dailypoint™ Announces Major UI/UX Redesign to Enhance User Experience

dailypoint™, the CDM/CRM and Central Data Platform for the hospitality industry, is proud to announce a comprehensive redesign of its user interface (UI) and user experience (UX).

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dailypoint™, the CDM/CRM and Central Data Platform for the hospitality industry, is proud to announce a comprehensive redesign of its user interface (UI) and user experience (UX). This strategic initiative is set to significantly enhance how hoteliers interact with the platform, bringing smarter usability and a sleeker design to match the system’s powerful capabilities.

For over a decade, dailypoint has been known for its intelligence – enabling hotels to leverage deep data insights, powerful automation, and personalized guest communication. Now, the platform’s robust backend will be matched with a more intuitive and elegant frontend. This redesign marks the beginning of a phased rollout aimed at delivering a smarter, more efficient experience for its worldwide users.

Strategic Partnership and Team Expansion 
To deliver on this vision, dailypoint has partnered with an international UI/UX design agency and expanded its internal team with dedicated UI/UX developer. The goal: to create a user-centered interface that doesn’t just look modern but actively supports better workflows and decision-making across all hotel departments.

“We’ve always focused on depth and intelligence in our software, but we know that true innovation is only complete when it also feels effortless to use,” said Dr. Michael Toedt, CEO and Founder of dailypoint. “The new user interface doesn’t just look good – it feels good. Every element, from the color scheme and typography to the layout and buttons, was redesigned based on the latest psychological research to promote a sense of ease and enjoyment during use,” explains Dr. Michael Toedt. “It creates a positive working atmosphere – it’s simply a pleasure to be in the software.”

What to Expect

The UI/UX upgrade will be implemented incrementally, allowing users to adapt smoothly while benefiting from immediate improvements. Key elements of the transformation include:

 

  • Step-by-step enhancements

  • Streamlined workflows

  • Visual and functional consistency

“Our goal is to bring the same level of intelligence to the user experience that our backend provides,” added Alexander Knödel, Product Manager at dailypoint. “We’re making it easier for hoteliers to access insights, execute campaigns, and manage guest data – because when the interface works intuitively, your team works more effectively.”

Why It Matters for Hotels
With operational efficiency and guest satisfaction at the heart of every hotelier’s priorities, this redesign directly supports both. By simplifying the way users interact with dailypoint, hotel teams can spend less time navigating software and more time creating exceptional guest experiences. 

About dailypoint™

dailypoint™ is a leading data management and CRM platform for the hospitality industry, providing an advanced solution that unifies guest data from various sources into a single profile. This cloud-based SaaS solution comprises 16 modules and is supported by the dailypoint™ Marketplace with over 200 partners. Its purpose is to enhance the customer journey and improve operational efficiency across all hotel departments. With its headquarters in Munich and offices in the UAE and the USA, dailypoint™ strengthens its global presence through a network of distributors and partners. In autumn 2023, dailypoint™ was recognized by The Leading Hotels of the World as a preferred CRM partner, underscoring its key role in reimagining data management and customer loyalty in the hospitality sector.

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