The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 69 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Heartland shines .
ROH shines in ease of use and customer support — especially for brand properties (0.0/5) , with exclusive features like Payment Splitting and Recurring Payments.
Side-by-side ratings based on 69 verified hotelier reviews on HTR.
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| Starting Price | Contact sales | From $100/mo |
| Verified Reviews | 0 | 69 |
After analyzing 69 verified reviews, Heartland users most value its , while ROH users highlight automation of payments and invoicing, user-friendly interface, training and support. Click any theme to see what reviewers say.
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Automation of payments and invoicing
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User-friendly interface
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Training and support
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Real-time reporting and notifications
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Integration capabilities
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How each product ranks among Payments Processing Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
| Segment |
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| Small (10-24 rooms) | — | #3 2 reviews |
| Mid-Size (25-74 rooms) ▾ | — | #4 13 reviews |
| Large (75-199 rooms) ▾ | — | #2 21 reviews |
| X-Large (200+ rooms) ▾ | — | #2 25 reviews |
By Property Type
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| Boutique ▾ | — | #2 31 reviews |
| Luxury ▾ | — | #2 34 reviews |
| Branded / Chain ▾ | — | #2 28 reviews |
| Extended Stay | — | #3 4 reviews |
By Region
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| North America ▾ | — | #2 61 reviews |
| Europe | — | #3 1 reviews |
Choosing between Heartland Payments and ROH for your hotel’s payment processing hinges on matching your needs with each platform’s strengths. Both aim to simplify transactions, but they differ significantly in features, user experience, and market focus. Heartland, with limited recent reviews and a lack of user feedback, offers a more traditional solution. Meanwhile, ROH has built a strong reputation through active hotel use, especially in automating payments and invoicing.
Your decision should consider what specific challenges your hotel faces: is it ease of use, advanced features, or industry specialization? The more recent and detailed reviews favor ROH, but understanding their core differences will guide your final choice.
Heartland Payments, established in 1997 and serving a broad base of businesses, is a global payment processor with a longstanding presence. However, its zero reviews and low ratings suggest little recent adoption or hotel-specific functionality. Its lack of features, ease of use, and customer support ratings make it hard to recommend confidently.
ROH, on the other hand, is a newer, hotel-focused platform with 65 reviews, 10 in the last six months, and a near-perfect NPS score of 9.91/10. It provides a comprehensive set of 19 features tailored for hospitality, including invoice automation, payment splitting, and multi-processor gateway. Its high ease of use (4.95/5) and support ratings (4.97/5) show a user-centric design and reliable support.
Where Heartland struggles with modern hotel demands, ROH clearly excels in delivering automation and industry-specific functionalities. Should your hotel prioritize operational efficiency and recent hotel industry engagement, ROH is the clear choice. Do you need a legacy system with limited updates or a modern, hotel-centric platform? The answer leans toward ROH.
If your hotel requires a broad, reliable payment processing platform with a simple integration, Heartland might seem tempting. Still, without recent reviews or hotel-specific features, its suitability is questionable. Conversely, ROH’s specialized focus on hospitality, extensive feature set, and recent positive feedback make it ideal for hotels seeking automation, enhanced cash flow management, and customer ease.
For larger hotels or chains that need robust, flexible payment options, ROH’s features like refunds, pre-authorizations, payment splitting, and acceptance of multiple payment methods offer tangible benefits. Smaller hotels or those with straightforward needs might find Heartland’s limited features insufficient. When your hotel values automation, real-time reporting, and industry-tailored solutions, ROH is the better fit.
Heartland’s lack of recent review data and user feedback makes assessing its ease of use impossible. Its interface and onboarding experience remain undocumented, raising concerns about staff adoption and operational integration.
ROH stands out with a 4.95/5 ease of use rating based on 65 reviews, with users praising its user-friendly design, straightforward payment workflows, and minimal questions from clients. Support staff and onboarding processes have also received high marks (4.97/5), making staff training quicker and smoother. Edge: ROH.
Heartland offers no unique features beyond basic payment processing, with no recorded functionalities in the review data. Its features are minimal, limiting customization or automation options.
ROH boasts 19 features, including refund management, pre-authorizations, payment splitting, Apple Pay, Google Pay, installment plans, chargeback management, tokenization, and PCI compliance. These capabilities enable your hotel to automate complex transactions, improve cash flow, and accept multiple payment types seamlessly. Edge: ROH.
Heartland’s support and onboarding ratings are both pegged at 0/5, with no recent reviews or customer quotes available. This suggests either poor support or a lack of recent hotel-focused engagement, making it difficult to trust their service quality.
ROH scores nearly perfect in support (4.97/5) and onboarding (4.92/5), with recent reviews emphasizing their responsive, helpful staff. Users highlight how support helps streamline adoption and resolve issues promptly. Edge: ROH.
Heartland has one verified integration with Actabl, with no other partnerships listed. Its limited integrations could restrict your ability to connect various hotel systems efficiently.
ROH also has one verified partner, Oracle Hospitality, but it is well-known in the hospitality sector for integrating with PMS and other industry software. Despite the similar quantity, ROH’s targeted industry integrations tend to be more relevant and valuable for hotel operations. Edge: ROH.
With zero reviews and a 0/5 overall rating, Heartland has no recent hoteliers' insights, making it impossible to gauge their satisfaction.
ROH, by contrast, has 65 hotel reviews, with a 99% likelihood to recommend. Hotels across segments—resorts, independent hotels, and larger chains—rate ROH highly for usability, automation, and support. Their recent reviews underscore its effectiveness and ease of deployment. Edge: ROH.
Heartland's pricing details are unavailable, with no mention of trial or subscription models. This opacity complicates budget planning and evaluation.
ROH charges a straightforward $100 monthly fee, with no free trial. Its transparent pricing aligns with the product’s features and support offerings. Cost-wise, ROH provides clarity that makes the value proposition more tangible for hotels seeking automation and advanced features.
ROH and Heartland serve different market segments and hotel needs. Heartland’s legacy reputation and broad industry reach are overshadowed by its lack of recent reviews and hotel-specific functionality, making it a less compelling option for modern hotels.
ROH, with its recent reviews, extensive features, and high user satisfaction, clearly stands out as the more suitable choice for hotels aiming to streamline payments and improve cash flow. Its automation capabilities, hotel-focused design, and support make it a reliable partner for hospitality businesses.
If your hotel prioritizes automation, user experience, and recent hotel-specific feedback, go with ROH. For those with very basic needs or already tied into Heartland’s broader systems, Heartland might suffice, but that scenario appears increasingly rare in today’s hotel industry landscape.
According to HTR's product database, Heartland Payments and ROH share 0 features. Here are the key differences — features one has that the other lacks.
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| Partial Capture | ||
| Pay by Link | ||
| Payment Splitting | ||
| Pre-Authorizations | ||
| Recurring Payments | ||
| Refund Management |
Showing top differences. 7 more features differ between these products.
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"When we were new to ROH, a change in my finance team left our accounts receivable a mess—over a million dollars past due. I reached out to the ROH team in a panic, and they immedia..."
What hoteliers love
Automation of payments and invoicing streamlines key financial tasks such as scheduling, billing, and notification of payments. Reviewers frequently h... Automation of payments and invoicing streamlines key financial tasks such as scheduling, billing, and notification of payments. Reviewers frequently highlight the time savings and operational efficiency gained through ROH's automation. It also helps in reducing manual errors, thereby improving cash flow management.
ROH is consistently praised for its intuitive interface, which is easy for both hotel staff and clients to use. The platform simplifies the process of... ROH is consistently praised for its intuitive interface, which is easy for both hotel staff and clients to use. The platform simplifies the process of making and receiving payments, leading to a smoother transaction experience and increased satisfaction among users.
Users appreciate the initial training and continued support from ROH, helping to ensure a smooth adoption of the software. This is particularly benefi... Users appreciate the initial training and continued support from ROH, helping to ensure a smooth adoption of the software. This is particularly beneficial for onboarding new users or addressing complex queries effectively.
Where hoteliers push back
While ROH provides significant time-saving benefits, several users suggested enhancements around integration with existing hotel systems such as PMS a... While ROH provides significant time-saving benefits, several users suggested enhancements around integration with existing hotel systems such as PMS and sales software for even greater efficiency. This includes potential integration with Salesforce, Delphi, and Opera.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Heartland Payments and ROH share many core Payments Processing Software features, but each has unique capabilities. Heartland Payments offers 1 verified integration partners, while ROH offers 1. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ROH leads in ease of use at 5.0/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Heartland Payments: No. ROH: No. Neither product currently offers a free tier. Most Payments Processing Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Heartland has an HT Score of 0 and ROH has 100. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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