Gourmet Marketing Custom Websites vs. Porter - Premium Hotel Websites:
Which Is Right for You?

The Decision

When evaluating website design options for your hotel, both Gourmet Marketing’s Custom Websites and Porter’s Premium Hotel Websites aim to improve your online presence and boost direct bookings. However, they address different priorities: Gourmet Marketing emphasizes tailored digital marketing strategies combined with bespoke website design, while Porter focuses on creating highly attractive, conversion-optimized sites that promote direct reservations. Your choice hinges on your hotel’s specific needs—are you seeking a comprehensive marketing partner or a straightforward, high-performing website?

Both platforms are designed to serve hotels aiming to modernize their digital footprint, but Gourmet Marketing’s extensive experience with marketing services and its focus on data-driven strategies set it apart. Conversely, Porter’s strength lies in offering customizable templates and integrations built specifically for direct booking growth. Which approach aligns best with your hotel's goals?

Is Gourmet Marketing or Porter Better for Hotels?

Gourmet Marketing’s Custom Websites cater primarily to hotels wanting a holistic digital marketing approach intertwined with their website redesign. With over ten years of experience and a focus on analytics, SEO, and full-funnel marketing, they serve hotels that need to increase direct bookings through strategic campaigns and optimized websites.

Porter’s platform, on the other hand, provides templates and functionalities that simplify website management and focus on conversion tools. Their clients typically seek easy-to-update, visually appealing websites optimized for direct reservations, with a strong emphasis on functionality and responsiveness.

In terms of recent reviews, Porter has more recent feedback confirming their ability to deliver updated, user-friendly websites. Gourmet Marketing’s last reviews are over six months old, but their high review count and consistently perfect scores reinforce their established reputation.

Do you prioritize a full-scale marketing partnership with ongoing strategy support, or are you mainly focused on a sleek, conversion-optimized website?

Gourmet Marketing vs Porter: Which Should Your Hotel Choose?

If your hotel needs a comprehensive marketing partner that offers bespoke website design, SEO, and full digital funnel management, Gourmet Marketing is the better fit. They are ideal for hotels in the luxury, boutique, or extended-stay segments looking for strategic growth, with a track record of driving over $341M in revenue in 2024 alone.

If your hotel prioritizes a visually stunning, easy-to-manage website that emphasizes direct bookings and integration with your booking engine, Porter is the recommended choice. Their platform suits boutique hotels, city-center properties, and resorts seeking a quick, effective website with built-in conversion features.

Hotels requiring ongoing marketing strategies and data insights should lean toward Gourmet Marketing, while those wanting a straightforward, attractive website with excellent booking conversion should opt for Porter.

Is Gourmet Marketing or Porter Easier to Use?

Gourmet Marketing’s platform is designed to offer a full-service approach, but their review scores focus on strategic expertise rather than ease of use, which is rated at 5/5 by industry standards. Onboarding is also rated highly, with clients appreciating their consultative approach. However, their service-oriented nature might mean less self-management.

Porter’s platform scores slightly higher for ease of use at 4.9/5, with reviews highlighting how simple it is to update content and manage the website independently. Clients appreciate the intuitive CMS, especially for making quick edits and tracking analytics.

Edge: Porter.

Which Has Better Features: Gourmet Marketing or Porter?

Porter offers a broad array of features—15 in total—including hotel website templates, multi-lingual capabilities, Google Analytics, SSL security, booking widgets, customizable themes, and SEO plugins. These features are designed to give your hotel a flexible, high-performance website that’s easy to personalize and optimize.

Gourmet Marketing’s offering is focused on custom website design and digital marketing services, without a specific set of platform features, but their expertise in SEO, paid media, and strategic marketing complements the website design.

Edge: Porter.

Which Has Better Customer Support: Gourmet Marketing or Porter?

Gourmet Marketing’s reviews consistently praise their exceptional support and strategic guidance, giving them a 5/5 support rating. Clients describe their team as knowledgeable, attentive, and proactive, often emphasizing long-term partnership benefits.

Porter also maintains a perfect support rating of 5/5, with reviews citing quick, responsive communication and satisfaction with project management. Customers appreciate their approachable, professional team, particularly for website setup and ongoing updates.

Edge: Gourmet Marketing.

Which Has More Integrations: Gourmet Marketing or Porter?

Porter outperforms Gourmet Marketing here with 7 verified integrations, including popular partners like SiteMinder, Mews, and Becurious, as well as unique features like CRM, review widgets, and SEO plugins. This extensive integration list enables a more versatile website connected to your existing hotel tech stack.

Gourmet Marketing’s integrations are limited to 4 verified partners, including Revinate and The Hotels Network, focusing mainly on reputation management and marketing tools. Their integrations are more strategic and marketing-focused rather than platform-centric.

Edge: Porter.

Which Do Hoteliers Rate Higher: Gourmet Marketing or Porter?

Gourmet Marketing has more recent reviews, all with perfect ratings—10 reviews in the last 6 months, and a 10/5 NPS score—reflecting strong ongoing satisfaction among hotels in the extended stay and luxury segments. Reviewers praise their strategic insights, attention to detail, and ability to deliver measurable results.

Porter’s reviews, also positive, are less recent and slightly fewer in number, with a 9.4/10 NPS score. They are favored for their ease of use, quick deployment, and attractive design, especially among boutique and resort hotels.

Given the recency and volume of reviews, Gourmet Marketing is the more highly rated platform currently.

How Much Do Gourmet Marketing and Porter Cost?

Pricing for Gourmet Marketing is not explicitly listed, reflecting their premium, custom service model which likely involves tailored quotes based on specific hotel needs.

Porter’s pricing is also unavailable publicly, but their model appears to be a fixed offering without hidden fees. Both providers do not offer freemium or trial versions, so costs are likely aligned with the scope of services and features.

What Type of Hotel Should Use Gourmet Marketing?

• Hotels seeking a strategic partner for digital marketing and website design.
• Hotels looking to increase direct bookings through tailored campaigns and SEO.
• Luxury, boutique, or extended-stay hotels aiming for a holistic digital approach.
• Teams that want ongoing data insights, marketing automation, and full-funnel management.
• Not ideal if you prefer a simple, template-based website without ongoing marketing support.

What Type of Hotel Should Use Porter?

• Hotels and resorts that want an attractive, high-converting website with minimal fuss.
• Hotels seeking easy content management and quick updates.
• Properties that want to promote direct bookings via integrated booking engines.
• Boutique, city-center, or resort hotels aiming for a modern, responsive design.
• Not ideal if you require extensive custom features beyond templates or a full marketing strategy.

The Bottom Line for Hotels

Gourmet Marketing offers a complete digital marketing partnership with custom website design, analytics, and strategic guidance. They are an excellent choice if your hotel needs ongoing marketing support, data-driven growth, and a proven track record of revenue generation.

Porter specializes in creating visually compelling, conversion-optimized websites that prioritize direct bookings and ease of management. It’s ideal for hotels wanting a straightforward, high-quality website with integrated booking and minimal reliance on external marketing services.

If your hotel values a broad marketing partner with a focus on long-term growth, Gourmet Marketing is the stronger choice. For properties focused on a sleek, functional website that drives direct reservations without additional marketing services, Porter is the way to go.