Blastness Website Design vs. Smart CMS by Bookassist:
Which Is Right for You?

Is Blastness Website Design by Blastness or Smart CMS by Bookassist Better for Hotels?

Blastness Website Design and Bookassist’s Smart CMS both target hotel websites with the goal of increasing direct bookings, but they diverge in focus and operational scope. Blastness offers a comprehensive suite including a proprietary Revenue Management System (RMS), channel management, and strategic revenue consulting, integrated tightly with its own booking engine. It suits hotels seeking a full-stack revenue and distribution solution alongside website design. Bookassist Smart CMS centers on website management and content control, integrated with Bookassist’s booking engine and digital marketing tools, with strong multilingual and multi-currency support.

Both solve the challenge of reducing OTA dependency by improving direct online sales through optimized websites and booking engines. They emphasize mobile-first, user-friendly experiences and integrations to streamline hotel operations online, yet they cater to different operational needs: Blastness blends design with revenue management and consulting, while Bookassist prioritizes CMS flexibility and multilingual scalability.

Blastness Website Design vs Smart CMS by Bookassist: Which Should Your Hotel Choose?

If you operate a boutique or luxury hotel with a strong interest in leveraging advanced revenue management and channel distribution tools alongside website design, Blastness is preferable. This is based on 14 boutique hotel reviews averaging 5/5 and 12 luxury hotel reviews also at 5/5, reflecting high satisfaction among upscale properties using Blastness’s RMS and consulting. Its integration of website design with an intuitive RMS supports proactive pricing and channel strategies, ideal for properties focused on revenue optimization.

If you run a city center hotel, a multi-lingual resort, or a property requiring extensive customization in multiple languages and currencies, Bookassist’s Smart CMS fits best. Its user base includes 84 city center hotels with a 4.8/5 rating and 41 resorts also at 4.8/5, supporting its strength in scalable multilingual content management and group functionality. Bookassist’s 19-language, multi-currency support combined with automated reporting and extensive niche booking features suit hotels with diverse guest profiles and complex booking needs.

Data for smaller segments such as vacation rentals and limited service hotels is thinner for both, but Bookassist’s broader integration ecosystem and feature set provide more options for complex use cases. Blastness’s smaller review volume in those segments advises caution when generalizing.

Is Blastness Website Design or Smart CMS by Bookassist Easier to Use?

Blastness scores 4.8/5 for ease of use and 4.7/5 for onboarding across 35 reviews, while Bookassist scores 4.7/5 ease of use and 4.8/5 onboarding from 219 reviews. Reviewers of Blastness highlight the intuitive interface of the Revenue Management System and channel manager, praising the simplified complex workflows that allow revenue managers to focus on strategy. Bookassist users find the drag-and-drop CMS and booking engine straightforward, though some note that certain content edits require contacting support.

Multiple Bookassist reviews mention occasional interface slowdowns in the booking engine extranet, impacting speed of updates, whereas Blastness users emphasize smooth UX in website navigation but desire more granular alert customization. Staff adoption reports are positive for both, with Blastness’s consulting support accelerating user proficiency, and Bookassist’s built-in tutorials aiding self-service learning.

Edge: Even.

Which Has Better Features: Blastness Website Design or Smart CMS by Bookassist?

Blastness offers 10 unique features including a proprietary drag-and-drop page builder, fully customizable themes, blog post composer, storefront and voucher functions, Google AMP markup, and a booking engine integrated with its RMS. These features enable hotels to tailor website content and promotions dynamically, enhancing direct booking conversion through UX design tailored for hospitality.

Bookassist provides 24 unique features such as multi-lingual and multi-currency support, automated reporting, post-stay and pre-stay emails, urgency messaging, pooled inventory management, flat and floating rate structures, booking abandonment recapture, price comparison widgets, multi-room bookings, social media integration, special offers, PCI compliance, room substitutions, alternative accommodation recommendations, and A/B testing tools. These features address operational flexibility and sophisticated direct booking marketing strategies, particularly for hotels managing complex inventories or multiple markets.

Blastness’s features focus more on website design customization and revenue management integration that directly impact online presence and pricing strategy efficiency. Bookassist’s richer feature set supports granular booking management, marketing automation, and internationalization, critical for hotels with broad guest demographics.

Edge: Bookassist.

Which Has Better Customer Support: Blastness Website Design or Smart CMS by Bookassist?

Both products score 4.9/5 for customer support with 35 reviews for Blastness and 219 for Bookassist. Blastness users consistently praise their revenue consultants for proactive, expert guidance and quick response times, enabling hotels to optimize revenue strategies effectively. The dedicated consulting team adds ongoing value beyond technical support.

Bookassist’s support is described as exceptional by many reviewers, with account managers providing personalized assistance and rapid problem resolution. Users appreciate the availability of training, tutorials, and continuous updates that help keep their operations current.

Some Blastness reviewers mention a desire for better linking of support requests within a unified interface, while Bookassist users occasionally report the need for faster extranet updates. Overall, both provide responsive, knowledgeable teams integral to client success.

Edge: Even.

Which Has More Integrations: Blastness Website Design or Smart CMS by Bookassist?

Blastness has 17 verified partner integrations, including Oracle Hospitality, Asksuite, hotelcube, Vertical Booking, Mews, Duetto, and IDeaS. Bookassist offers 73 verified partners, sharing 9 with Blastness. Unique Bookassist integrations include AdsHotel, LiveRate, SPOTPILOT, Lybra Tech, Customer Alliance, and HiJiffy, providing broad connectivity for online marketing, reputation management, and dynamic pricing tools.

Blastness’s integrations focus on core distribution, revenue management, and channel management systems that support centralized rate and availability control. Bookassist’s larger ecosystem provides access to more specialized marketing, pricing, and guest engagement platforms, useful for hotels pursuing aggressive direct booking strategies and sophisticated digital marketing.

Hotels with complex distribution or marketing technology stacks will find Bookassist’s integration breadth advantageous. Blastness suits properties that prioritize deep integration with revenue and channel management.

Edge: Bookassist.

Which Do Hoteliers Rate Higher: Blastness Website Design or Smart CMS by Bookassist?

Both have identical overall ratings of 4.8/5. Blastness’s 35 reviews versus Bookassist’s 219 offer different levels of confidence in rating representativeness. Recent review volume is minimal for both; Blastness has 1 in the last six months and Bookassist none, so current ratings may not reflect recent product changes.

Segment ratings favor Blastness in boutique hotels (5/5, n=14), luxury hotels (5/5, n=12), and resorts (5/5, n=14). Bookassist has strong ratings in city center hotels (4.8/5, n=84), airport/conference hotels (4.9/5, n=52), and branded hotels (4.8/5, n=55), supported by much larger review counts.

Bed & Breakfast & Inns rate Blastness slightly higher (4.9/5, n=9) versus Bookassist (4.8/5, n=82), though Bookassist’s volume adds confidence. Bookassist’s wider adoption across hotel types with consistent 4.8+ ratings demonstrates broader market acceptance.

Edge: Even.

How Much Do Blastness Website Design and Smart CMS by Bookassist Cost?

Neither Blastness nor Bookassist publish base pricing, monthly fees, or per-room charges publicly. Both require direct vendor engagement for customized quotes. Neither offers freemium tiers or trials according to available data.

This lack of transparency is typical in enterprise hotel software, where pricing depends on scope, integrations, and service levels. Prospective buyers should request detailed proposals and clarify total cost of ownership including implementation and ongoing support.

What Type of Hotel Should Use Blastness Website Design?

• Hotels that value integrated revenue management alongside website design, benefiting from Blastness’s intuitive RMS and revenue consulting.
• Boutique and luxury properties that prioritize tailored user experiences and strategic guidance, as supported by 14 boutique and 12 luxury hotel reviews averaging 5/5.
• Hotels aiming to reduce OTA commissions by improving direct booking through optimized website conversion and channel management.
• Properties seeking a technology platform hosted on Microsoft Azure with global CDN for fast loading supporting international guests.
• Teams that require a unified solution combining website design, channel management, and revenue strategy in one provider.

Not ideal if:

• Your hotel requires extensive multi-lingual or multi-currency website features, which Blastness lacks compared to Bookassist.
• You need a broad ecosystem of integrations for marketing automation and niche booking features.
• You prefer transparent, published pricing and scalable CMS functionality outside revenue management.

What Type of Hotel Should Use Smart CMS by Bookassist?

• Hotels operating in multiple languages and currencies, benefitting from Bookassist’s 19-language and multi-currency support.
• City center hotels, airport/conference hotels, and branded properties with complex inventory and rate structures, backed by large review samples.
• Hotels that require advanced booking engine features such as booking abandonment recapture, pooled inventory, multi-room bookings, and alternative accommodation recommendations.
• Teams looking for a highly customizable CMS with drag-and-drop visual page management that does not require technical coding skills.
• Properties that want extensive integrations with marketing, pricing, and guest engagement platforms to support direct booking growth.

Not ideal if:

• You need a tightly integrated revenue management system within your website design; Bookassist lacks Blastness’s in-house RMS and consulting.
• Your property requires a full suite revenue consulting service to optimize pricing and distribution daily.
• You seek a smaller, specialized provider with a narrower focus on revenue management rather than broad CMS and marketing.

Blastness Website Design vs Smart CMS by Bookassist: The Bottom Line for Hotels

Blastness Website Design and Bookassist Smart CMS both deliver 4.8/5 ratings but serve distinct hotel needs. Blastness stands out by combining website design with a proprietary Revenue Management System and expert consulting that streamlines pricing strategies and channel management. Bookassist excels in CMS flexibility, multilingual and multi-currency support, and a broad feature set for complex booking scenarios.

Choose Blastness if your hotel prioritizes advanced revenue management integrated with website design, particularly for boutique and luxury hotels seeking strategic guidance and improved direct booking revenue. Its 5/5 ratings in these segments and robust RMS provide a competitive edge in revenue optimization.

Opt for Bookassist if your hotel requires scalable, multi-language websites with sophisticated booking features and broader integrations supporting complex inventory and marketing needs. Bookassist’s larger user base and extensive features cater well to city center, branded, and conference hotels with diverse guests.

Both products offer strong support and ease of use, but the decision hinges on whether your property values integrated revenue management or CMS customization and multilingual capabilities more.