The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 121 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Akia shines in ease of use and customer support — especially for brand properties (4.9/5) , with exclusive features like Mobile Friendly and Guest History.
Loopon AB shines .
Side-by-side ratings based on 121 verified hotelier reviews on HTR.
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| Value for Money |
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| Starting Price | From $500/mo | Contact sales |
| Verified Reviews | 121 | 0 |
After analyzing 121 verified reviews, Akia users most value its instant messaging and overall communication, ai auto-responses, guest feedback and reviews, while Loopon AB users highlight . Click any theme to see what reviewers say.
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Loopon AB |
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Instant Messaging and Overall Communication
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AI Auto-Responses
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Guest Feedback and Reviews
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Pre-registration and Contactless Check-in
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Virtual Assistant Errors
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Credit Card Authorization
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How each product ranks among Guest Messaging Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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Loopon AB |
|---|---|---|
| Small (10-24 rooms) ▾ | #5 46 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #9 54 reviews | — |
| Large (75-199 rooms) | #16 4 reviews | — |
| X-Large (200+ rooms) ▾ | #10 5 reviews | — |
By Property Type
| Segment |
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Loopon AB |
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| Boutique ▾ | #9 46 reviews | — |
| Luxury ▾ | #11 21 reviews | — |
| Branded / Chain ▾ | #10 36 reviews | — |
| Extended Stay ▾ | #6 15 reviews | — |
By Region
| Segment |
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Loopon AB |
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| North America ▾ | #3 119 reviews | — |
Choosing between Akia by Akia and Loopon AB for your hotel’s guest messaging needs depends largely on what you prioritize—comprehensive automation, ease of use, or advanced feedback analysis. Akia is a full-featured, AI-powered platform designed to streamline guest communication and operational workflows, while Loopon AB specializes in feedback management and sentiment analysis. Both aim to improve guest satisfaction, but their core functionalities diverge significantly.
Akia's extensive features and recent positive reviews position it as the more reliable solution for hoteliers seeking an all-in-one messaging platform. Loopon AB, with no recent reviews or verified integrations, lacks the proven track record needed for confident decision-making. Are you ready to dive into a detailed comparison?
If your hotel needs a guest messaging platform that enhances direct communication, automates responses, and integrates with multiple channels, Akia is the clear leader with over 113 recent reviews and a near-perfect 4.93-star rating. Loopon AB, on the other hand, offers no recent reviews or measurable user feedback, making it difficult to assess its effectiveness or reliability.
Akia excels in user-friendly interfaces, automation, and operational tools, whereas Loopon AB’s core focus is on feedback analysis and sentiment summaries. Given that Akia has a 97% likelihood to recommend rating backed by recent, high-quality reviews, it’s evident that Akia has a stronger presence and validation. Do you want a proven platform with recent support and high satisfaction ratings, or are you exploring a less established feedback tool?
If your hotel needs an all-in-one guest messaging solution that improves guest experience and operational efficiency, go with Akia. Its extensive feature set—including SMS, WhatsApp, Facebook Messenger integrations, automated replies, guest history, and analytics—makes it ideal for properties that want a comprehensive tool.
If your priority is feedback collection, sentiment analysis, and strategic insights without the need for integrated messaging, Loopon AB might seem appealing. However, without recent reviews or verified integrations, Loopon AB cannot be confidently recommended. For most hotels seeking to actively engage guests and streamline communication, Akia remains the more dependable choice.
Akia’s user-friendly ratings are a standout, with a 4.84/5 score from 113 recent reviews, praised for its intuitive interface and seamless onboarding. Users mention that staff and guests find Akia easy to navigate, with many emphasizing how quickly they adopt its features, thanks to clear workflows and accessible mobile apps.
Loopon AB, with no recent reviews, offers no verified user feedback on usability. This absence raises questions about its ease of onboarding and daily operation within hotel teams. Based on available data, Akia’s ease of use is well proven and supported by current users. Edge: Akia.
Akia offers a robust suite of 59 unique features, including mobile-friendly messaging, photo sharing, WhatsApp integration, desktop app, automated replies, guest history, secured data, analytics dashboards, live translations, and a ticketing system. It also includes tools for upselling, digital check-in, and advanced automation workflows.
Loopon AB, by comparison, has no listed features beyond basic feedback management and sentiment summaries, with no verified integrations or unique functionalities. The breadth and depth of Akia’s features make it the more comprehensive platform for hotel operations.
Edge: Akia.
Akia’s customer support boasts a 4.84/5 rating based on 113 recent reviews, with hoteliers describing their experience as responsive and helpful. Reviewers highlight Akia’s onboarding process and ongoing support as key strengths, with one noting, “Support has been excellent, and any issues are promptly addressed.”
Loopon AB has no recent review data or verified support ratings, making it impossible to judge their support quality. Given the importance of reliable customer service, Akia’s proven, high-rated support makes it the clear choice.
Edge: Akia.
Akia integrates with 32 verified partners, including major property management and booking systems like WebRezPro, InnRoad, Stayntouch, and Skyware. These integrations enable smooth data flow and operational cohesion, reducing manual work and errors.
Loopon AB has no verified integrations listed, limiting its immediate applicability for hotels needing to connect with existing systems. Akia’s extensive integration options give you more flexibility and ease of deployment.
Edge: Akia.
Akia’s reviews are recent and plentiful, with a 4.93/5 overall rating from 113 reviews, including a 9.7/10 Net Promoter Score. Hoteliers across various segments—especially boutique hotels and resorts—highlight its ease of use, automation, and impact on guest satisfaction.
Loopon AB has no recent reviews or ratings, preventing any meaningful comparison. Based on current data, Akia’s high ratings and large review base make it the preferred choice for hoteliers.
Edge: Akia.
Akia’s pricing is straightforward at $500 per month, with no freemium or trial options, making budgeting predictable. Loopon AB’s pricing details are unavailable, which raises questions about potential hidden costs or suitability for your property’s size.
Given Akia’s transparent pricing and proven value, it offers clear value for money. Loopon AB’s lack of publicly available pricing makes it less transparent and less appealing for budget-conscious hotels.
Not ideal if your hotel relies primarily on feedback analysis without needing integrated communication tools or if you require a system with verified, recent user support.
Not ideal if you need a comprehensive messaging platform, real-time guest interactions, or integrations with other hotel systems, especially given the lack of recent reviews.
Akia by Akia provides an all-in-one, AI-powered guest messaging platform with a proven track record. Its extensive features, recent high ratings, and verified integrations make it a safe, effective choice for hoteliers looking to enhance operational efficiency and guest satisfaction.
Loopon AB, lacking recent reviews and verified integrations, cannot confidently compete. If your focus is guest engagement and operational automation, Akia offers clear advantages.
Choose Akia if your hotel needs a reliable, feature-rich communication platform with ongoing support. Loopon AB might appeal if your primary goal is feedback analysis and you are prepared to explore untested solutions. Ultimately, Akia’s current market presence and proven user satisfaction make it the more trustworthy option.
According to HTR's product database, Akia and Loopon share 0 features. Here are the key differences — features one has that the other lacks.
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Loopon AB |
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| Automated Replies | ||
| Desktop App (non-web based) | ||
| Message Routing | ||
| Mobile Friendly | ||
| Photo Sharing | ||
| Whatsapp Integration |
Showing top differences. 47 more features differ between these products.
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Automation emphasizes the guests experience at their fingertips. Akia closes the gap of missed opportunities by acting as a liaison to our guest satisfaction efforts. We have been..."
No published case study for this goal yet.
What hoteliers love
Users frequently praised Akia's messaging capabilities, highlighting how it allows for seamless communication with guests for requests, check-ins, and... Users frequently praised Akia's messaging capabilities, highlighting how it allows for seamless communication with guests for requests, check-ins, and problem resolution. Many noted that being able to handle everything via text improves efficiency and guest interaction.
Akia's AI-driven automatic responses received mixed reviews. While appreciated for handling simple queries and saving time, some users noted inaccurac... Akia's AI-driven automatic responses received mixed reviews. While appreciated for handling simple queries and saving time, some users noted inaccuracies and inappropriate replies that required follow-up human intervention. There were calls for better learning algorithms and easy ways to report unsatisfactory responses.
Akia has been effective in garnering immediate feedback from guests both during and after their stay. Users reported that this real-time communication... Akia has been effective in garnering immediate feedback from guests both during and after their stay. Users reported that this real-time communication helps address issues promptly, leading to improved online reviews and guest satisfaction scores.
Where hoteliers push back
Approximately half of the reviewers reported minor frustrations with the chatbot feature, which sometimes misinterprets guest questions and sends inap... Approximately half of the reviewers reported minor frustrations with the chatbot feature, which sometimes misinterprets guest questions and sends inappropriate responses. These inaccuracies necessitate manual oversight and intervention.
Several reviews emphasized the need for improved credit card authorization features. Users mentioned that currently, they need to rely on third-party... Several reviews emphasized the need for improved credit card authorization features. Users mentioned that currently, they need to rely on third-party solutions for secure capture and processing of credit card transactions.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Akia and Loopon share many core Guest Messaging Software features, but each has unique capabilities. Akia offers 32 verified integration partners, while Loopon offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Akia leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Akia: No. Loopon: No. Neither product currently offers a free tier. Most Guest Messaging Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Akia has an HT Score of 67 and Loopon AB has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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