The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 223 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
i-Rates shines .
Revolution Plus by Franco Grasso shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Controlled Automation/Algorithm Customization and Fully automated revenue management.
Side-by-side ratings based on 223 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $400/mo |
| Verified Reviews | 0 | 223 |
After analyzing 223 verified reviews, i-Rates users most value its , while Revolution Plus by Franco Grasso users highlight dynamic pricing and revenue optimization, intuitive analytics and reporting, in-depth data analysis. Click any theme to see what reviewers say.
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Dynamic Pricing and Revenue Optimization
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Intuitive Analytics and Reporting
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How each product ranks among Revenue Management Systems vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | — | #2 130 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 54 reviews |
| Large (75-199 rooms) ▾ | — | #17 5 reviews |
By Property Type
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| Boutique ▾ | — | #7 70 reviews |
| Luxury ▾ | — | #12 31 reviews |
| Branded / Chain ▾ | — | #10 28 reviews |
| Extended Stay ▾ | — | #8 21 reviews |
By Region
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| North America ▾ | — | #16 7 reviews |
| Europe ▾ | — | #6 199 reviews |
| Asia Pacific | — | #12 3 reviews |
Choosing the right revenue management system (RMS) can significantly impact your hotel's profitability, operational efficiency, and strategic positioning. Both i-Rates by i-Rates and Revolution Plus by Franco Grasso aim to optimize revenue through advanced algorithms, but they diverge in market presence, feature depth, and user experience. Your decision hinges on your hotel’s size, segment focus, and how much support or customization you need.
i-Rates promises to blend human expertise with mathematical innovation, targeting properties seeking an adaptive, intuitive pricing tool. Revolution Plus, on the other hand, offers a highly feature-rich platform with extensive data integration and a proven track record, especially among larger hotel groups. How do these differences align with your hotel’s needs?
i-Rates focuses on delivering a simple yet intelligent approach to revenue management, emphasizing ease of use and a balance between human input and automation. Revolution Plus, however, provides a broad suite of features designed for complex, multi-property hotels and chains, supporting detailed forecasting, automation, and market intelligence.
While i-Rates has yet to accumulate recent reviews or a significant user base, Revolution Plus boasts over 212 reviews in the last six months, with a 98% likelihood to recommend and a high NPS score of 9.77/10. Given the recent and plentiful feedback, Revolution Plus clearly has more proven performance and user confidence. Does your hotel require a straightforward solution or a feature-packed, scalable platform?
If your hotel needs an extensive tool that manages multiple properties, offers detailed analytics, and supports complex rate strategies, Revolution Plus is the clear choice. Its 45 unique features, including open pricing, AI optimization, market intelligence, and automation, cater to larger or more sophisticated operations.
Conversely, if your hotel is smaller or prefers a simpler, more automated approach without extensive customization, i-Rates might appeal. However, given the limited review data and the absence of recent feedback, Revolution Plus’s versatility and proven track record make it the more reliable option for most hoteliers aiming for growth.
i-Rates’ interface is described as intuitive, suitable for users from front desk managers to revenue professionals, but lacks recent detailed usability ratings or onboarding feedback. Revolution Plus shines with a 4.84/5 ease-of-use score and onboarding ratings of 4.77/5, supported by positive comments about its user-friendly screens and straightforward data presentation.
Many users highlight Revolution Plus’s simple navigation and helpful support during onboarding, which accelerates adoption. Edge: Revolution Plus.
Revolution Plus outpaces i-Rates significantly, with 45 exclusive features such as open pricing, AI optimization, multi-property dashboards, scenario analysis, and automation tools. These capabilities enable detailed forecasting, dynamic pricing, and market intelligence unavailable in i-Rates.
i-Rates offers core revenue management functions but does not specify any unique features or extensive automation. Its main advantage lies in its innovative mathematical algorithms rather than a broad feature set. Edge: Revolution Plus.
Revolution Plus benefits from a 4.92/5 customer support rating, with reviews praising its rapid responses and dedicated assistance. Users highlight the support team's attentiveness and personalized help, crucial for mastering advanced functionalities.
i-Rates currently has no reviews or support ratings available, making it difficult to assess its customer service quality. Given the importance of ongoing support in revenue management, Revolution Plus's consistent high ratings give it a clear advantage. Edge: Revolution Plus.
Revolution Plus integrates with 15 verified partners, including popular channel managers, PMS systems like protel and Oracle Hospitality, and booking engines such as WuBook. Its API and automation capabilities support multi-channel, multi-property management.
i-Rates lacks verified integrations or a partner network, limiting its compatibility with existing hotel systems. For hotels relying on multiple vendors, Revolution Plus’s integrations are an essential benefit. Edge: Revolution Plus.
Revolution Plus enjoys a dominant reputation among diverse hotel segments, with recent reviews from hotel chains and boutique properties praising its revenue growth results, ease of use, and support. The 98% recommendation rate and recent reviews strengthen its credibility.
i-Rates has no recent reviews or ratings, making it impossible to gauge current user satisfaction. The lack of feedback suggests less market presence and confidence, favoring Revolution Plus as the more trusted choice.
i-Rates does not publicly disclose its pricing model, which could imply a custom quote or variable costs. Revolution Plus charges a fixed base price of $400 per month, with no implementation fee or hidden charges, and operates on a no-gain, no-pay performance model.
The transparent pricing of Revolution Plus makes budgeting easier, especially since it aligns costs with performance improvements. The lack of clear i-Rates pricing makes it difficult to compare value directly.
Revolution Plus’s extensive feature set, proven results, and recent high reviews make it the more reliable choice for most hotels seeking revenue growth. Its ability to serve multi-property operations with automation and detailed analytics provides a clear advantage.
If your hotel needs a scalable, feature-rich RMS with strong support and integrations, Revolution Plus is your best bet. Conversely, if simplicity and a focus on basic rate optimization are your priorities, and your hotel is small or less complex, i-Rates might suffice—but with less certainty about ongoing support or recent performance.
In summary, for most hotels aiming for measurable revenue improvements, Revolution Plus offers a more established, well-supported solution backed by recent user feedback and comprehensive capabilities.
Revenue Management Systems pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $400/mo |
According to HTR's product database, i-Rates and Revolution Plus share 0 features. Here are the key differences — features one has that the other lacks.
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| Dynamic Price Hierarchy Control | ||
| Dynamic Pricing | ||
| Guided workflows | ||
| Manage Exceptions | ||
| Open Pricing | ||
| Set Boundaries |
Showing top differences. 33 more features differ between these products.
We analyzed 3 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Human skills, supported by their excellent Revolution Plus software, have helped us to achieve outstanding pricing, occupancy, brand reputation and, therefore, ultimately economic..."
What hoteliers love
Users commend Revolution Plus for its effective dynamic pricing and revenue optimization capabilities, allowing for real-time adjustments based on mar... Users commend Revolution Plus for its effective dynamic pricing and revenue optimization capabilities, allowing for real-time adjustments based on market conditions. This feature helps hotels maximize revenue by optimizing room rates strategically.
The product's intuitive analytics and reporting tools provide users with an easy-to-understand overview of property performance. Users value how well-... The product's intuitive analytics and reporting tools provide users with an easy-to-understand overview of property performance. Users value how well-organized data aids in quick decision-making processes, benefiting overall business strategies.
Revolution Plus receives praise for its comprehensive data analysis capabilities, which prove essential for effective forecasting and demand modeling.... Revolution Plus receives praise for its comprehensive data analysis capabilities, which prove essential for effective forecasting and demand modeling. Users appreciate the presentation of complex data in a user-friendly manner.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. i-Rates and Revolution Plus share many core Revenue Management Systems features, but each has unique capabilities. i-Rates offers 0 verified integration partners, while Revolution Plus offers 15. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Revolution Plus leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
i-Rates: No. Revolution Plus: No. Neither product currently offers a free tier. Most Revenue Management Systems vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. i-Rates has an HT Score of 0 and Revolution Plus by Franco Grasso has 89. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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