Smart CMS by Bookassist

Ranked 1 (out of 23) in Website Design

Website Design

Purpose built CMS with extensive customizability by Bookassist.

Ratings Snapshot

Certificate of Excellence
Read 190 reviews
95%
Recommend
HTR Score icon
HT SCORE
100 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
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Reviews Summary

Ranked #1 out of 23 in Website Design

Ease of Use
4.8/5
ROI
4.8/5
Implementation
4.8/5
Customer Support
4.9/5
Verified Customer Support

Bookassist has opened its internal systems to

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Most popular for
  • Boutique 45 verified reviews
    95%
  • City Center 44 verified reviews
    95%
  • Bed & Breakfast 24 verified reviews
    97%
  • Resort 13 verified reviews
    93%
  • Branded 9 verified reviews
    96%
  • Airport/ conference 7 verified reviews
    97%
  • Serviced Apartment 5 verified reviews
    94%
  • Hostel 4 verified reviews
    90%
  • Vacation Rental 3 verified reviews
    100%
  • Budget 2 verified reviews
    100%
  • Villas 2 verified reviews
    100%
  • Casino 1 verified reviews
    100%
  • Motel 1 verified reviews
    100%
  • Extended Stay 1 verified reviews
    100%

Smart CMS by Bookassist Overview

Smart CMS by Bookassist Overview

No need to know HTML, CSS or any technical stuff. Easy editing, drag and drop image, document and asset placement. Innovative visual page management. Built-in video tutorials and how-to's. Mobile first. 19 languages. Highly customisable. Never out of date. Fast loading. Responsive. Scalable. Optimised for direct sales. Group functionality. Live reviews. Tightly integrated with Bookassist's bookin...

About Bookassist View website

Founded in 1999 | Headquarters in Ireland | 106 employees

At Bookassist, we believe that direct business should be at the heart of your hotel's strategy.

Other Products by Bookassist

1/1

Integrates with

  • Booking Engine
  • Central Reservations Systems
  • Channel Managers
Browse integrations (31 verified)

What customers love about Smart CMS by Bookassist

Like 95% recommend

Digital Marketing Manager from Boutique

* Report variations in Hotel Administration; * Mobile Booking Engine; * Mohamad & Jitka's responsiveness; * Christmas Parties :)

Online Marketing

- Systems easy to learn and to use - Amazing support team - Constant Innovations - Quick access to statistics (WBE)

Sales and Marketing Director from City Center

We are happy with the services in general. Bookassist is a professional company.

Revenue Manager from Branded

Great assistance. Always ready to help. The menage with success our digital marketing strategy.

Read Reviews

Expert Q&A and Partner Recommendations

Question:

What does this product or service do well?

Answer:

Easy to handle on both ends, website updates are smart and simple with great visuals and intuitive processes. Every two years, new website refeesh ptterns are neat offer to keep are product fresh and up to date

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
Question:

What differentiates this product or service from the competition?

Answer:

Great value for money. While others apply hidden fees, Bookassist model is straightforward and transparent with all payments and gives a wide range of services to get an allround online support and connection.

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
Question:

Based on your experience with this product or service, if you could give one piece of advice to a hotelier considering this product or service, what would it be?

Answer:

Using a full portfolio of services may seem too much especially on the current difficult time, but in fact, this is exactly the starting point to focus on detailed online marketing possibilities and ads to boost your business and create tailor-made foundations to fall back onto in years to come.

by Vaclav Vitek (Amazing Places) on December 10, 2020

See more answers (23)
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+ 21 recommend
Recommended by Show More (19)

Features

  • ADA Compliant
  • Whitelabel Capability
  • Conversion Widgets
  • Review Widgets
  • Social Media Integrations
  • Hotel Website Templates
  • Multi-lingual
  • Mobile Optimized/Responsive
  • Google AMP Markup
  • Google Analytics Connection
  • Security Protocals (SSL/HTTPS)

Clients & references

References & testimonials

Testimonial avatar
We got our new Bookassist website and booking engine 2 years ago. Since then we have seen our turnover grow by 43%. Our mobile business in particular has really taken off, mobile revenue is up 60% and...
Jérôme Soubans Deputy Manager at the Château d'Augerville
Testimonial avatar
We chose Bookassist to develop our new website and implement an integrated Booking Engine. And so it was. Just after the first month of the new website launch, we recorded a +120% increase in the conv...
Ignazio Todaro Hotel Manager at the Hotel Ambassador Monaco

Featured partners

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Case studies

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Bookassist doesn’t have any case studies available

Awards & Certifications

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Bookassist doesn’t have any awards or certifications

Active Markets

MARKETS SERVED
  • Asia Pacific
  • Africa
  • North America
  • South America
  • Europe
  • Middle East
VERIFIED MARKETS
  • Czech Republic
  • Ireland
  • Italy
  • Spain
  • Poland
  • Austria
  • France
  • Germany
  • Argentina

190 Verified Bookassist Reviews

Likelihood to Recommend
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November 29, 2021

Smart CMS by Bookassist Review: 100% recommended for customer focused service and results

CYESALOU from Resort in Salou (Spain)

Recommend 10/10
Full blue star
Full blue star
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What do you like most?

-Monthly meetings with experts advising you on the marketing strategy most relevant to your product. -Knowing that you work with the best professionals, Carmen Lorenzo, is a 10. -That the investment is wo...

What do you dislike or think could be improved?

-As in all companies, the monthly fee could reward the loyalty of some of your clients, like us.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

November 29, 2021

Smart CMS by Bookassist Review: Everything is improvements

Manager from Bed & Breakfast in Santander (Spain)

Recommend 10/10
Full blue star
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What do you like most?

The work of the entire Bookassist team has helped us to improve in many points and this has given us a better web positioning and a significant increase in our direct sales. Always pending of any improvem...

What do you dislike or think could be improved?

We cannot add any review for improvement, we are satisfied in every way, we believe that they are very good professionals and they always advise us correctly.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

November 24, 2021

Smart CMS by Bookassist Review: good communication and cooperation in all areas

Key Accunt Manager from Serviced Apartment in Międzyzdroje (Poland)

Recommend 10/10
Full blue star
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What do you like most?

Commitment to achieving results realized by our Object. Constant support in handling CMS. Hints, suggestions, ideas. Very good substantive and personal contact.

What do you dislike or think could be improved?

There are no main fields for improvement. Only work on the CMS could be good to make its use in the future even simpler and more intuitive.

Customer Support
5
Ease of Use
4
Value for money
4
Implementation
4

November 24, 2021

Smart CMS by Bookassist Review: Highly recommended

Hotel Director from City Center in Kraków (Poland)

Recommend 10/10
Full blue star
Full blue star
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Full blue star

What do you like most?

We got a beautiful website that was tailored very individually to our historic hotel. We believe that thanks to the new version and the actions of Bookassist, we will get many direct bookings!

What do you dislike or think could be improved?

We believe that the entire Bookassist team is constantly working on improving their solutions, which are dedicated to partner hotels. The brilliant solution is that we can always turn to them for help.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

November 24, 2021

Smart CMS by Bookassist Review: Very easy to use

Revenue Manager from Branded in Opole (Poland)

Recommend 10/10
Full blue star
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What do you like most?

Very simply to use. Friendly interface. Helpful, quick service desk. Advice and suggested from helpdesk is very useful. The appearance of the website is very simple and well structured. Website is very s...

What do you dislike or think could be improved?

Nothing needs to be corrected. I think so, everything is very good, Connection with booking engine, website design, help desk is very helpful.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

November 23, 2021

Smart CMS by Bookassist Review: Conversion and revenue on the direct website

Manager from City Center in Padova (Italy)

Recommend 10/10
Full blue star
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Full blue star

What do you like most?

VISIBILITY CONVERSION IN REVENUE ROOM NIGHT ASSISTANCE I liked the assistance provided in terms of consultancy. We reached together good results in terms of conversion and revenue on the direct websi...

What do you dislike or think could be improved?

NOTHING I like the assistence at 360. In the it would be grate to have a support on revenue tecniques.

Customer Support
5
Ease of Use
5
Value for money
5
Implementation
5

Pricing

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Bookassist hasn’t disclosed their pricing plans. It is advised that you ask for a reference to ensure competitive pricing

Popular Smart CMS by Bookassist Integrations

View all (31 Bookassist Integrations)