology that differentiates the guest stay at a hotel Hotel Tech Report's global hotelier community rallied behind participating top vendors by contributing invaluable qualitative product feedback as well as more than 7,500 data points across key metrics including: ease of use, customer service, implementation, ROI and likelihood to recommend (learn more about scoring) to help determine winners. So what is the significance of the HotelTechAwards? "For the first time, hoteliers can reference an unbiased source of information provided by their peers and verified by a 3rd party to help them easily learn about and discover the best technology for their hotels. Hoteliers can often be slow to adopt new technology.  The reality is that they're slow for a reason--the wrong choice in a vendor can risk both their hotel's profitability and even their personal career" says Hotel Tech Report's Adam Hollander. "Whether its lost revenue from a poorly optimized mobile website, a lawsuit from a security system that failed to record or a hit to their P&L from a poorly calibrated revenue management system--hoteliers are justified in being especially cautious during the technology vendor selection process.  The HotelTechAwards serve as a platform to help educate hoteliers and keep their respective hotels competitive in a world where tech giants like Airbnb and Expedia are looking more like their compset than ever." Quantitative data is extremely important for selecting the right technology for any hotel company.  What is the ROI? What’s the uplift in conversion, how does a product improve guest satisfaction scores or decrease service response times? Quantitative data drives the promises made by vendors during the sales process. Subjective data from unbiased customer reviews enables decision makers to see how well vendors deliver on those promises.  The winners of the HotelTechAwards are the companies who have both world class products and incredibly strong relationships with their customers. To all of the companies (view all) who embraced customer feedback and transparency by campaigning in the 2018 HotelTechAwards, we commend you for your service to the industry at large and are now proud to present to you--the winners of the 2018 HotelTechAwards:   Bonus Feature: The 10 Best Places to Work in Hotel Tech

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Revenue Management Software Category Overview

What is a hotel revenue management system?
Revenue management software automates the process of using analytics -- mainly supply and demand -- to determine the right price for hotel rooms to maximize revenue and profitability. The primary goal is to sell the right product to the right customer at the right time for the right price on the right channel. Revenue management software ingests historical and market data, combines this with forward-looking demand signals and recommends a rate for each segment and room type at your hotel, specific for each channel on which you are selling. Recently, modern software has moved from on-premise to cloud-based applications that are delivered as Software-as-a-Service, meaning multiple users can login to the applications from anywhere they have an Internet connection.

What are the primary benefits of hotel revenue management software?
  • Accurate forecasting: An accurate forecast looks at all of the available data -- past history and forward-looking data -- to help hoteliers determine what their demand is going to be for every single day as far as 365 days into the future. Forecasts help each department in the hotel make smarter operations, marketing and sales decisions. 
  • Create operational efficiencies: Automating your revenue management with a revenue management system means hoteliers no longer have to build spreadsheets and reports, calculating the demand by hand every day, and then entering those numbers into a spreadsheet and reporting system. This frees employees up for more strategic thinking around positioning their hotel in the market.
  • Improve RevPAR: Revenue management software is designed to find your hotel’s optimal business mix, balancing occupancy and ADR to ultimately drive revenue per available room. 
  • Improve Net RevPAR / GOPPAR: More importantly, a modern revenue management system will place an emphasis on net revenue per available room, or RevPAR after operating costs like labor and acquisition costs are deducted. It’s critically important for hoteliers to focus on bottom line profitability (gross operating profit per available room) as well as top line revenue.
  • RevPAR Index: Perhaps the most important metric, RevPAR Index measures a hotel’s revenue versus it’s defined competitors in the market. If every hotel in the market sees revenue increases, RevPAR Index will show a hotel how its revenue has changed in comparison with the comp set.

What are the most important features of a revenue management system?
  1. Integrations - It’s important that your RMS integrates with your PMS, CRS, CRM and booking engine with a reliable, two-way connection so that the systems can share the right data.
  2. Open Pricing - Your RMS must be able to price room types and channels independently of each other, rather than in lockstep with a set BAR price. For example, on some days you want your AAA rate to be 10% less than BAR, on other days you may want it 1% less than BAR.
  3. Cloud technology - An RMS that runs on multi-tenant cloud architecture allows your systems to integrate and share data more seamlessly, and allows developers to push updates to your software in real time. No more purchasing new versions of software just to get the latest features.  
  4. Intelligent reporting - It’s important that your RMS be able to build, export and share your most critical reports. Revenue teams must be able to share reports at the push of a button with management, ownership and other departments within the hotel.
  5. Data Visualization - A good RMS not only presents your data in tabular reports, but allows you to visual your data and reports in graphical form. This allows revenue teams to better understand trends, outliers and patterns in data.


What are the key integrations that I should look for when selecting a PMS?
Property Management System A strong two-way integration with your Property Management Systems allows your RMS to pull historical information on rates and revenue, analyze the data and then return an accurate matrix of pricing recommendations for each segment and room type.
Central Reservations System A strong connection between the RMS and the CRS helps hoteliers avoid failed updates, lost reservations and bad reports when data and files are not transferred accurately between the two systems.
Email Marketing and CRM An RMS-CRM connection is critical when hoteliers want to price based on a guest’s value to your property. Without this connection, hotels cannot price based on loyalty or past purchase behavior.
Booking Engine - Without a connection between the RMS and the booking engine, the right recommended rates cannot be pushed to the guest at the time of booking.

How long does it usually take for a hotel to implement a new revenue management system?
Once the contract is signed and discovery is complete, the typical rollout timeline for a revenue management system is 8-12 weeks but some providers today are able to live in under one week.


What are the 6 most popular hotel revenue management systems serving global markets?

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