The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 34 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Breezeway shines when it comes to task management & scheduling , with exclusive features like Customizable per room checklists and Cleaning checklists.
Properly shines in customer support .
Side-by-side ratings based on 34 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | Contact sales |
| Verified Reviews | 30 | 4 |
After analyzing 34 verified reviews, Breezeway users most value its task management & scheduling, guest communication, integration & flexibility, while Properly users highlight . Click any theme to see what reviewers say.
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Properly
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Task Management & Scheduling
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Guest Communication
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Integration & Flexibility
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Customer Support & Responsiveness
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| Cons | |
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Mobile App Enhancements
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Setup & Implementation Challenges
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Cost Tracking & Automation
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How each product ranks among Cleaning & Operations vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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Properly
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| Small (10-24 rooms) ▾ | #2 5 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #1 20 reviews | #2 1 reviews |
| Large (75-199 rooms) ▾ | #1 5 reviews | #2 0 reviews |
| X-Large (200+ rooms) | #2 0 reviews | #1 1 reviews |
By Property Type
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Properly
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| Boutique ▾ | #2 8 reviews | #3 2 reviews |
| Luxury ▾ | #1 5 reviews | #3 1 reviews |
| Branded / Chain ▾ | #1 7 reviews | #2 0 reviews |
| Extended Stay | #2 1 reviews | — |
By Region
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Properly
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| North America ▾ | #1 30 reviews | #3 3 reviews |
Choosing between Breezeway and Properly boils down to your specific operational needs and the hotel or rental property type you manage. Breezeway offers a comprehensive, feature-rich platform focused on automating and streamlining property operations, especially for vacation rentals and resorts. Properly, on the other hand, emphasizes visual checklists and quality control, making it ideal for teams prioritizing meticulous cleaning and maintenance in a scalable manner. Which of these solutions aligns best with your current challenges?
Both products aim to elevate your property management, but their core strengths differ sharply. Breezeway's focus on task scheduling, integration, and reporting targets larger-scale operations with complex workflows. Properly's strength lies in its visual, performance-driven approach, ideal for maintaining high standards across diverse property types. Are you looking for a robust operations platform or a quality control tool?
Breezeway excels in automating operations, managing tasks, and integrating with other property systems, making it suitable if your hotel needs a centralized command hub. Properly centers around visual checklists and staff performance, which benefits properties that prioritize detailed cleaning quality and staff accountability.
If your hotel requires extensive automation, real-time reporting, and multi-system integration, Breezeway’s platform with 15 verified partners is the better choice. Conversely, if your focus is on ensuring high cleaning standards through visual guidance and staff feedback, Properly’s simple yet effective visual checklists may serve you better.
Both platforms support small to mid-sized properties, but Breezeway’s broader hotel focus and deeper integrations give it a more scalable edge. Do you need a comprehensive operations backbone, or is quality assurance your top priority?
If your hotel needs a full-scale operations system with automation, reporting, and integrations, Breezeway is the clear choice. It offers detailed task management, compliance tracking, and more, with a high review count (30 reviews) and recent positive feedback, reinforcing its reliability.
If your priority is maintaining high standards through visual checklists, clear instructions, and staff accountability, Properly aligns better. It has only 4 recent reviews but boasts a high rating of 4.5/5, praised for improving quality and ease of staff management.
For properties seeking extensive system integration, automation, and detailed reporting, Breezeway is preferable. For those focusing on visual oversight and staff performance, Properly delivers simplicity and effectiveness.
Breezeway scores 4.67/5 for ease of use, with many users citing its intuitive scheduling and communication features. However, some mention initial setup and onboarding challenges, especially around complex workflows.
Properly slightly edges out with a 4.75/5 rating, praised for straightforward visual checklists and simple operation, which many users find intuitive even for smaller teams. Its interface is perceived as user-friendly, especially for staff unfamiliar with complex software.
Edge: Properly.
Breezeway offers 9 unique features, including customizable checklists per room, compliance tracking, multi-lingual support, and Airbnb integration—features tailored for large-scale, complex operations. Properly’s core strength is its visual checklists, progress monitoring, and performance feedback tools, but it lacks the extensive features Breezeway provides.
Breezeway’s features support automation, detailed reporting, and integrations with 15 verified partners, while Properly focuses on visual instructions, staff feedback, and a marketplace of cleaners. If advanced automation and data management are priorities, Breezeway leads. For quality control and staff performance, Properly’s feature set is sufficient.
Edge: Breezeway.
Breezeway’s customer support scores 4.53/5, with reviews highlighting its responsiveness and helpfulness, especially during implementation. Users mention that support team members address concerns promptly and incorporate feedback into product updates.
Properly scores a perfect 5/5, with users praising its quick, attentive support and the ease of ongoing communication. Given the limited number of Properly reviews (2), the more extensive feedback favors Breezeway’s support reputation.
Edge: Breezeway.
Breezeway integrates with 15 verified partners, including major property management systems, booking platforms, and access control solutions like Guesty, Cloudbeds, and Airbnb, making it highly adaptable for varied operations.
Properly, with zero verified integrations, relies on its core tools and marketplace. Its limited integration options make Breezeway the clear leader for properties requiring seamless system connectivity.
Edge: Breezeway.
Breezeway, with its 30 reviews and no recent negative feedback, maintains a high score for overall satisfaction, especially in vacation rental segments. Recent reviews confirm continued positive sentiment, citing improved efficiency and guest communication.
Properly, though only reviewed by 4 users, holds a 4.5/5 rating, with praise for quality and ease of use. However, the limited reviewer pool and recent data mean Breezeway’s broader, more recent review base gives it a stronger reputation.
Edge: Breezeway.
Both products do not publicly list detailed pricing models, but neither offers free trials or freemium versions. Pricing is likely based on property volume and feature needs, requiring direct vendor contact for quotes.
Given the absence of transparent pricing or trial options, your decision should lean on evaluating which product’s value aligns with your operational scale and needs.
Not ideal if your hotel is small, with minimal staff, or if your priority is a simple cleaning checklist without automation.
Not ideal if your operation requires deep integrations, extensive automation, or advanced reporting features.
Breezeway stands out as the more comprehensive platform with a broad feature set, extensive integrations, and a strong reputation based on its review volume and recent feedback. It suits larger operations that need automation, detailed reporting, and multi-system connectivity to manage complex workflows efficiently.
Properly offers a focused, easy-to-use visual checklist approach that maintains high quality standards, making it ideal for smaller teams or properties emphasizing cleanliness and staff oversight. Its simple interface benefits properties that want to ensure high cleaning standards without complexity.
If your hotel’s priorities include automation, extensive integrations, and data insights, Breezeway is the superior choice. If you value straightforward visual management and quality control, Properly provides an effective, scalable solution.
In conclusion, for most hotels seeking a well-rounded operations platform backed by recent, abundant reviews, Breezeway’s stronger review presence and ongoing support make it the recommended choice. Properly remains a solid alternative for properties emphasizing cleanliness and staff performance without requiring complex system integrations.
According to HTR's product database, Breezeway and Properly share 0 features. Here are the key differences — features one has that the other lacks.
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Properly
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| Android compatible | ||
| Cleaning checklists | ||
| Customizable per room checklists | ||
| Multi-lingual | ||
| Remote inspection services | ||
| iOS Compatible |
What hoteliers love
Users greatly appreciate Breezeway's task management and scheduling capabilities. They highlight how the system makes operations smoother with feature... Users greatly appreciate Breezeway's task management and scheduling capabilities. They highlight how the system makes operations smoother with features like auto-scheduling, customized task templates, and real-time tracking. These features ensure tasks are completed efficiently, saving time and reducing manual errors.
The guest communication tools within Breezeway, particularly the SMS text feature, are highly favored by users. These tools enable timely and effectiv... The guest communication tools within Breezeway, particularly the SMS text feature, are highly favored by users. These tools enable timely and effective communication with guests, which significantly enhances guest satisfaction. Users also appreciate features like auto-responses and customizable text templates.
Many users benefit from Breezeway's integration with other systems like Airbnb and property management systems. Its flexibility to adapt to different... Many users benefit from Breezeway's integration with other systems like Airbnb and property management systems. Its flexibility to adapt to different business models and requirements is also highlighted, making it a versatile tool for various operational needs.
Where hoteliers push back
Feedback for the mobile app includes suggestions for additional features and improvements in the user interface. Users recommend adding functionalitie... Feedback for the mobile app includes suggestions for additional features and improvements in the user interface. Users recommend adding functionalities that are available on the desktop version to the mobile app to increase the overall usability for field staff.
While Breezeway is praised for its features, some users mention challenges during the initial setup and implementation phase. They advise allocating e... While Breezeway is praised for its features, some users mention challenges during the initial setup and implementation phase. They advise allocating enough resources and time for this process to ensure a smooth transition and full deployment of the software's capabilities.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Breezeway and Properly share many core Cleaning & Operations features, but each has unique capabilities. Breezeway offers 15 verified integration partners, while Properly offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Properly leads in ease of use at 4.8/5 vs 4.7/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Breezeway: No. Properly: No. Neither product currently offers a free tier. Most Cleaning & Operations vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Breezeway has an HT Score of 100 and Properly has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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