Hapi Guest vs. loqate: Which Is Right for You?

Updated May 15, 2026  ·  66 verified reviews analyzed

TLDR

We analyzed 66 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Hapi shines in ease of use and customer support , with exclusive features like Pace, Sales Activity, and GRC Reporting and Guest profiles.

loqate shines .

See the full breakdown below ↓

How Does Hapi Guest Compare to loqate?

Side-by-side ratings based on 66 verified hotelier reviews on HTR.

HTScore
31
0
Likelihood to Recommend
96%
0%
Ease of Use
4.6/5
0.0/5
Customer Support
4.8/5
0.0/5
Value for Money
4.6/5
0.0/5
Starting Price From $1,400/mo Contact sales
Verified Reviews 66 0

What Are the Pros and Cons of Hapi Guest vs loqate?

After analyzing 66 verified reviews, Hapi users most value its specific system connectivities, implementation & support, integration simplification, while loqate users highlight . Click any theme to see what reviewers say.

Hapi Hapi loqate
Pros
+ Specific System Connectivities
+ Implementation & Support
+ Integration Simplification
+ Flexibility and Customization
Cons
Negative Feedback on Custom Development

Hapi vs loqate: Rankings by Hotel Segment

How each product ranks among Hotel CRM & Email Marketing vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Hapi Hapi loqate
Small (10-24 rooms) #14 5 reviews
Mid-Size (25-74 rooms) #10 22 reviews
Large (75-199 rooms) #4 32 reviews
X-Large (200+ rooms) #8 5 reviews

By Property Type

Segment Hapi Hapi loqate
Boutique #8 33 reviews
Luxury #6 45 reviews
Branded / Chain #6 38 reviews
Extended Stay #12 3 reviews

By Region

Segment Hapi Hapi loqate
North America #2 38 reviews
Europe #13 15 reviews
Asia Pacific #3 12 reviews
Middle East #8 0 reviews

The Decision

Choosing between Hapi Guest by Hapi and loqate for your hotel’s CRM and email marketing needs hinges on your priorities. Hapi excels as a comprehensive data integration platform designed specifically for hospitality, while loqate remains largely undefined in the market, with no available reviews or features. For hotels seeking a proven, highly-rated solution with extensive capabilities, Hapi stands out as the clearer choice.

Is Hapi Guest or loqate Better for Hotels?

Hapi Guest offers an established, well-reviewed platform with 60 recent reviews and a 4.8/5 overall rating, emphasizing ease of use, support, and rich features. loqate, by contrast, has no reviews or ratings available, making its performance and suitability uncertain. The absence of recent feedback on loqate makes it difficult to assess its effectiveness or reliability. Would you prefer a platform with verifiable user satisfaction and proven results?

Hapi Guest vs loqate: Which Should Your Hotel Choose?

If your hotel needs a robust CRM and email marketing platform with deep integration capabilities, go with Hapi. Its extensive suite of 30+ features, including guest profiles, automation, segmentation, and GDPR compliance, make it ideal for mid-to-large hotels looking to enhance guest relationships and operational data. Conversely, if your hotel is looking for a simple, possibly less expensive solution without proven reviews or features, loqate might seem appealing—but the lack of available data makes this a risky choice.

For hoteliers requiring comprehensive data management, quick deployment, and ongoing support, Hapi’s proven track record speaks for itself. If you prioritize reliability, user satisfaction, and feature depth, Hapi is the clear winner.

Is Hapi Guest or loqate Easier to Use?

Hapi’s user-friendly interface scores a 4.64/5, with most reviews praising its intuitive design and smooth onboarding process rated at 4.67/5. Support staff are highly rated at 4.83/5, with many users describing their onboarding as straightforward and responsive. In contrast, loqate offers no ratings, reviews, or feedback, leaving its ease of use completely unknown. Based on available data, Hapi’s ease of use is well established.

Edge: Hapi Guest.

Which Has Better Features: Hapi Guest or loqate?

Hapi provides over 30 unique features, including guest profiles, data migration, segmentation, A/B testing, email templates, open API, GDPR compliance, and transactional templates. It also offers a centralized multi-hotel solution and a dedicated data warehouse. loqate has no listed features or comparable functionalities, making it impossible to assess its capabilities. The depth and breadth of Hapi’s features set a clear standard.

Edge: Hapi Guest.

Which Has Better Customer Support: Hapi Guest or loqate?

Hapi’s support team is rated at 4.83/5, with reviews highlighting their knowledgeable, responsive service during onboarding and ongoing support. Users frequently mention the team’s expertise and partnership approach as key strengths. loqate, lacking reviews or support ratings, provides no data to compare support quality. For dependable, highly-rated support, Hapi is the proven choice.

Edge: Hapi Guest.

Which Has More Integrations: Hapi Guest or loqate?

Hapi offers connections to 66 verified partners, including major systems like Suites, Juyo Analytics, WebRezPro, and others. It also supports integrations with several third-party applications, giving your hotel flexibility. loqate does not list any integrations or partnerships, making its connectivity capabilities uncertain. If integrations are crucial to your tech stack, Hapi clearly leads.

Edge: Hapi Guest.

Which Do Hoteliers Rate Higher: Hapi Guest or loqate?

Hapi’s reviews, totaling 60 in the last six months, consistently rate it at 4.8/5, with an NPS of 9.58/10 and 96% likelihood to recommend. Hotels across segments, especially branded and independent properties, praise its ease of use, support, and feature set. loqate has no reviews, ratings, or recent feedback, so its user satisfaction remains unknown. For proven customer approval, Hapi is the clear winner.

Edge: Hapi Guest.

How Much Do Hapi and loqate Cost?

Hapi charges a base price of $1,400 per month, with no freemium or trial options. Pricing details for loqate are unavailable, which complicates comparison. Given Hapi’s transparent pricing and proven value, it offers clarity for budget planning.

What Type of Hotel Should Use Hapi?

  • Hotels that prioritize seamless data integration across multiple systems.
  • Teams aiming to unify guest profiles for better marketing.
  • Hotels seeking automation, segmentation, and personalized communication.
  • Properties that want quick deployment with robust support.
  • Hotels with existing Salesforce infrastructure or plans to use Salesforce CRM.
  • Hotels that need compliance with GDPR and CCPA.
  • Not ideal if your hotel operates with minimal systems or has budget constraints below $1,400/month.

What Type of Hotel Should Use loqate?

  • Hotels that want a very basic CRM solution with minimal integrations.
  • Teams with very limited budgets and no need for extensive features.
  • Hotels that do not require proven user reviews or support.
  • Small properties or startups exploring initial CRM options.
  • Hotels that can afford to risk untested, unreviewed software.
  • Not ideal if your hotel values proven results, extensive features, or reliable support.

Hapi vs loqate: The Bottom Line for Hotels

Hapi Guest by Hapi is a comprehensive, well-reviewed CRM and email marketing platform tailored for hotels seeking robust integration, automation, and guest data management. Its extensive feature set, high customer satisfaction, and proven track record make it the preferred choice for hotels aiming to improve guest relationships and operational efficiency.

If your hotel needs reliable integration with multiple systems, detailed guest profiles, and responsive support, Hapi is the clear winner. Its superior ratings and extensive integrations stand out in a crowded market.

Conversely, loqate offers no reviews or measurable features, making it a high-risk choice without proven performance. If you’re considering an unknown vendor with no customer feedback, loqate might be worth exploring, but it’s unlikely to match the reliability and sophistication of Hapi.

In conclusion, for hotels wanting a trusted, feature-rich solution backed by recent reviews and high ratings, Hapi Guest remains the definitive choice.

How Much Do Hapi Guest and loqate Cost?

Hotel CRM & Email Marketing pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Hapi Hapi loqate
Starting Price From $1,400/mo

Which Features Does Hapi Guest Have That loqate Doesn't (and Vice Versa)?

According to HTR's product database, Hapi Guest and loqate share 0 features. Here are the key differences — features one has that the other lacks.

Feature Hapi Hapi loqate
Centralized data warehouse
Centralized multi-hotel/multi-brand solution
Contact Management
Data Migration Services
Guest profiles
Pace, Sales Activity, and GRC Reporting

Showing top differences. 18 more features differ between these products.

Hapi vs loqate: The Bottom Line

Hapi
Hapi
4.8/5 from 66 reviews

What hoteliers love

Specific System Connectivities 88% positive

Some critical feedback revolves around the need for Hapi to expand connectivity to more operational systems beyond PMS, including table management, CR... Some critical feedback revolves around the need for Hapi to expand connectivity to more operational systems beyond PMS, including table management, CRM, POS, and Spa systems.

Implementation & Support 95% positive

Many users appreciate the prompt and efficient support during the implementation phase. They find the Hapi team knowledgeable and responsive, making t... Many users appreciate the prompt and efficient support during the implementation phase. They find the Hapi team knowledgeable and responsive, making the integration process smooth and stress-free. However, some suggest areas for improvement in custom development.

Integration Simplification 100% positive

Most users highlight that Hapi simplifies integrations between different property management systems and third-party applications, reducing both time... Most users highlight that Hapi simplifies integrations between different property management systems and third-party applications, reducing both time and cost associated with integration tasks. It provides a unified data repository and allows hotels to deploy technology faster and more efficiently.

Where hoteliers push back

Negative Feedback on Custom Development 100% negative

Some users expressed that Hapi tends to shy away from custom development work, which may be a limitation depending on specific hotel integration requi... Some users expressed that Hapi tends to shy away from custom development work, which may be a limitation depending on specific hotel integration requirements.

Unique capabilities

Data Migration Services Pace, Sales Activity, and GRC Reporting Contact Management Centralized multi-hotel/multi-brand solution Centralized data warehouse
4.6/5 ease of use 4.8/5 support 65 integrations
Visit Profile
loqate
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile

Where the ratings diverge most

Overall Rating Hapi 4.8 vs 0.0 (+4.8)
Ease of Use Hapi 4.6 vs 0.0 (+4.6)
Customer Support Hapi 4.8 vs 0.0 (+4.8)
Value for Money Hapi 4.6 vs 0.0 (+4.6)
Onboarding Hapi 4.7 vs 0.0 (+4.7)

Frequently Asked Questions About Hapi Guest vs loqate

Can Hapi Guest replace loqate?

It depends on your requirements. Hapi Guest and loqate share many core Hotel CRM & Email Marketing features, but each has unique capabilities. Hapi Guest offers 65 verified integration partners, while loqate offers 0. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Hapi Guest leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Hapi Guest or loqate offer a free plan?

Hapi Guest: No. loqate: No. Neither product currently offers a free tier. Most Hotel CRM & Email Marketing vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Hapi Guest and loqate?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Hapi has an HT Score of 31 and loqate has 0. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

Get personalized product recommendations

Product recommendations advisor

Ghostel icon

Let´s lookup your hotel information