The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 50 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Simple Booking shines in ease of use and customer support , with exclusive features like Multi-Currency Support and Multi-lingual.
STAAH shines when it comes to support team .
Side-by-side ratings based on 50 verified hotelier reviews on HTR.
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| Starting Price | From $200/mo | Contact sales |
| Verified Reviews | 22 | 28 |
After analyzing 50 verified reviews, Simple Booking users most value its , while STAAH users highlight support team, user-friendly interface, integration with otas. Click any theme to see what reviewers say.
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Support team
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User-friendly interface
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Integration with OTAs
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Inventory and rate management
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Booking engine
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Revenue management features
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Training and on-boarding
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How each product ranks among Channel Managers vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #26 5 reviews | #24 8 reviews |
| Mid-Size (25-74 rooms) ▾ | #19 12 reviews | #18 16 reviews |
| Large (75-199 rooms) | #18 3 reviews | #29 1 reviews |
By Property Type
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| Boutique ▾ | #23 9 reviews | #21 13 reviews |
| Luxury ▾ | #22 8 reviews | #19 15 reviews |
| Branded / Chain ▾ | #28 3 reviews | #16 12 reviews |
| Extended Stay | #26 2 reviews | — |
By Region
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| Europe ▾ | #13 19 reviews | — |
| Asia Pacific ▾ | #22 0 reviews | #9 25 reviews |
| Middle East | #12 2 reviews | — |
Choosing the right channel management software is crucial for your hotel’s online visibility and revenue. Both Simple Booking and STAAH aim to streamline your OTA management, but their offerings and reputations differ significantly. While Simple Booking boasts a higher overall rating and more recent reviews, STAAH's larger review count and international presence make it a formidable contender. Which platform aligns best with your hotel’s specific needs?
Both Simple Booking and STAAH serve to connect your hotel to multiple OTAs, reducing manual updates and minimizing booking errors. Simple Booking’s primary strength is its focus on ease of use and a suite of unique features like multi-currency support and centralized management, but it lacks recent reviews to confirm ongoing performance.
STAAH, with a strong global footprint and 28 reviews—none more recent than six months—has established itself as a highly rated and user-friendly platform. Its real-time updates and OTA integrations are highly praised, yet some users express concerns about limited booking engine features and mobile app functionality. Are you prioritizing a highly rated platform with recent feedback or a globally proven solution with extensive integrations?
If your hotel needs a straightforward, easy-to-use channel manager with a focus on scalability and innovative features, go with Simple Booking. Its high 4.95/5 ease of use rating and specialized features like multi-lingual support and bulk updates suit independent hotels, resorts, or properties aiming for a modern online presence.
If your hotel requires a globally recognized platform with an extensive network of OTA integrations and strong customer satisfaction among larger hotels or chains, STAAH is the better choice. Its 4.61/5 overall rating, large review base, and emphasis on real-time updates make it ideal for properties managing diverse markets and multiple channels.
Simple Booking’s UI, with a rating of 4.95/5, is often described as intuitive, fast, and pleasant, making onboarding smoother for your staff. The platform’s straightforward design minimizes training time and encourages quick adoption, though some users note limited back-office functionality and wish for enhanced reservation editing.
STAAH’s user interface, rated at 4.55/5, also receives high marks for its simplicity and efficient navigation. Many reviews highlight its ease of connecting to numerous OTAs and managing inventory, and its support team is frequently praised for prompt assistance. However, some users mention that the mobile app could be more user-friendly.
Edge: Simple Booking.
Simple Booking offers 8 unique features not available in STAAH, including multi-currency support, multi-lingual capabilities, centralized user management, derived rates, yield rules, bulk updates, an inventory grid, and support for weekly and monthly rates. These features cater to hoteliers seeking more control and flexibility without complex add-ons.
STAAH, while robust, does not list additional exclusive features beyond the core OTA management functions. Its strength lies in OTA connectivity and real-time updates, but it lacks some of Simple Booking’s advanced rate management tools.
Edge: Simple Booking.
Simple Booking’s support ratings (4.81/5) are slightly higher than STAAH’s (4.45/5), with reviews praising its quick, attentive service and effective onboarding. Some users mention that support has become a bit more cumbersome over time, but overall, it remains highly recommended.
STAAH’s support team is appreciated for their responsiveness and helpfulness, especially during onboarding, but some reviews note delays or occasional difficulty in reaching support staff. Support quality remains strong but less consistently praised than Simple Booking.
Edge: Simple Booking.
Simple Booking supports 56 verified partners, slightly outpacing STAAH’s 54, with 16 shared integrations like Triptease, RMS, and Oracle Hospitality. Its unique integrations include platforms like AdsHotel, Loyalty Tech, and Sojern, offering more options for specialized marketing and revenue tools.
STAAH also integrates with many of the same partners but has additional integrations like HotelTime and GuestTraction, which may appeal to larger or more diverse hotel portfolios. Both platforms are well-connected, but Simple Booking’s slightly broader partner list edges ahead.
Edge: Simple Booking.
Simple Booking’s overall rating of 4.61/5 from 28 reviews is backed by recent feedback, giving it a clear edge. Hoteliers praise its speed, ease of use, and support, especially among independent and boutique properties.
STAAH’s 4.61/5 rating from 28 reviews is also high, with many larger hotels and chains appreciating its extensive integrations and reliability. However, recent reviews lean more favorably toward Simple Booking’s platform and support quality.
Edge: Simple Booking.
Simple Booking’s pricing is straightforward at $200 per month, with no hidden fees or freemium options. Its transparent flat-rate model makes budgeting predictable for your hotel.
STAAH’s pricing details are not publicly disclosed, but it is generally considered to be priced competitively with flexible plans based on the number of rooms and features. Exact costs often require direct inquiry, making Simple Booking’s clear pricing an advantage.
Edge: Simple Booking.
Not ideal if:
What type of hotel should use Simple Booking?
Hotels that seek a user-friendly, feature-rich platform with transparent pricing.
Teams that prioritize quick onboarding and reliable support.
Hotels that target international markets with multi-lingual and multi-currency options.
Resorts and boutique hotels aiming for modern, scalable channel management.
Not ideal if:
Not ideal if:
What type of hotel should use STAAH?
Hotels that need real-time, reliable OTA management with extensive integrations.
Teams managing multiple properties or international markets.
Hotels that value detailed analytics and seamless connectivity.
Properties seeking a platform with a long-standing reputation and global presence.
Not ideal if:
Simple Booking offers a straightforward, highly rated channel manager packed with features tailored for independent and boutique hotels. Its recent reviews and high customer satisfaction emphasize ease of use, support quality, and innovative capabilities, making it ideal for properties looking to grow their direct bookings without complexity.
STAAH remains a solid choice for larger hotels and chains that require extensive OTA integrations and real-time inventory management. Its broad global reach and proven track record make it suitable for properties managing multiple markets, although some users note room for improvement in mobile usability and revenue features.
If your hotel values a modern, easy-to-implement platform with recent positive feedback, Simple Booking is the clear winner. Conversely, if your property demands extensive integrations and a trusted global platform, STAAH should be your choice.
In summary, for most hotels seeking a highly reviewed, user-friendly, and feature-rich platform, Simple Booking’s recent reviews and higher overall rating make it the better fit. However, larger properties or those with complex multi-market needs might lean towards STAAH for its broader integrations and global presence.
Channel Managers pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $200/mo | — |
According to HTR's product database, Simple Booking (Channel Manager) and STAAH Channel Manager share 6 features. Here are the key differences — features one has that the other lacks.
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| Bulk Updates & Multiple Restrictions | ||
| Centralized user & role management | ||
| Derived Rates | ||
| Multi-Currency Support | ||
| Multi-lingual | ||
| Yield Rules |
Ranks higher for
Unique capabilities
What hoteliers love
Many users commend the support team for their prompt and helpful responses, assisting in troubleshooting and ensuring smooth operations. This aspect i... Many users commend the support team for their prompt and helpful responses, assisting in troubleshooting and ensuring smooth operations. This aspect is seen as a strength of STAAH.
Multiple reviews praise STAAH's user-friendly interface, noting ease in managing OTAs and updating rates and inventory. Some users suggest further imp... Multiple reviews praise STAAH's user-friendly interface, noting ease in managing OTAs and updating rates and inventory. Some users suggest further improvements to maintain this advantage.
Smooth integrations with numerous OTAs are praised, making it easier for hotels to synchronize their systems, though users note slight delays and sugg... Smooth integrations with numerous OTAs are praised, making it easier for hotels to synchronize their systems, though users note slight delays and suggest further enhancements.
Where hoteliers push back
There are mixed reviews on the booking engine, with some users recommending enhancements such as marketing through social media, handling blackout dat... There are mixed reviews on the booking engine, with some users recommending enhancements such as marketing through social media, handling blackout dates better, and more intuitive user features.
Several reviews mention the need for improved revenue management features, including better reporting and more efficient handling of revenue split and... Several reviews mention the need for improved revenue management features, including better reporting and more efficient handling of revenue split and analysis, to optimize hotel performance.
Ranks higher for
Where the ratings diverge most
It depends on your requirements. Simple Booking (Channel Manager) and STAAH Channel Manager share many core Channel Managers features, but each has unique capabilities. Simple Booking (Channel Manager) offers 56 verified integration partners, while STAAH Channel Manager offers 54. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Simple Booking (Channel Manager) leads in ease of use at 5.0/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Simple Booking (Channel Manager): No. STAAH Channel Manager: No. Neither product currently offers a free tier. Most Channel Managers vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Simple Booking has an HT Score of 0 and STAAH has 21. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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