The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 68 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Blastness shines in rate and inventory management across channels — especially for boutique properties (5.0/5), with exclusive features like Mobile Optimized/Responsive.
ThinkReservations shines in customer support and account management — especially for bed & breakfast properties (5.0/5).
Side-by-side ratings based on 68 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 35 | 33 |
After analyzing 68 verified reviews, Blastness users most value its rate and inventory management across channels, direct booking engine performance, website design and branding, while ThinkReservations users highlight customer support and account management, direct bookings and revenue growth, ease of use and simple navigation. Click any theme to see what reviewers say.
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Rate and inventory management across channels
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Customer support and account management
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Direct booking engine performance
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Direct bookings and revenue growth
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Website design and branding
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Ease of use and simple navigation
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Conversion optimization
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Property operations workflows
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Ease of use / interface simplicity concerns
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Customization and feature gaps
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Bugs and workflow delays
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How each product ranks among Website Design vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #8 21 reviews | #1 4 reviews |
| Mid-Size (25-74 rooms) ▾ | #8 12 reviews | #7 0 reviews |
| Large (75-199 rooms) | #24 0 reviews | #3 0 reviews |
| X-Large (200+ rooms) | — | #2 0 reviews |
By Property Type
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| Boutique ▾ | #8 15 reviews | #5 6 reviews |
| Luxury ▾ | #8 13 reviews | #5 0 reviews |
| Branded / Chain | #10 3 reviews | #3 1 reviews |
| Extended Stay | #9 3 reviews | #5 0 reviews |
By Region
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| North America ▾ | #23 0 reviews | #1 15 reviews |
| Europe ▾ | #6 36 reviews | #12 0 reviews |
| Asia Pacific | #14 0 reviews | #8 0 reviews |
| Middle East | — | #10 0 reviews |
Blastness and ThinkReservations cater to hotels seeking to increase direct bookings through dedicated website design and integrated booking platforms. Blastness excels with a comprehensive service centered on a proprietary Content Management System (CMS) built exclusively for hospitality, focusing on seamless booking engine integration and user-centric design optimized for conversion. ThinkReservations offers an all-in-one platform combining website, booking engine, property management, and guest communications tailored mainly for small inns.
Both products address the critical challenge of reducing OTA dependence by enhancing direct booking channels. Blastness targets properties looking for deeply customized websites with advanced features like multi-lingual support and SEO tools, while ThinkReservations suits small to mid-size inns that want an integrated system simplifying operations alongside their website and booking engine.
If you manage a boutique or luxury hotel prioritizing a custom, visually compelling website with advanced marketing and analytics features, Blastness fits well. This is supported by its 20% boutique and 11% luxury hotel user base and 4.8 overall ease-of-use rating across 35 reviews. Properties valuing a dedicated revenue management system and extensive site personalization will benefit from Blastness’ 19 unique features like Google Analytics integration and drag-and-drop page builder.
If you operate a small bed and breakfast or inn, especially in North America or Europe, ThinkReservations is preferable. Its 11% bed and breakfast user base and 5/5 overall rating from 27 reviews—23 of which are recent—indicate strong current satisfaction. Its all-in-one platform streamlines reservation management and guest communications, which suits smaller operations needing fewer external systems. That said, ThinkReservations’ feature set is less customizable, offering no unique website design features beyond its integrated booking engine.
Data on larger branded or extended-stay hotels is limited for both; however, Blastness shows slightly more adoption in branded hotels (3% vs. 2%) and extended stay segments (3% vs. 0%). Use this cautiously due to low review counts in those segments.
Both products score similarly on ease of use and onboarding: Blastness rates 4.8 for ease of use and 4.7 for onboarding, ThinkReservations 4.9 and 4.9 respectively. User comments for Blastness praise its intuitive design, especially its revenue management system, which simplifies complex pricing strategies. ThinkReservations users highlight ease of access across devices and straightforward navigation, supporting quick task completion.
However, Blastness has only one review in the last six months, so its current ease of use might be less reliably measured. ThinkReservations’ 23 recent reviews all rate ease of use highly, supporting a stable user experience today. Both platforms have some minor user-reported issues: Blastness users want more granular alerts, while ThinkReservations users note occasional messaging delays.
Edge: Even.
Blastness offers 19 features not found in ThinkReservations, including Google Analytics connection, storefront and voucher functionality, review widgets, customizable attraction maps, multi-lingual support, fully customizable themes, SEO plugins, social media integrations, ADA compliance, mobile optimization, and a drag-and-drop page builder. These features enable hotels to tailor their website’s appearance and functionality extensively, improving guest engagement and conversion. For example, ADA compliance and mobile-responsive design ensure accessibility and usability across devices and demographics, directly impacting booking rates.
ThinkReservations does not list unique website design features beyond its integrated booking engine and associated property management functionalities. Its value lies more in operational workflows and messaging tools than in website customization.
Edge: Blastness Website Design by Blastness.
Both products maintain excellent customer support ratings: Blastness scores 4.9 and ThinkReservations a perfect 5.0. Reviewers praise Blastness’ revenue consulting team for proactive strategic guidance, quick responses, and availability for complex inquiries. Similarly, ThinkReservations users emphasize responsive support staff, knowledgeable account managers, and phone access that resolves issues promptly.
However, ThinkReservations shows significantly more recent support feedback with 23 reviews in the last six months versus just one for Blastness, suggesting better current visibility into support quality. Some ThinkReservations reviewers mention a desire for faster bug fixes, but overall support remains highly rated.
Edge: Even.
Both have 17 verified integrations, but none overlap. Blastness integrates with Upsellguru Gmbh, Oracle Hospitality, Asksuite, MyForecast, Vertical Booking, and innRoad, focusing on channel management, revenue management, and hospitality-specific tools. ThinkReservations partners include Sojern, Whistle, TrustYou, Tripadvisor, Airbnb, and Expedia, emphasizing distribution channels, reputation management, and guest engagement platforms.
Hotels aiming for advanced revenue management and channel mix control may prefer Blastness’ integrations, while properties focusing on broad distribution and guest experience platforms will find ThinkReservations’ integration set more relevant.
Edge: Even.
Overall ratings are close: Blastness at 4.8/5 (35 reviews) and ThinkReservations at 5/5 (27 reviews). Critically, ThinkReservations has 23 reviews in the last six months averaging 5/5, while Blastness has only one recent review insufficient for current rating. This suggests ThinkReservations’ rating reflects the current product more reliably.
Segment analysis shows Blastness scores 5/5 in boutique (14 reviews), luxury (12), resorts (14), and extended stay (3); ThinkReservations rates 5/5 in bed and breakfast (23), city center (7), boutique (11), and vacation rentals (2). Both excel in boutique hotels, but ThinkReservations leads in small inns and bed & breakfasts with more review volume and recency.
Edge: Even.
Neither Blastness nor ThinkReservations publish pricing details, including base, per-room, or monthly fees. Both do not offer freemium or trial options. Hotels must contact vendors directly for quotes.
Not ideal if:
Not ideal if:
Blastness and ThinkReservations both aim to increase direct bookings but approach this differently. Blastness leads with a dedicated hotel website design service backed by a proprietary CMS and advanced marketing features. ThinkReservations offers an all-in-one platform integrating website, booking engine, property management, and guest communications, simplifying operations for small inns.
Choose Blastness if you prioritize website customization and sophisticated revenue management capabilities. Its 19 unique features, including SEO plugins, ADA compliance, and multi-lingual support, address the needs of boutique, luxury, and resort hotels. Its revenue consultants provide tailored strategic advice valued by users.
Choose ThinkReservations if you run a small bed and breakfast or inn seeking a unified platform to manage bookings, guest messaging, and marketing with excellent current user satisfaction. Its recent reviews demonstrate strong ongoing product refinement and customer support, making it ideal for properties wanting simplicity and operational efficiency over deep website customization.
Website Design pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Design & Content Management
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| Drag and Drop Page Builder | ||
| Hotel Website Templates | ||
| Whitelabel Capability | ||
| Fully Customizable Themes | ||
| Blog Post Composer | ||
| Customizable Attractions Maps | ||
| Website Personalization | ||
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Conversion
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| Google AMP Markup | ||
| Storefront/Voucher Functionality | ||
| Mobile Optimized/Responsive | ||
| Review Widgets | ||
| Booking Engine | ||
| Popups & Alerts | ||
| Customizable Attractions Maps | ||
| Website Personalization | ||
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Internationalization
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| Multi-lingual | ||
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Analytics
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| Google Analytics Connection | ||
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SEO & Traffic
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| Social Media Integrations | ||
| Google AMP Markup | ||
| Mobile Optimized/Responsive | ||
| Multi-lingual | ||
| SEO Plugins | ||
| Customizable Attractions Maps | ||
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Security & Compliance
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| Security Protocals (SSL/HTTPS) | ||
| ADA Compliant | ||
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Upselling
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| Storefront/Voucher Functionality |
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"The constant evolution of tools such as Business Intelligence and RMS, which my team and I use on a daily basis, has led to very interesting results."
No published case study for this goal yet.
What hoteliers love
Users say Blastness makes it easy to update rates quickly, control availability and closures, and keep OTAs and portals aligned. This is seen as a rev... Users say Blastness makes it easy to update rates quickly, control availability and closures, and keep OTAs and portals aligned. This is seen as a revenue-protection tool that reduces manual work and helps hotels react faster to demand changes.
The booking engine is described as straightforward and easy for guests to use, including on smartphones, which supports direct bookings. One reviewer,... The booking engine is described as straightforward and easy for guests to use, including on smartphones, which supports direct bookings. One reviewer, however, wanted a simpler flow and another suggested the immersive version improved conversion, showing that booking experience quality directly affects revenue.
Reviewers highlight Blastness’s custom website work as strong, with the site reflecting the property’s style and presenting information clearly. This... Reviewers highlight Blastness’s custom website work as strong, with the site reflecting the property’s style and presenting information clearly. This helps hotels strengthen brand identity and improve visitor engagement, which can contribute to higher conversion rates.
Where hoteliers push back
While the platform is generally well regarded, one reviewer said the CRS interface could be more intuitive and that some booking engine steps should b... While the platform is generally well regarded, one reviewer said the CRS interface could be more intuitive and that some booking engine steps should be simplified. This indicates the product may still create friction for staff or guests in certain workflows.
Ranks higher for
Unique capabilities
What hoteliers love
Support is a major strength in the reviews, with users praising phone access, knowledgeable staff, and responsive account managers. Hotel operators sa... Support is a major strength in the reviews, with users praising phone access, knowledgeable staff, and responsive account managers. Hotel operators say the team understands innkeeping needs and helps resolve questions or issues quickly, which reduces operational friction.
Users repeatedly say ThinkReservations improves the booking funnel and drives more direct reservations, which translates into stronger revenue and les... Users repeatedly say ThinkReservations improves the booking funnel and drives more direct reservations, which translates into stronger revenue and less reliance on OTAs. Several reviews cite measurable gains in conversion rate, bookings, and overall revenue after switching to the platform.
The software is often described as easy to use, user-friendly, and uncluttered, making daily hotel operations less complicated. Reviewers value how qu... The software is often described as easy to use, user-friendly, and uncluttered, making daily hotel operations less complicated. Reviewers value how quickly they can find what they need and how the system supports efficient workflow without a steep learning curve.
Where hoteliers push back
A recurring critical theme is that some users want more customization, such as color-coding room types, customizable UI, and more configurable email w... A recurring critical theme is that some users want more customization, such as color-coding room types, customizable UI, and more configurable email workflows. Reviewers generally like the product, but these comments suggest some properties may outgrow the default setup or need more tailoring.
A smaller but important set of reviews mentions occasional bugs or delays, especially in search engine fixes, messaging response timing, and room bloc... A smaller but important set of reviews mentions occasional bugs or delays, especially in search engine fixes, messaging response timing, and room block functionality. These issues do not dominate the feedback, but they matter for hotels that depend on fast guest communication and smooth booking operations.
Ranks higher for
It depends on your requirements. Blastness Website Design and ThinkWeb Websites share many core Website Design features, but each has unique capabilities. Blastness Website Design offers 17 verified integration partners, while ThinkWeb Websites offers 17. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ThinkWeb Websites leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Blastness Website Design: No. ThinkWeb Websites: No. Neither product currently offers a free tier. Most Website Design vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Blastness has an HT Score of 79 and ThinkReservations has 84. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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