The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 27 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Amadeus shines in ease of use and customer support , with exclusive features like Data Analysis & Reporting and Marketing Automation.
Location3 shines .
Side-by-side ratings based on 27 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 27 | 0 |
After analyzing 27 verified reviews, Amadeus users most value its exceptional customer support, platform reliability, while Location3 users highlight . Click any theme to see what reviewers say.
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How each product ranks among Digital Marketing Agencies vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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Location3
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| Small (10-24 rooms) | #19 1 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #12 12 reviews | — |
| Large (75-199 rooms) ▾ | #5 11 reviews | — |
| X-Large (200+ rooms) | #6 2 reviews | — |
By Property Type
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Location3
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| Boutique ▾ | #12 11 reviews | — |
| Luxury ▾ | #11 12 reviews | — |
| Branded / Chain ▾ | #8 9 reviews | — |
| Extended Stay | #11 2 reviews | — |
By Region
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Location3
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| North America | #14 3 reviews | — |
| Europe ▾ | #13 7 reviews | — |
| Asia Pacific ▾ | #3 5 reviews | — |
| Middle East | #5 1 reviews | — |
Choosing between Amadeus – Digital Media and Location3 hinges on your hotel’s priorities for digital marketing. Both aim to boost your online presence, but Amadeus offers a full suite of integrated tools specifically tailored for hotels, while Location3 functions more as a service provider with a focus on local and franchise marketing. Your decision depends on whether you prefer a dedicated platform or a strategic agency approach.
Amadeus, with its extensive feature set, is better suited if your hotel wants an all-in-one digital marketing platform backed by proven analytics and proven technology. Location3 provides tailored agency services that excel in local market activation but lacks the robust platform-driven features of Amadeus. Which approach aligns better with your hotel’s growth plan?
Amadeus and Location3 serve distinct roles in hotel digital marketing. Amadeus’s platform is crafted for hotels seeking a comprehensive, data-driven media solution that integrates SEO, PPC, social media, and reputation management into one interface. Conversely, Location3 operates as a marketing agency, offering strategic consulting and execution services, especially useful for multi-location brands or franchises.
If your team’s goal is to implement a centralized, scalable digital marketing system with proven tools and features, Amadeus is the clear choice. If your hotel prefers a hands-on, strategic partner that manages local campaigns and provides custom solutions, Location3 could be better. Do you want a platform or a partner?
For hotels that prioritize scalable digital marketing technology with in-house control, Amadeus is the superior option. It boasts 17 exclusive features like SEO, PPC, content audit, social media advertising, and web development, all supported by a platform with over 104 verified integrations and a solid global presence. Its ratings are high across all categories, with a 4.41/5 overall and recent reviews praising its ease of use and support.
Location3 is better suited for hotel brands that need local market activation, especially if they want a dedicated agency to manage campaigns and optimize local listings. It offers comprehensive services such as PPC, local SEO, content strategy, and display media management, but lacks a dedicated digital platform. If you require tailored local marketing strategies, Location3 is a good fit. Which approach fits your hotel’s strategic needs?
Amadeus scores a 4.44/5 for ease of use, with reviewers highlighting its intuitive interface and straightforward onboarding process. Users appreciate the platform’s stability and the supportive team, which enhances staff adoption and daily operations. Recent reviews mention that the interface simplifies complex marketing tasks, making it accessible for hotel teams with varying technical skills.
Location3 does not have ratings or user reviews available, making it hard to evaluate its usability directly. As a service-oriented agency, its ease of use depends on the client’s ability to collaborate and follow the agency’s guidance, rather than platform navigation. Edge: Amadeus.
Amadeus offers 17 unique features exclusive to its platform, including SEO, PPC, data analysis, social media analytics, reputation management, marketing automation, and web development. These tools enable your team to manage and optimize your digital marketing campaigns internally with minimal reliance on external agencies.
Location3 provides a broad suite of digital marketing services, but without a dedicated platform or proprietary tools. Its offerings include local listings management, web analytics, paid search, and content strategy, primarily delivered through its agency team. While comprehensive, it doesn’t match the feature depth of Amadeus’s platform. Edge: Amadeus.
Amadeus’s support scores 4.33/5, with reviews praising proactive, knowledgeable assistance from its global team, especially from local to regional levels. Clients mention the team’s responsiveness and the value of ongoing support in maximizing platform use, though some note that process timing could improve.
Location3 does not have publicly available reviews or ratings, making it difficult to assess its support quality. As a service provider, its support quality depends heavily on the account team assigned to your hotel. Based on available data, Amadeus’s support is more transparent and review-backed. Edge: Amadeus.
Amadeus integrates with 104 verified partners, including major booking channels, analytics tools, and advertising platforms like Google, Meta, and third-party ad networks. This extensive integration ecosystem allows your hotel to connect seamlessly with existing systems and data sources, enabling more targeted campaigns and better data insights.
Location3 does not disclose specific numbers of integrations or partners, focusing instead on providing tailored services through its agency team. While capable of managing integrations as part of its services, it doesn’t have the same platform-level connectivity of Amadeus. Edge: Amadeus.
Amadeus’s recent reviews reflect an overall rating of 4.41/5, with most hotels praising its user-friendly interface, support team, and the tangible results of increased direct bookings. Hotels across segments, especially luxury and resort properties, rate it highly, with recent feedback emphasizing its stability and strategic insights.
Location3 lacks publicly available reviews and ratings, making it difficult to gauge user satisfaction. As a comprehensive platform with a significant review base, Amadeus's ratings are more recent and reliable. Edge: Amadeus.
Amadeus does not publish specific pricing details publicly; its platform pricing is typically customized based on hotel size and needs. No free trial is available, and implementation fees may apply, requiring hotel teams to negotiate a tailored quote.
Location3 also does not disclose detailed pricing, but as a full-service agency, costs are usually project-based or retainer-driven, depending on scope. Both options lack transparent, standardized pricing, so your team will need to request quotes directly.
Not ideal if your hotel prefers a purely agency-driven approach or has limited internal marketing resources that need more direct control.
Not ideal if your team wants a self-service platform or prefers a technology-first solution over agency services.
Amadeus is best suited for hotels seeking an all-in-one digital marketing platform backed by proven technology, extensive integrations, and a global presence. Its 17 exclusive features empower your team to execute sophisticated campaigns with high control and analytics, making it perfect for medium to large hotels with in-house marketing capacity.
Location3 functions more as a full-service digital marketing agency specializing in local and franchise marketing. It’s ideal if your hotel or brand prefers strategic, personalized campaign management and local activation without heavy reliance on a platform. Its approach is best for brands that want a dedicated partner to drive local visibility and engagement.
If your hotel values a robust, platform-driven solution with a proven track record and recent high ratings, Amadeus is the clear choice. If you need tailored local marketing services and a strategic partner to execute campaigns, Location3 could better meet your needs.
In conclusion, for hotels focused on digital marketing technology, analytics, and global reach, Amadeus stands out with its extensive features and recent reviews. For those prioritizing local market expertise and personalized campaign management, Location3 offers a strong, service-driven alternative.
Note: Pricing details are not publicly available for either product, requiring direct inquiries for tailored quotes.
According to HTR's product database, Amadeus – Digital Media and Location3 share 0 features. Here are the key differences — features one has that the other lacks.
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| 3rd party ad buys | ||
| Conversion Rate Optimization | ||
| Data Analysis & Reporting | ||
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| SEO | ||
| Tag Management & Tracking Configuration |
Showing top differences. 5 more features differ between these products.
What hoteliers love
The Amadeus team, including individuals like Bert and Yuko, are frequently commended for their proactive and effective customer support, ensuring that... The Amadeus team, including individuals like Bert and Yuko, are frequently commended for their proactive and effective customer support, ensuring that users receive timely assistance and expertise to leverage the platform successfully.
Amadeus' tools are consistently reliable, offering hoteliers a stable solution for managing their digital marketing campaigns efficiently. Users appre... Amadeus' tools are consistently reliable, offering hoteliers a stable solution for managing their digital marketing campaigns efficiently. Users appreciate the lack of downtime and service interruptions, supporting seamless operations.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Amadeus – Digital Media and Location3 share many core Digital Marketing Agencies features, but each has unique capabilities. Amadeus – Digital Media offers 104 verified integration partners, while Location3 offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Amadeus – Digital Media leads in ease of use at 4.5/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Amadeus – Digital Media: No. Location3: No. Neither product currently offers a free tier. Most Digital Marketing Agencies vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Amadeus has an HT Score of 79 and Location3 has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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