Counter vs. PMS:
Which Is Right for You?

The Decision

Choosing between Counter by Counter and PMS by Visbook hinges on your property's needs and operational priorities. Counter is a dedicated PMS built specifically for hostels, offering a wide array of features, while Visbook appears more general but lacks recent reviews or detailed feature data. With only Counter having a significant review presence, it offers more reliable insights into user experiences. Do you want a system with proven, recent feedback or are you exploring options with limited data?

Counter has amassed 54 reviews in the last six months, creating a more current picture of its performance, while Visbook has none. Its higher overall rating (4.73/5) and top customer support score (4.96/5) make it a more trustworthy choice for hoteliers seeking proven solutions. Are you willing to take a chance on an unreviewed platform, or do recent, detailed reviews matter to your decision?

Is Counter or Visbook Better for Hotels?

Counter is a PMS purpose-built for hostels, offering an extensive suite of 19 features including channel management, booking engine, and automatic night audits. It is cloud-based, mobile-friendly, and boasts integrations with multiple partners like Stripe and SiteMinder, making daily operations smoother. Visbook, by contrast, provides limited publicly available feature details and no recent reviews, making it difficult to assess its suitability.

Counter’s focus on hostels and small independent hotels has resulted in a highly rated user experience (4.6/5 ease of use) and strong support ratings (4.96/5). Visbook, lacking recent feedback, cannot be confidently compared on these metrics. Given the current data, does your hotel prioritize a proven, feature-rich platform with recent reviews or remain open to less tested options?

Edge: Counter.

Counter vs Visbook: Which Should Your Hotel Choose?

If your hotel primarily operates as a hostel or small independent property, Counter’s dedicated features—like group booking management, a housekeeping module, and multi-currency support—make it an ideal choice. Its 54 recent reviews and 91% likelihood to recommend underscore its reliability in this segment. Visbook’s lack of review data suggests it’s less proven and more uncertain.

Counter is better suited for hoteliers needing comprehensive operational tools that integrate with channel managers and payment processors. If your hotel values a platform with proven performance, dedicated hostel features, and recent user feedback, Counter will serve you best. If you’re exploring options with minimal info and no recent reviews, Visbook might not yet be ready for your decision.

Edge: Counter.

Is Counter or Visbook Easier to Use?

Counter scores a 4.6/5 in ease of use, with reviews praising its intuitive, clean interface that simplifies staff onboarding and daily management. Many users highlight its mobile browser compatibility, enabling management on the go. Conversely, Visbook offers no publicly available ease-of-use ratings or recent user reviews, making it impossible to assess its usability.

Counter’s onboarding average rating of 4.7/5 further supports its user-friendly reputation. Given the absence of recent feedback on Visbook, it’s clear that your team would have a better experience adopting Counter now. Would your staff prefer a platform with a proven, highly-rated user interface?

Edge: Counter.

Which Has Better Features: Counter or Visbook?

Counter offers 19 features exclusive to its platform, including a channel manager, booking engine, automated night audit, POS integration, guest CRM, and multi-lingual support. These features directly address operational gaps commonly faced by hostels and small properties. Visbook’s feature set remains unclear due to a lack of recent detailed info, limiting a fair comparison.

Counter’s rich toolset enables streamlined operations and better revenue management, with dedicated modules that Visbook does not publicly offer. If comprehensive, proven features are crucial for your property, Counter’s extensive capabilities make it the clear choice. Without detailed info on Visbook’s features, it’s hard to confidently recommend it for advanced operations.

Edge: Counter.

Which Has Better Customer Support: Counter or Visbook?

Counter is highly rated for support, earning a 4.96/5, with reviews praising its responsiveness, especially from support staff like Evelyn and Max. Hoteliers note support is quick, helpful, and available via live chat, although some mention slower responses in certain time zones. Visbook has no recent reviews or detailed feedback on customer support, making its support quality uncertain.

Counter’s support reputation, combined with 54 recent reviews, provides confidence that your team will receive assistance when needed. Given the lack of recent data on Visbook, Counter’s support stands out as a significant advantage. Would your team benefit from a platform with verified, high-rated support?

Edge: Counter.

Which Do Hoteliers Rate Higher: Counter or Visbook?

Counter’s recent reviews have consistently rated it highly, with a 4.73/5 overall score and a 91% recommendation likelihood. It is especially favored among hostel properties, which constitute 83% of its user base, and receives an average rating of 4.75/5 from those users. Since Visbook has no recent reviews, its rating status remains unknown.

Counter’s strong review volume and recency provide a reliable gauge of its performance. If property ratings influence your decision, Counter’s proven track record makes it the stronger candidate. Would you prefer a platform with solid, recent ratings from similar properties?

Edge: Counter.

How Much Do Counter and Visbook Cost?

Counter does not list specific pricing details publicly, but it offers a free, easy-to-use system with no mention of implementation fees or per-room charges. Its value is rooted in affordability and flexibility, especially suited for small properties and hostels.

Visbook also does not publicly disclose pricing. Without concrete costs, it’s difficult to compare. If your priority is transparency and clear pricing, Counter’s known value proposition provides more confidence. Are you willing to proceed without transparent pricing, or do you prefer platforms with clear cost structures?

Edge: Counter.

What Type of Hotel Should Use Counter?

• Hotels that operate primarily as hostels or small inns, especially those seeking an easy-to-use, mobile-friendly PMS.
• Teams that want an all-in-one system with integrated channel management, booking engine, and automated night audits.
• Hotels looking for a platform with proven, recent user reviews and high support ratings.
• Properties wanting multi-currency, multi-lingual support, and guest CRM features.
• Not ideal if you require extensive revenue management or advanced reporting, as these features are limited.

Counter is ideal for properties prioritizing simplicity, operational efficiency, and a proven platform. Larger hotels or those needing complex revenue management might find it less suitable.

Who Should Use Counter?

• Small independent hotels and hostels seeking an affordable, easy-to-learn system.

• Properties in regions where Counter has a strong presence, such as Europe, North America, and Asia Pacific.

• Businesses that value responsive, high-rated customer support.

• Hotels that need integrated channel management and booking automation.

• Not ideal if your hotel requires advanced revenue management tools or extensive customization.

What Type of Hotel Should Use Visbook?

• Hotels that are exploring PMS options with minimal prior experience and are comfortable with limited publicly available recent data.
• Properties that prefer a platform with broad operational functions but do not prioritize recent reviews.
• Hotels seeking to centralize core management tasks with an emphasis on tenant or lease management (if applicable).
• Teams wanting an AI-driven review aggregation and decision support system.
• Not ideal if your hotel requires proven support, recent user feedback, or extensive feature sets.

Visbook appears more suited for property managers or larger portfolios with less immediate need for detailed, recent user insights. Its lack of recent data makes it a riskier choice for hoteliers prioritizing reliability.

Who Should Use Visbook?

• Property managers looking for automation and AI-driven insights.

• Hotels with a flexible approach to platform support, willing to trial less proven options.

• Larger property portfolios needing centralized management.

• Teams that value integrated tenant management or financial reporting as part of their PMS.

• Not ideal if you need a platform with recent reviews, high support ratings, or proven market presence.

The Bottom Line for Hotels

Counter by Counter is a dedicated, feature-rich PMS tailored for hostels and small independent hotels. Its large volume of recent reviews, high ratings, and proven support make it a dependable choice. It offers an extensive suite of tools, including channel management, booking engine, and automation, which streamline daily operations and elevate guest experiences.

Visbook’s lack of recent reviews and limited publicly available details on features and support create uncertainty. While it may offer some operational functions, its unproven market presence and absent recent feedback suggest it’s less suited for hotels seeking reliability and proven performance.

Choose Counter if you want a platform with recent, verified user feedback, comprehensive features, and strong support. If your hotel is open to exploring less tested options without recent reviews, Visbook might be worth a risk—but only if you prioritize potential customization over proven performance.

Edge: Counter.