RAPPORTO

The Guest Review Barometer Q2 2026: What 468,906 Guest Reviews Reveal About Hotels

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Every quarter, HotelSpeaker analyzes the guest reviews it answers on behalf of thousands of hotels worldwide. This edition decodes 468,906 reviews from Q2 2026, across 60 languages, 30 platforms and 50+ countries. Inside: why German guests rate the same hotel 8 points lower, the 7.5-point gap between platforms judging identical hotels, and the 10% of hotels that attract 39% of all negative reviews. Plus the summer review wave (+25% vs Q1) and copy-paste response templates that turn reviews into bookings. Every chapter ends with actions you can apply this week. Free, built on first-party data.

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