Blastness Marketing vs. Internet Marketing Expert Group: Which Is Right for You?

Updated June 13, 2026  ·  12 verified reviews analyzed

TLDR

We analyzed 12 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:

Blastness shines in ease of use and customer support , with exclusive features like Email Marketing and Data Analysis & Reporting.

Internet Marketing Expert Group shines .

See the full breakdown below ↓

How Does Blastness Marketing Compare to Internet Marketing Expert Group?

Side-by-side ratings based on 12 verified hotelier reviews on HTR.

HTScore
0
0
Likelihood to Recommend
100%
0%
Ease of Use
4.9/5
0.0/5
Customer Support
4.8/5
0.0/5
Value for Money
4.8/5
0.0/5
Starting Price Contact sales Contact sales
Verified Reviews 12 0

Blastness vs Internet Marketing Expert Group: Rankings by Hotel Segment

How each product ranks among Digital Marketing Agencies vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.

By Hotel Size

Segment Blastness Blastness Internet Marketing Expert Group Internet Marketing Expert Group
Small (10-24 rooms) #6 5 reviews
Mid-Size (25-74 rooms) #10 3 reviews
Large (75-199 rooms) #21 1 reviews

By Property Type

Segment Blastness Blastness Internet Marketing Expert Group Internet Marketing Expert Group
Boutique #8 8 reviews
Luxury #9 6 reviews
Branded / Chain #10 2 reviews
Extended Stay #13 0 reviews

By Region

Segment Blastness Blastness Internet Marketing Expert Group Internet Marketing Expert Group
North America #27 0 reviews
Europe #6 12 reviews
Asia Pacific #15 0 reviews

The Decision

Choosing between Blastness Marketing and Internet Marketing Expert Group hinges on what your hotel needs most. Both promise to boost your online presence, but Blastness specializes in digital marketing tailored explicitly for the hospitality industry, focusing on increasing direct bookings through AI-powered PPC campaigns and comprehensive social media management. In contrast, Internet Marketing Expert Group offers a broad, generalist approach covering every facet of online marketing without specific hotel industry focus.

Given the available data, Blastness scores higher due to its more recent reviews, larger customer base, and specialized hotel industry expertise. Are you looking for a dedicated hotel marketing partner, or do you prefer a broad-spectrum agency covering all online marketing bases?

Quick Verdict

Blastness stands out as the more trusted and reviewed solution for hotels, with 12 recent reviews and a 4.83/5 customer support rating. Its focus on hotel-specific marketing strategies and proven results give you clearer confidence in ROI. Internet Marketing Expert Group, however, lacks recent reviews, ratings, and verified integrations—making it a less reliable choice at this time.

If your hotel prioritizes targeted hotel marketing with measurable results, Blastness is the clear choice. If you need a generalist agency with all-encompassing online marketing services, you may consider other options, but based on current data, Blastness leads.

Is Blastness or Internet Marketing Expert Group Better for Hotels?

Blastness and Internet Marketing Expert Group aim to improve your hotel's online visibility but approach this goal differently. Blastness offers 26 unique digital marketing features tailored for hotels, such as PPC, social media advertising, reputation management, and content creation, all with proven hotel industry results. Conversely, Internet Marketing Expert Group provides a broad array of services—including SEO, PPC, affiliate marketing, and print—but has no documented hotel-specific case studies or recent reviews.

Blastness's recent reviews demonstrate a consistent 4.83/5 customer support score and a solid 100% likelihood to recommend, with no negative feedback about its hotel-focused services. Meanwhile, Internet Marketing Expert Group's absence of recent customer feedback and zero verified integrations make it hard to trust their current effectiveness.

Do you want a solution that directly targets hotel marketing challenges with proven strategies? Or are you seeking a generalist agency that covers all online marketing services with unverified results?

Edge: Blastness

Blastness vs Internet Marketing Expert Group: Which Should Your Hotel Choose?

If your hotel needs a marketing partner with a clear track record of helping hotels increase direct bookings, Blastness is the better fit. It offers a suite of 26 hotel-specific features, runs over 60,000 auctions per hour globally, and operates in seven languages across 200+ countries—delivering tangible revenue growth and brand visibility. Its recent reviews confirm ease of use, excellent support, and genuine ROI, making it ideal for hotels seeking targeted digital growth.

In contrast, Internet Marketing Expert Group might appeal if you want a broad, comprehensive online marketing service across SEO, PPC, and print, with extensive management options. However, the lack of recent reviews, verified hotel-specific results, and no current integrations weaken its suitability.

For hotels that want direct, measurable results from a specialized partner, Blastness is the more dependable choice. If your hotel seeks a wide-ranging, all-in-one marketing approach and can accept less proven data, then consider the alternative.

Edge: Blastness

Is Blastness or Internet Marketing Expert Group Easier to Use?

Blastness earns a 4.92/5 ease-of-use rating based on recent reviews, with users praising its intuitive platform and straightforward onboarding process. Its user interface is designed with hoteliers in mind, and the dedicated support team ensures your staff adopts the platform quickly. Customers highlight how simple it is to manage campaigns and interpret data, with many noting rapid onboarding and minimal training needs.

Internet Marketing Expert Group, however, has no publicly available ease-of-use ratings or recent reviews. Its lack of recent feedback and limited transparency regarding user experience make it difficult to assess how easy it is for your team to implement or benefit from their services.

Edge: Blastness

Which Has Better Features: Blastness or Internet Marketing Expert Group?

Blastness offers 26 exclusive features specifically designed for hotel marketing, including AI-powered PPC, social media advertising, reputation management, and content creation. These hotel-centric tools are built to directly increase bookings and improve online presence. Conversely, Internet Marketing Expert Group provides no publicly listed features or unique tools, offering a generic suite of services applicable across industries.

Blastness’s suite includes advanced offerings like web development, graphic design, email marketing, and social media analytics, tailored to hospitality needs. Its dedicated hotel features give your team more control and measurable impact compared to the undefined services of its competitor.

Edge: Blastness

Which Has Better Customer Support: Blastness or Internet Marketing Expert Group?

Blastness boasts a 4.83/5 customer support rating, backed by recent reviews lauding their responsiveness and helpfulness. Users praise their quick responses and proactive approach, highlighting the value of having a dedicated support team familiar with hospitality issues. Its support is a key factor in delivering seamless onboarding and ongoing campaign management.

In contrast, Internet Marketing Expert Group has no recent reviews or support ratings available. The lack of recent customer feedback makes it impossible to gauge their responsiveness or quality of service, which is critical for hotel operators needing dependable support.

Edge: Blastness

Which Has More Integrations: Blastness or Internet Marketing Expert Group?

Blastness integrates with 15 verified partners, including Oracle Hospitality, MyForecast, and social media platforms, providing a broad ecosystem to support hotel operations. These integrations enable your team to connect marketing efforts directly with booking systems and distribution channels, streamlining workflows.

Internet Marketing Expert Group has no verified integrations listed, limiting its ability to connect seamlessly with your hotel's existing tech stack. This lack of integrations reduces the practicality and efficiency of their services for hotels seeking smooth, automated marketing operations.

Edge: Blastness

Which Do Hoteliers Rate Higher: Blastness or Internet Marketing Expert Group?

Blastness has accumulated 12 recent reviews, with a perfect 5/5 rating and a 100% likelihood to recommend, especially among city center and boutique hotels. Reviewers praise its ease of use, comprehensive features, and tailored hotel solutions, making it the trusted choice for hotel marketing.

Internet Marketing Expert Group, meanwhile, has no recent reviews or ratings, and its lack of hotel-specific feedback prevents a meaningful comparison. Without recent user validation, this product cannot be confidently rated higher.

Edge: Blastness

How Much Do Blastness and Internet Marketing Expert Group Cost?

Both products do not disclose specific pricing details, suggesting tailored quotes based on hotel size and needs. However, Blastness operates on a pay-per-reservation model, meaning your hotel only pays for successful conversions, which can be highly cost-effective.

Internet Marketing Expert Group’s pricing is not publicly available, complicating direct comparison. Its broad scope and lack of transparent pricing imply it may involve higher or less predictable costs, especially for smaller hotels.

What Type of Hotel Should Use Blastness?

  • Hotels that want to increase direct bookings through targeted digital marketing campaigns.
  • Hotels that seek a dedicated, hotel-focused marketing partner with proven results.
  • Teams that need multilingual, global reach with extensive ad auction capabilities.
  • Hotels looking for a simple, user-friendly platform with strong support.
  • Hotels prioritizing ROI through AI-driven PPC and social media management.

Not ideal if your hotel has no budget for digital marketing or prefers a completely DIY approach.

What Type of Hotel Should Use Internet Marketing Expert Group?

  • Hotels that require a broad range of online marketing services, including SEO, print, and email marketing.
  • Teams with internal marketing expertise seeking a management partner rather than a specialized hotel platform.
  • Hotels that value extensive management across multiple channels, including affiliate marketing.
  • Hotels in need of a one-stop shop for diverse marketing channels.

Not ideal if you need proven hotel-specific strategies or recent customer validation.

The Bottom Line for Hotels

Blastness is the clear leader for hotels seeking a dedicated, proven hotel marketing partner. Its comprehensive suite of features, recent positive reviews, and high customer satisfaction make it a reliable choice for increasing direct bookings and online visibility.

Internet Marketing Expert Group, lacking recent reviews, verified integrations, and hotel-focused features, presents a less certain option. Its broad service scope may appeal to generalist agencies, but it falls short in delivering hotel-specific, measurable results.

For hoteliers who prioritize proven performance and tailored strategies, Blastness offers a risk-averse, high-confidence path. If you prefer a generalized, all-in-one marketing agency and can accept limited hotel-specific validation, you might explore other options, but current data heavily favors Blastness.


Total words: ~3,200

How Much Do Blastness Marketing and Internet Marketing Expert Group Cost?

Digital Marketing Agencies pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.

Blastness Blastness Internet Marketing Expert Group Internet Marketing Expert Group

Which Features Does Blastness Marketing Have That Internet Marketing Expert Group Doesn't (and Vice Versa)?

According to HTR's product database, Blastness Marketing and Internet Marketing Expert Group share 0 features. Here are the key differences — features one has that the other lacks.

Feature Blastness Blastness Internet Marketing Expert Group Internet Marketing Expert Group
Content Audit
Conversion Rate Optimization
Copywriting
E-commerce consulting
Tag Management & Tracking Configuration
Yield Management (Service/Consulting)

Showing top differences. 14 more features differ between these products.

Real-World Results: Blastness vs Internet Marketing Expert Group by Business Goal

We analyzed 2 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.

Increase Revenue & Reduce Costs
Blastness Villa Cortine Small
+ +71% RevPAR Growth
+ +230% Website Growth
+ Accurate and reliable reporting on the hotel

"The constant evolution of tools such as Business Intelligence and RMS, which my team and I use on a daily basis, has led to very interesting results."

G
Giacomo Grossi
Villa Cortine General Manager
Internet Marketing Expert Group Internet Marketing Expert Group

No published case study for this goal yet.

Improve Guest Experience
Blastness Minareto Small
+ Official website market share reached 57%.
+ Website revenue grew +185% from 2019 to 2025.
+ RevPAR increased +19% over the same period.

"Thanks to Blastness, we not only increased our direct bookings and RevPAR, but also gained the confidence to make smarter, data-driven decisions that shape the future of our resort..."

Sergio Campailla
Sergio Campailla
Hotel General Manager
Internet Marketing Expert Group Internet Marketing Expert Group

No published case study for this goal yet.

Blastness vs Internet Marketing Expert Group: The Bottom Line

Blastness
Blastness
5.0/5 from 12 reviews

Unique capabilities

E-commerce consulting Conversion Rate Optimization Tag Management & Tracking Configuration Yield Management (Service/Consulting) Content Audit
4.9/5 ease of use 4.8/5 support 15 integrations
Visit Profile
Internet Marketing Expert Group
Internet Marketing Expert Group
0.0/5 from 0 reviews
0.0/5 ease of use 0.0/5 support 0 integrations
Visit Profile

Where the ratings diverge most

Ease of Use Blastness 4.9 vs 0.0 (+4.9)
Customer Support Blastness 4.8 vs 0.0 (+4.8)
Value for Money Blastness 4.8 vs 0.0 (+4.8)
Onboarding Blastness 4.8 vs 0.0 (+4.8)

Frequently Asked Questions About Blastness Marketing vs Internet Marketing Expert Group

Can Blastness Marketing replace Internet Marketing Expert Group?

It depends on your requirements. Blastness Marketing and Internet Marketing Expert Group share many core Digital Marketing Agencies features, but each has unique capabilities. Blastness Marketing offers 15 verified integration partners, while Internet Marketing Expert Group offers 0. Review the feature comparison above to see where they differ before switching.

Which is better for small or independent hotels?

Small hotels should prioritize ease of use and fast onboarding. Blastness Marketing leads in ease of use at 4.9/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.

Do Blastness Marketing or Internet Marketing Expert Group offer a free plan?

Blastness Marketing: No. Internet Marketing Expert Group: No. Neither product currently offers a free tier. Most Digital Marketing Agencies vendors offer demos or trials — request one from each to evaluate before committing.

How Does HTR Evaluate and Rank Blastness Marketing and Internet Marketing Expert Group?

The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Blastness has an HT Score of 0 and Internet Marketing Expert Group has 0. Here is how the score is calculated.

Criteria Group Weight What It Measures
Customer Ratings & Reviews

How highly do users recommend this product?

Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories

The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias.

Partner Ecosystem

How highly do tech partners recommend this company?

Partner Recommendations, Integration Quantity, Integration Quality

Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack.

Customer Centricity

How customer-centric is this organization?

Certified Support, Review Consistency, Profile Completeness

Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features.

Reach, Staying Power & Resources

How extensive is this company's reach and resourcing?

Geographic Reach, Staying Power, Company Resources, Trending Score

Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity.

Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →

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