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Merrill House's Digital Transformation: Boosting Revenues and Guest Satisfaction with Duve
With a capacity to host 40 guests and a bustling restaurant, Merrill House aimed to blend 5-star amenities in a boutique setting, catering to diverse guest preferences.
Revenue Enhancement: Merrill House aimed to identify and implement an effective upselling strategy, offering room upgrades, early check-ins, and personalized offers.
Staff Optimization: During peak season, Merrill House sought to balance high staffing needs with cost efficiency, aiming for a blend of automation and personal touch.
Diverse Guest Needs: The hotel wanted to cater to both younger guests favoring modern, contactless features and an older demographic preferring traditional services.