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Enhance team collaboration with real-time messaging, task sharing, and centralized updates across departments.
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Maximize revenue with dynamic pricing, demand forecasting, and automated data insights.
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Distribute your inventory to hundreds of channels to boost occupancy.
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Say goodbye to spreadsheets and leverage modern BI tools to visualize your data and uncover hidden insights.
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Turn guest data into action with personalized offers, targeted communication, and automated workflows.
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The eCommerce shopping cart for your hotel's website.
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Setup, manage and optimize advertising campaigns across channels to drive direct bookings.
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REPORT
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Overview
A customer data platform (CDP) unites, transforms, cleanses, and enriches millions of data points from across your tech stack. The CDP data feeds are used in operations, revenue management, business intelligence, guest communications, guest services, marketing automation, email marketing, personalization and digital marketing, loyalty initiatives, and more to dramatically improve the customer experience, efficiency and profitability. With this single data firehose, your hotel staff can take full advantage of the data, keeping guests at the heart of what they do. If you haven’t started thinking about a CDP, or are new to the idea of consolidating data at your hotel, here are some everyday use cases to illustrate the efficiencies of a CDP-powered hotel.
What You'll learn
DOWNLOAD THE GUIDE
Four Ways to Use a Customer Data Platform at Your Hotel
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