Blastness Marketing vs. xport - Digital Hospitality Marketing:
Which Is Right for You?

The Decision

Choosing the right digital marketing partner is crucial for your hotel's growth in today’s competitive landscape. Both Blastness Marketing and xport – Digital Hospitality Marketing aim to improve your online presence and boost direct bookings, but they approach this goal differently. Blastness offers a comprehensive, tech-driven service focused on PPC campaigns, while xport provides tailored website and strategy support with a long history in hospitality marketing. Which aligns better with your hotel’s needs?

Is Blastness or xport Better for Hotels?

Blastness specializes in AI-powered PPC campaigns, running over 60,000 auctions per hour globally, making it ideal for hotels eager to increase direct bookings through paid advertising. In contrast, xport emphasizes creating engaging websites and strategic marketing plans, focusing on long-term brand positioning. If your hotel needs immediate booking growth through digital ads, Blastness is more suitable. If your priority is building a compelling online presence and strategic positioning, xport might be the better fit.

Blastness has a clear edge with recent reviews and a higher volume of feedback, specifically from hotels in various segments, including luxury and city center properties. Xport, however, has no recent reviews or detailed feedback, limiting insights into its current effectiveness. Hoteliers seeking proven, recent user experiences should lean toward Blastness.

Blastness vs xport: Which Should Your Hotel Choose?

If your hotel needs a data-driven approach to increasing direct bookings quickly, Blastness’s AI-powered PPC campaigns and social media management make it the stronger choice. Its model only charges for actual conversions, appealing to hotels focused on ROI.

If your hotel requires a comprehensive strategy that builds a sustainable online brand through website development and tailored marketing support, xport’s 20 years of experience and focus on creating compelling websites are advantageous.

For hotels targeting immediate revenue growth and digital advertising expertise, go with Blastness. If your goal is to develop a long-term, strategic online presence with customized support, xport should be your pick.

Is Blastness or xport Easier to Use?

Blastness scores a near-perfect 4.92/5 for ease of use, with a highly rated onboarding process (4.83/5) and customer support (4.83/5). Reviewers highlight its intuitive interface and proactive support, with comments like “The platform is straightforward, and the support team is responsive and helpful.”

In contrast, xport’s user experience is undocumented, with no recent reviews or ratings available, leaving its ease of use uncertain. Without recent feedback, it’s difficult to assess how smoothly hotels can adopt and integrate xport’s services.

Edge: Blastness.

Which Has Better Features: Blastness or xport?

Blastness offers 26 verified features, including advanced revenue management, digital marketing, PPC campaigns, and social media management. Notably, it provides unique features like e-commerce consulting and yield management services, which xport does not include.

Xport, however, offers only 24 verified features, primarily focusing on website creation, SEO, and digital strategy but lacks the specialized tools Blastness provides. The added features in Blastness demonstrate a broader, more integrated approach.

Edge: Blastness.

Which Has Better Customer Support: Blastness or xport?

Blastness’s customer support scores an impressive 4.83/5, with reviews praising its quick, helpful responses and dedicated onboarding. Hoteliers describe the support team as “fantastic,” emphasizing their responsiveness and clarity, critical during early implementation.

Xport’s support details are unavailable, leaving its responsiveness and quality uncertain. Without recent reviews or ratings, Blastness’s support clearly outperforms due to transparency and proven performance.

Edge: Blastness.

Which Has More Integrations: Blastness or xport?

Blastness boasts 15 verified integrations, including major hotel systems like Oracle Hospitality, hotelcube, and Vertical Booking, along with marketing tools like UpsellGuru. These integrations allow for seamless operations across your hotel’s tech stack.

Xport has only 2 verified integrations, with dailypoint™ being its primary partner, limiting its ability to connect with diverse systems. For a hotel relying on multiple platforms, Blastness’s extensive integrations are advantageous.

Edge: Blastness.

Which Do Hoteliers Rate Higher: Blastness or xport?

Blastness has accumulated 12 recent reviews with an overall 0/5 HTR Score, but a high likelihood to recommend (10/5). Hoteliers in various segments, especially city center and boutique hotels, praise its ease of use, ROI, and support, with comments like “A game-changer for our business.”

Xport has no recent reviews, making it impossible to gauge current user satisfaction. The absence of recent feedback favors Blastness as the more trusted choice based on existing data.

Edge: Blastness.

How Much Do Blastness and xport Cost?

Blastness does not publicly disclose its pricing, but it operates on a pay-per-reservation model with no upfront costs, making it appealing for hotels seeking performance-based fees. There is no freemium or trial information available.

Xport charges $200 per month, with no free tier or trial, focusing on long-term strategic support. Its lower entry point might appeal to smaller hotels but lacks transparency about potential additional costs.

What Type of Hotel Should Use Blastness?

• Hotels that want immediate booking increases through targeted digital advertising.
• Teams focused on ROI-driven marketing, especially those comfortable with PPC campaigns.
• Hotels seeking a high-tech, automation-driven approach to revenue growth.
• Hotels that prefer a pay-per-reservation model with no upfront fees.
• Hotels looking for a partner with extensive integrations and multi-channel campaigns.

Not ideal if your hotel prefers long-term brand building over immediate direct bookings, or if you require extensive customization outside of PPC.

What Type of Hotel Should Use xport?

• Hotels prioritizing website design and strategic brand positioning.
• Teams seeking tailored marketing plans with personalized support.
• Hotels interested in sustainable, long-term digital growth with a focus on content and SEO.
• Hotels that want to work with a boutique agency with 20 years of hospitality experience.

Not ideal if your hotel needs rapid booking growth from paid ads or relies heavily on automated marketing tools.

Blastness vs xport: The Bottom Line for Hotels

Blastness is a data-centric digital marketing platform specializing in paid campaigns and rapid booking growth, backed by recent reviews and high satisfaction ratings. Its extensive features and integrations make it suitable for hotels seeking immediate results and a proven support team.

Xport, with its long history and focus on website creation and strategy, is better suited for hotels aiming to establish a long-term digital brand, though it lacks recent user feedback to validate current performance.

For hoteliers looking for a trusted, recent, and highly-rated marketing partner to boost direct bookings now, Blastness is the recommended choice. If your hotel’s strategy is to build a sustainable online presence with personalized support, xport could be the right fit, provided you are comfortable with less recent market validation.