The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 83 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
EyeQ shines .
straiv shines in ease of use and customer support , with exclusive features like Mobile Checkin and Mobile Checkout.
Side-by-side ratings based on 83 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $500/mo |
| Verified Reviews | 0 | 83 |
After analyzing 83 verified reviews, EyeQ users most value its , while straiv users highlight digital check-in and check-out, guest communication and customization, ease of implementation and use. Click any theme to see what reviewers say.
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Digital check-in and check-out
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Guest communication and customization
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Ease of implementation and use
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Continuous improvement and updates
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Payment process issues
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How each product ranks among Contactless Check-in vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment | EyeQ |
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|---|---|---|
| Small (10-24 rooms) ▾ | — | #3 27 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #3 41 reviews |
| Large (75-199 rooms) ▾ | — | #5 8 reviews |
| X-Large (200+ rooms) ▾ | — | #5 5 reviews |
By Property Type
| Segment | EyeQ |
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|---|---|---|
| Boutique ▾ | — | #3 28 reviews |
| Luxury ▾ | — | #9 8 reviews |
| Branded / Chain ▾ | — | #3 19 reviews |
| Extended Stay ▾ | — | #4 18 reviews |
By Region
| Segment | EyeQ |
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|---|---|---|
| North America | — | #16 2 reviews |
| Europe ▾ | — | #2 79 reviews |
Choosing between FaceID Smart Kiosk by EyeQ and straiv hinges on your hotel’s specific needs for contactless check-in technology. Both aim to streamline guest arrivals, but they diverge significantly in features, market presence, and user feedback. FaceID offers advanced AI facial recognition, while straiv provides a broad suite of contactless services integrated into a digital guest journey platform.
Are you prioritizing cutting-edge biometric security or comprehensive contactless guest services? Let’s explore which solution suits your hotel best.
Both FaceID and straiv target contactless check-in, yet their core approaches differ. FaceID specializes in facial recognition to verify guests quickly and securely, promising a frictionless arrival process. straiv, on the other hand, offers an array of features like online check-in, messaging, and upselling, all accessible via smartphones.
While FaceID's focus is on security and speed through AI, straiv emphasizes a full guest journey experience with multiple touchpoints. Given the disparity in their market presence and reviews, straiv’s more established reputation makes it the more reliable choice for your hotel.
If your hotel needs a comprehensive, contactless platform that offers online check-in, messaging, upselling, and PMS integration, go with straiv. Its feature-rich ecosystem caters well to hotels wanting to enhance guest experience and streamline operations, especially in Europe where it has a strong presence with 36 verified integrations.
If your priority is implementing biometric security at the check-in point to reduce wait times and increase security, FaceID’s facial recognition system could be appealing, but note its zero reviews and limited regional deployment. For most hotels seeking tangible guest engagement tools, straiv’s broad capabilities make it the safer bet.
straiv scores highly on ease of use, with a 4.69/5 rating, clear interface, and positive reviews praising its simplicity. Users cite the platform’s intuitive design and straightforward onboarding, making staff adoption smooth and quick.
FaceID’s reviews are nonexistent, and its UI/UX ratings are unavailable, making it impossible to assess its user-friendliness. Given straiv’s proven track record, it clearly has the edge in user experience.
straiv offers 19 unique features, including mobile check-in/out, guest messaging, digital concierge, room service ordering, PMS integration, and ID verification, covering the full spectrum of guest services. FaceID, by comparison, provides only facial recognition technology, with no additional features documented.
The breadth of straiv’s feature set provides your hotel with a versatile platform that can adapt as your needs evolve. Therefore, straiv has the superior range of features, especially for hotels seeking a one-stop contactless solution.
straiv boasts a customer support rating of 4.72/5, with many reviews highlighting its responsiveness and ongoing development. Guests comment on helpful, proactive support and regular updates that improve usability.
FaceID’s support ratings are unavailable, and no recent reviews or customer feedback exist. Based on the available data, straiv’s support team clearly outperforms, making it more dependable for your hotel’s operational continuity.
straiv integrates with 36 verified partners, including PMS systems like Oracle Hospitality, Protel, and Mews, along with hardware integrations like SALTO Systems and hotelkit. FaceID has no verified integrations listed, limiting its adaptability.
The extensive partner network of straiv ensures smoother implementation and operational integration, giving your hotel flexibility. Edge: straiv.
Since FaceID lacks reviews, it cannot compete on user ratings. straiv enjoys a 4.81/5 overall score based on 81 reviews, with recent reviews from the last six months emphasizing its ease of use, support, and feature set.
For your hotel, straiv’s high and recent ratings provide confidence that it delivers real value and satisfaction. Edge: straiv.
FaceID’s pricing information is unavailable, suggesting a potentially customized or enterprise-level quote. straiv charges a $500 base price, with no ongoing monthly fees or implementation costs, though exact pricing may vary based on hotel size and needs.
Without transparent pricing from FaceID, straiv offers a clear, predictable cost structure, making budget planning easier.
Not ideal if…
Not ideal if…
The main difference lies in scope: straiv offers a broad suite of contactless tools, while FaceID centers on facial recognition security. If your hotel needs a versatile platform to enhance guest experience and streamline operations, straiv’s extensive features and support make it the better choice.
Choose FaceID only if biometric security is your top concern, and you are prepared to handle a less established, less reviewed solution with limited regional presence. For most hotels, straiv delivers more tangible benefits and confidence backed by recent reviews.
This comprehensive comparison clearly shows straiv as the more mature, feature-rich, and well-supported choice for your hotel’s contactless check-in needs.
According to HTR's product database, FaceID Smart Kiosk and straiv share 0 features. Here are the key differences — features one has that the other lacks.
| Feature | EyeQ |
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| Hotel Directory | ||
| Local Recommendations | ||
| Mobile Checkin | ||
| Mobile Checkout | ||
| Room Service Ordering | ||
| Web-app |
Showing top differences. 7 more features differ between these products.
What hoteliers love
Digital check-in and check-out are praised for significantly reducing waiting times for guests and administrative burdens for staff. Reviews emphasize... Digital check-in and check-out are praised for significantly reducing waiting times for guests and administrative burdens for staff. Reviews emphasize the benefits of contactless processes, especially during the COVID-19 era, providing guests with seamless and flexible arrivals and departures, while ensuring compliance with health safety protocols.
Users appreciate the ability to communicate directly with guests through journey mailing and other customizable modules. This facilitates timely infor... Users appreciate the ability to communicate directly with guests through journey mailing and other customizable modules. This facilitates timely information exchange, promotional offers, and enhances overall guest satisfaction. Reviews laud the flexibility in designing guest interactions based on individual hotel needs.
Straiv receives high marks for the ease with which its system can be implemented, requiring no advanced IT skills. Reviews consistently mention the to... Straiv receives high marks for the ease with which its system can be implemented, requiring no advanced IT skills. Reviews consistently mention the tool's intuitive user interface, making it easy for both staff and guests to interact with the system.
Where hoteliers push back
Some users report issues with the payment processing feature, such as delays and incomplete data transfers. Improvements in integrating multiple payme... Some users report issues with the payment processing feature, such as delays and incomplete data transfers. Improvements in integrating multiple payment gateways are suggested to enhance efficiency and reliability.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. FaceID Smart Kiosk and straiv share many core Contactless Check-in features, but each has unique capabilities. FaceID Smart Kiosk offers 0 verified integration partners, while straiv offers 37. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. straiv leads in ease of use at 4.7/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
FaceID Smart Kiosk: No. straiv: No. Neither product currently offers a free tier. Most Contactless Check-in vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. EyeQ has an HT Score of 0 and straiv has 73. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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