Oaky

4.8 (418 REVIEWS)

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HT Score  
99 out of 100
Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.
Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world
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Tiago, Chris, Adrien + 45 more experts recommend Oaky

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2024 Winner Hotel Software

Hoteliers voted Oaky as the #1 Upselling Software provider in the 2024 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world

The Perfect Upsell Every Time

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What is Oaky?

Founded in 2013 | Headquarters in Amsterdam, NH | 41 employees
Oaky is an advanced upselling software designed for the hospitality industry to help hotels increase their revenue by offering guests relevant upgrades and additional services throughout their stay. By leveraging automation, segmentation, and dynamic pricing, Oaky maximizes the average spend per guest and significantly reduces manual workload for hotel staff. Seamlessly integrating with a range of property management systems (PMS) and other hotel technologies, Oaky fits effortlessly into your existing tech stack. Its personalized approach ensures timely and relevant offers, enhancing the guest experience while providing detailed reporting tools to aid in decision-making and revenue optimization.

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Capabilities

Front Desk Upsell

Availability management

Dynamic pricing

Branding

Services library

Features

Content Management

4/5 features

Customer Profiles

4/5 features

Guest Communication

4/5 features

Fulfillment & Payments

4/5 features

Analytics/Reporting

4/5 features

Available Add-ons & Modules

Pre-stay Upsell

Using firsthand data & insights, Oaky sends targeted room upgrades & services to the right guest at the optimal time pre-arrival. It helps inform your guests about available offerings and encourages them to spend more. Generate up to €250 of extra spend per guest with targeted pre-arrival upsells.

INCLUDED

Front Desk Upsell

Turn your front desk agents into upselling superheroes. Front Desk Upsell automation is a recommendation engine to enable you to offer your guests relevant room upgrades/services upon check-in. Your front desk agents get instant access to the information they need for more successful upsells. This functionality is designed to transform your agents into upselling superstars, boosting revenue and keeping employees happy and motivated.

INCLUDED

In-stay Upsell

Enticing upsells & add-ons at your guests' fingertips during their stay. Provide guests with ongoing access to your upselling deals through QR codes or in-stay messaging. Let them browse and book deals at their convenience and help your team handle guest requests faster.

INCLUDED

Oaky Reviews Summary

4.8
Excellent
Ease of Use
4.8/5
Customer Support
4.9/5
ROI
4.7/5
Implementation
4.8/5

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Achievements

Trending Product

This vendor's trending score is rising, Oaky is the #3 most trending product in the Upselling Software category (out of 64) and the #54 most trending product overall in the global hotel tech ecosystem. HTR assesses vendor's real time activity in the market to give buyers a sense of whether a product is gaining momentum

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Certified Support

Oaky has opened its internal systems to Hotel Tech Report and earned the Verified Support Certification.

Learn more about this achievement in the official press release
User's Choice Award

Hoteliers voted Oaky as the #1 Upselling Software provider in the 2024 HotelTechAwards

Learn about the HotelTechAwards rigorous 3-month process to rank the best hotel software in the world
Certificate of Excellence

This vendor has earned the Certificate of Excellence which is awarded to vendors who exemplify transparent cultures and come highly recommended by their clients. For more information, please see the help center.

Learn about the criteria required to achieve HotelTechReport's Certificate of Excellence
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99 HT Score

Hotel Tech Score is a composite ranking comprising of key signals such as: user satisfaction, review quantity, review recency, and vendor submitted information to help buyers better understand their products.

Learn how HotelTechReport uses millions of proprietary datapoints to rank the best hotel software in the world

Oaky Pricing

Average

This product is priced in line with the average product in the category which is usually an indicator that it is a standard product with standard functionality designed for typical operations and use cases and properties.

Oaky Average Oaky

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20

Success Stories

8

References

11

Featured Customers

Oaky Case Studies

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A 69% increase in guest request acceptance rate: Anantara Siam Bangkok's journey to enhanced guest experience and revenue with the Oaky x OPERA Cloud via OHIP integration

Khwaeng Lumphini (Thailand)

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Limitless upsell potential and less manual work: How Hard Rock Hotel and Casino Punta Cana harnesses Oaky’s upselling power

Punta Cana (Dominican Republic)

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An ROI of 18 and Amplified Personalisation: How Elite Hotels Use Oaky to Achieve Fantastic Upsell Results

Karlstad (Sweden)

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Making it fun and profitable: How The Dean Cork has reinvented the digital guest journey with Oaky

Cork (Ireland)

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How a luxury island resort shifted from manual upselling and established a robust ancillary revenue stream

Krabi Town (Thailand)

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Crafting Luxury: Anantara's Personalisation Journey with Oaky

Dubai (United Arab Emirates)

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From Cumbersome To Profitable And Streamlined: The Upsell Transformation At Amari Phuket, Part Of ONYX Hospitality

Patong (Thailand)

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TRevPAR Growth & Tailored Guest Experiences: How Sofitel Legend The Grand Amsterdam Harnesses the Power of Oaky's Pre-arrival Upselling

Amsterdam (Netherlands)

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Improved communication and guest experience: How the Radisson Blu Hotel, Dubai Waterfront benefits from automated In-stay Upselling

Dubai (United Arab Emirates)

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Nobis Hospitality Group embarks on a personalised upselling journey

(Sweden)

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Meininger Hotels joins the Oaky family

Kreisfreie Stadt Berlin (Germany)

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RevPAR growth and positive guest feedback: How Radisson Hotel Group's hotels in the Netherlands benefit from Oaky

Madrid (Spain)

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How Minor Hotels brands in Asia, the Middle East, and Africa create seamless connectivity for their guests and drive TRevPAR

แขวงคลองเตย (Thailand)

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How H-Hotels improve customer satisfaction and generate more revenue with automated upselling

Los Angeles (United States of America)

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More room upgrades and a lift in ADR: The Grand, York’s results with Oaky

York (United Kingdom)

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Achieving a 3% TRevPAR Uplift: Pillows Hotel Reylof's Success with Oaky's Front Desk Upsell Automation

Ghent (Belgium)

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How Lore Group increased upselling revenue by 400% with Oaky

London (United Kingdom)

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Jesper from Hotel Rival: How Front Desk Upsell automation drives exceptional upsell results while shaping our workplace culture

Stockholm (Sweden)

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How Hard Rock Hotels creates a well-branded, memorable guest experience with pre-arrival upselling

Daytona Beach (United States of America)

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How Hotel At Six Used Digital Upselling to Multiply Incremental Revenue

(Zweden)

Popularity by Segment

Size

9 | X-Small (1-9 room)

18 | Small (10-24 room)

71 | Medium (25-74 room)

167 | Large (75-199 room)

145 | X-Large (200+ room)

Country

42 | United Kingdom

23 | Belgium

22 | United Arab Emirates

22 | Thailand

21 | Italy

15 | Spain

15 | Sweden

14 | Netherlands

14 | Germany

13 | United States of America

13 | France

12 | Ireland

10 | Maldives

9 | Mexico

8 | India

7 | Portugal

7 | Switzerland

7 | Malaysia

6 | Malta

5 | Russian Federation

5 | Indonesia

5 | Vietnam

5 | Czech Republic

3 | Austria

3 | Japan

3 | Australia

2 | Egypt

2 | Saudi Arabia

2 | New Zealand

2 | Nigeria

2 | Kenya

2 | Argentina

1 | Fiji

1 | Hungary

1 | Namibia

1 | Canada

1 | Denmark

1 | Oman

1 | Laos

1 | Qatar

1 | Serbia

1 | Philippines

1 | Netherlands Antilles

1 | Luxembourg

1 | Bulgaria

1 | Singapore

1 | Sri Lanka

1 | Slovakia

Type

193 | Luxury Hotels

158 | Boutiques

149 | Branded Hotels

148 | City Center Hotels

135 | Resorts

127 | Airport/Conference Hotels

83 | Bed & Breakfast & Inns

63 | Limited Service & Budget Hotels

22 | Extended Stay & Serviced Apartments

22 | Hostels

12 | RV Parks & Campgrounds

11 | Vacation Rentals & Villas

7 | Motels

4 | Casinos

Region

208 | Europe

64 | Asia Pacific

28 | Middle East

23 | North America

6 | Oceania

5 | Africa

2 | South America

1 | Central America

Category

418 | Upselling Software

Oaky Reviews

Hotelier Rating

Excellent
385
Very Good
24
Average
9
Poor
0
Terrible
0

Property Size

  • X-Small (9)
  • Small (18)
  • Medium (71)
  • Large (167)
  • X-Large (145)

Country

  • United Kingdom
    United Kingdom
    (42)
  • Belgium
    Belgium
    (23)
  • United Arab Emirates
    United Arab Emirates
    (22)
  • Thailand
    Thailand
    (22)
  • Italy
    Italy
    (21)
  • Spain
    Spain
    (15)
  • Sweden
    Sweden
    (15)
  • Netherlands
    Netherlands
    (14)
  • Germany
    Germany
    (14)
  • United States of America
    United States of America
    (13)
  • France
    France
    (13)
  • Ireland
    Ireland
    (12)
  • Maldives
    Maldives
    (10)
  • Mexico
    Mexico
    (9)
  • India
    India
    (8)
  • Portugal
    Portugal
    (7)
  • Switzerland
    Switzerland
    (7)
  • Malaysia
    Malaysia
    (7)
  • Malta
    Malta
    (6)
  • Russian Federation
    Russian Federation
    (5)
  • Indonesia
    Indonesia
    (5)
  • Vietnam
    Vietnam
    (5)
  • Czech Republic
    Czech Republic
    (5)
  • Austria
    Austria
    (3)
  • Japan
    Japan
    (3)
  • Australia
    Australia
    (3)
  • Egypt
    Egypt
    (2)
  • Saudi Arabia
    Saudi Arabia
    (2)
  • New Zealand
    New Zealand
    (2)
  • Nigeria
    Nigeria
    (2)
  • Kenya
    Kenya
    (2)
  • Argentina
    Argentina
    (2)
  • Fiji
    Fiji
    (1)
  • Hungary
    Hungary
    (1)
  • Namibia
    Namibia
    (1)
  • Canada
    Canada
    (1)
  • Denmark
    Denmark
    (1)
  • Oman
    Oman
    (1)
  • Laos
    Laos
    (1)
  • Qatar
    Qatar
    (1)
  • Serbia
    Serbia
    (1)
  • Philippines
    Philippines
    (1)
  • Netherlands Antilles
    Netherlands Antilles
    (1)
  • Luxembourg
    Luxembourg
    (1)
  • Bulgaria
    Bulgaria
    (1)
  • Singapore
    Singapore
    (1)
  • Sri Lanka
    Sri Lanka
    (1)
  • Slovakia
    Slovakia
    (1)

Region

  • North America
    North America
    (23)
  • Europe
    Europe
    (208)
  • Asia Pacific
    Asia Pacific
    (64)
  • Oceania
    Oceania
    (6)
  • Middle East
    Middle East
    (28)
  • South America
    South America
    (2)
  • Central America
    Central America
    (1)
  • Africa
    Africa
    (5)

Hoteliers say

NEW AI Review summary

Hoteliers like Oaky for its exceptional ability to drive incremental revenue through automated upselling of hotel services and room upgrades. Its seamless integration with existing property management systems (PMS) and dynamic pricing models increases efficiency, reduces manual workload, and personalizes guest experiences. The intuitive, user-friendly interface and detailed reporting tools assist in decision-making and revenue optimization. However, there are requests for enhancements in analytics, customizability of emails, and deeper PMS integrations.

AI-generated from the text of customer reviews

Automated Upselling
User-Friendly Interface
PMS Integration
Enhanced Guest Experience
Revenue Increase
Support Team
Customization and Flexibility
Personalization of Offers
Detailed Reporting and Analytics
Positive ROI
10

Service and System.

Reservation Manager from 500+ room Resort in ตำบล เมืองพัทยา (Thailand)

Verified
29 days ago
The Customer service from Marjorie and Carolina and Aziz, they are very helpful and always recommend us for improve our services, especially Marjorie, she is the best customer service I've ever work with. Their system very easy to use. When I was missed out something they are always recommended us to do things to improve our services which...
Country Thailand
Reservation Manager
X-Large Hotel
10

Great Experience setting up the System and completing the Onboarding process

Revenue manager from 50-74 room Branded Hotel in San Jose (United States of America)

Verified
1 months ago
I have worked with Oaky in previous hotels and the experience was amazing. This time I had a new set up with Carolina Lula who was very professional and helpful
Country United States of America
Revenue manager
Medium Hotel
10

Exceptional Upsell Platform for Enhanced Guest Experience

Assistant Reservations Manager from 200 to 499 room Branded Hotel in London (United Kingdom)

Verified
1 months ago
Oaky has truly improved how we engage with our guests and boost our revenue. The platform is incredibly user-friendly, making it easy to send out automatic upsell offers via email. Our guests love having the option to choose upgrades that fit their needs, and we’ve seen a noticeable increase in our hotel’s revenue.
Country United Kingdom
Assistant Reservations Manager
X-Large Hotel
10

Room upsell

Reception from 100 to 199 room Branded Hotel in Cala Millor (Spain)

Verified
1 months ago
Before entering this programme we thought that sales would not be encouraged by this method but I am very surprised. Almost all customer requests we have been able to accept and it has generated extra revenue for us before the customer arrived at the hotel. This way we can focus on the other customers to make more sales. In the future we be...
Country Spain
Reception
Large Hotel
10

Great tool

Front Office Manager from 200 to 499 room Luxury Hotel in Santa Cruz de Tenerife (Spain)

Verified
1 months ago
Easy to use, intuitive and provides extra income as well as it increases guests' satisfaction. We've had no issues with it and the support service contact provides help efficiently.
Country Spain
Front Office Manager
X-Large Hotel
9

An intelligent room upgrade and cross selling solution to start generating revenue even before your guest arrives to your property

Global Ancillary Director from 500+ room Resort in Riviera Nayarit (Mexico)

Verified
1 months ago
OAKY offers a very intuitive and user friendly solution to our guests and teams that enables revenue generation since the very begining, very useful dasboards to have a clear overview of the operation. No doubt to get a positivive ROI with OAKY and a very clear improvement of your guest experience during the pre-arrival stage. Fast and kind...
Country Mexico
Global Ancillary Director
X-Large Hotel
10

⭐ What's not to love about Oaky! ⭐

Marketing Manager from 75-99 room Boutique in

Verified
1 months ago
This system has been a game-changer for us in so many ways. It's helped to enhance guest service, reduce the pressure on our front-of-house (FOH) teams, and significantly drive pre-stay revenue. The platform is straightforward, user-friendly, and easy to navigate, which makes it accessible even for those who aren’t particularly tech-savvy....
Marketing Manager
Large Hotel
10

Best upselling tool in the market

Director of Revenue from 200 to 499 room Branded Hotel in London (United Kingdom)

Verified
1 months ago
Implementation is really fast, and the high level of customization is what makes it a stand out compared to other products.
Country United Kingdom
Director of Revenue
X-Large Hotel
10

Great tool to lift your Sales in the Frontdesk

Frontdesk Manager from 500+ room Branded Hotel in (Sweden)

Verified
1 months ago
Great and easy tool to raise your sales to the new level. make sales fun and very hands on and non complicated with extra value for staff.
Country Sweden
Frontdesk Manager
X-Large Hotel
10

Great tool for Hotel Front Desk Upselling

Front Office Manager from 200 to 499 room Branded Hotel in Bayan Lepas (Malaysia)

Verified
1 months ago
Oaky's upselling tools are very user friendly, making them simple to use and manage. Users can quickly become proficient with the tools without much training, and the tool is integrated with the hotel's PMS. They provide easy to understand information that aids performance monitoring. Oaky tools have improved our ability to upsell and gener...
Country Malaysia
Front Office Manager
X-Large Hotel
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