The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 581 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
GuestRevu shines in customer support and ROI — especially for independent properties (4.8/5) , with exclusive features like Guest satisfaction surveys and Email.
Medallia shines in onboarding , with exclusive features like In app call back.
Side-by-side ratings based on 581 verified hotelier reviews on HTR.
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| Starting Price | From $100/mo | Contact sales |
| Verified Reviews | 573 | 8 |
After analyzing 581 verified reviews, GuestRevu users most value its survey reach and efficiency, dashboard and analytics, automated reporting, while Medallia users highlight . Click any theme to see what reviewers say.
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Survey Reach and Efficiency
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Dashboard and Analytics
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Automated Reporting
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Customization Options
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Integration Capabilities
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Mobile Experience
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How each product ranks among Guest Survey Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #1 203 reviews | #5 1 reviews |
| Mid-Size (25-74 rooms) ▾ | #1 246 reviews | #10 1 reviews |
| Large (75-199 rooms) ▾ | #2 31 reviews | #7 1 reviews |
| X-Large (200+ rooms) ▾ | #1 22 reviews | #5 3 reviews |
By Property Type
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| Boutique ▾ | #1 254 reviews | #9 1 reviews |
| Luxury ▾ | #1 281 reviews | #5 3 reviews |
| Branded / Chain ▾ | #1 119 reviews | #5 6 reviews |
| Extended Stay ▾ | #1 51 reviews | — |
By Region
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| North America ▾ | #2 45 reviews | #4 6 reviews |
| Europe ▾ | #1 120 reviews | — |
| Asia Pacific ▾ | #1 23 reviews | — |
| Middle East ▾ | #1 5 reviews | — |
Choosing between GuestRevu and Medallia hinges on your hotel’s specific needs and scale. GuestRevu is a dedicated guest feedback tool tailored for the hospitality industry, offering extensive customization and direct integration with hotel systems. Medallia, on the other hand, is a broad customer experience platform trusted by global brands, providing multi-channel feedback collection and enterprise-level analytics. Which solution aligns more closely with your hotel’s size, customer engagement goals, and operational complexity?
GuestRevu focuses on improving guest satisfaction through targeted surveys and reputation management, whereas Medallia aims to deliver a comprehensive customer experience across all touchpoints. Your decision should consider whether your hotel needs a specialized, easy-to-implement survey platform or a scalable, multi-channel feedback system. Are you ready to prioritize depth in guest insights or breadth across customer interactions?
GuestRevu outperforms Medallia in recent reviews and total user feedback, making it the more proven choice for hotels. With 491 reviews and a 4.62-star overall rating — compared to Medallia’s 8 reviews and 4.75 — GuestRevu has demonstrated consistent user satisfaction and ongoing support. Its strong presence in multiple regions and higher recent activity make it a safer bet for hotel operators seeking actionable guest insights.
While Medallia boasts higher overall ratings, its limited review count and absence of recent feedback mean its user experience and satisfaction levels are less transparent. For a hotel looking for a reliable, well-supported survey solution with extensive integration options, GuestRevu remains the clear choice. Do you want a platform with proven hotel-specific features and community backing?
GuestRevu’s ease of use is rated at 4.68/5, with a user-friendly interface praised for its simplicity and quick onboarding—users describe it as “intuitive” and “easy to understand.” Recent reviews indicate that hotel teams find it straightforward to implement surveys, monitor feedback, and respond promptly, even without prior experience in guest feedback tools.
Medallia’s UX rates slightly lower at 4.56/5, with some users mentioning a steeper learning curve due to its extensive features designed for enterprise clients. Although its interface is described as “fairly intuitive,” some older staff members find it overwhelming, especially when managing feedback across multiple channels. Edge: GuestRevu.
GuestRevu offers 12 features exclusive to its platform, including on-site surveys, customizable questions, conditional logic, segmented surveys, real-time alerts, and sentiment analysis—allowing detailed, targeted guest feedback. Its analytics and micro-segmentation tools are specifically tailored for hotel needs, giving your team actionable insights.
Medallia provides only one unique feature—In-app call back—focused on direct guest communication within its broader experience management scope. While it does connect with social media review management, its limited feature set for hotels contrasts with GuestRevu’s hospitality-specific capabilities. Edge: GuestRevu.
GuestRevu’s support ratings stand at 4.76/5, with reviews highlighting prompt, helpful assistance and a dedicated team that aids onboarding and ongoing operations. Users appreciate its responsiveness, often describing the support as “proactive” and “customer-centric,” which is crucial during the initial setup and when troubleshooting.
Medallia’s support scores 4.19/5, with some users citing a slower response time and a more complex onboarding process. While its support is considered effective for large organizations, smaller hotels may find it less personalized. Given the current review activity and recent positive feedback, Edge: GuestRevu.
GuestRevu’s average rating of 4.62/5 is based on nearly 500 reviews, with particularly strong scores from boutique, resort, and independent hotels. Recent reviews reinforce this, with users praising its ease of use, automation, and actionable analytics.
Medallia’s limited review count and fewer recent reviews mean its higher overall rating of 4.75/5 is less supported by current feedback. Its users are predominantly larger resorts or brands, which may influence their experience differently. For hotels seeking community validation, GuestRevu’s extensive and recent review pool makes it the stronger choice. Edge: GuestRevu.
GuestRevu’s pricing starts at $100/month, with no freemium or trial offers listed, making it transparent and straightforward for hotels on a budget. Its flat-rate model simplifies budgeting, especially for small to medium-sized properties.
Medallia’s pricing is not publicly available, reflecting its enterprise focus. It typically involves custom quotes based on hotel size and channel needs, which can be costly and complex to evaluate for smaller hotels. If budget clarity is important, GuestRevu provides a clear, affordable option. Edge: GuestRevu.
Not ideal if your hotel requires enterprise-level multi-channel customer experience management beyond guest surveys or complex in-depth analytics.
Not ideal if your hotel is smaller, needs quick deployment, or prefers a dedicated guest survey tool over multi-channel enterprise feedback management.
GuestRevu excels in delivering hotel-specific, customizable, and easy-to-use guest survey solutions. Its extensive recent reviews and higher review count reflect a proven track record of supporting boutique, resort, and independent hotels in improving guest satisfaction and online reputation.
Medallia offers a broader, enterprise-level platform suited for large hotel groups or brands with complex customer engagement strategies. While it provides rich multi-channel feedback, its higher cost and complexity may be overkill for smaller hotels seeking straightforward guest insights.
If your priority is a dedicated, cost-effective guest survey tool with proven hotel industry support, GuestRevu is the clear choice. For large, multi-property operations requiring deep, enterprise-wide customer experience management, Medallia remains a strong contender.
This comprehensive comparison should help your team make a confident decision aligned with your hotel’s size, needs, and growth ambitions.
According to HTR's product database, GuestRevu (Surveys) and Medallia share 7 features. Here are the key differences — features one has that the other lacks.
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| Conditional logic | ||
| Customizable questions | ||
| In app call back | ||
| Net Promoter Score (NPS) | ||
| On-site/In-Stay Surveys | ||
| Responsive surveys | ||
| Segmented surveys |
Showing top differences. 1 more features differ between these products.
We analyzed 7 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"GuestRevu has helped us so much over the past two years as we see our small business growing – the reviews from guests are like gold, and most of our bookings have been made becaus..."
No published case study for this goal yet.
"Since implementing GuestRevu, our complaints have actually come down, because of the fact that we have so many repeat guests and now we can interact with them in much more detail...."
No published case study for this goal yet.
What hoteliers love
GuestRevu’s surveys, sent across multiple channels, effectively capture guest feedback. Users note that the tool helps in maintaining high response ra... GuestRevu’s surveys, sent across multiple channels, effectively capture guest feedback. Users note that the tool helps in maintaining high response rates and tailoring questions to gather valuable insights, although further refinement in survey design capabilities is suggested.
The platform's user-friendly dashboards offer clear visual insights, helping hotels track performance and identify service improvement areas. Users ap... The platform's user-friendly dashboards offer clear visual insights, helping hotels track performance and identify service improvement areas. Users appreciate the ease of navigation, although deeper analytical features could provide even richer data insights.
GuestRevu's automated reporting feature is highly valued for providing clear, actionable insights that aid in decision-making and efficiency. The syst... GuestRevu's automated reporting feature is highly valued for providing clear, actionable insights that aid in decision-making and efficiency. The system generates comprehensive reports that help hotels identify trends and areas needing attention, saving time in data interpretation to improve guest experiences.
Where hoteliers push back
Users appreciate GuestRevu's integration with existing systems like PMS and CRM, which streamlines feedback management. However, there are calls for m... Users appreciate GuestRevu's integration with existing systems like PMS and CRM, which streamlines feedback management. However, there are calls for more PMS/OTA partnerships and deeper integration options to expand compatibility and improve workflows, highlighting a gap in its current offering.
The lack of a dedicated mobile app is noted by users looking for real-time, on-the-go access to feedback and reporting. While the desktop experience i... The lack of a dedicated mobile app is noted by users looking for real-time, on-the-go access to feedback and reporting. While the desktop experience is praised, improvements in mobile functionality are desired to enhance convenience.
Ranks higher for
Unique capabilities
Unique capabilities
Where the ratings diverge most
It depends on your requirements. GuestRevu (Surveys) and Medallia share many core Guest Survey Software features, but each has unique capabilities. GuestRevu (Surveys) offers 40 verified integration partners, while Medallia offers 4. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. GuestRevu (Surveys) leads in ease of use at 4.7/5 vs 4.6/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
GuestRevu (Surveys): No. Medallia: No. Neither product currently offers a free tier. Most Guest Survey Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. GuestRevu has an HT Score of 100 and Medallia has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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