The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 63 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
elements.at New Media Solutions GmbH shines .
For-Sight shines in ease of use and customer support , with exclusive features like Guest profiles and Marketing Automation.
Side-by-side ratings based on 63 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 63 |
After analyzing 63 verified reviews, elements.at New Media Solutions GmbH users most value its , while For-Sight users highlight customer support, email marketing and personalization, crm and pms integration. Click any theme to see what reviewers say.
| elements.at New Media Solutions GmbH |
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Customer Support
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Email Marketing and Personalization
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CRM and PMS Integration
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Onboarding and Training
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Reporting and Segmentation Tools
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Customizability and Flexibility
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How each product ranks among Hotel CRM & Email Marketing vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | elements.at New Media Solutions GmbH |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #6 17 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #9 29 reviews |
| Large (75-199 rooms) ▾ | — | #12 9 reviews |
| X-Large (200+ rooms) | — | #9 4 reviews |
By Property Type
| Segment | elements.at New Media Solutions GmbH |
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| Boutique ▾ | — | #7 38 reviews |
| Luxury ▾ | — | #7 36 reviews |
| Branded / Chain ▾ | — | #11 21 reviews |
| Extended Stay | — | #14 3 reviews |
By Region
| Segment | elements.at New Media Solutions GmbH |
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| North America ▾ | — | #14 5 reviews |
| Europe ▾ | — | #6 49 reviews |
| Asia Pacific | — | #7 4 reviews |
Choosing the right CRM and email marketing platform for your hotel hinges on multiple factors: ease of use, feature set, integration capabilities, customer support, and overall value. Elements CRM by elements.at and For-Sight CRM & Marketing both aim to streamline guest management and marketing efforts but differ significantly in their approach and maturity. For your hotel, understanding these differences is essential for selecting a solution that aligns with your operational needs and growth plans.
Elements CRM has a very limited presence in recent reviews and lacks a measurable rating, making it difficult to gauge current hotel sentiment. Conversely, For-Sight boasts over 57 recent reviews with a high user satisfaction score, indicating a more established and trusted product. Are you willing to opt for a less proven platform, or should you prioritize a solution that has garnered strong recent feedback?
Elements CRM aims to serve small to mid-sized businesses with a focus on managing customer relationships within an Apple-centric environment. Its offerings include basic contact management and task tracking, but the platform hasn't garnered recent reviews, and user feedback is unavailable. In contrast, For-Sight provides a comprehensive hospitality-focused CRM with a broad feature set, well-supported by recent reviews from numerous hotels across global regions.
While Elements CRM might appeal to Apple users seeking straightforward client management, For-Sight emphasizes integration with property management systems, targeted marketing, and guest engagement. Given the latest reviews, For-Sight’s high score and active user base suggest it’s the more reliable choice. Are you prioritizing proven, recent hotel-specific feedback, or are you open to a less visible but potentially suitable platform?
If your hotel needs a mature, feature-rich CRM integrated deeply with marketing automation, For-Sight is the clear winner. Its ability to unify guest data, automate campaigns, and generate detailed reports makes it suitable for hotels seeking to boost direct bookings and guest retention.
If you’re a small operation that primarily uses Apple devices and requires basic client management without extensive marketing features, Elements CRM might suffice. However, given Elements’ absence of recent reviews and no visible user feedback, For-Sight’s recent positive reviews and higher overall rating make it the safer, more impactful choice for most hotels today.
Elements CRM’s user interface and onboarding experience are undocumented, and the platform hasn't received recent reviews, making usability assumptions difficult. On the other hand, For-Sight scores 4.4 out of 5 for ease of use, with recent reviews praising its intuitive design and helpful onboarding support.
Hotels report that For-Sight’s user-friendly interface allows staff to quickly adapt, with training videos and dedicated support teams easing the learning curve. Review quotes highlight that staff find it “simple to use,” and onboarding is rated 4.59/5. with many users noting swift setup. Edge: For-Sight.
Elements CRM offers no features beyond basic customer management, with a total of zero unique functionalities listed. In contrast, For-Sight boasts 30 distinct features, including guest profiles, segmentation, automation, email templates, campaign management, GDPR compliance, and de-duplication capabilities.
For-Sight’s feature set enables targeted marketing, automation, and detailed reporting—tools that are absent in Elements CRM. This comprehensive suite allows hotels to run sophisticated campaigns and gain valuable insights. Edge: For-Sight.
Elements CRM’s support ratings are unavailable, and with no recent reviews, its customer service reputation remains uncertain. Conversely, For-Sight scores an impressive 4.94 out of 5 for support, with multiple reviews emphasizing quick, helpful assistance.
Recent feedback describes For-Sight’s support team as “always very helpful,” and onboarding support as “useful and prompt,” reducing setup time and uncertainty. Given the high support ratings and recent positive comments, For-Sight clearly leads. Edge: For-Sight.
Elements CRM does not list any verified integrations, limiting its potential for connecting with other hotel systems. For-Sight, however, integrates with 24 verified partners, including popular systems like Criton, HotelTime, GuestRevu, SiteMinder, and Oracle Hospitality.
These integrations allow hotels to connect guest data across platforms, automate workflows, and enhance operational efficiency. The broader ecosystem support makes For-Sight more adaptable to diverse hotel tech stacks. Edge: For-Sight.
Elements CRM lacks recent reviews and a rating, leaving hotel satisfaction unclear. Conversely, For-Sight enjoys a 4.82 out of 5 rating based on 57 reviews, with recent feedback confirming high satisfaction.
Hotels across segments—luxury, boutique, resorts—rate For-Sight highly, with an NPS score of 9.53/10, indicating strong customer loyalty. Recent reviews praise its usability, automation, and support. For-Sight’s high and recent ratings make it the preferred option. Edge: For-Sight.
Elements CRM does not publicly disclose pricing, making direct comparison impossible. For-Sight charges a $500 monthly fee, with no mention of discounts or tiered plans.
This predictable pricing model aligns with its feature-rich offering, providing transparency for hotels planning budgets. The lack of public pricing for Elements CRM adds uncertainty and risk to the decision process.
Not ideal if:
Not ideal if:
The core difference is that Elements CRM offers limited visibility, minimal features, and no recent reviews, which diminishes confidence in its current suitability. For-Sight, on the other hand, benefits from a recent, high volume of reviews and a comprehensive feature set, making it a more reliable and versatile choice.
If your hotel needs a proven, feature-rich CRM with integrations, automation, and strong support, go with For-Sight. Its recent reviews and high ratings provide reassurance of ongoing value and customer satisfaction.
Choose Elements CRM only if your needs are extremely basic, your environment is Apple-centric, and you’re willing to accept the uncertainty from limited recent feedback. For most hotels aiming to grow their guest engagement and revenue, For-Sight offers a clear advantage and is the recommended option.
Hotel CRM & Email Marketing pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
| elements.at New Media Solutions GmbH |
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| Starting Price | — | From $500/mo |
According to HTR's product database, Elements CRM and For-Sight CRM & Marketing share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | elements.at New Media Solutions GmbH |
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| Centralized data warehouse | ||
| Centralized multi-hotel/multi-brand solution | ||
| Guest profiles | ||
| Personalized one-to-communication | ||
| Segmentation | ||
| WYSIWYG - HTML Editor |
Showing top differences. 18 more features differ between these products.
What hoteliers love
The customer support provided by ForSight is generally considered excellent. Users frequently mention the quick, helpful responses from the ForSight t... The customer support provided by ForSight is generally considered excellent. Users frequently mention the quick, helpful responses from the ForSight team, who often go above and beyond to solve issues. However, some reviews suggest a need for more proactive support to prevent campaign delays.
The CRM's integration with DotDigital empowers hoteliers to craft tailored email campaigns that resonate with guests, enhancing the guest journey and... The CRM's integration with DotDigital empowers hoteliers to craft tailored email campaigns that resonate with guests, enhancing the guest journey and boosting direct bookings. Many appreciate the platform's adaptability and ease of use for customizing campaigns, although a few note the initial learning curve and desire for more intuitive features.
ForSight's CRM integrates seamlessly with property management systems (PMS), allowing hotels to gain comprehensive guest insights. This integration fa... ForSight's CRM integrates seamlessly with property management systems (PMS), allowing hotels to gain comprehensive guest insights. This integration facilitates the use of guest data to drive targeted marketing strategies, ultimately increasing guest engagement and revenue. Users appreciate the single-customer-view it provides, though some mention the complexity of setting it up initially.
Where hoteliers push back
Users frequently mention ForSight's robust reporting tools that offer detailed insights into guest preferences and campaign effectiveness. These tools... Users frequently mention ForSight's robust reporting tools that offer detailed insights into guest preferences and campaign effectiveness. These tools help hoteliers refine communication strategies and target the right guest segments without overwhelming them. However, some users express a desire for even more advanced reporting capabilities.
ForSight offers customizable dashboard options and segmenting capabilities, according to user needs. While this flexibility is praised, some users fee... ForSight offers customizable dashboard options and segmenting capabilities, according to user needs. While this flexibility is praised, some users feel limited by specific design features and lack of customization in reporting, wishing for a more tailored experience without compromising ease of use.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Elements CRM and For-Sight CRM & Marketing share many core Hotel CRM & Email Marketing features, but each has unique capabilities. Elements CRM offers 0 verified integration partners, while For-Sight CRM & Marketing offers 24. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. For-Sight CRM & Marketing leads in ease of use at 4.4/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Elements CRM: No. For-Sight CRM & Marketing: No. Neither product currently offers a free tier. Most Hotel CRM & Email Marketing vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. elements.at New Media Solutions GmbH has an HT Score of 0 and For-Sight has 76. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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