The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 528 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
BoostMyRoom shines .
Oaky by Plusgrade shines in ease of use and customer support — especially for brand properties (5.0/5) , with exclusive features like Guest Segmentation & Targeting and Multi-Channel Delivery (Email, SMS, WhatsApp, Chat).
Side-by-side ratings based on 528 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $300/mo |
| Verified Reviews | 0 | 528 |
After analyzing 528 verified reviews, BoostMyRoom users most value its , while Oaky by Plusgrade users highlight upselling efficiency, user interface and system usability, customer support experience. Click any theme to see what reviewers say.
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Upselling Efficiency
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User Interface and System Usability
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Customer Support Experience
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Personalization and Targeted Promotions
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Reporting System Challenges
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Integration with PMS
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | — | #5 42 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #2 263 reviews |
| Large (75-199 rooms) ▾ | — | #1 141 reviews |
| X-Large (200+ rooms) ▾ | — | #2 57 reviews |
By Property Type
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| Boutique ▾ | — | #2 216 reviews |
| Luxury ▾ | — | #2 278 reviews |
| Branded / Chain ▾ | — | #2 208 reviews |
| Extended Stay ▾ | — | #3 33 reviews |
By Region
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| North America ▾ | — | #7 29 reviews |
| Europe ▾ | — | #1 315 reviews |
| Asia Pacific ▾ | — | #2 81 reviews |
| Middle East ▾ | — | #2 52 reviews |
Choosing the right upselling software can significantly impact your hotel’s revenue and guest experience. Both BoostMyRoom and Oaky aim to boost ancillary revenue, but their approaches and market presences differ markedly. BoostMyRoom primarily offers a demand-driven upgrade service, while Oaky delivers a comprehensive, automation-rich platform with extensive features. How do they compare across usability, features, support, and real-world results?
BoostMyRoom focuses on revealing existing demand to increase room upgrades and special packages—guests commit to purchases, but hotels control when to grant the upgrade. Its core strength lies in revenue optimization by uncovering customer willingness to pay before arrival. Conversely, Oaky offers a versatile upselling platform that covers pre-arrival, in-stay, and post-stay phases, with personalized offers, segmentation, and automation. Do you prefer a demand-focused service or a feature-rich upselling engine?
BoostMyRoom’s review count is zero, indicating limited user data, while Oaky boasts 443 recent reviews and a 9.65/5 NPS score, making its customer satisfaction more transparent and proven. Given the recent reviews, Oaky’s performance and user feedback provide a clearer picture of real-world effectiveness. Which type of solution aligns better with your hotel’s upselling goals?
If your hotel needs a flexible, feature-packed upselling platform with automation, segmentation, and multi-channel delivery, go with Oaky. It’s well-suited for hotels aiming for personalized, targeted offers across multiple touchpoints, especially if you operate in regions where Oaky’s extensive integration options matter. If your focus is on maximizing revenue through demand analysis and guaranteed upgrades, BoostMyRoom could fit—though its limited review backing makes it harder to gauge.
Hotels aiming for rapid adoption, proven results, and extensive support should lean toward Oaky, especially since it has more recent, positive reviews. Smaller boutique hotels and chains seeking sophisticated, customizable campaigns will find Oaky’s features more aligned with their needs. Is your priority to leverage comprehensive features or focus on the guest demand already in your database?
Oaky’s user interface receives a 4.84/5 rating and is praised for its intuitive design, easy onboarding, and rapid staff adoption. Many reviews mention how straightforward it is to manage campaigns, with quick updates and minimal training. BoostMyRoom, with a 0/5 rating, offers no user feedback or review data, which suggests a lack of publicly available information on ease of use.
Given the substantial review volume, Oaky’s high usability scores and positive user comments make it the clear winner here. Edge: Oaky.
Oaky provides 12 unique features, including guest segmentation, offer experimentation, multi-channel delivery, dynamic pricing, and offer orchestration—covering the entire guest journey. BoostMyRoom offers no features beyond its core demand-based upgrade service, limiting its flexibility and scope.
If advanced segmentation, automation, multi-channel marketing, and A/B testing are priorities, Oaky’s feature set makes it the superior choice. BoostMyRoom’s minimal feature count constrains its ability to execute complex upselling campaigns. Edge: Oaky.
Oaky scores a 4.87/5 in support and onboarding, with recent reviews emphasizing prompt, knowledgeable assistance. Customers highlight how their teams appreciate the ongoing support and practical guidance. BoostMyRoom, with no review data, offers no insights into its support quality, leaving its service level unverified.
Given the transparency and recent feedback, Oaky’s support infrastructure clearly outperforms BoostMyRoom. Edge: Oaky.
Oaky integrates with 54 verified partners, including major PMSs like ManCloud, Hotelkit, Sirvoy, and apaleo, enabling smooth data flow and campaign management. BoostMyRoom reports zero verified integrations, which could hinder its scalability and real-time data access.
For hotels that rely on seamless integration with existing tech stacks, Oaky’s extensive partner network is a significant advantage. BoostMyRoom’s limited integration options reduce its appeal for more complex, connected operations. Edge: Oaky.
Oaky’s average rating of 4.84/5, based on 443 reviews, indicates strong and recent user satisfaction. Hotels of all sizes and segments—luxury, boutique, chain—report positive impacts on revenue and guest experience. BoostMyRoom has no publicly available reviews or ratings, making it impossible to gauge user sentiment.
The volume and recency of Oaky’s reviews make it the more reliable indicator of performance. Edge: Oaky.
BoostMyRoom’s pricing is undisclosed, with no free trial or clear fee structure, which raises questions about affordability and transparency. Oaky’s flat rate of $300/month provides a predictable expense, with no implementation fees or hidden costs.
For hotels considering ROI, Oaky’s transparent, straightforward pricing model offers more confidence in budgeting and evaluating value. BoostMyRoom’s lack of pricing transparency is a drawback. Edge: Oaky.
Not ideal if your hotel aims for personalized, multi-channel campaigns, or extensive automation—BoostMyRoom’s limited feature set may restrict growth.
Not ideal if your hotel prefers a demand-only approach, or if you are a very small operation with minimal tech infrastructure.
BoostMyRoom offers a demand-driven, customer commitment model that guarantees revenue from pre-existing customer willingness. Its simplicity might appeal to smaller hotels that want a straightforward, guaranteed approach but lacks the extensive features and proven customer feedback.
Oaky delivers a full-featured, automation-rich platform with proven reviews, high customer satisfaction, and extensive integrations. It supports personalized, multi-channel campaigns that drive significant revenue uplift, making it the better choice for most hotels seeking scalable, flexible upselling solutions.
If your hotel values a well-supported, feature-rich platform with recent, high user ratings, go with Oaky. Its extensive capabilities and proven track record make it the clear leader.
Choose BoostMyRoom only if your primary focus is on a demand-based, simple upgrade service without the need for complex automation or integrations. For anything beyond, Oaky is the safer, more effective investment.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | — | From $300/mo |
According to HTR's product database, BoostMyRoom and Oaky by Plusgrade share 0 features. Here are the key differences — features one has that the other lacks.
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| Dynamic Upgrade Pricing | ||
| Guest Segmentation & Targeting | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Offer Experimentation & A/B Testing | ||
| Offer Templates Library | ||
| Room Upgrade Merchandising |
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"With Oaky, guests can clearly see what extra services or products we have to offer. By looking through all our services they can choose to add things they did not even know they wa..."
No published case study for this goal yet.
"Oaky allows us to be creative and feature relevant and exciting offers to our guests. The solution is extremely flexible and easy to use, helping our teams to offer unique services..."
What hoteliers love
Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users... Reviewers consistently commend Oaky's ability to streamline and enhance the upselling process, making it easier to generate additional revenue. Users appreciate the ease of promoting room upgrades and packages, contributing significantly to boosting hotel revenue.
The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This acces... The platform's user-friendly design is repeatedly praised, allowing both new and experienced users to engage effectively with the software. This accessibility helps hotels employ upselling strategies without extensive training.
Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a po... Oaky's customer support is largely praised for its efficiency and knowledge, with special mention of certain team members who consistently ensure a positive experience. Prompt assistance is highlighted as a particular strength.
Where hoteliers push back
Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel system... Several reviews identify challenges with Oaky's reporting system, noting a need for improvements in clarity and integration with existing hotel systems. Users express difficulty in accessing comprehensive data on upselling activities.
Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as s... Oaky offers seamless integration with many hotel property management systems, enhancing real-time data synchronization. Issues do exist, however, as some users encounter complications requiring manual input, specifically when tracking upselling offers.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. BoostMyRoom and Oaky by Plusgrade share many core Upselling Software features, but each has unique capabilities. BoostMyRoom offers 0 verified integration partners, while Oaky by Plusgrade offers 54. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Oaky by Plusgrade leads in ease of use at 4.8/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
BoostMyRoom: No. Oaky by Plusgrade: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. BoostMyRoom has an HT Score of 0 and Oaky by Plusgrade has 94. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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