iRates vs. Revolution Plus:
Which Is Right for You?

The Decision

Choosing a revenue management system (RMS) is critical for your hotel’s profitability and operational efficiency. Both iRates and Revolution Plus aim to optimize your room rates and demand forecasting, but they differ significantly in maturity, features, and user feedback. Revolution Plus boasts a robust recent review count and high customer satisfaction, making it a stronger candidate overall. But which product aligns best with your hotel’s specific needs? Let’s examine that in detail.

Is iRates or Revolution Plus Better for Hotels?

Both iRates and Revolution Plus address the core challenge of maximizing revenue through intelligent pricing. iRates emphasizes the integration of human expertise with advanced reinforcement learning algorithms to adapt prices dynamically, and it claims to craft optimal strategies tailored to each property. Conversely, Revolution Plus leverages extensive data from its parent consulting firm’s 20-year dataset, offering comprehensive automation and a wide feature set aimed at boosting occupancy and revenue.

Where they diverge is primarily in market presence and user feedback. iRates’s review count is zero, indicating little recent validation, whereas Revolution Plus has over 200 recent reviews and a 4.84/5 ease of use rating, signaling a proven track record. Do you prioritize a mature, well-reviewed solution, or are you willing to pilot less proven software?

Revolution Plus by Franco Grasso vs iRates: Which Should Your Hotel Choose?

If your hotel requires a mature, highly-rated RMS with extensive features, go with Revolution Plus. Its 212 reviews and 4.84/5 ease of use rating show strong adoption, especially among boutique properties and hotels seeking a wide array of automation tools. For hotels looking for a flexible, AI-driven solution with proven support and global presence, Revolution Plus offers a compelling option.

On the other hand, if your hotel is open to exploring innovative, less tested algorithms and highly customized solutions, iRates might appeal. But given the lack of recent reviews or validation, Revolution Plus is the safer, better-supported choice for most hoteliers seeking immediate impact.

Is iRates or Revolution Plus Easier to Use?

Revolution Plus’s interface has a 4.84/5 rating for ease of use, praised for its intuitive dashboards, simple workflows, and quick onboarding process. Many users highlight how fast their staff adapts, with reviews noting the platform’s user-friendly design and strong customer support. Conversely, iRates scores zero in user ratings, indicating no recent reviews or data on usability. Without user feedback, it’s impossible to assess its ease compared to Revolution Plus.

Edge: Revolution Plus.

Which Has Better Features: iRates or Revolution Plus?

Revolution Plus offers a broad set of 45 features, including open pricing, AI optimization, scenario analysis, market intelligence, multi-property management, and automated updates. Unique features such as dynamic price hierarchy control and yield room types afford significant flexibility. iRates, by contrast, provides no explicit list of features but emphasizes its innovative algorithms combining human expertise with reinforcement learning.

Given the extensive feature count and recent review validation, Revolution Plus clearly has the edge for those seeking comprehensive automation, scenario planning, and detailed analytics.

Edge: Revolution Plus.

Which Has Better Customer Support: iRates or Revolution Plus?

Revolution Plus’s support rating sits at 4.92/5, with reviews emphasizing rapid response times, personalized assistance, and consultant support. Customers describe the team as attentive and proactive, which is critical during onboarding and ongoing use. iRates scores 0/5 with no recent reviews, leaving its support quality unverified.

Based on available data, Revolution Plus’s support is notably superior, providing confidence that your team will have reliable assistance when needed.

Edge: Revolution Plus.

Which Has More Integrations: iRates or Revolution Plus?

Revolution Plus features 15 verified integrations, including popular channel managers like WuBook, Vertical Booking, Octorate, and property systems like protel and Oracle Hospitality. These integrations facilitate smoother booking and operational workflows. iRates currently has no verified partnerships listed, limiting its compatibility with other systems.

Therefore, Revolution Plus’s broad integration ecosystem makes it more adaptable to your existing hotel software environment.

Edge: Revolution Plus.

Which Do Hoteliers Rate Higher: iRates or Revolution Plus?

Revolution Plus’s recent reviews show an impressive 4.84/5 ease of use rating and a 9.77/10 NPS score, reflecting high satisfaction among diverse property types, including boutique, resort, and city hotels. Its reviews highlight effective automation, simplicity, and strong support.

iRates has no recent reviews or ratings, making it impossible to assess user satisfaction. Given the current data, Revolution Plus’s high ratings and recent feedback give it a clear advantage.

Edge: Revolution Plus.

How Much Do iRates and Revolution Plus Cost?

iRates’s pricing details are unavailable, and it does not offer a free trial or clear subscription model. In contrast, Revolution Plus charges a base fee of $400 monthly, with no upfront implementation costs or fees if no incremental revenue is generated.

This transparent pricing approach favors hotels seeking predictable costs and clear value.

Revolution Plus’s fee structure aligns with its feature-rich platform and proven results.

What Type of Hotel Should Use iRates?

• Hotels that want to experiment with AI-driven revenue management in a low-risk environment.
• Properties that value customizable algorithms and want to tailor strategies closely.
• Hotels with an in-house team capable of supplementing with manual oversight.
• Small to medium properties seeking an innovative approach.

Not ideal if:

• Your hotel needs proven, validated results backed by recent reviews.
• You prefer out-of-the-box support and extensive integrations.
• You require a user-friendly platform with high adoption rates.

What Type of Hotel Should Use Revolution Plus?

• Hotels seeking a mature, widely-reviewed RMS with comprehensive automation.
• Properties looking for a platform with extensive integrations and support.
• Hotels that value high user satisfaction and proven effectiveness.
• Chains or multi-property portfolios aiming for centralized management.

Not ideal if:

• Your hotel prefers a simple, minimal-feature solution.
• You’re unwilling to invest in a system with proven support and extensive features.
• You operate in regions where Revolution Plus’s presence is limited (though it has broad global coverage).

Revolution Plus vs iRates: The Bottom Line for Hotels

Revolution Plus stands out as the more mature, validated solution with a proven track record, extensive features, and high user satisfaction. Its 212 recent reviews and high ratings demonstrate its effectiveness and reliability for a wide range of property types.

If your hotel requires a risk-averse, well-supported RMS with proven capabilities, Revolution Plus is the clear choice. Conversely, if you’re interested in exploring AI-driven solutions with the flexibility of tailoring algorithms, iRates might suit niche needs, but it’s untested at scale.

In conclusion, for most hoteliers seeking a reliable, feature-rich, and highly-rated RMS, Revolution Plus by Franco Grasso provides the best value and confidence. It’s ready to deliver immediate results and ongoing support, making it the better option today.