The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 39 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
GraceSoft shines , with exclusive features like Employee Messaging and Online Check-in.
Innkeepers Advantage shines in ease of use and ROI , with exclusive features like Guest App and Housekeeping Mobile App.
Side-by-side ratings based on 39 verified hotelier reviews on HTR.
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| Starting Price | From $300/mo | From $100/mo |
| Verified Reviews | 5 | 34 |
After analyzing 39 verified reviews, GraceSoft users most value its , while Innkeepers Advantage users highlight responsive customer support, intuitive user interface, customization and flexibility. Click any theme to see what reviewers say.
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Responsive Customer Support
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Intuitive User Interface
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Customization and Flexibility
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Reporting Tools
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Comprehensive Training and Onboarding
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Design and Aesthetics
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How each product ranks among Hotel Management Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #36 3 reviews | #29 8 reviews |
| Mid-Size (25-74 rooms) | #31 2 reviews | #34 2 reviews |
By Property Type
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| Boutique ▾ | #35 2 reviews | #26 10 reviews |
| Luxury | #32 3 reviews | #29 4 reviews |
| Branded / Chain | #29 2 reviews | #24 4 reviews |
| Extended Stay | #34 0 reviews | #25 1 reviews |
By Region
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| North America ▾ | #24 1 reviews | #11 32 reviews |
| Europe | #33 1 reviews | — |
| Asia Pacific | #17 2 reviews | — |
Choosing the right property management software can transform your hotel's operations, guest experience, and revenue. Both GraceSoft's Easy Innkeeping and Innkeeper's Advantage HMS aim to streamline tasks from reservations to guest communications, but they diverge significantly in market focus, user base, and recent performance data. The key question is which platform aligns best with your property’s size, segment, and growth ambitions.
GraceSoft offers an all-in-one system designed for small to midsize properties with a focus on comprehensive features. Innkeeper's Advantage is tailored for smaller inns, bed & breakfasts, and boutique hotels, with notable emphasis on ease of use and affordability. Does your hotel need a broad feature set or a simplified solution? Let’s explore.
Easy Innkeeping aims to serve a wide range of small to midsize properties, including luxury hotels, city centers, resorts, and cabins, offering a broad set of features like multi-currency, online check-in, POS, and guest feedback management. Its strengths are in its depth of functionalities and extensive integrations, although it lacks recent reviews, making current performance less certain.
Innkeeper's Advantage, however, primarily targets B&Bs, inns, and boutique hotels, with a focus on intuitive reservation management, channel integration, and affordability. Its recent reviews are abundant (34 in the last six months), with a high average rating, indicating a more current and reliable picture of its performance. Do you prioritize a wide feature set or a straightforward, well-supported platform?
Both platforms aim to reduce manual work and improve guest management, but Innkeeper’s Advantage’s recent positive reviews and higher user ratings suggest it is more aligned with small properties seeking efficiency without complexity. Would your property benefit from a more feature-rich system or a simpler, proven solution?
If your hotel needs a straightforward, easy-to-operate system designed for small inns, bed & breakfasts, or boutique properties, Innkeeper’s Advantage is the better choice. It’s praised for its intuitive interface, quick support, and excellent value, especially for properties that prioritize guest experience and operational simplicity.
If, however, your property requires a broader feature set—such as multi-currency support, online check-in, POS, and integrated guest feedback—then Easy Innkeeping offers more extensive capabilities, although its lack of recent reviews and lower overall rating should be considered. Larger or more complex properties that want a comprehensive system might lean toward Easy Innkeeping.
The decision hinges on your property’s size, complexity, and the importance you place on recent support and reviews. For small inns and B&Bs, Innkeeper’s Advantage’s current review volume and high ratings make it the stronger candidate.
Both platforms have high ease-of-use ratings—Easy Innkeeping at 4.4/5 and Innkeeper’s Advantage at 4.74/5. Innkeeper’s Advantage’s reviews frequently mention its intuitive, user-friendly interface, and quick onboarding process, with users appreciating its straightforward reservation and guest management features.
Easy Innkeeping also scores well but receives fewer recent reviews, making its user experience less current. The platform’s broad feature set might introduce some complexity for new users, but overall support and onboarding are rated highly.
Edge: Innkeeper’s Advantage.
Easy Innkeeping boasts 48 features, including multi-currency, online check-in, POS, guest feedback management, and native email marketing—many of which Innkeeper’s Advantage lacks. Its automation tools, employee messaging, and integrated revenue management features provide a comprehensive operation toolkit.
Innkeeper’s Advantage offers 38 shared features plus 7 unique ones like guest app, housekeeping mobile, integrated CRS, GDPR compliance, and ancillary revenue tracking—focused on B&Bs and small inns. While it may lack some advanced features of Easy Innkeeping, its core functionalities are well-suited for small operations.
Edge: Easy Innkeeping.
Both platforms boast a perfect 5/5 customer support rating, with recent reviews emphasizing responsiveness and helpfulness. Innkeeper’s Advantage’s reviews highlight its quick, personalized support, especially helpful for small inns needing immediate assistance.
GraceSoft’s support is similarly praised, with a focus on its availability and courteous service, though a notable complaint from one review mentions some usability issues that support helps resolve quickly.
Edge: Innkeeper’s Advantage.
Easy Innkeeping currently has no verified partners listed, limiting its integration options. Innkeeper’s Advantage, however, integrates with RemoteLock, PriceLabs, and QuickBooks Online, providing essential connections for small hotel operations.
While Easy Innkeeping’s lack of verified integrations could be a drawback, Innkeeper’s Advantage’s existing integration set supports key operational workflows for small properties. Additional integrations planned or available may influence your choice.
Edge: Innkeeper’s Advantage.
Innkeeper’s Advantage has a significantly higher overall rating (5/5) based on 34 recent reviews, with a 97% likelihood to recommend. Its reviews mention ease of use, affordability, and excellent support, particularly among bed & breakfast and inn segments.
Easy Innkeeping’s reviews are limited, and its overall rating is 0/5 due to lack of recent feedback. The current hoteliers’ satisfaction favors Innkeeper’s Advantage, especially for small, independent properties.
Edge: Innkeeper’s Advantage.
Easy Innkeeping’s base price is $300, with no free trial or tiered pricing options listed. Innkeeper’s Advantage costs $100 per month, with no trial period but a notable affordability advantage for small properties.
Given the pricing and user feedback, Innkeeper’s Advantage offers a more accessible entry point for small inns and B&Bs, while Easy Innkeeping might be better suited for properties with more complex needs and budget flexibility.
Not ideal if:
Not ideal if:
Innkeeper’s Advantage is a highly-rated, user-friendly solution designed specifically for small inns, B&Bs, and boutique hotels. It offers robust core features, excellent support, and recent positive reviews, making it a practical choice for properties prioritizing simplicity and value.
Easy Innkeeping provides a more expansive feature set suitable for larger or more complex properties but lacks recent customer feedback, which diminishes confidence in current performance. It’s better suited for hotels with more advanced operational needs and larger budgets.
If your property is a small inn, B&B, or boutique hotel seeking a straightforward, highly-rated system, Innkeeper’s Advantage is the clear choice. For properties requiring extensive features and automation, and if your team has the capacity to manage complexity, Easy Innkeeping may be appropriate—though recent reviews suggest Innkeeper’s Advantage is the safer, more reliable option today.
Hotel Management Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $300/mo | From $100/mo |
According to HTR's product database, Easy Innkeeping (by GraceSoft ) and Innkeeper's Advantage HMS share 38 features. Here are the key differences — features one has that the other lacks.
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| Automated night audit | ||
| Digital Registration | ||
| Employee Messaging | ||
| GDPR Compliant | ||
| Guest App | ||
| Housekeeping Mobile App | ||
| Integrated CRS | ||
| Multi-currency | ||
| Online Check-in | ||
| Online Checkout | ||
| Point of Sale | ||
| RevPaR & ADR Reports |
Showing top differences. 5 more features differ between these products.
Ranks higher for
Unique capabilities
What hoteliers love
The customer support team is praised for quick, knowledgeable, and personalized assistance. Users feel that the support enhances their ability to effi... The customer support team is praised for quick, knowledgeable, and personalized assistance. Users feel that the support enhances their ability to efficiently operate their properties and improves overall satisfaction with the product.
The software is noted for its user-friendly design that allows users to manage reservations, adjust room availability, and access reports without a st... The software is noted for its user-friendly design that allows users to manage reservations, adjust room availability, and access reports without a steep learning curve. This simplicity doesn't compromise on functionality, making it accessible yet powerful.
The software offers a high degree of customization, allowing users to tailor the system to their specific requirements, be it for compliance or featur... The software offers a high degree of customization, allowing users to tailor the system to their specific requirements, be it for compliance or feature enhancements. This adaptability is a key selling point for those with unique property needs.
Where hoteliers push back
While the support is excellent, users express a need for more comprehensive training materials, such as manuals or tutorials, to further support users... While the support is excellent, users express a need for more comprehensive training materials, such as manuals or tutorials, to further support users in fully leveraging the system's capabilities.
Some reviews mention a desire for a more modern, aesthetically pleasing interface, particularly on the guest-facing side, which some users feel could... Some reviews mention a desire for a more modern, aesthetically pleasing interface, particularly on the guest-facing side, which some users feel could improve customer engagement and satisfaction.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Easy Innkeeping (by GraceSoft ) and Innkeeper's Advantage HMS share many core Hotel Management Software features, but each has unique capabilities. Easy Innkeeping (by GraceSoft ) offers 0 verified integration partners, while Innkeeper's Advantage HMS offers 3. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Innkeeper's Advantage HMS leads in ease of use at 4.7/5 vs 4.4/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Easy Innkeeping (by GraceSoft ): No. Innkeeper's Advantage HMS: No. Neither product currently offers a free tier. Most Hotel Management Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. GraceSoft has an HT Score of 0 and Innkeepers Advantage has 77. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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