The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 38 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
book on google shines .
roommaster shines in ease of use and customer support , with exclusive features like Integrated Payment Processing and Booking Performance and Pace Reporting.
Side-by-side ratings based on 38 verified hotelier reviews on HTR.
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| Value for Money |
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| Starting Price | Contact sales | From $300/mo |
| Verified Reviews | 0 | 38 |
After analyzing 38 verified reviews, book on google users most value its , while roommaster users highlight ease of use. Click any theme to see what reviewers say.
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| Cons | |
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Support Responsiveness
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Product Value and Competitiveness
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How each product ranks among Channel Managers vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | book on google |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #19 12 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #15 17 reviews |
| Large (75-199 rooms) | — | #21 2 reviews |
| X-Large (200+ rooms) | — | #23 0 reviews |
By Property Type
| Segment | book on google |
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| Boutique ▾ | — | #20 12 reviews |
| Luxury ▾ | — | #27 4 reviews |
| Branded / Chain ▾ | — | #19 9 reviews |
| Extended Stay | — | #24 3 reviews |
By Region
| Segment | book on google |
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| North America ▾ | — | #5 27 reviews |
| Europe | — | #29 1 reviews |
| Middle East | — | #17 0 reviews |
Choosing the right channel management software can significantly impact your hotel’s operational efficiency, revenue, and guest experience. Both "book on google" and "roommaster channel manager" aim to streamline distribution, but they do so very differently. "book on google" offers no reviews and no recent updates, raising questions about its reliability. Conversely, "roommaster" boasts over 33 reviews, with recent, consistent feedback praising its features and support. With more recent data and a higher review count, "roommaster" currently presents a more trusted option.
"book on google" is virtually unreviewed, with no recent or historical data indicating its performance or user satisfaction. Its lack of reviews raises concerns about support, stability, and actual functionality in real-world hotel settings. Meanwhile, "roommaster" has a solid rating of 4.14/5 based on 33 reviews, with recent feedback highlighting its ease of use, robust feature set, and strong customer support. The recent reviews indicate "roommaster" is actively serving hotels across multiple regions, boosting confidence in its ongoing development and support.
Both products aim to facilitate hotel distribution, but "book on google" appears to be a new or less established player, lacking the user feedback needed to assess its effectiveness. The absence of verified integrations and regional presence further diminishes its appeal. Conversely, "roommaster" demonstrates proven success across diverse hotel segments, with over 56 verified integrations and a presence in seven regions, suggesting a more mature and reliable solution.
Would you prefer a platform with proven performance backed by recent reviews or an untested solution with no user feedback? Given the current data, "roommaster" is clearly the more dependable choice based on available information.
If your hotel needs a channel manager with extensive integrations, proven support, and a long track record, "roommaster" is the better fit. It caters well to mid-sized to large hotels seeking centralized management, real-time updates, and advanced analytics. On the other hand, if you are a smaller property exploring a potentially lightweight, simple solution without a significant track record, "book on google" might seem appealing—though the lack of reviews tempers that enthusiasm.
"Roommaster" excels for hotels that prioritize reliability, comprehensive features, and regional coverage. It supports a broad hotel segment profile, including resorts, motels, and boutique hotels, with high customer satisfaction ratings. "book on google" does not have enough data to support its suitability for any specific hotel profile or segment.
Given the clearer track record and extensive feature set, "roommaster" is the decisive option for hotels seeking proven performance and support. "book on google" remains unproven and should be approached with caution unless further validation emerges.
"book on google" offers no available ratings, reviews, or user feedback, making it impossible to assess its interface or onboarding experience. Its lack of data suggests it might not yet have a significant user base or tested usability.
In contrast, "roommaster" scores 4.39/5 for ease of use based on 33 recent reviews. Users consistently praise its intuitive interface, straightforward onboarding, and minimal training requirements. Support staff are noted for their responsiveness, with reviews highlighting quick, friendly assistance and organized training resources.
Edge: "roommaster."
"book on google" offers no listed features, and the lack of a feature set or integrations suggests it might be a minimal or emerging platform. On the other hand, "roommaster" provides 14 unique features, including PMS connectivity, analytics dashboards, multi-currency support, inventory management, real-time channel integrations, yield rules, derived rates, and integrated payments.
"Roommaster" offers a comprehensive suite tailored for operational control and revenue optimization, whereas "book on google" lacks documented features or capabilities. The difference in feature depth is clear.
Edge: "roommaster."
No reviews or ratings are available for "book on google," leaving its support quality entirely unknown. Its lack of feedback makes it impossible to assess responsiveness, helpfulness, or onboarding assistance.
"Roommaster," with a 4/5 support rating from 33 reviews and recent positive feedback, is highly regarded. Users describe its support as quick, friendly, and effective, highlighting organized onboarding and proactive problem-solving. One review states support is "responsive and helpful," emphasizing its reliability.
Edge: "roommaster."
"Book on google" has zero verified integrations, indicating it may not currently connect with other hotel systems or OTAs. This severely limits its usefulness in complex hotel environments.
"Roommaster" boasts 56 verified partners, including major OTAs, regional specialists, and GDS platforms like Sage, Volo, and GuestCentric. Its extensive network ensures maximum distribution reach and operational flexibility.
Edge: "roommaster."
With no reviews, "book on google" cannot be rated or compared in terms of hoteliers’ satisfaction. Its lack of feedback suggests it is not yet widely adopted or tested.
"Roommaster" has a proven track record with a 4.14/5 overall rating and recent reviews affirming its ease of use, customer support, and value. Hotels of various sizes and segments rate it highly, especially for its operational features and support.
Edge: "roommaster."
"Book on google" does not list any pricing information or offer a trial, implying it may be free, in early development, or proprietary without public pricing.
"Roommaster" costs $300 per month as a base fee, with no mention of additional implementation fees or per-room charges. Its pricing appears transparent, aligning with its broad feature set and extensive integrations.
Not ideal if:
Not ideal if:
The core difference lies in their maturity and proven performance. "book on google" offers no reviews or recent data, indicating it is untested or in early stages. "Roommaster," with over 33 recent reviews, is trusted by hotels worldwide, offering a broad feature set, extensive integrations, and strong support.
If your hotel prioritizes stability, advanced functions, and regional reach, "roommaster" is the clear choice. Its high customer ratings, recent reviews, and proven track record make it a safer, more effective investment.
However, if you're a very small property or testing new channels, and support is not yet a concern, "book on google" could be considered. Otherwise, for most hotels seeking reliability and growth potential, "roommaster" remains the recommended solution.
Channel Managers pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| book on google |
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| Starting Price | — | From $300/mo |
According to HTR's product database, book on google and roommaster channel manager share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | book on google |
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| 2-way real time integrations | ||
| Analytics dashboard | ||
| Centralized user & role management | ||
| Inventory Management | ||
| Multi-Currency Support | ||
| PMS connectivity |
Showing top differences. 2 more features differ between these products.
We analyzed 3 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Beginning of each shift, our staff pulls up the dashboard which gives the arrivals, the checkouts, the list of who’s coming in, how many rooms we have as far as dirty, clean, out o..."
No published case study for this goal yet.
"We’re an independent hotel surrounded by giants, but roomMaster gave us the tools we needed to stand tall alongside them."
What hoteliers love
Room Master is praised for being easy to learn and straightforward, which supports quicker staff training and smoother operations.
Where hoteliers push back
Despite overall improvement, after-hours support remains a critical concern. Users report unresponsiveness to messages during non-business hours, caus... Despite overall improvement, after-hours support remains a critical concern. Users report unresponsiveness to messages during non-business hours, causing frustration.
Some users feel that the software's value proposition has diminished as the company seems to not invest in the product like before, making it less com... Some users feel that the software's value proposition has diminished as the company seems to not invest in the product like before, making it less competitive against other solutions.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. book on google and roommaster channel manager share many core Channel Managers features, but each has unique capabilities. book on google offers 0 verified integration partners, while roommaster channel manager offers 56. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. roommaster channel manager leads in ease of use at 4.4/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
book on google: No. roommaster channel manager: No. Neither product currently offers a free tier. Most Channel Managers vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. book on google has an HT Score of 0 and roommaster has 76. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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