Autoclerk (Web Booking Engine) vs. Simplotel Booking Engine:
Which Is Right for You?

The Decision

Choosing between AutoClerk’s Web Booking Engine and Simplotel’s Booking Engine hinges on your hotel’s specific needs. AutoClerk offers a longstanding reputation for independent properties and management companies but lacks recent reviews and a proven broader market presence. Simplotel, with over 3000 hotels across 26 countries and more recent, positive feedback, demonstrates a clear advantage in user satisfaction and feature depth. Both products address online booking, but which aligns better with your hotel’s growth goals?

Is AutoClerk or Simplotel Better for Hotels?

AutoClerk has served the independent hotel sector since 1985, emphasizing integrated revenue tools and property management solutions. However, with no recent reviews, its current relevance and user satisfaction are less certain. Conversely, Simplotel’s recent reviews—297 in total, with 14 over the last six months—show a highly-rated platform (4.75/5 overall), indicating ongoing customer satisfaction.

AutoClerk’s strengths lie in its integration with property management systems and its focus on complex revenue management for independent hotels and chains. Still, its zero ratings across all review categories and no recent feedback make it hard to evaluate its current performance. Simplotel’s clearly more active user base, recent positive feedback, and high recommendation rate (93%) suggest it better addresses modern digital booking needs. Are you willing to rely on a legacy product with no recent validation, or prefer a solution with proven recent support and features?

AutoClerk vs Simplotel: Which Should Your Hotel Choose?

If your hotel belongs to a management company or independent property seeking a proven, integrated revenue ecosystem, AutoClerk might seem appealing. It provides property management, guest profiles, and revenue forecasting but lacks recent user validation and a broad feature set.

If your hotel aims to boost direct bookings, improve website engagement, and leverage detailed analytics, Simplotel is the clear choice. With a 4.75/5 rating from nearly 300 recent reviews, it offers extensive features like mobile responsiveness, multi-currency support, and deep marketing tools. For hotels prioritizing user experience and ongoing support, Simplotel’s current market presence and positive feedback make it the safer bet.

Is AutoClerk or Simplotel Easier to Use?

AutoClerk’s UI and onboarding experience are not rated, and its lack of recent reviews suggests limited current usability data. Simplotel, on the other hand, scores 4.65/5 for ease of use, with many users citing its intuitive, mobile-optimized interface that simplifies booking management and guest engagement. Recent reviews praise its user-friendly design and responsive customer support, with an onboarding rating of 4.58/5. Given this, Edge: Simplotel.

Which Has Better Features: AutoClerk or Simplotel?

AutoClerk’s offerings are primarily property management and basic booking features, with no unique features highlighted beyond core booking capabilities. Simplotel boasts 37 unique features, including mobile responsiveness, multi-lingual support, loyalty program integration, booking abandonment recapture, and detailed analytics. These enable a more comprehensive, marketing-driven online presence. Edge: Simplotel.

Which Has Better Customer Support: AutoClerk or Simplotel?

AutoClerk receives no recent ratings, making support quality difficult to gauge today. Simplotel’s support team scores 4.69/5, with recent reviews emphasizing prompt, friendly assistance and proactive communication. Customers highlight its reliable support during onboarding and ongoing use. Therefore, Edge: Simplotel.

Which Has More Integrations: AutoClerk or Simplotel?

AutoClerk offers 8 verified partners, including SiteMinder and Cendyn, but lacks some of the broader connectivity seen in Simplotel. Simplotel integrates with 22 partners, including major PMS, channel managers, and marketing tools like Triptease and The Hotels Network, providing more flexibility in connecting your existing systems. Edge: Simplotel.

Which Do Hoteliers Rate Higher: AutoClerk or Simplotel?

AutoClerk’s review count is zero, so it cannot be rated by hoteliers today. Simplotel’s 297 reviews with an overall rating of 4.75/5 reflect high satisfaction across segments, especially resorts (5/5 from 12 reviews) and boutique hotels. Recent feedback confirms that hotels appreciate Simplotel’s ease of use, support, and feature set. Edge: Simplotel.

How Much Do AutoClerk and Simplotel Cost?

AutoClerk does not publicly disclose pricing, implying custom or enterprise-level quotes, which might be a barrier for smaller properties. Simplotel charges a straightforward $500/month, with no implementation fees or hidden costs, making budgeting easier for many hotels.

What Type of Hotel Should Use AutoClerk?

• Hotels that operate independently or with management companies seeking an integrated revenue ecosystem.
• Teams that prioritize property management and guest data integration.
• Hotels with existing revenue management strategies needing a compatible platform.
• Not ideal if you need a modern, mobile-optimized booking interface or a high-rated support team.

What Type of Hotel Should Use Simplotel?

• Hotels of all sizes aiming to increase direct bookings and improve website conversion.
• Properties seeking a mobile-responsive, customizable website with integrated marketing tools.
• Hotels that want detailed analytics, abandonment recovery, multi-lingual support, and multi-currency options.
• Not ideal if you prefer a simple, no-frills booking engine or have very limited IT support for initial setup.

The Bottom Line for Hotels

AutoClerk has a long history and a focus on property management integrated with revenue tools, but it currently has no recent reviews validating its recent performance. Conversely, Simplotel, with over 297 recent reviews and a 4.75/5 rating, demonstrates a well-supported, feature-rich platform that aligns with modern hotel needs.

If you need a cutting-edge booking engine with proven recent customer satisfaction, Simplotel is the stronger choice. Its comprehensive features, active support, and extensive integrations show it better prepared for future growth and online booking success.

However, if your hotel relies heavily on property management systems and revenue management, and you value a legacy provider, AutoClerk could still be relevant—though recent validation is lacking. For most hotels looking to enhance direct bookings and digital presence today, Simplotel clearly outperforms.

In conclusion, for current value, user experience, and support, Simplotel is the recommended platform. Its modern features and recent stellar reviews make it the secure, scalable choice for your hotel’s online booking strategy.