The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 210 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Aiosell Technologies shines when it comes to support services , with exclusive features like Google Analytics tracking and Price comparison widget.
Exely shines when it comes to support and responsiveness — especially for brand properties (0.0/5) , with exclusive features like Multi-room bookings and Booking abandonment recapture.
Side-by-side ratings based on 210 verified hotelier reviews on HTR.
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| Starting Price | From $100/mo | From $200/mo |
| Verified Reviews | 38 | 172 |
After analyzing 210 verified reviews, Aiosell Technologies users most value its support services, user-friendly interface, integration capabilities, while Exely users highlight support and responsiveness, booking engine effectiveness, direct booking enhancement. Click any theme to see what reviewers say.
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Support Services
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Support and Responsiveness
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User-friendly Interface
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Booking Engine Effectiveness
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Integration Capabilities
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Direct Booking Enhancement
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Channel Management
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Channel Manager Synchronization
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Integration Capabilities
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Customization and Flexibility
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Reporting Features
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Integration and Advanced Features
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System Performance
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Guest Experience Concerns
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How each product ranks among Booking Engine vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #14 18 reviews | #15 34 reviews |
| Mid-Size (25-74 rooms) ▾ | #33 2 reviews | #11 64 reviews |
| Large (75-199 rooms) ▾ | #40 0 reviews | #22 5 reviews |
| X-Large (200+ rooms) ▾ | #31 0 reviews | #8 6 reviews |
By Property Type
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| Boutique ▾ | #30 4 reviews | #15 35 reviews |
| Luxury ▾ | #21 10 reviews | #15 28 reviews |
| Branded / Chain ▾ | #28 3 reviews | #16 17 reviews |
| Extended Stay ▾ | #21 3 reviews | #16 9 reviews |
By Region
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| North America | #20 2 reviews | #24 2 reviews |
| Europe ▾ | #37 1 reviews | #25 11 reviews |
| Asia Pacific ▾ | #7 23 reviews | #4 79 reviews |
| Middle East ▾ | #18 0 reviews | #2 17 reviews |
Choosing the right booking engine for your hotel involves evaluating many factors—from ease of use to feature set, support, and overall value. While Aiosell's Booking Engine has a modest review count but recent, positive feedback, Exely's platform boasts a significantly larger and more current review base, reflecting broader user satisfaction. Both aim to streamline direct bookings and reduce OTA dependence, yet their approaches and strengths differ. Which one aligns best with your hotel’s needs?
Both Aiosell and Exely offer booking engines designed to increase direct bookings and simplify management. Aiosell emphasizes an intuitive interface, integration with its property management and channel management tools, and affordability, with 26 reviews—4 in the last six months—indicating recent user feedback. Conversely, Exely has 144 reviews, with 63 recent ones, providing a broader, more current snapshot of user experiences.
Aiosell scores a 76.13 on the HTTR score, with a perfect ease of use rating of 4.92/5 and a customer support rating of 4.92/5, highlighting its user-friendly design and attentive support. Exely, however, scores higher at 92.67, with slightly better support ratings (4.96/5) and similar ease of use (4.91/5), reflecting its wider adoption and consistent performance.
Both products aim to enhance direct booking revenue, but Exely’s larger review base and more recent reviews suggest a more reliable and well-established platform for hoteliers seeking proven performance. Do you prioritize recent user feedback and larger review volume, or are you more interested in a simpler, cost-effective solution?
If your hotel needs a robust, feature-rich platform that excels in conversions, scalability, and industry-wide trust, Exely is the clear choice. Its suite of marketing tools, fast channel synchronization, and broad user base make it suitable for independent hotels and larger chains looking to maximize direct bookings and guest engagement.
On the other hand, if your team values ease of use, affordability, and straightforward integration with existing property management systems, Aiosell may be more fitting. Its simple interface, affordability ($100 vs $200 monthly), and positive recent reviews make it an attractive option for smaller or budget-conscious hotels.
In summary, opt for Exely if you need a proven, feature-packed solution with broader adoption and recent performance data. Choose Aiosell if your hotel prioritizes simplicity, cost-effectiveness, and quick onboarding.
Both platforms excel in user-friendliness, with Aiosell earning a 4.92/5 and Exely a 4.91/5 in ease of use ratings. Aiosell’s interface is praised for its simplicity and quick staff training, supported by a 4.84/5 onboarding rating, making it accessible even for teams with limited technical expertise.
Exely’s platform is equally intuitive, with a well-designed dashboard and a strong support team, as reflected in its customer reviews. Its recent reviews emphasize fast setup and smooth daily operations, which are critical for hotel teams managing high booking volumes.
Edge: Aiosell.
Aiosell offers 26 shared features with Exely, plus six unique features like Google Analytics, Price Comparison Widget, Google Pay, Pooled Inventory, Social Media Integration, and Availability Block. These features support comprehensive marketing and operational insights, with a focus on affordability and integrations with Google services.
Exely also provides 26 shared features but offers three exclusive functions: Multi-room Bookings, Booking Abandonment Recapture, and Form Autofill, which boost guest engagement and reduce drop-offs. However, its fewer overall features suggest less depth in marketing and analytics compared to Aiosell.
Edge: Aiosell, given its broader feature set and integrations.
Both products are highly rated for support, with Aiosell at 4.92/5 and Exely at 4.96/5. User reviews consistently praise Exely’s prompt, friendly, and effective support, helping hotels resolve issues rapidly and maintain smooth operations.
Aiosell’s support team also receives glowing feedback, especially regarding responsiveness and professionalism. However, the slightly higher rating for Exely suggests it may have a marginal edge, especially for hotels needing quick, reliable assistance.
Edge: Exely.
Aiosell features 12 verified partners, including industry heavyweights like SiteMinder, Hotelogix, and Yanolja Cloud, along with integrations for Google Analytics and Google Pay. It also offers unique integrations such as Social Media Booking and Pooled Inventory, valuable for marketing and availability management.
Exely has 8 verified partners, including Oracle Hospitality, Mews, and Booking.com, with shared integrations like Clock and Oracle. While fewer in number, Exely’s partnerships focus more on channel management and booking platforms, but it lacks some of the marketing-focused integrations Aiosell offers.
Edge: Aiosell.
Exely has a stronger overall rating at 92.67, compared to Aiosell's 76.13, largely driven by its larger and more recent review base of 144 reviews—63 in the last six months. Recent reviews praise Exely for its user-friendly interface, fast operation, and reliable support, making it more attractive for hotels seeking proven performance.
Aiosell’s reviews, though positive, are fewer and less recent, with many praising ease of use and integration but noting room for feature improvements. For hoteliers prioritizing current feedback and comprehensive ratings, Exely is the preferable choice.
Edge: Exely.
Aiosell charges a flat $100 monthly fee with no implementation or trial fees, making it a budget-friendly option for smaller hotels or those new to booking engines. Exely’s cost is $200 per month, also without setup fees or trials, reflecting its broader feature set and larger user base.
Pricing differences highlight Exely’s positioning as a more comprehensive, enterprise-ready platform, though some smaller hotels might prefer Aiosell’s lower price point.
Hotels that should consider Aiosell tend to be:
Not ideal if your hotel requires extensive marketing tools, advanced analytics, or custom reporting.
Exely suits:
Not ideal if your hotel is small with limited budget or minimal need for customization; in that case, simpler solutions may suffice.
The core difference is that Exely provides a broader, more feature-rich platform suitable for hotels aiming for maximum direct bookings and sophisticated marketing tools, supported by a larger, more recent review base. Aiosell offers a more affordable and straightforward solution, ideal for small to mid-sized hotels seeking ease of use and basic integration capabilities.
If you need proven, extensive features, and a platform with strong recent feedback, Exely is the better fit. If your hotel values simplicity, affordability, and quick onboarding, Aiosell remains a dependable choice.
In conclusion, for most hotels seeking a scalable, well-reviewed booking engine today, Exely’s larger user base, recent reviews, and feature set make it the recommended option. However, if budget constraints or ease of use are your top priorities, Aiosell can still meet your fundamental needs effectively.
Booking Engine pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $100/mo | From $200/mo |
According to HTR's product database, Aiosell - Booking Engine and Exely Booking Engine share 26 features. Here are the key differences — features one has that the other lacks.
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| Availability block | ||
| Booking abandonment recapture | ||
| Form autofill | ||
| Google Analytics tracking | ||
| Google Pay | ||
| Multi-room bookings | ||
| Pooled inventory | ||
| Price comparison widget | ||
| Social Media Integration/Bookings |
We analyzed 2 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"We took a proactive approach and collaborated with Exely, implementing various strategies, such as a loyalty program. The outcome has been outstanding — not only have we been able..."
No published case study for this goal yet.
"Once we switched to Exely, we immediately noticed a significant increase in reservations from online travel agencies. We discovered that our previous system had blocked some availa..."
What hoteliers love
The support team for Aiosell is highly rated for their responsiveness and professionalism. Users feel reassured by their attentiveness and quick resol... The support team for Aiosell is highly rated for their responsiveness and professionalism. Users feel reassured by their attentiveness and quick resolution of issues. Despite general satisfaction, there's occasional feedback regarding delayed response times for specific technical inquiries.
Reviewers consistently highlight Aiosell's user-friendly design, which helps reduce training time for staff. The intuitive layout of the platform make... Reviewers consistently highlight Aiosell's user-friendly design, which helps reduce training time for staff. The intuitive layout of the platform makes it accessible for users with varying technical expertise, providing a straightforward experience for managing hotel operations.
Aiosell's platform efficiently integrates with third-party systems, offering flexibility in operation management. Users appreciate its seamless syncin... Aiosell's platform efficiently integrates with third-party systems, offering flexibility in operation management. Users appreciate its seamless syncing across platforms, though improvements in API integration and flexible third-party connectivity are desired to better suit diverse operational needs.
Where hoteliers push back
Aiosell's platform efficiently integrates with third-party systems, offering flexibility in operation management. Users appreciate its seamless syncin... Aiosell's platform efficiently integrates with third-party systems, offering flexibility in operation management. Users appreciate its seamless syncing across platforms, though improvements in API integration and flexible third-party connectivity are desired to better suit diverse operational needs.
While Aiosell offers numerous report generation options, users have indicated a need for more comprehensive and customizable reporting tools. The addi... While Aiosell offers numerous report generation options, users have indicated a need for more comprehensive and customizable reporting tools. The addition of more detailed and industry-specific reports could substantially aid decision-making processes in hotel management.
Ranks higher for
Unique capabilities
What hoteliers love
Exely's support is lauded for its rapid response times and solution-oriented approach, contributing to an improved user experience. This is seen as a... Exely's support is lauded for its rapid response times and solution-oriented approach, contributing to an improved user experience. This is seen as a considerable strength of the product.
Exely's booking engine is frequently praised for its user-friendliness, fast operation, and ability to enhance direct bookings significantly, thus con... Exely's booking engine is frequently praised for its user-friendliness, fast operation, and ability to enhance direct bookings significantly, thus contributing to revenue growth. It is deemed to have a powerful positive impact on the guest experience and conversion rates.
The software is commended for increasing direct bookings and lowering reliance on OTAs. This positively impacts hotel revenue by lowering third-party... The software is commended for increasing direct bookings and lowering reliance on OTAs. This positively impacts hotel revenue by lowering third-party fees and providing a return on investment through efficient booking management.
Where hoteliers push back
A recurring critical point among users is the limited customization options available, particularly in reporting and website design. Users seek more f... A recurring critical point among users is the limited customization options available, particularly in reporting and website design. Users seek more flexibility to adapt templates and reports to their needs.
Users would like to see improvements in integration capabilities with other hotel management systems. Current integration limitations are seen as a do... Users would like to see improvements in integration capabilities with other hotel management systems. Current integration limitations are seen as a downside restricting the platform's full potential.
Ranks higher for
Unique capabilities
It depends on your requirements. Aiosell - Booking Engine and Exely Booking Engine share many core Booking Engine features, but each has unique capabilities. Aiosell - Booking Engine offers 12 verified integration partners, while Exely Booking Engine offers 8. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Exely Booking Engine leads in ease of use at 4.9/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Aiosell - Booking Engine: No. Exely Booking Engine: No. Neither product currently offers a free tier. Most Booking Engine vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Aiosell Technologies has an HT Score of 77 and Exely has 93. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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