The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 95 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Amadeus shines in ease of use and customer support — especially for brand properties (4.5/5) , with exclusive features like Mobile optimized/responsive and Pre-stay emails.
StayNow shines .
Side-by-side ratings based on 95 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $100/mo |
| Verified Reviews | 95 | 0 |
After analyzing 95 verified reviews, Amadeus users most value its ease of use, revenue enhancement, customer service, while StayNow users highlight . Click any theme to see what reviewers say.
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Ease of Use
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Revenue Enhancement
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Customer Service
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Advanced Reporting and Analytics
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Integration Capabilities
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Complexity and Usability Issues
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Lag in Feature Implementation
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How each product ranks among Booking Engine vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #22 11 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #15 36 reviews | — |
| Large (75-199 rooms) ▾ | #7 26 reviews | — |
| X-Large (200+ rooms) ▾ | #9 6 reviews | — |
By Property Type
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| Boutique ▾ | #17 32 reviews | — |
| Luxury ▾ | #12 41 reviews | — |
| Branded / Chain ▾ | #10 34 reviews | — |
| Extended Stay ▾ | #14 11 reviews | — |
By Region
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| North America ▾ | #7 39 reviews | — |
| Europe ▾ | #19 14 reviews | — |
| Asia Pacific ▾ | #16 10 reviews | — |
| Middle East ▾ | #7 8 reviews | — |
Choosing between Amadeus’ iHotelier® Booking Engine and StayNow involves assessing your hotel’s specific needs, operational scope, and growth ambitions. Both products aim to improve direct booking performance, but they diverge significantly in market presence, feature set, and user experience. Amadeus’s platform is well-established with a proven track record and extensive integrations, while StayNow is a new entrant emphasizing AI-driven, personalized guest discovery. So, which aligns better with your hotel’s goals?
Amadeus’s iHotelier® Booking Engine boasts a high rating of 4.39/5 based on 93 reviews, with recent feedback confirming its effectiveness in boosting revenue and streamlining reservations. In contrast, StayNow scores 0/5 and has no reviews, making it difficult to evaluate its real-world performance and customer satisfaction. Amadeus’s long-standing presence in the hotel industry and proven features give it a clear advantage. Are you willing to take a chance on an untested platform?
Amadeus’s product is designed for hotels seeking advanced features, market intelligence, and extensive integrations across regions. StayNow, however, is tailored for boutique and independent hotels focused on attracting authentic, high-quality guests through AI-powered personalization. Your hotel’s size, segment, and growth strategy should determine which solution suits you best. Are you looking for a trusted, feature-rich platform or a new AI-driven approach?
If your hotel needs a mature, reliable booking engine with a broad feature set, go with Amadeus. It’s ideal for hotels of all sizes that want proven tools such as multi-currency, loyalty integrations, and detailed analytics, backed by a company with 36 unique features. If, however, your hotel prioritizes innovative AI technologies and a fresh approach to guest discovery—despite the lack of reviews—StayNow might appeal. But remember, without recent or verified user feedback, its effectiveness remains unproven.
For hotels that value extensive integrations, regional presence, and a trusted vendor, Amadeus is the safer choice. Conversely, boutique hotels eager to explore AI and personalized booking experiences could experiment with StayNow, especially if they’re comfortable with early-stage technology. Which aligns better with your strategic priorities?
Amadeus’s platform has a high ease-of-use rating of 4.25/5 from experienced users, with onboarding rated at 4.01/5. Its interface is described as intuitive, with many users noting the platform’s responsiveness and helpful customer support, despite some report of a steep learning curve for complex features. Meanwhile, StayNow has no available reviews or ratings, making it impossible to assess user experience or onboarding ease.
Given the extensive feedback on Amadeus, it offers a relatively smooth implementation process for hotels willing to invest time in training. StayNow’s user experience remains untested publicly, and the lack of review data suggests possible onboarding risks for hotels not comfortable with new technology. Edge: Amadeus.
Amadeus’s iHotelier® Booking Engine includes 36 exclusive features, ranging from mobile responsiveness, pre- and post-stay emails, automated reporting, and loyalty integrations to multi-currency and multi-lingual capabilities. It also offers advanced tools like A/B testing, conversion rate reports, and Google Hotel Ads bookings—features absent from StayNow’s offering.
StayNow emphasizes AI-driven guest targeting and personalized reservations but lacks detailed feature documentation or comparisons. It does not currently offer the extensive suite that Amadeus provides, making it less suitable for hotels needing sophisticated tools. Edge: Amadeus.
Amadeus’s customer support scores 3.22/5, with reviews citing mixed experiences. Some users appreciate dedicated account management and responsiveness, while others report slow responses and support delays. Yet, the platform’s long market presence means more established support channels and training resources.
StayNow, being a new company founded in 2023 with 12 employees, has no publicly available support ratings or reviews. This lack of data makes it impossible to judge support quality. For hotels valuing proven assistance, Amadeus’s experience tips the scale. Edge: Amadeus.
Amadeus boasts 104 verified integration partners, including major PMS, CRM, and payment systems like Priority Software, Orange Hotel Marketing, and Profitroom. This extensive network supports smooth operations across diverse hotel tech stacks.
StayNow currently has zero verified integrations listed, limiting its compatibility with existing hotel systems. If your hotel depends on a broad ecosystem of tools, Amadeus’s integrated approach offers a significant advantage. Edge: Amadeus.
Amadeus has accumulated 93 reviews, with an overall rating of 4.39/5. Recent reviews highlight its effectiveness in revenue growth, booking management, and integration capabilities. Smaller properties like Inns and Boutique Hotels rate it at 4.36–4.61/5, indicating strong satisfaction across segments.
StayNow’s review count is zero, so no recent or aggregate ratings exist. Without user feedback, assessing hotel satisfaction is impossible. For trusted, proven performance, Amadeus is clearly the preferred choice.
Amadeus does not publish explicit pricing but is known to operate on customized quoting, typically involving implementation fees and monthly or per-room charges. StayNow charges a flat $100 monthly fee, with no additional information on other costs.
Given the lack of transparent pricing for Amadeus, your hotel should expect a tailored quote based on your size and needs. StayNow’s straightforward pricing makes budgeting easier, but its untested nature means you should weigh potential performance risks.
Amadeus’s iHotelier® Booking Engine is a mature, feature-rich platform with proven performance, high user ratings, and an extensive partner network. Its long market presence and depth of features make it suitable for hotels of all sizes seeking reliability and advanced tools.
StayNow, on the other hand, is a new, AI-driven platform with no reviews but promising a fresh approach to guest targeting and personalization. Its lack of proven track record and integrations makes it a riskier option unless your hotel is eager to explore AI and start small.
Choose Amadeus if you want a trusted, comprehensive solution backed by thousands of properties worldwide. If your hotel is innovative, boutique, and prepared to navigate an untested platform, StayNow offers a futuristic alternative—though it remains unproven at scale.
Booking Engine pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $100/mo |
According to HTR's product database, Amadeus – iHotelier® Booking Engine and StayNow: AI-Powered Trip Planning & Hotel Booking share 0 features. Here are the key differences — features one has that the other lacks.
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| Automated reporting | ||
| Flat, floating and discounted rates | ||
| Mobile optimized/responsive | ||
| Post-stay emails | ||
| Pre-stay emails | ||
| Urgency messaging |
Showing top differences. 24 more features differ between these products.
What hoteliers love
TravelClick receives high marks for ease of use from both hotel staff and end users. Its booking engine is described as intuitive, facilitating smooth... TravelClick receives high marks for ease of use from both hotel staff and end users. Its booking engine is described as intuitive, facilitating smooth handling of reservations and rate management. This user-friendliness is a key selling point.
Many hoteliers praise TravelClick for its ability to drive revenue through advanced pricing engines, promotional tools, and better integration with va... Many hoteliers praise TravelClick for its ability to drive revenue through advanced pricing engines, promotional tools, and better integration with various channels. Mentioned are features like multi-rate display, flash sales, and the new Web 4.0 platform, which have significantly boosted direct bookings and overall revenue.
Opinions on customer service are mixed. While some users laud the support for being attentive and helpful, there are numerous complaints about slow re... Opinions on customer service are mixed. While some users laud the support for being attentive and helpful, there are numerous complaints about slow response times and difficulty in resolving issues. This inconsistency is an important consideration for potential buyers.
Where hoteliers push back
TravelClick's robust integration with various systems, including PMS and payment gateways, is highly appreciated. Many reviews highlight seamless conn... TravelClick's robust integration with various systems, including PMS and payment gateways, is highly appreciated. Many reviews highlight seamless connectivity that supports diverse functionalities and simplifies management through unified interfaces.
Despite its strengths, several users report challenges in usability, citing complex interfaces and a steep learning curve for certain features. This c... Despite its strengths, several users report challenges in usability, citing complex interfaces and a steep learning curve for certain features. This complexity can hinder optimal use of the system, especially for less experienced users.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Amadeus – iHotelier® Booking Engine and StayNow: AI-Powered Trip Planning & Hotel Booking share many core Booking Engine features, but each has unique capabilities. Amadeus – iHotelier® Booking Engine offers 104 verified integration partners, while StayNow: AI-Powered Trip Planning & Hotel Booking offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Amadeus – iHotelier® Booking Engine leads in ease of use at 4.3/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Amadeus – iHotelier® Booking Engine: No. StayNow: AI-Powered Trip Planning & Hotel Booking: No. Neither product currently offers a free tier. Most Booking Engine vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Amadeus has an HT Score of 72 and StayNow has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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