Big Footprint Digital Marketing vs. Bookassist Digital Marketing and Web Design:
Which Is Right for You?

The Decision

Choosing between Big Footprint Digital Marketing and Bookassist hinges on your hotel’s specific marketing and digital needs. Both aim to boost your online presence and direct bookings, but they approach this differently. Big Footprint offers a broad digital marketing platform with AI-driven tools, while Bookassist combines robust marketing services with integrated web design and booking technology. Your decision should reflect your hotel’s size, geographic presence, and desired level of digital integration.

Big Footprint’s lack of recent reviews and a very low overall rating signal limited reliability. In contrast, Bookassist’s 174 reviews, all recent, and a high score of 87.6 out of 100 indicate a more trusted and proven solution. Do you prioritize a well-supported, highly-rated platform, or are you exploring a broader digital marketing approach?

Is Big Footprint Digital Marketing or Bookassist Better for Hotels?

Big Footprint Digital Marketing and Bookassist serve different hotelier priorities. Big Footprint promises a comprehensive digital marketing platform powered by AI, aimed at optimizing online reputation, SEO, and campaign recommendations. However, with zero reviews and an overall rating of 0/5, it lacks the validation that your team might need to ensure reliable results.

Bookassist, on the other hand, is well-established with 174 reviews and a 4.91/5 overall rating, proving its effectiveness in boosting direct bookings and digital visibility. Its strengths lie in a wide array of features—17 in total—including PPC, social media management, and web design—features that are absent in Big Footprint.

While Big Footprint claims to offer a detailed marketing platform, the absence of real user feedback makes it hard to trust. Bookassist’s recent reviews, high scores, and extensive feature set make it the more dependable choice for hotels aiming to increase direct revenue and online presence. Which solution aligns better with your hotel’s need for proven results?

Bookassist vs Big Footprint: Which Should Your Hotel Choose?

If your hotel needs a trusted, all-in-one digital marketing and web design solution with proven performance, go with Bookassist. It’s especially suitable if your team values detailed reporting, integration with other systems, and a strong track record in driving direct bookings.

If your hotel is looking for an AI-powered platform that offers review management and digital campaign recommendations without needing extensive technical support, Big Footprint could be appealing—though its lack of recent reviews and low ratings raise doubts about its current effectiveness.

For hotels seeking a high-rated, well-supported solution with tangible results, Bookassist’s 174 reviews and 87.6 score make it the clear choice. Conversely, if innovation and AI-driven insights are your priorities and you’re willing to risk limited validation, Big Footprint might be worth exploring, but be cautious.

Is Big Footprint Digital Marketing or Bookassist Easier to Use?

Bookassist’s user ratings reflect a high degree of ease of use, with a 4.71/5 rating and positive reviews praising its intuitive interface, quick onboarding, and straightforward management tools. Hotels report that staff find it simple to operate, with minimal training required, making adoption smooth.

Big Footprint, rated 0/5 and with no reviews, provides no user feedback on usability. Given the absence of data, it’s impossible to assess how user-friendly or accessible its platform is.

Edge: Bookassist.

Which Has Better Features: Big Footprint Digital Marketing or Bookassist?

Bookassist offers 17 distinct features, including PPC, data analysis, social media advertising, content audit, email marketing, and web design—covering a full spectrum of digital marketing needs. These features are designed for effective, integrated marketing campaigns tailored specifically for the hospitality industry.

Big Footprint claims no features exclusive to its platform, offering only AI review management and AI-driven recommendations, but lacks detailed information or user validation. With no verified features, it cannot compete with Bookassist’s extensive suite.

Edge: Bookassist.

Which Has Better Customer Support: Big Footprint or Bookassist?

Bookassist consistently earns high praise for support, with a 4.9/5 rating and reviews describing quick responses, proactive communication, and dedicated local support. Customers highlight the value of personalized service and ongoing assistance in optimizing marketing efforts.

Big Footprint, rated 0/5, offers no recent reviews or evidence of customer support quality. Without user feedback or ratings, its support reputation remains unknown.

Edge: Bookassist.

Which Has More Integrations: Big Footprint or Bookassist?

Bookassist connects with 74 verified partners, including popular systems like AdsHotel, LiveRate, and Customer Alliance, enabling smooth integration into your existing hotel tech stack. This extensive network facilitates cohesive digital marketing and booking management.

Big Footprint reports no verified partners or integrations, leaving hotel teams uncertain about how well it can connect with other systems. For a scalable, integrated approach, Bookassist’s partner network is a significant advantage.

Edge: Bookassist.

Which Do Hoteliers Rate Higher: Big Footprint or Bookassist?

With 174 recent reviews and a 4.91/5 score, Bookassist is highly rated across various property types, from independent hotels to city center and resort properties. Hotels appreciate its ability to boost bookings, improve visibility, and offer reliable support.

Big Footprint’s ratings are nonexistent, making comparison impossible. Its lack of recent reviews suggests limited adoption or satisfaction.

Edge: Bookassist.

How Much Do Big Footprint and Bookassist Cost?

Both platforms do not publicly disclose specific prices. However, Bookassist’s pricing model is straightforward, with no hidden fees and a good reputation for cost-effectiveness, considering the level of support and features offered. The absence of pricing data for Big Footprint makes it difficult to evaluate value for money.

What Type of Hotel Should Use Big Footprint Digital Marketing?

• Hotels that prioritize AI-driven review management and automated campaign suggestions.
• Teams seeking a platform for reputation monitoring across multiple channels.
• Hotels with a tech-savvy staff comfortable with evolving AI tools.
• Hotels that want to integrate digital marketing into broader operational systems.

Not ideal if:

• Your hotel requires proven, validated marketing results.
• You prefer extensive, ready-to-use features like PPC, content creation, and web design.
• You need a platform with proven support and extensive user validation.

What Type of Hotel Should Use Bookassist?

• Hotels aiming to maximize direct bookings via integrated marketing and web design.
• Properties seeking proven, well-supported digital solutions with high user satisfaction.
• Hotels in Europe, North America, or regions covered by Bookassist’s support network.
• Hotels wanting detailed analytics, multilingual support, and seamless system integrations.

Not ideal if:

• Your hotel is very small or does not require extensive digital marketing.
• You prefer a purely AI-driven platform without integrated booking or web design.
• You operate in regions where Bookassist’s presence is minimal.

The Bottom Line for Hotels

Big Footprint aims to deliver AI-based digital marketing with a focus on reputation management, but its lack of recent reviews and proven features make it a risky choice. If your hotel is comfortable experimenting with less validated tools and values AI insights, it might be worth a look, but proceed cautiously.

Bookassist stands out as a trusted, highly-rated provider with a comprehensive suite of features, excellent support, and a proven track record. For hotels seeking to increase direct bookings, improve online visibility, and rely on a platform with a strong customer base, Bookassist is the clear choice.

In summary, if you want a dependable, well-supported digital marketing partner with proven results, choose Bookassist. If your hotel’s strategy revolves around experimenting with AI tools and reputation management without extensive validation, Big Footprint could be considered, but it’s a less certain investment.