The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 277 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Frontline Performance Group shines in training and coaching, with exclusive features like Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) and Performance Reporting & Offer Analytics.
Side-by-side ratings based on 277 verified hotelier reviews on HTR.
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| Starting Price | From $400/mo | Contact sales |
| Verified Reviews | 277 | 0 |
After analyzing 277 verified reviews, Frontline Performance Group users most value its training and coaching, performance tracking and analytics, upselling revenue growth, while STAAH users highlight . Click any theme to see what reviewers say.
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Training and coaching
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Performance tracking and analytics
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Upselling revenue growth
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Support and account management
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Reporting customization and dashboard flexibility
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Audit trail and commission calculation
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Mobile app and real-time access
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How each product ranks among Upselling Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Mid-Size (25-74 rooms) ▾ | #8 23 reviews | — |
| Large (75-199 rooms) ▾ | #4 68 reviews | — |
| X-Large (200+ rooms) ▾ | #4 37 reviews | — |
By Property Type
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| Boutique ▾ | #7 39 reviews | — |
| Luxury ▾ | #5 71 reviews | — |
| Branded / Chain ▾ | #4 91 reviews | — |
| Extended Stay | #12 3 reviews | — |
By Region
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| North America ▾ | #2 55 reviews | — |
| Europe ▾ | #20 5 reviews | — |
| Asia Pacific ▾ | #4 22 reviews | — |
| Middle East ▾ | #3 31 reviews | — |
Frontline Performance Group’s IN-Gauge platform and STAAH Vouchers target different facets of upselling in hotels, with IN-Gauge focusing on comprehensive frontline team engagement and performance optimization, while STAAH Vouchers centers on direct-to-guest gift voucher sales via an online storefront. IN-Gauge fits hotels seeking a data-driven, staff-centric upsell program that integrates with PMS systems to drive room upgrades and ancillary revenue, whereas STAAH suits properties aiming for a simple, mobile-friendly gift voucher sales channel embedded into their website.
Both products address the broader challenge of incremental revenue growth through upselling but approach it from different operational angles. IN-Gauge empowers front desk teams with training, incentives, and analytics, affecting daily guest interactions and internal workflows. STAAH Vouchers automates revenue from prepaid guest experiences, streamlining the online purchase process rather than enhancing staff performance.
If you operate a branded or luxury hotel with multiple revenue streams and a dedicated frontline team, choose Frontline Performance Group based on its 4.9/5 average rating from 275 reviews, 184 recent, highlighting strong training, performance tracking, and incentive automation. Its multi-property dashboards and deep PMS integration suit properties prioritizing staff-driven upselling and operational insight. However, if your hotel primarily wants to boost ancillary revenue through gift voucher sales without changing front desk workflows, STAAH Vouchers provides a straightforward, mobile-optimized online storefront, though no verified reviews or pricing data exist to confirm effectiveness.
Data on STAAH’s user segments and review volume is unavailable, limiting confidence in its fit for larger or complex properties. Conversely, FPG’s proven track record with Hilton, Marriott, and Hyatt hotels, supported by documented RevPAR impacts up to 6.7% and ROI of 78:1, makes it the definitive choice for hotels valuing measurable upsell performance and team engagement.
Frontline Performance Group scores 4.8/5 for ease of use and onboarding across 275 reviews, with users describing the interface as colorful, intuitive, and straightforward for frontline staff to log upsells and track goals. The platform’s integrated training videos and hands-on support ease adoption. Some managers find audit trail features less user friendly, and mobile app speed issues occasionally hinder real-time access. STAAH lacks published user ratings or reviews, preventing direct assessment.
Given the extensive user feedback praising IN-Gauge’s usability for agents and managers alike, and no comparable data for STAAH, ease of use is a decisive factor favoring Frontline Performance Group. Edge: Even.
Frontline Performance Group offers 17 unique hotel-specific upselling features that STAAH does not provide, including dynamic room upgrade merchandising, multi-channel delivery via email, SMS, WhatsApp, and chat, multi-property dashboards, offer experimentation with A/B testing, and advanced guest segmentation. It supports on-property upselling at check-in, ancillary product merchandising, and includes controls for offer suppression, inventory eligibility, and refund handling. The platform is SOC 2 Type 2 certified for data security, offering peace of mind.
STAAH Vouchers, while providing a mobile-optimized online voucher sales engine, does not list any unique upselling features beyond its ecommerce storefront. Its focus is narrower, lacking the frontline staff tools and analytics that drive operational revenue growth.
The breadth of features in IN-Gauge directly impacts frontline workflows by equipping staff with targeted offers, real-time performance metrics, and automated incentives, driving consistent upsell conversion. Edge: Frontline Performance Group.
Frontline Performance Group holds a 4.9/5 customer support rating with over 275 reviews, praising hands-on, responsive account managers who guide clients through training, adoption, and ongoing optimization with monthly follow-ups. Reviewers frequently mention named consultants and warm, practical support that resolves issues promptly. STAAH lacks customer support ratings or user testimonials, making assessment impossible.
Given this disparity and the detailed positive feedback on FPG’s account management, Frontline Performance Group stands clearly ahead in support quality. Edge: Even.
STAAH maintains 59 verified integrations, including common PMS partners such as Oracle Hospitality, Shiji Group, Mews, and Stayntouch, plus unique integrations like ROIBACK, Triptease, and Cendyn, offering broad connectivity to various hospitality systems. Frontline Performance Group lists only 4 verified partners, sharing the main PMS names but lacking the extensive third-party network STAAH provides.
Hotels requiring a wide range of system integrations, particularly those with complex technology stacks, benefit from STAAH’s larger ecosystem. However, FPG’s focus on deep integration with key PMSs supports its core upsell tracking and incentive automation effectively for many properties. Edge: STAAH.
Frontline Performance Group receives a 4.9/5 overall rating from 275 verified reviews, including 184 in the last six months, maintaining consistent high satisfaction. The platform earns 4.9+ ratings across luxury, boutique, branded, city center, resort, and budget hotels, with a 98% likelihood to recommend. STAAH has no verified reviews or ratings on Hotel Tech Report, making direct comparison impossible.
The absence of STAAH ratings means Frontline Performance Group holds the edge by default, supported by broad positive feedback from a diverse hotel segment base. Edge: Even.
Frontline Performance Group publishes a base price of $400/month with no implementation fee or free trial. Pricing is flat and not per room, indicating affordability for small to midsize properties focused on upselling ROI. STAAH does not publish pricing data, which limits transparency for buyers and complicates budget planning.
Without STAAH pricing information, buyers must request quotes directly, adding friction to the procurement process compared to FPG’s clear pricing. Frontline Performance Group’s published monthly fee supports straightforward financial assessment.
Not ideal if:
Not ideal if:
Frontline Performance Group’s IN-Gauge is a mature upselling platform designed to engage and empower hotel frontline teams with real-time performance tracking, goal-setting, and incentive automation, delivering measurable revenue growth and operational insight. STAAH Vouchers offers a simpler, mobile-optimized ecommerce storefront for selling gift vouchers online but lacks the comprehensive features and verified hotel user feedback needed to evaluate its broader impact.
Choose Frontline Performance Group if your hotel values data-driven upsell coaching, detailed audit trails, and a platform proven across luxury and branded hotels to increase RevPAR by 5% or more, backed by 275 reviews and multiple documented case studies. Opt for STAAH if your priority is a standalone voucher sales solution with broad integrations and you prefer a lean digital storefront that guests can access via mobile devices, but note the absence of published pricing, reviews, or performance results. The choice hinges on whether your upselling strategy centers on empowering staff or simplifying direct online voucher sales.
Upselling Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $400/mo | — |
These are the features each vendor has configured, organized by feature group — the same data shown in the vendor dashboard. Expand a group to compare features side by side.
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Offer Delivery
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| Offer Orchestration (Booking → Pre-Arrival → Arrival → In-Stay → Post-Stay) | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Guest Segmentation & Targeting | ||
| Digital Acceptance & Payment Capture | ||
| Check-In & On-Property Upsell Support | ||
| Post-Stay & Future Stay Offers | ||
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Offers & Merchandising
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| Offer Templates Library | ||
| Dynamic Upgrade Pricing | ||
| Room Upgrade Merchandising | ||
| Ancillary Product Merchandising | ||
| Gift Vouchers & Prepaid Experiences | ||
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Operations & Fulfillment
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| Type 2 SOC 2 Certified (Data Security) | ||
| Automated Fulfillment Task Routing | ||
| Multi-Channel Delivery (Email, SMS, WhatsApp, Chat) | ||
| Gift Vouchers & Prepaid Experiences | ||
| Inventory & Eligibility Controls | ||
| Reservation & Folio Update Workflow | ||
| Staff & Department Fulfillment Visibility | ||
| Exception, Refund & Override Handling | ||
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Performance & Control
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| Type 2 SOC 2 Certified (Data Security) | ||
| Offer Suppression & Approval Controls | ||
| Performance Reporting & Offer Analytics | ||
| Multi-Property/Chain Dashboard | ||
| Offer Experimentation & A/B Testing | ||
| Offer Performance Analytics |
We analyzed 4 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"What I like about FPG's solution are the many facilities, including the mobile app, the detailed figures and the professional communication from the FPG team. The on-site training..."
No published case study for this goal yet.
"FPG enabled a standardized upselling process, improved guest satisfaction, increased operational efficiency, user-friendly tool for Ambassadors, strong training and motivation."
No published case study for this goal yet.
What hoteliers love
Training is one of the most appreciated parts of Frontline Performance Group, especially when it is practical, structured, and tied to real upselling... Training is one of the most appreciated parts of Frontline Performance Group, especially when it is practical, structured, and tied to real upselling situations. Reviewers say the coaching helps teams build confidence, improve sales conversations, and apply best practices consistently across shifts and properties.
Users value the ability to monitor individual, team, and property-level upsell performance through dashboards, reports, rankings, and progress views.... Users value the ability to monitor individual, team, and property-level upsell performance through dashboards, reports, rankings, and progress views. They rely on this visibility to spot trends, compare results, evaluate conversion, and make coaching or strategy decisions faster.
Reviewers repeatedly say Frontline Performance Group helps drive incremental room revenue, upsell production, and overall hotel profitability. Many no... Reviewers repeatedly say Frontline Performance Group helps drive incremental room revenue, upsell production, and overall hotel profitability. Many note that it supports revenue goals by turning front office interactions into higher ADR, RevPAR, and stronger upsell conversion without hurting the guest experience.
Where hoteliers push back
Many reviewers want more customizable dashboards, clearer visualizations, better filtering, and easier access to specific report views. They see this... Many reviewers want more customizable dashboards, clearer visualizations, better filtering, and easier access to specific report views. They see this as important for faster decision-making, especially when comparing goals, rankings, conversions, and property-specific metrics.
Users frequently mention the audit trail as a major strength because it makes upsell validation, revenue checks, and incentive payout calculation more... Users frequently mention the audit trail as a major strength because it makes upsell validation, revenue checks, and incentive payout calculation more transparent. At the same time, some reviews flag issues with locked periods, slow audit processing, allocation rules, and report accuracy that make reconciliation harder.
Unique capabilities
It depends on your requirements. IN-Gauge (by Frontline Performance Group) and STAAH Vouchers share many core Upselling Software features, but each has unique capabilities. IN-Gauge (by Frontline Performance Group) offers 4 verified integration partners, while STAAH Vouchers offers 59. Review the feature comparison above to see where they differ before switching.
IN-Gauge (by Frontline Performance Group): No. STAAH Vouchers: No. Neither product currently offers a free tier. Most Upselling Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Frontline Performance Group has an HT Score of 95 and STAAH has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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