The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 57 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Cendyn shines in ease of use and customer support — especially for independent properties (4.8/5) , with exclusive features like Data Analysis & Reporting and Email Marketing.
Internet Marketing Expert Group shines .
Side-by-side ratings based on 57 verified hotelier reviews on HTR.
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| Starting Price | From $1,800/mo | Contact sales |
| Verified Reviews | 57 | 0 |
After analyzing 57 verified reviews, Cendyn users most value its customer support experience, digital marketing services, booking engine usability, while Internet Marketing Expert Group users highlight . Click any theme to see what reviewers say.
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Customer Support Experience
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Digital Marketing Services
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Booking Engine Usability
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Dynamic Pricing Rules (DPR)
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Reporting and Analytics
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CRS Functionality
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How each product ranks among Digital Marketing Agencies vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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Internet Marketing Expert Group
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| Small (10-24 rooms) ▾ | #8 13 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #6 18 reviews | — |
| Large (75-199 rooms) ▾ | #3 15 reviews | — |
| X-Large (200+ rooms) ▾ | #1 8 reviews | — |
By Property Type
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Internet Marketing Expert Group
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| Boutique ▾ | #5 31 reviews | — |
| Luxury ▾ | #6 25 reviews | — |
| Branded / Chain ▾ | #5 20 reviews | — |
| Extended Stay ▾ | #8 6 reviews | — |
By Region
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Internet Marketing Expert Group
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| North America ▾ | #2 39 reviews | — |
| Europe ▾ | #9 7 reviews | — |
| Asia Pacific | #8 2 reviews | — |
| Middle East | #4 1 reviews | — |
Choosing between Cendyn Full-Service Digital Marketing and Internet Marketing Expert Group hinges on your hotel’s needs for a comprehensive, data-driven digital strategy versus a broad, multi-channel marketing service. Both aim to boost your online presence and revenue, but they differ significantly in scope, capabilities, and client engagement. Your decision should consider your hotel’s size, budget, and the level of control you desire over marketing efforts.
Cendyn offers a full suite of integrated tools, detailed analytics, and a proven track record backed by more recent reviews and over 50 client testimonials. Internet Marketing Expert Group, on the other hand, provides extensive consulting across online marketing channels but has no recent reviews or measurable ratings. Which approach aligns better with your hotel’s goals?
Cendyn excels at delivering a comprehensive digital marketing platform, combining performance marketing, website design, data analytics, and automation under one roof. In contrast, Internet Marketing Expert Group functions as a consultancy managing multiple marketing channels without an integrated platform or recent client reviews.
Cendyn's platform is built for hotels seeking measurable results, with detailed reports, direct booking tools, and a substantial partner network—over 116 verified integrations. Internet Marketing Expert Group offers tailored marketing services across SEO, PPC, social media, and print, but lacks transparent customer feedback or recent client success stories.
Given that Cendyn’s reviews are current and highly positive, with a 4.56/5 overall rating and a 91% likelihood to recommend, it demonstrates ongoing client satisfaction. Internet Marketing Expert Group’s absence of recent reviews means less confidence in its current performance.
Are you looking for a proven, all-in-one marketing platform or a broad service provider without recent feedback?
If your hotel needs a scalable, easy-to-use digital marketing solution with extensive integrations, go with Cendyn. It’s ideal for hotels seeking automation, detailed analytics, and a proven track record in boosting direct bookings, especially if your team prefers managing campaigns within a single platform.
If your team desires bespoke consulting across multiple channels but doesn’t require an integrated system or recent client reviews, Internet Marketing Expert Group might suit you. However, without recent feedback, its effectiveness and support quality are unclear.
Most hotels aiming for measurable results and a trusted, reviewed platform should favor Cendyn, especially given its high review count and recent feedback.
When your hotel prioritizes data-driven results, ease of use, and robust support, Cendyn stands out. Conversely, if you prefer a flexible, broad marketing approach without the need for a unified platform, consider Internet Marketing Expert Group.
Cendyn’s platform scores a 4.58/5 for ease of use, with an intuitive interface praised for simplifying complex marketing tasks. Its onboarding process, rated 4.31/5, involves guided setup and extensive support, helping your team adopt the system efficiently.
Internet Marketing Expert Group offers no quantifiable ratings or recent reviews, so assessing its usability remains difficult. The lack of user feedback suggests uncertainty about how straightforward or user-friendly their approach is without clear data.
Edge: Cendyn.
Cendyn provides a suite of 25 unique features, including SEO, PPC, web design, data analysis, content audit, email marketing, social media management, marketing automation, and more. These features support an end-to-end digital marketing operation tailored for hotels.
Internet Marketing Expert Group offers extensive consultation but no specific platform features are listed or rated, making direct comparison impossible. Their service scope includes SEO, social media, and analytics, but without a dedicated platform or feature count, Cendyn’s feature set clearly dominates.
Edge: Cendyn.
Cendyn boasts a customer support rating of 4.46/5, with reviews highlighting prompt, knowledgeable, and proactive assistance. Clients appreciate their dedicated account managers and quick ticket resolutions, with comments like, “The support team is fantastic and makes us feel valued.”
Internet Marketing Expert Group has no recent reviews or ratings available, leaving support quality uncertain. Without recent feedback, it’s difficult to assess their responsiveness or effectiveness.
Edge: Cendyn.
Cendyn maintains over 116 verified third-party integrations, including PMS systems, ad platforms, and distribution channels. This extensive network enables your hotel to connect various operational and marketing tools seamlessly.
In contrast, Internet Marketing Expert Group has no listed integrations or partnerships, limiting its ability to connect with external systems and tools. This restricts flexibility and operational efficiency.
Edge: Cendyn.
Cendyn’s client reviews are recent and highly positive, with an overall rating of 4.56/5 and a 91% likelihood to recommend. Hotels across segments, including independent (4.78/5) and boutique (4.56/5), praise its robustness and support.
Internet Marketing Expert Group has no recent reviews or ratings, making it impossible to gauge current customer perceptions. The lack of feedback suggests less confidence or engagement from hotel clients presently.
Edge: Cendyn.
Cendyn charges a base price of $1,800 per month, with no freemium option or additional implementation fees. The pricing reflects its all-in-one platform and extensive support services.
Internet Marketing Expert Group’s pricing info is not publicly available, making direct comparison difficult. Their service model appears to be customized consulting, which could vary in cost and scope.
Not ideal if you prefer a purely consulting approach without platform reliance or if you have a very limited marketing budget.
Not ideal if you require an integrated platform, recent reviews, or measurable client success data.
Cendyn’s full-service digital marketing platform offers a clear advantage for hotels seeking an all-in-one, data-backed marketing solution. Its extensive features, integrations, and proven client satisfaction make it the more reliable choice for most properties.
If your hotel prioritizes a flexible, consultative approach without the need for a unified platform, Internet Marketing Expert Group may seem appealing. However, the lack of recent feedback and transparent features makes it a riskier option.
Ultimately, Cendyn’s strong recent reviews, high support ratings, and comprehensive capabilities position it as the better choice for hotels eager to enhance online visibility, streamline marketing efforts, and increase direct bookings.
Digital Marketing Agencies pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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Internet Marketing Expert Group
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| Starting Price | From $1,800/mo | — |
According to HTR's product database, Cendyn Full-Service Digital Marketing and Internet Marketing Expert Group share 0 features. Here are the key differences — features one has that the other lacks.
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| 3rd party ad buys | ||
| Data Analysis & Reporting | ||
| Meta search marketing | ||
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Showing top differences. 13 more features differ between these products.
What hoteliers love
Overall feedback on customer support has been highly positive, with prompt and knowledgeable service reported widely. Specific mention is given to acc... Overall feedback on customer support has been highly positive, with prompt and knowledgeable service reported widely. Specific mention is given to account managers and their proactive approach to solving problems. Some users suggest that condensed communication and follow-through on inquiries could improve further.
Pegasus’s digital marketing services, including digital retargeting and advertising, are acknowledged for their effectiveness in driving business and... Pegasus’s digital marketing services, including digital retargeting and advertising, are acknowledged for their effectiveness in driving business and boosting ROI. Users appreciate the keen industry insight provided but recommend more proactive support and trend-sharing from the digital agency team.
Users appreciate the straightforward and user-friendly design of the Pegasus booking engine, which has significantly enhanced conversion rates and int... Users appreciate the straightforward and user-friendly design of the Pegasus booking engine, which has significantly enhanced conversion rates and integrated seamlessly with third-party platforms. However, there is feedback that the booking engine could benefit from a modern update to its appearance and additional display options.
Where hoteliers push back
The reporting suite within Pegasus is noted for delivering meaningful, easily interpreted data that aids in assessing and fine-tuning revenue strategi... The reporting suite within Pegasus is noted for delivering meaningful, easily interpreted data that aids in assessing and fine-tuning revenue strategies. Despite its usefulness, some users request more customizable options and quicker access to real-time data updates, as well as an improved user interface for generating detailed reports.
The CRS is praised for being dynamic and versatile, offering numerous features to tailor hotel rate strategies. Users have noted the system’s ability... The CRS is praised for being dynamic and versatile, offering numerous features to tailor hotel rate strategies. Users have noted the system’s ability to integrate last-minute promotions and manage rate updates efficiently. Nevertheless, some users report occasional slowdowns during peak usage times and suggest further improvements in reservation searching and processing speeds.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Cendyn Full-Service Digital Marketing and Internet Marketing Expert Group share many core Digital Marketing Agencies features, but each has unique capabilities. Cendyn Full-Service Digital Marketing offers 116 verified integration partners, while Internet Marketing Expert Group offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Cendyn Full-Service Digital Marketing leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Cendyn Full-Service Digital Marketing: No. Internet Marketing Expert Group: No. Neither product currently offers a free tier. Most Digital Marketing Agencies vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Cendyn has an HT Score of 80 and Internet Marketing Expert Group has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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