The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 56 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Huazhu shines .
Aven Hospitality shines in ease of use and customer support — especially for brand properties (4.5/5) , with exclusive features like Guest profiles and Reporting Dashboard.
Side-by-side ratings based on 56 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $400/mo |
| Verified Reviews | 0 | 56 |
After analyzing 56 verified reviews, Huazhu users most value its , while Aven Hospitality users highlight ease of use and user experience, connectivity and distribution reach, innovation and technology updates. Click any theme to see what reviewers say.
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Ease of Use and User Experience
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Connectivity and Distribution Reach
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Innovation and Technology Updates
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Booking Engine Performance
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Customer Service and Support
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Customization and Enhancements
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Technical Issues and Integration
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How each product ranks among Hotel Reservations Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | Huazhu |
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| Small (10-24 rooms) | — | #11 3 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #6 26 reviews |
| Large (75-199 rooms) ▾ | — | #2 15 reviews |
| X-Large (200+ rooms) ▾ | — | #2 6 reviews |
By Property Type
| Segment | Huazhu |
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|---|---|---|
| Boutique ▾ | — | #7 20 reviews |
| Luxury ▾ | — | #3 34 reviews |
| Branded / Chain ▾ | — | #3 20 reviews |
| Extended Stay ▾ | — | #4 6 reviews |
By Region
| Segment | Huazhu |
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| North America ▾ | — | #2 34 reviews |
| Europe ▾ | — | #6 8 reviews |
| Asia Pacific ▾ | — | #3 6 reviews |
| Middle East | — | #2 4 reviews |
Choosing between Hub+ by Huazhu and SynXis Central Reservation System by Aven Hospitality hinges on your hotel’s specific needs. Hub+ aims to integrate property management and tenant relations in a single platform, primarily suited for long-term rentals and hospitality operations. Conversely, SynXis focuses on distribution, connectivity, and multi-property management, excelling in booking channels and OTA integrations. Your decision should consider whether your hotel prioritizes property management or reservation distribution.
Huazhu's Hub+ offers a comprehensive management experience but lacks recent reviews and a clear user community. Aven Hospitality’s SynXis, with over 50 recent reviews and an 85% likelihood to recommend, stands out as the more tested and trusted solution. Are you ready to choose the platform with proven user confidence?
Hub+ by Huazhu is designed as an all-in-one property and tenant management system, streamlining rentals, tenant info, and maintenance in one interface. However, it has no recent reviews or third-party validation, making its effectiveness uncertain. SynXis by Aven Hospitality is a centralized reservation platform with extensive connectivity, boasting over 50 recent reviews and a strong user endorsement rate of 85%.
Where Hub+ might appeal to smaller hotels or those with long-term rental needs, SynXis’s robust multi-property distribution and OTA integration make it better for hotels reliant on online channels. Do you need a system for property management or reservation distribution?
If your hotel needs integrated tenant management, automating routine tasks, and tracking tenant information, Hub+ could be suitable, especially if long-term rentals are involved. But without recent reviews or proven market presence, confidence in its performance is limited.
If your hotel requires advanced reservation management, extensive OTA connectivity, and multi-property control, SynXis is the clear choice. It’s rated 4.2/5 with over 50 recent reviews, and its connectivity with partners like Duetto is highly praised. For hotels focused on distribution and booking optimization, SynXis is the safer bet.
Hub+’s user interface and onboarding process are not documented publicly, and with no recent reviews, its ease of use remains unverified. Conversely, SynXis boasts a 4.38/5 ease-of-use rating based on recent feedback, with users highlighting its intuitive design and straightforward navigation. Clients praise its ease of managing rates and reservations across multiple properties without extensive training.
Edge: SynXis.
Hub+ offers no publicly listed features, indicating a limited or undisclosed feature set. In contrast, SynXis provides 16 distinct features, including RMS and PMS connectivity, channel management, guest profiles, booking engine, and dynamic pricing. These features support comprehensive reservation and distribution control, essential for modern hotels.
Edge: SynXis.
There are no recent reviews or ratings for Hub+ support, making it impossible to assess. SynXis, however, has a 4.07/5 rating for customer support, with reviews praising support responsiveness and the proactive engagement of account managers. Some users note delays and occasional issues, but overall, support is considered solid.
Edge: SynXis.
Hub+ lists only one verified integration, with no additional partners documented. In contrast, SynXis boasts 80 verified integrations, including major partners like Duetto, WebRezPro, and Profitroom, covering RMS, PMS, and OTA platforms. Its extensive integration network enhances operational flexibility and distribution reach.
Edge: SynXis.
Given that Huazhu’s Hub+ has no recent reviews or ratings, confidence in its user satisfaction is minimal. Aven Hospitality’s SynXis has a 4.2/5 overall rating, with high scores from hotels across segments, including independent and branded properties. Recent reviews highlight its user-friendliness and reliable connectivity, with an 85% recommendation rate.
Edge: SynXis.
Hub+ does not publicly disclose pricing or offer a trial, suggesting a custom or opaque pricing model. SynXis is priced at $400/month, with no mention of additional implementation or setup fees. Its transparent pricing makes budget planning easier for hoteliers.
Not ideal if:
Not ideal if:
The core difference is the focus: Hub+ emphasizes property management and tenant relations, while SynXis centers on reservation control and distribution. For hotels prioritizing online booking and channel management, SynXis offers proven tools with extensive integrations and recent positive reviews.
Choose Hub+ if your hotel’s primary goal is managing long-term rentals or tenant data in a single platform, especially if your operation is smaller or localized. However, for most hotels seeking enhanced distribution, connectivity, and revenue management, SynXis provides a more reliable and widely endorsed solution.
If your hotel needs a reservation system with proven connectivity, a large partner network, and high user satisfaction, SynXis is the clear choice. Conversely, if property or tenant management is your priority, and you can verify Hub+’s capabilities through a tailored demo, it might meet your needs—though the lack of recent reviews warrants caution.
In summary:
Given the current data, SynXis outperforms Hub+ in user confidence, features, and integrations—making it the more reliable choice for most hotels today.
Hotel Reservations Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| Huazhu |
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| Starting Price | — | From $400/mo |
According to HTR's product database, Hub+ and SynXis Central Reservation System share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | Huazhu |
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| Availability Management | ||
| Call center functionality | ||
| Dynamic Pricing | ||
| Geotargeted pricing module | ||
| PMS connectivity | ||
| RMS connectivity |
Showing top differences. 4 more features differ between these products.
What hoteliers love
Many users highlight SynXis CR's intuitive interface and ease of use for managing rates, reservations, and multiple properties. The seamless navigatio... Many users highlight SynXis CR's intuitive interface and ease of use for managing rates, reservations, and multiple properties. The seamless navigation and efficient design make it simple for hoteliers to perform complex tasks with minimal support. Users particularly appreciate the ability to make updates easily across multiple properties, which saves significant time.
Reviewers consistently praise SynXis for its superior connectivity to multiple OTAs and partners, which improves distribution reach and direct channel... Reviewers consistently praise SynXis for its superior connectivity to multiple OTAs and partners, which improves distribution reach and direct channel conversions. The platform offers high reliability and consistent performance for various distribution channels. The integration with PMS and RMS systems is seamless, allowing hoteliers to maintain data integrity across platforms.
Sabre's commitment to continuous innovation is well-received by users, who appreciate the regular updates and new capabilities being introduced to Syn... Sabre's commitment to continuous innovation is well-received by users, who appreciate the regular updates and new capabilities being introduced to SynXis. These updates reflect the company’s dedication to staying ahead of industry trends and addressing evolving customer needs.
Where hoteliers push back
Customer support has a mixed reception; while some users find the support team helpful and responsive, others report significant delays in problem res... Customer support has a mixed reception; while some users find the support team helpful and responsive, others report significant delays in problem resolution and long wait times. Additionally, transitioning towards self-service support options has presented challenges for users needing quick and effective assistance.
While SynXis is recognized for its robust functionality, users express a need for quicker validation of enhancement requests and increased customizati... While SynXis is recognized for its robust functionality, users express a need for quicker validation of enhancement requests and increased customization options, especially for unique property needs. The delay in implementing new features and the limited scope for customization are recurring themes in the reviews.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Hub+ and SynXis Central Reservation System share many core Hotel Reservations Software features, but each has unique capabilities. Hub+ offers 1 verified integration partners, while SynXis Central Reservation System offers 80. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. SynXis Central Reservation System leads in ease of use at 4.4/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Hub+: No. SynXis Central Reservation System: No. Neither product currently offers a free tier. Most Hotel Reservations Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Huazhu has an HT Score of 0 and Aven Hospitality has 81. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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