The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 57 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Counter shines in ease of use and customer support , with exclusive features like Payment processing and Housekeeping module.
PT. Supranusa Sindata shines .
Side-by-side ratings based on 57 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 57 | 0 |
After analyzing 57 verified reviews, Counter users most value its user interface and usability, customer support, automated features, while PT. Supranusa Sindata users highlight . Click any theme to see what reviewers say.
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User interface and usability
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Customer support
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Automated features
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Platform integration
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Bug issues
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Reporting and revenue management
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Pricing
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How each product ranks among Property Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #26 28 reviews | — |
| Mid-Size (25-74 rooms) | #46 4 reviews | — |
| Large (75-199 rooms) | #32 2 reviews | — |
| X-Large (200+ rooms) | #31 1 reviews | — |
By Property Type
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| Boutique ▾ | #31 16 reviews | — |
| Luxury | #44 4 reviews | — |
| Branded / Chain | #43 4 reviews | — |
| Extended Stay ▾ | #32 5 reviews | — |
By Region
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| North America ▾ | #25 8 reviews | — |
| Europe ▾ | #20 25 reviews | — |
| Asia Pacific | #16 4 reviews | — |
| Middle East | #11 2 reviews | — |
Choosing between Counter by Counter and PT. Supranusa Sindata hinges on your property’s size, operational focus, and regional needs. Both aim to streamline your property management, but Counter delivers a more modern, hostels-centric experience suited for contemporary small-scale operations, whereas PT. Supranusa Sindata offers a broader suite grounded in extensive experience with larger, diverse hotels.
Counter excels with its highly-rated user interface and recent reviews, indicating an active and satisfied customer base. PT. Supranusa Sindata, meanwhile, lacks recent reviews, making it harder to gauge current performance and customer satisfaction.
Are you seeking a user-friendly, quick-to-implement PMS for a hostel or small hotel? Or do you need a long-established, multi-property solution with extensive support in Asia? Your choice depends on your specific operational priorities.
Counter primarily targets hostels and small properties with its all-in-one system designed for ease, automation, and mobility. Its 54 reviews, with a 4.73/5 overall rating and recent feedback, reinforce its reputation for simplicity and responsiveness.
PT. Supranusa Sindata has a long history (since 1990) with over two decades in the industry, but it has no recent reviews available. This absence makes it difficult to judge current customer satisfaction or product upgrades, especially compared to Counter’s active user base.
Counter’s recent reviews highlight a straightforward interface, quick onboarding, and automation features that reduce manual work. Conversely, PT. Supranusa Sindata’s older reputation suggests stability but offers little recent insight into its current usability or support quality. Which aligns better with your hotel’s growth stage and regional focus?
Counter scores impressively on ease of use with 4.6/5 ratings, recent reviews praising its intuitive interface, and a quick onboarding process averaging 4.7/5. Users cite its mobile-friendly design and straightforward navigation as key benefits, with staff able to learn and adopt it rapidly.
PT. Supranusa Sindata, lacking recent reviews, provides no current data on usability or onboarding experiences. Its long-standing presence hints at familiarity and stability but does not reflect the latest interface improvements or user feedback.
Edge: Counter.
Counter offers 19 unique features, including a channel manager, integrated payment processing, booking engine, guest CRM, group functionality, automated night audit, and multi-currency support. Its features are built for small, dynamic properties needing automation and flexibility.
PT. Supranusa Sindata’s feature set isn’t detailed here, with no unique features listed or recent updates. Its focus appears broader, covering multi-property management, POS, and industry-specific solutions, but without recent differentiation.
Counter’s feature-rich platform, focused on hostel operations, provides specific tools for guest management, automation, and revenue tracking that are highly rated by users. PT. Supranusa Sindata’s broader suite is suitable for larger, more complex operations but less tailored to small-scale hostel needs.
Edge: Counter.
Counter’s support has an outstanding 4.96/5 rating, with recent reviews emphasizing quick, helpful responses and dedicated staff like Evelyn and Max. Users value the responsiveness, even during system bugs or minor issues.
PT. Supranusa Sindata’s support quality cannot be assessed here, as there are no recent reviews or ratings provided. Its long history suggests established support processes, but current customer satisfaction remains unverified.
Edge: Counter.
Counter integrates with 7 verified partners, including popular platforms like SiteMinder, Stripe, Cloudbeds, and Goki, supporting various connectivity needs. Its integrations streamline online distribution, payments, and access control, critical for small properties and hostels.
PT. Supranusa Sindata also connects with 7 verified partners, including RateGain, Revinate, and IDeaS, but its integrations lean toward larger, enterprise solutions. Its regional focus may limit availability of some global OTA integrations.
Counter’s integrations are well-suited for small properties seeking flexibility and extensive connectivity options. PT. Supranusa Sindata’s integrations serve larger, regional needs but lack recent reviews confirming their robustness.
Edge: Counter.
Counter boasts a 4.73/5 overall rating based on 54 reviews, with recent feedback praising its simplicity, automation, and customer support. Its active review base shows ongoing user engagement and satisfaction.
PT. Supranusa Sindata has no recent reviews, making it difficult to assess current hoteliers’ opinion. Its reputation is rooted in long-term industry presence, but without latest feedback, its current ratings are unknown.
For hoteliers prioritizing recent user experiences, Counter’s high ratings definitively favor it.
Edge: Counter.
Counter does not specify a price, but it is available as a free PMS, making it highly accessible for small hostels and boutique hotels. Additional costs may come from integrations or optional features.
PT. Supranusa Sindata’s pricing is also not detailed here, but as a long-established provider, it likely offers tailored quotes based on property size and feature needs, potentially making it less affordable for small properties.
For budget-conscious small properties, Counter’s free model makes it a clear choice. Larger, multi-property hotels might find PT. Supranusa Sindata’s pricing more suited to their complex needs.
Not ideal if:
Not ideal if:
Counter is a modern, user-friendly PMS built specifically for hostels and small properties, with a recent surge in positive reviews and high satisfaction ratings. Its intuitive interface, automation, and dedicated support make it ideal for properties seeking quick, reliable management tools.
PT. Supranusa Sindata offers a broader, seasoned platform targeting larger hotels and multi-property operations, especially in Asia. However, the lack of recent reviews makes current performance and support levels less certain.
If your hotel is a small or boutique property, or if you value recent, positive feedback, Counter is the clear choice. For larger, multi-property operations in regions where PT. Supranusa Sindata is established, its comprehensive offerings may be suitable—but confirm current user satisfaction before proceeding.
Property Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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According to HTR's product database, Counter and PT. Supranusa Sindata share 0 features. Here are the key differences — features one has that the other lacks.
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| Booking Engine | ||
| Calendar view | ||
| Channel Manager | ||
| Custom rates | ||
| Payment processing | ||
| RevPaR & ADR Reports |
Showing top differences. 7 more features differ between these products.
What hoteliers love
Hoteliers find Counter's interface clean, intuitive, and user-friendly, making it easy to train new staff quickly. The mobile and desktop interfaces w... Hoteliers find Counter's interface clean, intuitive, and user-friendly, making it easy to train new staff quickly. The mobile and desktop interfaces work well, allowing managers to handle tasks remotely. It is particularly noted for its simplicity in calendar and calendar management.
The support team at Counter is frequently praised for its responsiveness and helpfulness. Staff like Evelyn and Max receive specific mentions for thei... The support team at Counter is frequently praised for its responsiveness and helpfulness. Staff like Evelyn and Max receive specific mentions for their professionalism. However, there are concerns about slower support in certain time zones.
Users appreciate Counter's automated features that include tasks like contactless check-in, automating credit card charges, and managing bookings acro... Users appreciate Counter's automated features that include tasks like contactless check-in, automating credit card charges, and managing bookings across platforms. This automation reduces staff workload and improves operational efficiency.
Where hoteliers push back
Several hoteliers mention persistent bugs in the system, particularly issues with overbookings, bed availability display, and system errors during boo... Several hoteliers mention persistent bugs in the system, particularly issues with overbookings, bed availability display, and system errors during booking cancellations. These bugs have a negative impact on daily operations and guest experience.
Hoteliers appreciate Counter's reporting capabilities but note that the reports can be improved for better insights. Revenue management features are s... Hoteliers appreciate Counter's reporting capabilities but note that the reports can be improved for better insights. Revenue management features are seen as lacking, particularly for businesses operating on multiple rate plans or using dynamic pricing.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Counter and PT. Supranusa Sindata share many core Property Management Systems features, but each has unique capabilities. Counter offers 7 verified integration partners, while PT. Supranusa Sindata offers 7. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Counter leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Counter: No. PT. Supranusa Sindata: No. Neither product currently offers a free tier. Most Property Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Counter has an HT Score of 17 and PT. Supranusa Sindata has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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