The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 144 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Bookboost shines in ease of use and customer support , with exclusive features like Email Newsletters and Event Based Automations.
elements.at New Media Solutions GmbH shines .
Side-by-side ratings based on 144 verified hotelier reviews on HTR.
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| Starting Price | From $600/mo | Contact sales |
| Verified Reviews | 144 | 0 |
After analyzing 144 verified reviews, Bookboost users most value its intuitive and clear interface, streamlined guest communication, centralized communication management, while elements.at New Media Solutions GmbH users highlight . Click any theme to see what reviewers say.
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Intuitive and Clear Interface
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Streamlined Guest Communication
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Centralized Communication Management
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Personalization Capabilities
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Unified User Interface
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Search Functionality
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Reporting and Analytics
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How each product ranks among Hotel CRM & Email Marketing vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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elements.at New Media Solutions GmbH |
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| Small (10-24 rooms) ▾ | #4 28 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #5 71 reviews | — |
| Large (75-199 rooms) ▾ | #5 14 reviews | — |
| X-Large (200+ rooms) ▾ | #1 24 reviews | — |
By Property Type
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elements.at New Media Solutions GmbH |
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| Boutique ▾ | #5 78 reviews | — |
| Luxury ▾ | #5 62 reviews | — |
| Branded / Chain ▾ | #4 53 reviews | — |
| Extended Stay ▾ | #2 19 reviews | — |
By Region
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elements.at New Media Solutions GmbH |
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| North America | #24 1 reviews | — |
| Europe ▾ | #4 124 reviews | — |
| Asia Pacific ▾ | #4 12 reviews | — |
Choosing the right hotel CRM and email marketing platform can significantly impact your guest engagement and operational efficiency. Bookboost's Multi-Channel CRM provides a comprehensive, multi-channel communication system with a proven track record and extensive features. In contrast, Elements CRM is a straightforward, Apple-optimized CRM primarily suited for small to mid-sized businesses, but it offers no recent reviews or proven hotel-specific success stories. Which platform aligns better with your hotel’s needs?
Both platforms aim to improve guest communication and streamline workflows, but Bookboost stands out with its industry-specific design, supporting multiple channels like SMS, WhatsApp, and email. Elements CRM, on the other hand, is more of a general customer management tool tailored for Apple users, lacking dedicated hotel features or recent hotel industry reviews. Given the absence of recent reviews for Elements, does your hotel need a proven, hotel-focused solution?
Bookboost’s recent reviews highlight its effectiveness in increasing conversions through multi-channel messaging and automations, with a 95% likelihood to recommend. Elements CRM has no recent hotel-specific reviews, making it hard to gauge its effectiveness in a hospitality context. If your hotel values a platform with recent, real-world hotel success stories, Bookboost is the clear choice.
If your hotel needs a multi-channel communication tool that boosts guest engagement and offers automation, go with Bookboost. Its extensive features, including guest segmentation, personalized messaging, and a centralized multi-hotel solution, support larger or multi-property hotels aiming for personalized, data-driven marketing.
If you seek a simple, Mac-friendly CRM primarily for managing customer relationships without specific hotel features, then Elements CRM might suffice. However, the lack of recent hotel industry reviews and integrations suggests it’s less suited for hospitality-specific needs. For hotels aiming to increase direct bookings and guest loyalty, Bookboost’s hotel-centric approach makes it the better investment.
Bookboost’s UI has a high ease-of-use rating of 4.66/5, with many users praising its intuitive interface despite some initial complexity due to its extensive features. Staff onboarding scores are similarly strong at 4.64/5, but some users mention a learning curve for new users unfamiliar with multi-channel marketing.
Elements CRM’s interface is designed for Apple users, emphasizing simplicity and seamless macOS integration, but without recent hotel-specific reviews, its actual usability in hospitality is unverified. Given the available data, Bookboost offers a more proven, hospitality-tailored user experience.
Edge: Bookboost.
Bookboost offers 26 unique features, including email newsletters, campaign templates, guest segmentation, geographic and market-based targeting, multi-channel messaging (SMS, WhatsApp, email), and automation tools. These are specifically designed for hospitality marketing and guest management.
Elements CRM does not list any features specific to hotel operations or marketing; it focuses on general customer relationship management with features like task tracking and customizable reporting. Since Bookboost’s hotel-centric features are well-documented and extensive, it clearly outperforms Elements in this area.
Edge: Bookboost.
Bookboost’s customer support ratings are impressive, with a 4.76/5 score and reviewers praising the knowledgeable, helpful support team and smooth onboarding process. Users mention quick responses and effective assistance, which are crucial for hotel teams deploying new tech.
Elements CRM has no recent hotel or industry-specific reviews or mentions of support quality, limiting confidence in its customer service. For hotels prioritizing responsive, industry-experienced support, Bookboost is the superior choice.
Edge: Bookboost.
Bookboost integrates with 35 verified partners, including popular PMS and booking platforms like RoomRaccoon, hotelkit, Sirvoy, and The Hotels Network. This extensive integration ecosystem supports seamless data flow and unified guest management.
Elements CRM does not list any integrations or partner integrations, significantly limiting its ability to connect with existing hotel systems. For hotels seeking a platform that works well within a broader tech stack, Bookboost’s integrations provide a clear advantage.
Edge: Bookboost.
Bookboost has amassed 118 reviews, with 33 in the last six months, and maintains a high overall rating of 5/5, with a 95% recommendation rate. Hotel segments like independent, boutique, and branded hotels consistently rate it highly, emphasizing its suitability across property types and sizes.
Elements CRM has no recent reviews or ratings from hotel users, making it impossible to gauge user satisfaction. Given the recent, detailed feedback, Bookboost’s higher ratings make it the more trusted option for hoteliers.
Edge: Bookboost.
Bookboost is priced at a flat $600 monthly fee, with no free tier or trial. Its pricing reflects its comprehensive, hotel-focused feature set and extensive support.
Elements CRM’s pricing is not publicly available, and no trial info is provided, making it difficult to assess its value or suitability. For hotels seeking transparency and proven value, Bookboost’s clear pricing is advantageous.
Not ideal if your hotel is very small, has minimal guest communication needs, or prefers a simple CRM without hotel-specific features.
Not ideal if your hotel needs robust marketing automation, integrations, or hotel-specific features—since these are lacking.
Bookboost offers a highly specialized, feature-rich platform designed specifically for hospitality, with recent reviews backing its effectiveness. Its extensive communication channels, automation, and integrations help hotels of all sizes build personalized guest experiences and increase revenue.
Elements CRM provides a simple, Apple-centric CRM suited for small businesses focused on basic customer management. However, the lack of recent hotel-specific feedback and integrations makes it less suitable for hotels aiming to scale or enhance guest engagement.
If your hotel needs a proven, hotel-oriented CRM with multi-channel marketing, automation, and extensive support, Bookboost is the clear choice. For smaller hotels or teams with a tight budget and less complex needs, Elements CRM might suffice, but it’s less proven in the hotel industry.
In conclusion, for hotels serious about guest engagement, revenue growth, and operational efficiency, Bookboost’s recent reviews, extensive features, and proven success stories make it the more reliable and impactful solution.
Hotel CRM & Email Marketing pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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elements.at New Media Solutions GmbH | |
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| Starting Price | From $600/mo | — |
According to HTR's product database, Multi-Channel CRM by Bookboost and Elements CRM share 0 features. Here are the key differences — features one has that the other lacks.
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elements.at New Media Solutions GmbH |
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| Campaign Templates | ||
| Email Newsletters | ||
| Event Based Automations | ||
| Guest profiles | ||
| Personalized one-to-communication | ||
| Template Editor |
Showing top differences. 14 more features differ between these products.
We analyzed 8 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"Bookboost saves us a lot of time. It’s easy to use, easy to schedule and you can make email templates. So you can automate different workflows that in other ways you would spend mo..."
No published case study for this goal yet.
"As hoteliers, we need to save that guest's attention for something that counts and matters to them. We are happy with the higher conversion compared to what we had, and we still wa..."
No published case study for this goal yet.
What hoteliers love
The interface of the Bookboost system is highlighted for its simplicity and user-friendliness, making it easy for hotel staff to navigate without gett... The interface of the Bookboost system is highlighted for its simplicity and user-friendliness, making it easy for hotel staff to navigate without getting lost in complicated menus, thereby enhancing the user experience.
Bookboost excels in consolidating various communication channels into one platform, enabling quick responses and easy management of messages and email... Bookboost excels in consolidating various communication channels into one platform, enabling quick responses and easy management of messages and emails. This feature greatly aids in increasing operational efficiency and improving guest satisfaction.
With all guest communication housed in one space, Bookboost allows for seamless transitions among different tasks, increasing the effectiveness of hot... With all guest communication housed in one space, Bookboost allows for seamless transitions among different tasks, increasing the effectiveness of hotel operations and personalized guest experiences.
Where hoteliers push back
The need for a unified UI across all menus is mentioned to streamline operations further and reduce friction points during usage, thereby improving ov... The need for a unified UI across all menus is mentioned to streamline operations further and reduce friction points during usage, thereby improving overall efficiency.
The search feature of Bookboost comes under criticism for not offering logical or comprehensive results, as users find it frustrating when trying to l... The search feature of Bookboost comes under criticism for not offering logical or comprehensive results, as users find it frustrating when trying to locate specific data. Improvements in this area are necessary for better data retrieval.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Multi-Channel CRM by Bookboost and Elements CRM share many core Hotel CRM & Email Marketing features, but each has unique capabilities. Multi-Channel CRM by Bookboost offers 35 verified integration partners, while Elements CRM offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Multi-Channel CRM by Bookboost leads in ease of use at 4.7/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Multi-Channel CRM by Bookboost: No. Elements CRM: No. Neither product currently offers a free tier. Most Hotel CRM & Email Marketing vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Bookboost has an HT Score of 99 and elements.at New Media Solutions GmbH has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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