Case Study

How Loba Luna B&B Increased Their Online Presence with innRoad's PMS

Lindsey Anderson

innRoad · Octobre 28, 2022

Loba Luna BnB is a historic home with 4 rooms and 5 rental options. This beautiful treasure has been a part of New Mexico since the early 60’s & has been loved & enjoyed by people from all over the world. Loba Luna BNB has been using innRoad since they first opened in 2022.

Why it matters: Loba Luna BNB has been using innRoad since they first opened in 2022. Prior to opening, they wanted to build up a large online presence and generate interest in their local market.

Their main goal is to become the go-to BnB in New Mexico, reaching 100% occupancy 22-25 days each month of the year.

Top 3 Core Objectives: Increase Online Presence prior to opening, Increase Bookings to 100% 22-25 days/month, and continue growing the business and revenue.

Increase Online Presence: Become the go-to BnB in New Mexico.
Increase Bookings: They want to reach 100% occupancy 22-25 days each month of the year.
Grow Revenue: Grow The Business & Revenue to have continued property and staff growth.

"My favorite part about working with innRoad has been the availability of the staff and 24 hour service. I don't know that I have ever waited more than an hour for a response to any question I've had. Their staff is kind, professional, and has valuable experience."

Danny Christian

Inside Director

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👍 Inside Director Danny Christian said that My favorite part about innRoad is the 24/7 customer service:

"My favorite part about working with innRoad has been the availability of the staff and 24 hour service. I don't know that I have ever waited more than an hour for a response to any question I've had. Their staff is kind, professional, and has valuable experience."

⚖️ The selection process: During their research process, Danny Christian also researched Little Hotelier, and ultimately decided innRoad was the best fit for them.

Inside Director Danny Christian said, about their decision: "We selected innRoad's all-in-one PMS software to help generate interest prior to opening, as well as to provide a great end-user experience and increase online bookings upon opening our BnB."

📈 The results: Loba Luna advertised on major booking sites before opening, had supported staff to get setup for success, and is able to continue growing their property with an all-in-one pms system.

innRoad's partnerships with other booking sites have helped their presence grow quickly and continue to gain bookings.
Loba Luna was up and running within 30 days and ready to receive reservations.
innRoad's top-notch customer service provided their staff with knowledgeable advice, and quick answers to their questions when getting the property set up for success.