B612 vs. Revolution Plus: Which Is Right for You?

Updated May 15, 2026  ·  223 verified reviews analyzed

TLDR

We analyzed 223 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

B612 shines .

Revolution Plus by Franco Grasso shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Controlled Automation/Algorithm Customization and Fully automated revenue management.

See the full breakdown below ↓

How Does B612 Compare to Revolution Plus?

Side-by-side ratings based on 223 verified hotelier reviews on HTR.

HTScore
0
89
Likelihood to Recommend
0%
98%
Ease of Use
0.0/5
4.8/5
Customer Support
0.0/5
4.9/5
Value for Money
0.0/5
4.8/5
Starting Price Contact sales From $400/mo
Verified Reviews 0 223

What Are the Pros and Cons of B612 vs Revolution Plus?

After analyzing 223 verified reviews, B612 users most value its , while Revolution Plus by Franco Grasso users highlight dynamic pricing and revenue optimization, intuitive analytics and reporting, in-depth data analysis. Click any theme to see what reviewers say.

B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
Pros
+ Dynamic Pricing and Revenue Optimization
+ Intuitive Analytics and Reporting
+ In-Depth Data Analysis
+ Ease of Use and Interface
Cons

B612 vs Revolution Plus by Franco Grasso: Rankings by Hotel Segment

How each product ranks among Revenue Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
Small (10-24 rooms) #2 130 reviews
Mid-Size (25-74 rooms) #9 54 reviews
Large (75-199 rooms) #17 5 reviews

By Property Type

Segment B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
Boutique #7 70 reviews
Luxury #12 31 reviews
Branded / Chain #10 28 reviews
Extended Stay #8 21 reviews

By Region

Segment B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
North America #16 7 reviews
Europe #6 199 reviews
Asia Pacific #12 3 reviews

The Decision

Choosing between B612 by B612 and Revolution Plus by Franco Grasso hinges on your hotel’s specific needs for revenue management. Both systems aim to optimize your rates and occupancy, but their approaches and capabilities differ significantly. B612 claims to be an easy-to-use, visual content app, but it has no reviews or proven effectiveness in revenue management. Revolution Plus, on the other hand, is a well-reviewed, feature-rich platform with a clear focus on dynamic pricing and revenue growth. Which solution aligns better with your operational goals?

The core difference is that B612 is a mobile photography app, not a revenue management system, despite the confusion. Revolution Plus is a dedicated, AI-driven revenue tool with extensive features and a proven track record. So, are you looking for visual content enhancement or revenue optimization? The answer will guide your choice.

Is B612 or Revolution Plus Better for Hotels?

B612 is primarily a smartphone app designed for creating visual content, with advanced filters and AI beauty enhancements. Revolution Plus is a full-scale revenue management platform, offering automated pricing, market intelligence, and demand forecasting. If your goal is to improve your marketing visuals, B612 may fit, but it doesn’t serve revenue management needs.

Revolution Plus, supported by 212 recent reviews and a 4.92/5 customer support score, is clearly favored by hotels seeking to increase revenue and occupancy. Its recent reviews highlight its user-friendly interface, detailed analytics, and dynamic pricing capabilities. Do you want a tool for visual storytelling or one to directly impact your bottom line? The choice is straightforward.

Is B612 or Revolution Plus Easier to Use?

B612 boasts an intuitive interface with simple filters, making it easy for anyone to create attractive visuals quickly. Revolution Plus, rated 4.84/5 for ease of use based on recent reviews, is designed specifically for revenue managers, with guided workflows and a dashboard that simplifies complex data.

While B612’s UI is optimized for quick edits, Revolution Plus’s interface—though comprehensive—is praised for its simplicity once familiarized. Most hotel teams will find Revolution Plus’s onboarding and support helpful in mastering its features. Edge: Revolution Plus.

Which Has Better Features: B612 or Revolution Plus?

B612 offers basic editing features, filters, and AI beauty enhancements—roughly a dozen tools focused on visual content. Revolution Plus offers 45 features including open pricing, dynamic price control, business mix optimization, multi-property dashboards, AI optimization, scenario analysis, and automated updates.

Revolution Plus’s feature set is tailored for revenue management and demand forecasting, with capabilities like 18-month forward pricing and market intelligence. If your hotel needs advanced pricing control and data analysis, Revolution Plus has a clear edge.

Which Has Better Customer Support: B612 or Revolution Plus?

B612, being a mobile app, offers limited support with no detailed review data available. Revolution Plus’s support team scores 4.92/5, with recent reviews emphasizing quick responses, attentive service, and personalized support from dedicated revenue managers.

Users highlight Revolution Plus’s proactive guidance and continuous updates, which are critical for complex revenue strategies. Its support and onboarding are proven to help hotels implement sophisticated pricing models effectively. Edge: Revolution Plus.

Which Has More Integrations: B612 or Revolution Plus?

B612 has no verified integrations, as it’s primarily a standalone app for visual content. Revolution Plus boasts 15 verified partners, including channel managers, PMS, and booking engines like WuBook, Vertical Booking, and Oracle Hospitality.

This extensive integration network facilitates seamless data flow and automated updates, essential for real-time revenue management. If integrations matter for your operation, Revolution Plus clearly leads.

Which Do Hoteliers Rate Higher: B612 or Revolution Plus?

B612 has no reviews or ratings from hotels, indicating it is not a proven revenue management tool. Revolution Plus, with 212 recent reviews and an NPS score of 9.77/10, is highly rated across hotel segments, especially by resorts, boutique hotels, and city-center properties.

Hotels consistently praise its ease of use, analytics, and revenue results, with many noting improved RevPAR and occupancy. If user feedback is your guide, Revolution Plus is the clear favorite.

How Much Do B612 and Revolution Plus Cost?

B612's pricing is not publicly available, as it is a free or low-cost visual app. Revolution Plus charges $400 monthly, with no implementation fee, and offers a no-gain, no-pay model, making it accessible and risk-free for hotels seeking revenue growth.

Revolution Plus’s transparent pricing aligns with its performance-driven approach, supporting ROI through increased revenue rather than high upfront costs.

What Type of Hotel Should Use B612?

  • Hotels that want to create eye-catching visual content for social media and marketing campaigns.
  • Teams focused on digital marketing and branding efforts.
  • Small properties or independent hotels without complex revenue management needs.
  • Not ideal if you need a revenue management system or require dynamic pricing capabilities.

B612 is suited for visual storytelling rather than operational revenue strategies, so it’s best for marketing-focused hotels.

What Type of Hotel Should Use Revolution Plus?

  • Hotels aiming to maximize revenue through dynamic, AI-driven pricing.
  • Multi-property portfolios needing centralized dashboards and automation.
  • Hotels that want data-backed forecasts and market intelligence.
  • Teams that value ongoing support from dedicated revenue managers.

Not ideal if your hotel relies on manual pricing, low-tech solutions, or lacks the capacity to implement advanced revenue strategies.

The Bottom Line for Hotels

Revolution Plus is a comprehensive revenue management system with proven results, extensive features, and highly positive reviews. Its recent data and large review count make it the most reliable choice for hotels serious about revenue growth.

B612, despite its name, is not designed for revenue management but rather for visual content creation. It’s best suited if your hotel’s primary goal is digital marketing and branding without needing advanced pricing tools.

If your hotel needs a robust, AI-powered revenue platform—especially with recent positive feedback—Revolution Plus is the clear choice. For visual content, B612 may serve a different purpose but does not compete in this space.

In conclusion, go with Revolution Plus if you want a trusted, feature-rich revenue management system that’s proven to boost income. Choose B612 only if visual content for marketing is your priority, not revenue optimization.

How Much Do B612 and Revolution Plus Cost?

Revenue Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
Starting Price From $400/mo

Which Features Does B612 Have That Revolution Plus Doesn't (and Vice Versa)?

According to HTR's product database, B612 and Revolution Plus share 0 features. Here are the key differences — features one has that the other lacks.

Feature B612 Revolution Plus by Franco Grasso Revolution Plus by Franco Grasso
Dynamic Price Hierarchy Control
Dynamic Pricing
Guided workflows
Manage Exceptions
Open Pricing
Set Boundaries

Showing top differences. 33 more features differ between these products.

Real-World Results: B612 vs Revolution Plus by Franco Grasso by Business Goal

We analyzed 3 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
B612

No published case study for this goal yet.

Revolution Plus by Franco Grasso Lancaster Hotel Mid-Size
+ 100% increase in revenue and Gross Operating Profit in a couple of years (2017-2019), 15% increase in revenue in 2022 vs 2019, yearly ADR jumped over time from 106 to 163 euros with occupancy consistently above 90%
+ 95% of direct corporate customers switched from static negotiated rates to dynamic rates
+ Achieved the top 10 in Tripadvisor and jumped from 8.6 to 9+ on Booking.com in 6 months with a 3x increase in reviews volume

"Human skills, supported by their excellent Revolution Plus software, have helped us to achieve outstanding pricing, occupancy, brand reputation and, therefore, ultimately economic..."

Filippo Bua
Filippo Bua
Owner

B612 vs Revolution Plus by Franco Grasso: The Bottom Line

B612
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile
Revolution Plus by Franco Grasso
Revolution Plus by Franco Grasso
4.9/5 from 223 reviews

What hoteliers love

Dynamic Pricing and Revenue Optimization 100% positive

Users commend Revolution Plus for its effective dynamic pricing and revenue optimization capabilities, allowing for real-time adjustments based on mar... Users commend Revolution Plus for its effective dynamic pricing and revenue optimization capabilities, allowing for real-time adjustments based on market conditions. This feature helps hotels maximize revenue by optimizing room rates strategically.

Intuitive Analytics and Reporting 100% positive

The product's intuitive analytics and reporting tools provide users with an easy-to-understand overview of property performance. Users value how well-... The product's intuitive analytics and reporting tools provide users with an easy-to-understand overview of property performance. Users value how well-organized data aids in quick decision-making processes, benefiting overall business strategies.

In-Depth Data Analysis 100% positive

Revolution Plus receives praise for its comprehensive data analysis capabilities, which prove essential for effective forecasting and demand modeling.... Revolution Plus receives praise for its comprehensive data analysis capabilities, which prove essential for effective forecasting and demand modeling. Users appreciate the presentation of complex data in a user-friendly manner.

Unique capabilities

Open Pricing Guided workflows Dynamic Price Hierarchy Control Dynamic Pricing Set Boundaries
4.8/5 ease of use 4.9/5 support 15 integrations
Visit Website

Where the ratings diverge most

Ease of Use Revolution Plus by Franco Grasso 4.8 vs 0.0 (+4.8)
Customer Support Revolution Plus by Franco Grasso 4.9 vs 0.0 (+4.9)
Value for Money Revolution Plus by Franco Grasso 4.8 vs 0.0 (+4.8)
Onboarding Revolution Plus by Franco Grasso 4.8 vs 0.0 (+4.8)

Frequently Asked Questions About B612 vs Revolution Plus

Can B612 replace Revolution Plus?

It depends on your requirements. B612 and Revolution Plus share many core Revenue Management Systems features, but each has unique capabilities. B612 offers 0 verified integration partners, while Revolution Plus offers 15. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Revolution Plus leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do B612 or Revolution Plus offer a free plan?

B612: No. Revolution Plus: No. Neither product currently offers a free tier. Most Revenue Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank B612 and Revolution Plus?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. B612 has an HT Score of 0 and Revolution Plus by Franco Grasso has 89. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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