The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 58 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Blastness shines , with exclusive features like A/B Split Testing.
Reguest shines when it comes to increased sales and efficiency , with exclusive features like Messaging Analytics.
Side-by-side ratings based on 58 verified hotelier reviews on HTR.
| HTScore |
|
|
| Likelihood to Recommend |
|
|
| Ease of Use |
|
|
| Customer Support |
|
|
| Value for Money |
|
|
| Starting Price | From $1,000/mo | From $900/mo |
| Verified Reviews | 11 | 47 |
After analyzing 58 verified reviews, Blastness users most value its , while Reguest users highlight increased sales and efficiency, support and responsiveness, professional and personalized offers. Click any theme to see what reviewers say.
|
|
|
|---|---|
| Pros | |
|
+
Increased Sales and Efficiency
▾
|
|
|
+
Support and Responsiveness
▾
|
|
|
+
Professional and Personalized Offers
▾
|
|
|
+
Automated Messaging and Real-time Chat
▾
|
|
| Cons | |
|
−
Technical and Functional Issues
▾
|
|
How each product ranks among Direct Booking Tools vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
|
|
|---|---|---|
| Small (10-24 rooms) ▾ | #5 5 reviews | #6 16 reviews |
| Mid-Size (25-74 rooms) ▾ | #10 3 reviews | #6 26 reviews |
| Large (75-199 rooms) | #15 0 reviews | #13 1 reviews |
By Property Type
| Segment |
|
|
|---|---|---|
| Boutique ▾ | #10 3 reviews | #8 17 reviews |
| Luxury ▾ | #10 3 reviews | #8 18 reviews |
| Branded / Chain | #9 2 reviews | #13 3 reviews |
| Extended Stay ▾ | #9 1 reviews | #6 7 reviews |
By Region
| Segment |
|
|
|---|---|---|
| North America | #16 0 reviews | — |
| Europe ▾ | #6 11 reviews | #4 46 reviews |
| Asia Pacific | #7 0 reviews | — |
Choosing between Blastness CRM and ReGuest hinges on your hotel's specific needs for direct booking tools. Both products aim to improve your direct sales and guest communication, but they diverge in focus and overall approach. Blastness leans heavily on automation, AI-powered quote management, and revenue maximization, while ReGuest emphasizes personalized communication, upselling, and guest engagement. Your decision depends on whether you prioritize streamlined inquiry conversion or advanced guest interaction.
Blastness and ReGuest both target similar pain points: increasing direct bookings and reducing dependency on OTAs. Yet, Blastness’s comprehensive CRM with quote automation may suit properties keen on operational efficiency, whereas ReGuest’s sales cycle focus caters to hotels aiming for personalized, high-touch interactions. Are you ready to choose based on automation versus personalization?
Blastness CRM offers a hotel-centric platform designed to turn inquiries into bookings through automation, AI, and quote management. It consolidates inquiries from email, phone, and walk-ins, providing multi-option proposals and interactive mini-websites to showcase your property’s strengths, all with a focus on boosting conversions efficiently.
ReGuest, by contrast, provides a communication-driven approach to sales, with features like automated messaging, real-time chat, and personalized offers. It’s optimized for upselling and maximizing revenue at every guest touchpoint, making it ideal for properties that want to deeply engage guests and customize their experience.
Blastness’s approach is best for hotels that want to streamline inquiry handling and increase booking rates with minimal manual intervention. ReGuest excels if your team prioritizes building personal relationships via multiple messaging channels to upsell and increase guest spend.
The core difference is Blastness's AI-driven quote automation versus ReGuest’s focus on communication and personalized offers. If your hotel needs to reduce response times and operational workloads, Blastness is the pick. If your priority is engaging guests across channels with tailored offers, ReGuest is superior.
Edge: Reguest.
If your hotel needs a system to automate inquiry responses, generate tailored quotes, and simplify booking workflows, Blastness is the clear choice. Its AI Autopilot reduces manual work and increases conversion rates, making it a fit for hotels aiming for efficiency and higher revenue with less staff effort.
On the other hand, if your hotel relies on building strong guest relationships through personalized communication, ReGuest is preferable. Its automation of messaging, combined with real-time chat and upselling features, helps increase guest satisfaction and ancillary revenue, especially for hotels focused on high-touch service.
Choose Blastness if you want a straightforward, automation-heavy CRM that consolidates inquiries and maximizes conversions with minimal manual input. Opt for ReGuest if you prefer a communication-focused platform that emphasizes personal engagement, targeted offers, and guest loyalty.
Blastness scores a perfect 5/5 in ease of use, with a simple, intuitive interface that makes onboarding quick and staff adoption straightforward. Its user-friendly quote management and AI Autopilot streamline complex processes, allowing your team to start generating results fast.
ReGuest also boasts a high rating at 4.8/5, with an interface that’s easy for staff to learn, thanks to its straightforward design and helpful onboarding. Its messaging automation features are well integrated, but some users note that managing multiple communication channels requires a bit of practice.
Edge: Blastness.
Blastness offers 4 shared features with ReGuest, but stands out with one unique feature: A/B Split Testing, allowing you to optimize offers and pricing strategies. Its Business Intelligence suite provides interactive dashboards, analytics, and customizable reports, giving comprehensive insights into revenue and performance.
ReGuest excels with additional features like Messaging Analytics and Form Autofill, which enhance guest communication and data collection. Its focus on personalized offers, automated responses, and seamless integrations with Messenger, WhatsApp, and email facilitate a highly engaging guest journey.
While both tools have core functionalities like automation and integrations, Blastness’s split testing and analytics edge slightly ahead for data-driven decision-making. ReGuest’s strength lies in its messaging and upselling capabilities.
Edge: Blastness.
Blastness scores a perfect 5/5 in customer support, with reviewers praising their responsiveness and proactive assistance. Support team members are described as knowledgeable, quick to respond, and always helpful, which boosts confidence in onboarding and troubleshooting.
ReGuest also earns a very high rating at 4.84/5, with reviews highlighting the support team’s professionalism, responsiveness, and helpfulness. Users feel supported through updates and ongoing assistance, but some minor technical hiccups are noted.
Edge: Blastness.
ReGuest provides 20 verified integrations, slightly outpacing Blastness’s 15. Shared integrations include major systems like Oracle Hospitality, hotelcube, Vertical Booking, and Mews, ensuring compatibility with your existing infrastructure.
Blastness’s integrations include notable partners like Duetto, innRoad, and Qualitando, but lack some of the newer or specialized integrations seen in ReGuest, such as FLEXIPASS Keyless Mobile Access and Seekda.
If seamless connectivity with a wide array of booking engines and systems matters most, ReGuest’s broader integration list gives it the edge.
Edge: Reguest.
ReGuest’s user base of 44 reviews from the last six months provides recent, high-quality feedback, giving it a strong position. It scores 5/5 across multiple segments, especially resorts and mid-sized properties, with hoteliers praising its ease of use, support, and ability to boost sales.
Blastness, with only 10 reviews, has a lower overall rating of 0/5, indicating a lack of recent feedback and limited data. The few reviews are very positive, but the data is outdated, making it less reliable for current decision-making.
Given the volume and recency of reviews, ReGuest garners the higher ratings and more trust from hoteliers today.
Edge: Reguest.
Blastness’s pricing starts at $1,000 per month, with no freemium or trial options available, which might be a consideration for smaller hotels. The pricing structure suggests a premium product aimed at mid-sized to large establishments.
ReGuest’s base price is slightly lower at $900 per month, also without free tiers or trials. Its pricing indicates a comparable investment but possibly more flexible for hotels seeking a slightly more affordable option.
Neither product offers a free trial, so evaluate based on your budget and willingness to invest upfront.
Hotels that will benefit most from Blastness are those seeking to streamline inquiry management and maximize revenue through automation.
Not ideal if your hotel relies heavily on personalized, high-touch guest interactions, or if you prefer lower-cost, more flexible solutions.
ReGuest is ideal for hotels prioritizing guest engagement, personalized communication, and upselling opportunities.
Not ideal if your hotel has a very limited guest interaction volume or prefers a less communication-centric approach. Also, if your property requires extensive integrations beyond what ReGuest offers, consider other options.
Blastness CRM is a strong choice if your hotel needs a comprehensive, automation-driven platform that consolidates inquiries, generates tailored quotes, and provides detailed analytics. Its AI Autopilot and split testing features make it well suited for revenue-focused properties aiming to minimize manual work.
ReGuest offers a compelling package for hotels that want to maximize guest engagement through personalized messaging, real-time chat, and upselling. Its emphasis on communication and guest experience makes it ideal for properties aiming for high guest satisfaction and incremental revenue through targeted offers.
If your priority is operational efficiency and data-driven decision-making, Blastness is the clear winner. Conversely, if your focus is building relationships, increasing guest spend, and personalized communication, ReGuest is the better fit.
In conclusion, choose Blastness if you want automation, analytics, and efficiency. Pick ReGuest if you seek personalized engagement, communication, and upselling.
According to HTR's product database, Blastness CRM and ReGuest share 4 features. Here are the key differences — features one has that the other lacks.
| Feature |
|
|
|---|---|---|
| A/B Split Testing | ||
| Form Autofill | ||
| Messaging Analytics |
Ranks higher for
Unique capabilities
What hoteliers love
Many users have noted a significant increase in sales and operational efficiency since integrating Re:Guest. The automation of tasks previously done m... Many users have noted a significant increase in sales and operational efficiency since integrating Re:Guest. The automation of tasks previously done manually has freed up time for staff to focus on other important areas, facilitating a more efficient workflow.
The professional and reliable support team at Re:Guest is frequently lauded for their quick and helpful responses to any issues or questions, which co... The professional and reliable support team at Re:Guest is frequently lauded for their quick and helpful responses to any issues or questions, which contributes significantly to overall user satisfaction.
Re:Guest enhances the professional appearance of offers, making them more appealing to guests. The tool allows for easy and quick offer creation, whic... Re:Guest enhances the professional appearance of offers, making them more appealing to guests. The tool allows for easy and quick offer creation, which can be customized to individual guests, resulting in higher conversion rates and increased revenue.
Where hoteliers push back
While generally well-received, Re:Guest users have noted minor technical and functional issues, particularly around guest chat functionality and the n... While generally well-received, Re:Guest users have noted minor technical and functional issues, particularly around guest chat functionality and the need for more robust personalization options. These issues are promptly addressed by the support team, but they still cause occasional inconvenience.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Blastness CRM and ReGuest share many core Direct Booking Tools features, but each has unique capabilities. Blastness CRM offers 15 verified integration partners, while ReGuest offers 20. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Blastness CRM leads in ease of use at 5.0/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Blastness CRM: No. ReGuest: No. Neither product currently offers a free tier. Most Direct Booking Tools vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Blastness has an HT Score of 0 and Reguest has 79. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
|---|---|---|
| Customer Ratings & Reviews |
|
How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
|
How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
|
How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
|
How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
Product recommendations advisor