ATLIST Upselling vs. IN-Gauge (by Frontline Performance Group): Which Is Right for You?

Updated May 15, 2026  ·  100 verified reviews analyzed

TLDR

We analyzed 100 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

ATLIST shines in ROI .

Frontline Performance Group shines when it comes to upsell tracking & reporting — especially for brand properties (0.0/5) , with exclusive features like Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) and Performance Reporting & Offer Analytics.

See the full breakdown below ↓

How Does ATLIST Upselling Compare to IN-Gauge (by Frontline Performance Group)?

Side-by-side ratings based on 100 verified hotelier reviews on HTR.

HTScore
0
80
Likelihood to Recommend
100%
97%
Ease of Use
4.6/5
4.8/5
Customer Support
4.9/5
4.9/5
Value for Money
5.0/5
4.7/5
Starting Price Contact sales From $400/mo
Verified Reviews 5 95

What Are the Pros and Cons of ATLIST Upselling vs IN-Gauge (by Frontline Performance Group)?

After analyzing 100 verified reviews, ATLIST users most value its , while Frontline Performance Group users highlight upsell tracking & reporting, ease of use & integration, performance metrics & goal setting. Click any theme to see what reviewers say.

ATLIST ATLIST Frontline Performance Group Frontline Performance Group
Pros
+ Upsell Tracking & Reporting
+ Ease of Use & Integration
+ Performance Metrics & Goal Setting
+ Training & Development
Cons
Manual Data Tracking

ATLIST vs Frontline Performance Group: Rankings by Hotel Segment

How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment ATLIST ATLIST Frontline Performance Group Frontline Performance Group
Small (10-24 rooms) #18 1 reviews
Mid-Size (25-74 rooms) #19 3 reviews #9 16 reviews
Large (75-199 rooms) #5 29 reviews
X-Large (200+ rooms) #21 0 reviews #5 19 reviews

By Property Type

Segment ATLIST ATLIST Frontline Performance Group Frontline Performance Group
Boutique #20 3 reviews #9 19 reviews
Luxury #20 2 reviews #6 40 reviews
Branded / Chain #22 1 reviews #5 46 reviews
Extended Stay #15 1 reviews #13 1 reviews

By Region

Segment ATLIST ATLIST Frontline Performance Group Frontline Performance Group
North America #11 4 reviews #4 25 reviews
Europe #18 5 reviews
Asia Pacific #5 12 reviews
Middle East #3 14 reviews

The Decision

Choosing between ATLIST Upselling and IN-Gauge by Frontline Performance Group hinges on your hotel's specific needs. Both platforms aim to boost revenue through upselling, but they approach this goal differently: ATLIST focuses on creating a guest-facing digital experience, while IN-Gauge emphasizes staff training, analytics, and operational control. Your decision should be driven by whether your priority is guest engagement or frontline team performance.

ATLIST offers a streamlined, guest-centered upselling experience, making it easy for your guests to browse and add services during their booking process. IN-Gauge, in contrast, provides comprehensive staff training, performance tracking, and automation tools that target team behavior. Do you need a guest-facing platform or a team performance system? That’s the core question.

Is ATLIST or IN-Gauge Better for Hotels?

ATLIST and IN-Gauge serve different hotel types and operational priorities. If your hotel relies heavily on upselling through a personalized, branded webpage that enhances the guest experience, ATLIST is likely your better fit. It is ideal for vacation rentals, boutique hotels, and inns aiming to stand out with add-on services, especially since it boasts more recent reviews and a perfect score.

IN-Gauge excels for larger or branded hotels that want to optimize team performance and drive incremental revenue through staff training, real-time analytics, and incentive programs. Its suite of 17 features, including offer testing and multi-channel delivery, appeals to hotels focused on operational control and staff engagement. Given the 92 reviews and recent feedback, IN-Gauge’s proven track record makes it more robust for enterprise-level hotels.

ATLIST vs IN-Gauge: Which Should Your Hotel Choose?

If your hotel needs a guest-facing platform to showcase amenities and increase add-on bookings directly, go with ATLIST. Its simple interface, strong support, and ease of creating branded pages make it ideal for vacation rentals and boutique hotels seeking visual appeal and guest interaction.

If your hotel requires a staff-centric system to train, motivate, and track upsell performance, choose IN-Gauge. Its extensive features—like offer testing, multi-channel messaging, and analytics—are suited for large properties or chains that want to improve frontline sales and operational efficiency. For hotels focused on staff-driven revenue growth, IN-Gauge is the clear choice.

Is ATLIST or IN-Gauge Easier to Use?

ATLIST’s user interface is rated 4.6/5, with reviews emphasizing its intuitive design and the ease of onboarding, even for non-tech-savvy users. Customers praise its guided setup, templates, and responsive customer support, which make implementation straightforward.

IN-Gauge scores slightly higher at 4.76/5, with users highlighting its accessible dashboard, digital training modules, and real-time performance tracking. However, some mention initial complexity due to its range of features, which may require more training.

Edge: IN-Gauge.

Which Has Better Features: ATLIST or IN-Gauge?

ATLIST offers a single core feature: guest-facing upsell webpage creation. In contrast, IN-Gauge provides 17 features, including offer templates, multi-channel delivery (email, SMS, WhatsApp), performance analytics, staff segmentation, and offer experimentation.

If you value a dedicated, customizable guest platform, ATLIST’s simplicity might be enough. For comprehensive upsell management, performance tracking, and staff incentives, IN-Gauge’s broader feature set outperforms ATLIST.

Edge: IN-Gauge.

Which Has Better Customer Support: ATLIST or IN-Gauge?

Both products excel in support, with ATLIST rated 4.9/5 and IN-Gauge equally rated at 4.9/5. ATLIST reviewers highlight its personable, responsive team and proactive outreach, particularly praising its onboarding process.

IN-Gauge’s support is consistently lauded for its personalized consulting, with reviews citing dedicated account managers, ongoing training, and quick issue resolution. Notably, users value the ability to reach knowledgeable staff 7 days a week.

Edge: IN-Gauge.

Which Has More Integrations: ATLIST or IN-Gauge?

IN-Gauge has three verified integrations, including Oracle Hospitality, Shiji Group, and Stayntouch, facilitating seamless data flow within larger hotel tech stacks. ATLIST does not list any verified integrations, which might limit its compatibility with existing systems.

For hotels with complex tech ecosystems or seeking third-party PMS integrations, IN-Gauge’s broader integration options make it more adaptable.

Edge: IN-Gauge.

Which Do Hoteliers Rate Higher: ATLIST or IN-Gauge?

ATLIST’s reviews are all recent, with a perfect 5/5 rating based on five reviews from boutique, vacation, and inn segments. Hoteliers emphasize its ease of use, excellent support, and effectiveness in elevating guest experiences.

IN-Gauge, despite a larger user base and more reviews, averages a 0/5 rating from 85 reviews, indicating widespread dissatisfaction or system issues among larger hotel segments. Smaller boutique or vacation properties tend to rate ATLIST higher, reflecting its suitability for smaller, personalized hotels.

Edge: ATLIST.

How Much Do ATLIST and IN-Gauge Cost?

ATLIST does not publicly share pricing details, implying a custom quote or tiered model without a free trial. IN-Gauge has a starting price of $400 per month, with no free trial offered.

If budget transparency and predictable costs are priorities, IN-Gauge’s clear pricing might appeal, but ATLIST’s value appears to be assessed on a case-by-case basis, especially for smaller properties.

What Type of Hotel Should Use ATLIST?

  • Hotels that want to build a branded, guest-facing upsell webpage with visual appeal.
  • Teams that prioritize visual storytelling and curated local offerings.
  • Hotels seeking an easy-to-implement platform with high support quality.
  • Smaller properties like inns, boutique hotels, or vacation rentals aiming for standout guest interactions.

Not ideal if you require advanced staff performance analytics or multi-channel messaging.

What Type of Hotel Should Use IN-Gauge?

  • Hotels that aim to optimize front desk and sales staff upselling performance.
  • Larger properties or hotel chains requiring detailed analytics, offer testing, and incentive management.
  • Hotels seeking integrated solutions for F&B and room upselling.
  • Properties with existing tech ecosystems needing multiple integrations with PMS or POS systems.

Not ideal if you prefer a simple, guest-facing upselling platform without extensive staff management.

IN-Gauge vs ATLIST: The Bottom Line for Hotels

IN-Gauge’s extensive feature set and proven enterprise track record make it the go-to for large hotels and chains focused on staff-driven revenue growth. Its 92 reviews and recent positive support experiences demonstrate its robustness and depth.

ATLIST, with only five reviews but a perfect rating and recent feedback, is better suited for smaller properties that want an easy-to-use guest-facing upselling platform. Its visual, brand-oriented approach helps boutique and vacation properties stand out.

If your hotel seeks a straightforward, guest-centric upsell tool, choose ATLIST for its simplicity and recent praise. For larger operations with a need for detailed analytics, staff management, and integrations, IN-Gauge offers a more comprehensive solution that aligns with enterprise goals.


This comparison should guide your decision based on your hotel's size, operational needs, and strategic focus. Both platforms excel in their respective niches, but the choice ultimately depends on whether your priority is guest experience or frontline performance.

How Much Do ATLIST Upselling and IN-Gauge (by Frontline Performance Group) Cost?

Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

ATLIST ATLIST Frontline Performance Group Frontline Performance Group
Starting Price From $400/mo

Which Features Does ATLIST Upselling Have That IN-Gauge (by Frontline Performance Group) Doesn't (and Vice Versa)?

According to HTR's product database, ATLIST Upselling and IN-Gauge (by Frontline Performance Group) share 0 features. Here are the key differences — features one has that the other lacks.

Feature ATLIST ATLIST Frontline Performance Group Frontline Performance Group
Multi-Channel Delivery (Email, SMS, WhatsApp, Chat)
Multi-Property/Chain Dashboard
Offer Experimentation & A/B Testing
Offer Templates Library
Room Upgrade Merchandising
Type 2 SOC 2 Certified (Data Security)

Showing top differences. 5 more features differ between these products.

Real-World Results: ATLIST vs Frontline Performance Group by Business Goal

We analyzed 3 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
ATLIST ATLIST

No published case study for this goal yet.

Frontline Performance Group The Regency Hotel Kuwait Small
+ RevPAR Impact (All Products): 5.15%
+ RevPAR Impact (Rooms Only): 4.13%
+ Conversion Rate: 7.55%

"What I like about FPG's solution are the many facilities, including the mobile app, the detailed figures and the professional communication from the FPG team. The on-site training..."

Nader Al Omari
Nader Al Omari
Front Office Manager
Improve Guest Experience
ATLIST ATLIST

No published case study for this goal yet.

Frontline Performance Group Millennium Place Dubai Marina Small
+ AED 5M Incremental Revenue Generated
+ #1 Ranked Millennium FPG Partner in MEA
+ Total RevPAR Increased to +7.24% in 2025

"FPG enabled a standardized upselling process, improved guest satisfaction, increased operational efficiency, user-friendly tool for Ambassadors, strong training and motivation."

R
Rakesh Kumar
Director of Front Office

ATLIST vs Frontline Performance Group: The Bottom Line

ATLIST
ATLIST
5.0/5 from 5 reviews

Ranks higher for

Casinos #9 vs #13
4.6/5 ease of use 4.9/5 support 0 integrations
Visit Profile
Frontline Performance Group
Frontline Performance Group
4.9/5 from 95 reviews

What hoteliers love

Upsell Tracking & Reporting 78% positive

The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users... The software’s ability to track upsells and report metrics is frequently praised for aiding sales performance. While many find it helpful, a few users point out the need for enhanced customization options in reporting.

Ease of Use & Integration 100% positive

Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies pr... Users commend the software's user-friendly interface, making it easy for staff to navigate and integrate with existing hotel systems. It simplifies processes like team goal tracking and upselling, providing direct access through a well-structured platform.

Performance Metrics & Goal Setting 100% positive

Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a... Many reviewers mention the benefit of setting specific team and individual goals. The metrics tracking capability of the software is often cited as a key factor in driving sales improvements and accountability.

Where hoteliers push back

Manual Data Tracking 100% negative

Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual trac... Despite its comprehensive tracking capabilities, some reviews note occasional lapses in automatic data updates, leading teams to resort to manual tracking of upsell metrics intermittently.

Ranks higher for

Mid-Size (25-74 rooms) #9 vs #19
X-Large (200+ rooms) #5 vs #21
Bed & Breakfast & Inns #8 vs #19
Boutique #9 vs #20

Unique capabilities

Room Upgrade Merchandising Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) Multi-Property/Chain Dashboard Offer Templates Library Offer Experimentation & A/B Testing
4.8/5 ease of use 4.9/5 support 3 integrations
Visit Profile

Where the ratings diverge most

Overall Rating ATLIST 5.0 vs 0.0 (+5)
Value for Money ATLIST 5.0 vs 4.7 (+0.3)

Frequently Asked Questions About ATLIST Upselling vs IN-Gauge (by Frontline Performance Group)

Can ATLIST Upselling replace IN-Gauge (by Frontline Performance Group)?

It depends on your requirements. ATLIST Upselling and IN-Gauge (by Frontline Performance Group) share many core Upselling Software features, but each has unique capabilities. ATLIST Upselling offers 0 verified integration partners, while IN-Gauge (by Frontline Performance Group) offers 3. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. IN-Gauge (by Frontline Performance Group) leads in ease of use at 4.8/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do ATLIST Upselling or IN-Gauge (by Frontline Performance Group) offer a free plan?

ATLIST Upselling: No. IN-Gauge (by Frontline Performance Group): No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank ATLIST Upselling and IN-Gauge (by Frontline Performance Group)?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. ATLIST has an HT Score of 0 and Frontline Performance Group has 80. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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