The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 256 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
eviivo shines in ease of use and customer support — especially for Vacation Rentals & Villas properties (0.0/5) , with exclusive features like Integrated Payment Processing and Booking Performance and Pace Reporting.
Turu shines .
Side-by-side ratings based on 256 verified hotelier reviews on HTR.
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| Starting Price | From $700/mo | Contact sales |
| Verified Reviews | 256 | 0 |
After analyzing 256 verified reviews, eviivo users most value its support and on-boarding experience, ease of use and intuitive interface, comprehensive feature set, while Turu users highlight . Click any theme to see what reviewers say.
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Support and on-boarding experience
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Ease of use and intuitive interface
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Comprehensive feature set
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Time-saving benefits
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Mobile functionality
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Technical and display issues
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Pricing and subscription
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How each product ranks among Channel Managers vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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Turu |
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| Small (10-24 rooms) ▾ | #7 66 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #14 21 reviews | — |
| Large (75-199 rooms) ▾ | #13 5 reviews | — |
| X-Large (200+ rooms) | #14 2 reviews | — |
By Property Type
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Turu |
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| Boutique ▾ | #9 38 reviews | — |
| Luxury ▾ | #8 42 reviews | — |
| Branded / Chain ▾ | #9 24 reviews | — |
| Extended Stay ▾ | #6 25 reviews | — |
By Region
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Turu |
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| North America ▾ | #6 21 reviews | — |
| Europe ▾ | #3 194 reviews | — |
| Asia Pacific | #25 1 reviews | — |
| Middle East | #20 2 reviews | — |
Choosing the right channel management software can dramatically impact your hotel's revenue, operational efficiency, and guest experience. Both eviivo Suite™ CM and Turu aim to streamline your distribution channels but approach this goal very differently. eviivo offers a comprehensive, feature-rich solution with an established global presence, while Turu emphasizes AI-powered insights, although it lacks user reviews and a clear track record. Which solution aligns best with your hotel’s needs?
eviivo Suite™ CM is a well-established channel manager with 231 reviews, 25 of which are recent—giving it a solid foundation of current user feedback. It boasts a 4.78/5 support rating, a 4.65/5 ease of use score, and a 97% likelihood to recommend, reflecting widespread satisfaction. Turu, however, lacks any reviews or user ratings, making it impossible to gauge real-world performance or user satisfaction.
While eviivo offers 15 exclusive features like PMS connectivity, inventory management, and multi-lingual support, Turu’s core focus is AI-driven review summaries and recommendations—features that are not yet proven in real hotel environments. eviivo’s proven track record and recent reviews give it the edge; Turu’s lack of user feedback leaves its value uncertain.
If your hotel needs robust, direct integration with multiple OTAs, centralized multi-property management, and proven scalability, then eviivo is the clear option. It caters well to vacation rentals, B&Bs, and small hotels that require reliable, feature-rich channel management.
If, however, your team is looking for an AI platform focused on review insights and strategic recommendations—especially for larger property portfolios—Turu might appeal in the future. But with no reviews or verified integrations, eviivo’s proven performance makes it the safer choice for most hoteliers today.
eviivo’s 4.65/5 ease of use score, supported by a straightforward interface and positive onboarding reviews, indicates high usability and quick staff adoption. According to reviews, users find the platform intuitive, with many praising its simple navigation and management of multiple channels from one dashboard.
Turu offers no user ratings or feedback, so its ease of use remains untested and unknown. Given the extensive positive feedback and usability ratings for eviivo, it holds the advantage here.
eviivo provides 15 unique features, including PMS connectivity, bulk updates, real-time two-way integrations, inventory management, multi-currency support, and analytics dashboards—features that directly enhance operational control and revenue optimization.
Turu’s features are centered around AI-generated reviews and management recommendations, but it does not offer the extensive, hotel-specific operational tools eviivo does. With a broader set of proven functions, eviivo clearly leads in feature depth and versatility.
Edge: eviivo Suite™ CM.
eviivo’s 4.78/5 customer support rating, with recent reviews praising the helpfulness and professionalism of agents, indicates a high level of service. Users share positive experiences with onboarding, support responsiveness, and ongoing assistance, which are crucial for smooth operations.
Turu provides no publicly available support ratings, reviews, or testimonials. Without verified support data, eviivo’s established support infrastructure gives it a distinct advantage.
Edge: eviivo Suite™ CM.
eviivo integrates with 32 verified partners, including major OTAs like Expedia, Tripadvisor, and Booking.com, plus specialized integrations such as PMS, payment processors, and review platforms. This extensive network enables seamless synchronization and broad online exposure.
Turu currently lists zero verified integrations or partner connections, which raises questions about its connectivity and scalability. For hotels seeking reliable, extensive OTA and PMS integrations, eviivo is the clear leader.
Edge: eviivo Suite™ CM.
eviivo’s 231 reviews, with a 4.78/5 support rating and a 97% likelihood to recommend, reflect strong user satisfaction across diverse hotel segments. Recent reviews highlight its ease of use, time savings, and effective management tools.
Turu has no reviews or ratings available, so its satisfaction levels remain unknown. Based on current data, eviivo’s high ratings make it the safer and more trusted choice for hoteliers.
Edge: eviivo Suite™ CM.
eviivo’s pricing starts at $700/month, with no free tier or trial, emphasizing a premium, feature-rich platform. Turu’s pricing is not publicly disclosed, leaving hotel budgets and value comparisons unclear.
Given eviivo’s clear pricing and value for money ratings (4.56/5), hoteliers can better assess ROI. Turu’s costs and value proposition remain uncertain.
eviivo is a comprehensive, feature-rich channel manager with a proven track record backed by recent, positive reviews. Its broad integration network and high support ratings make it a dependable choice for most hotels.
Turu, while promising as an AI review platform, lacks real user feedback or verified integrations, making it a speculative option at this stage. For immediate, reliable results, eviivo remains the superior choice.
If your hotel prioritizes proven operational features, integrations, and support, choose eviivo. If you’re experimenting with AI insights and have a large portfolio willing to test unproven tools, Turu might be worth exploring once it gains reviews.
In conclusion, for most hotels evaluating channel management solutions today, eviivo’s recent reviews, extensive features, and global presence make it the most compelling option.
According to HTR's product database, eviivo Suite™ CM and Turu share 0 features. Here are the key differences — features one has that the other lacks.
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Turu |
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| 2-way real time integrations | ||
| Bulk Updates & Multiple Restrictions | ||
| Channel Self-Mapping | ||
| PMS connectivity | ||
| Support for Weekly & Monthly Rates | ||
| Yield Rules |
Showing top differences. 3 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Because of the automation from the eviivo Suite, it saves me a huge amount of time. This time I can use on growing the business; working on the business instead of in the business...."
No published case study for this goal yet.
"Auf eviivo könnte ich heut gar nicht mehr drauf verzichten. Das Hotel ohne dieses Programm zu führen, scheint mir fast unmöglich, weil die Zeit, die ich jetzt erspart habe, die ich..."
No published case study for this goal yet.
"Aujourd’hui on a la possibilité de gérer l’ensemble de notre parc, que ce soit la tarification, le calendrier, la communication en un seul clic pour gérer plus de 50 appartements,..."
No published case study for this goal yet.
What hoteliers love
Many reviews highlight the excellent support and onboarding experience provided by Eviivo, especially the role played by agents in easing the transiti... Many reviews highlight the excellent support and onboarding experience provided by Eviivo, especially the role played by agents in easing the transition and setup process. The support team is noted for its quick, clear assistance, essential for smooth operations.
Users repeatedly praised Eviivo for its intuitive platform that simplifies booking and channel management, making it ideal even for non-tech-savvy use... Users repeatedly praised Eviivo for its intuitive platform that simplifies booking and channel management, making it ideal even for non-tech-savvy users. The ease of navigation across reservations, channels, and settings has significantly reduced administrative tasks.
The diverse capabilities of Eviivo, such as multi-property management and centralized control over operations, are highly valued. Users mention that t... The diverse capabilities of Eviivo, such as multi-property management and centralized control over operations, are highly valued. Users mention that these features save time and optimize daily management, although some call for more customization options.
Where hoteliers push back
While the platform is praised for desktop use, several reviews criticize the mobile site's cumbersome nature and the app's lack of intuitiveness, lead... While the platform is praised for desktop use, several reviews criticize the mobile site's cumbersome nature and the app's lack of intuitiveness, leading to challenges in managing bookings on the go.
Some users experienced initial technical issues, such as display bugs, but noted these were resolved quickly with support. Users feel ongoing technica... Some users experienced initial technical issues, such as display bugs, but noted these were resolved quickly with support. Users feel ongoing technical improvements could benefit the overall platform.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. eviivo Suite™ CM and Turu share many core Channel Managers features, but each has unique capabilities. eviivo Suite™ CM offers 32 verified integration partners, while Turu offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. eviivo Suite™ CM leads in ease of use at 4.7/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
eviivo Suite™ CM: No. Turu: No. Neither product currently offers a free tier. Most Channel Managers vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. eviivo has an HT Score of 85 and Turu has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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