Counter vs. Occupancy Plus: Which Is Right for You?

Updated May 15, 2026  ·  57 verified reviews analyzed

TLDR

We analyzed 57 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Counter shines in ease of use and customer support , with exclusive features like Payment processing and Housekeeping module.

Occupancy Plus shines .

See the full breakdown below ↓

How Does Counter Compare to Occupancy Plus?

Side-by-side ratings based on 57 verified hotelier reviews on HTR.

HTScore
17
0
Likelihood to Recommend
91%
0%
Ease of Use
4.6/5
0.0/5
Customer Support
4.9/5
0.0/5
Value for Money
4.8/5
0.0/5
Starting Price Contact sales Contact sales
Verified Reviews 57 0

What Are the Pros and Cons of Counter vs Occupancy Plus?

After analyzing 57 verified reviews, Counter users most value its user interface and usability, customer support, automated features, while Occupancy Plus users highlight . Click any theme to see what reviewers say.

Counter Counter Occupancy Plus
Pros
+ User interface and usability
+ Customer support
+ Automated features
+ Platform integration
Cons
Bug issues
Reporting and revenue management
Pricing

Counter vs Occupancy Plus: Rankings by Hotel Segment

How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Counter Counter Occupancy Plus
Small (10-24 rooms) #26 28 reviews
Mid-Size (25-74 rooms) #46 4 reviews
Large (75-199 rooms) #32 2 reviews
X-Large (200+ rooms) #31 1 reviews

By Property Type

Segment Counter Counter Occupancy Plus
Boutique #31 16 reviews
Luxury #44 4 reviews
Branded / Chain #43 4 reviews
Extended Stay #32 5 reviews

By Region

Segment Counter Counter Occupancy Plus
North America #25 8 reviews
Europe #20 25 reviews
Asia Pacific #16 4 reviews
Middle East #11 2 reviews

The Decision

Choosing the right property management system (PMS) hinges on your hotel's specific needs, budget, and growth plans. Counter by Counter and Occupancy Plus by Occupancy Plus aim to streamline operations, but their approaches and strengths differ significantly. Counter, with its recent reviews and extensive feature set, offers a more proven solution for hostel operators and small hotels. Occupancy Plus, despite its broader scope, lacks recent user feedback and regional presence, affecting its reliability. Are you ready to prioritize proven performance or explore emerging options?

Quick Verdict

Counter by Counter stands out as the more dependable choice, thanks to its 54 recent reviews, a high overall rating of 4.73/5, and a dedicated user base across six continents. Its comprehensive feature list and positive support feedback make it a safer and more effective option. Occupancy Plus, with no recent reviews and no measurable market presence, remains unverified and less suitable for hotels seeking proven solutions. For immediate, reliable results, Counter is the clear winner.

Is Counter or Occupancy Plus Better for Hotels?

Counter is designed specifically for hostels and small hotels, offering an all-in-one platform that simplifies daily operations. Its intuitive interface and mobile accessibility have been praised by users, with a 4.6/5 ease-of-use rating and 91% likelihood to recommend based on recent reviews. Conversely, Occupancy Plus has no recent reviews or detailed user feedback, making it impossible to assess its usability or effectiveness.

Counter’s strengths lie in its extensive feature set—channel management, booking engine, payment processing, and automated night audits—tailored to hospitality needs. Occupancy Plus’s capabilities are not clearly documented or demonstrated through recent user feedback, raising questions about its practical value or ease of adoption for your team. Given the absence of recent data, Counter’s proven track record makes it the more reliable choice for your hotel.

Edge: Counter.

Counter vs Occupancy Plus: Which Should Your Hotel Choose?

If your hotel primarily operates as a hostel or small boutique property seeking a straightforward, feature-rich PMS, Counter is the ideal solution. Its high review count, recent positive feedback, and excellent ratings across usability and support make it suitable for teams that need quick onboarding and easy daily management.

If your hotel requires a more advanced, possibly AI-driven system with broader analytics, occupancy insights, or enterprise features, Occupancy Plus might appeal—though, with no recent reviews or regional presence, its actual capabilities remain unverified. For most hoteliers, especially those valuing proven support and recent user experience, Counter is the clear choice.

Edge: Counter.

Is Counter or Occupancy Plus Easier to Use?

Counter’s UI is praised for its simplicity, with a 4.6/5 ease-of-use rating, and is designed for staff at all levels to learn quickly. Users highlight its mobile-friendly design, making management tasks possible from anywhere, and report minimal onboarding challenges. Support responsiveness is high, with reviews mentioning quick, helpful assistance from the Counter team.

In contrast, Occupancy Plus has no recent reviews or user ratings, making it impossible to evaluate its ease of use or onboarding experience. Its lack of recent feedback suggests lower confidence in its usability or support quality.

Edge: Counter.

Which Has Better Features: Counter or Occupancy Plus?

Counter offers 19 exclusive features, including a channel manager, booking engine, payment processing, automated night audit, guest CRM, multi-currency handling, and ancillary revenue tracking. These features address core operational needs and are well-supported by recent user reviews.

Occupancy Plus’s feature set remains unclear, with no documented or reviewed functionalities available today. While it may have comparable capabilities, the absence of recent user feedback or detailed specifications means you cannot confidently assess its feature depth or reliability.

Edge: Counter.

Which Has Better Customer Support: Counter or Occupancy Plus?

Counter’s customer support is highly rated at 4.96/5, with recent reviews praising its responsiveness and professionalism. Hoteliers note that team members like Evelyn and Max are "always helpful" and "reply within minutes," though some mention support can be slower in certain time zones.

There are no recent reviews or ratings for Occupancy Plus, making it impossible to evaluate its support quality or responsiveness. Without recent user feedback, the confidence level in its customer service remains very low.

Edge: Counter.

Which Has More Integrations: Counter or Occupancy Plus?

Counter integrates with 7 verified partners, including popular platforms like SiteMinder, Stripe, Cloudbeds, and Goki, providing robust options for channel management, payment processing, and access control. These integrations support seamless operations and revenue management, with users praising the platform's connectivity.

Occupancy Plus has no verified integrations listed and no recent reviews mentioning third-party connections, which raises concerns about its compatibility and extensibility. For a hotel looking to connect various platforms smoothly, Counter’s integrations are a key advantage.

Edge: Counter.

Which Do Hoteliers Rate Higher: Counter or Occupancy Plus?

Counter enjoys an overall rating of 4.73/5, based on 54 reviews, with recent feedback emphasizing ease of use, support, and feature set. Its users, mainly hostels and small hotels, rate it highly, with a 91% likelihood to recommend.

There are no recent reviews or ratings for Occupancy Plus, leaving its user satisfaction unverified. The lack of recent data diminishes confidence in its performance or suitability.

Edge: Counter.

How Much Do Counter and Occupancy Plus Cost?

Both products do not publicly disclose specific pricing or subscription models. However, Counter is a paid platform without a free tier or trial, suggesting a straightforward purchase or subscription fee. Occupancy Plus also lacks transparent pricing details, making direct comparison impossible.

Given the absence of clear pricing data, your decision should focus on features, support, and proven performance rather than cost alone.

What Type of Hotel Should Use Counter?

  • Hotels that operate as hostels, inns, or small boutique properties, especially those with a focus on simplicity and automation.
  • Teams that prioritize quick onboarding, mobile management, and integrated features like POS and automated night audits.
  • Hotels that value strong, recent reviews and responsive support.
  • Properties looking for a cost-effective, all-in-one management system.

Not ideal if your hotel needs highly customized revenue management, extensive multi-property support, or advanced enterprise features.

What Type of Hotel Should Use Occupancy Plus?

  • Larger hotels or properties seeking AI-driven insights and advanced analytics, provided the platform proves reliable.
  • Teams that want to integrate guest review analysis, occupancy suggestions, and customized reporting.
  • Hotels that plan to expand their digital presence and need scalable, feature-rich solutions.

Not ideal if your hotel requires proven support, recent user feedback, or extensive integrations, as Occupancy Plus has not demonstrated these qualities recently.

The Bottom Line for Hotels

Counter by Counter offers a well-rounded, proven PMS solution with a recent, extensive review base and a high satisfaction rate. Its feature set, ease of use, and support make it suitable for small hotels, hostels, and boutique properties looking for immediate operational improvements.

Occupancy Plus, despite its promising scope, suffers from a lack of recent validation, making it a less reliable choice for hotels that need assurance and proven results. Until it demonstrates updated performance and user feedback, Counter remains the stronger, safer investment.

For hoteliers seeking a trusted, feature-rich PMS with support and recent positive reviews, Counter is the clear recommendation. If your property has unique needs for AI-driven insights and can verify Occupancy Plus’s capabilities, it might be worth exploring further—but caution is advised.

How Much Do Counter and Occupancy Plus Cost?

Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Counter Counter Occupancy Plus

Which Features Does Counter Have That Occupancy Plus Doesn't (and Vice Versa)?

According to HTR's product database, Counter and Occupancy Plus share 0 features. Here are the key differences — features one has that the other lacks.

Feature Counter Counter Occupancy Plus
Booking Engine
Calendar view
Channel Manager
Custom rates
Payment processing
RevPaR & ADR Reports

Showing top differences. 7 more features differ between these products.

Counter vs Occupancy Plus: The Bottom Line

Counter
Counter
4.6/5 from 57 reviews

What hoteliers love

User interface and usability 83% positive

Hoteliers find Counter's interface clean, intuitive, and user-friendly, making it easy to train new staff quickly. The mobile and desktop interfaces w... Hoteliers find Counter's interface clean, intuitive, and user-friendly, making it easy to train new staff quickly. The mobile and desktop interfaces work well, allowing managers to handle tasks remotely. It is particularly noted for its simplicity in calendar and calendar management.

Customer support 98% positive

The support team at Counter is frequently praised for its responsiveness and helpfulness. Staff like Evelyn and Max receive specific mentions for thei... The support team at Counter is frequently praised for its responsiveness and helpfulness. Staff like Evelyn and Max receive specific mentions for their professionalism. However, there are concerns about slower support in certain time zones.

Automated features 83% positive

Users appreciate Counter's automated features that include tasks like contactless check-in, automating credit card charges, and managing bookings acro... Users appreciate Counter's automated features that include tasks like contactless check-in, automating credit card charges, and managing bookings across platforms. This automation reduces staff workload and improves operational efficiency.

Where hoteliers push back

Bug issues 86% negative

Several hoteliers mention persistent bugs in the system, particularly issues with overbookings, bed availability display, and system errors during boo... Several hoteliers mention persistent bugs in the system, particularly issues with overbookings, bed availability display, and system errors during booking cancellations. These bugs have a negative impact on daily operations and guest experience.

Reporting and revenue management 50% negative

Hoteliers appreciate Counter's reporting capabilities but note that the reports can be improved for better insights. Revenue management features are s... Hoteliers appreciate Counter's reporting capabilities but note that the reports can be improved for better insights. Revenue management features are seen as lacking, particularly for businesses operating on multiple rate plans or using dynamic pricing.

Unique capabilities

Channel Manager Payment processing Booking Engine Calendar view Custom rates
4.6/5 ease of use 5.0/5 support 7 integrations
Visit Profile
Occupancy Plus
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile

Where the ratings diverge most

Overall Rating Counter 4.7 vs 0.0 (+4.7)
Ease of Use Counter 4.6 vs 0.0 (+4.6)
Customer Support Counter 5.0 vs 0.0 (+5)
Value for Money Counter 4.8 vs 0.0 (+4.8)
Onboarding Counter 4.7 vs 0.0 (+4.7)

Frequently Asked Questions About Counter vs Occupancy Plus

Can Counter replace Occupancy Plus?

It depends on your requirements. Counter and Occupancy Plus share many core Property Management Systems features, but each has unique capabilities. Counter offers 7 verified integration partners, while Occupancy Plus offers 0. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Counter leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Counter or Occupancy Plus offer a free plan?

Counter: No. Occupancy Plus: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Counter and Occupancy Plus?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Counter has an HT Score of 17 and Occupancy Plus has 0. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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