The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 50 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Reguest shines in onboarding .
Seekda shines , with exclusive features like Instant redeemable rewards and Metasearch Survelliance.
Side-by-side ratings based on 50 verified hotelier reviews on HTR.
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| Starting Price | From $900/mo | From $300/mo |
| Verified Reviews | 47 | 3 |
After analyzing 50 verified reviews, Reguest users most value its increased sales and efficiency, support and responsiveness, professional and personalized offers, while Seekda users highlight . Click any theme to see what reviewers say.
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Increased Sales and Efficiency
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Support and Responsiveness
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Professional and Personalized Offers
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Automated Messaging and Real-time Chat
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Technical and Functional Issues
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How each product ranks among Direct Booking Tools vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #6 16 reviews | #13 2 reviews |
| Mid-Size (25-74 rooms) ▾ | #6 26 reviews | #20 1 reviews |
| Large (75-199 rooms) | #13 1 reviews | — |
By Property Type
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| Boutique ▾ | #8 17 reviews | #22 0 reviews |
| Luxury ▾ | #8 18 reviews | — |
| Branded / Chain | #13 3 reviews | #15 2 reviews |
| Extended Stay ▾ | #6 7 reviews | — |
By Region
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| Europe ▾ | #4 46 reviews | #12 3 reviews |
Choosing between ReGuest by Reguest and Seekda Metasearch hinges on your hotel’s specific needs—whether you prioritize direct guest engagement or maximizing visibility via metasearch channels. While both tools serve the hotel industry, they address different parts of your digital strategy. ReGuest focuses on automating and personalizing direct communication with guests, while Seekda aims to boost your online visibility through metasearch platform integrations. Which approach aligns better with your hotel’s sales priorities?
ReGuest is designed as a comprehensive CRM that enhances guest relationships and drives direct bookings through personalized offers and automated messaging. Seekda, on the other hand, connects your property to major metasearch engines to increase your visibility and attract travelers actively comparing options. Both products aim to increase revenue but do so through different channels—one through direct engagement, the other via online discovery.
ReGuest boasts a higher review count (44 reviews) and more recent feedback, giving it an edge in data reliability and current performance insights. Seekda’s fewer reviews (3 total) and lack of recent feedback make it harder to gauge its latest effectiveness. If your hotel is looking for a proven, well-supported solution to improve direct sales, ReGuest is the clearer choice. But if your goal is to expand your reach on metasearch platforms, Seekda’s specializations may serve you better.
If your hotel needs to increase direct bookings, nurture guest loyalty, and streamline personalized communication, ReGuest is the optimal choice. Its advanced CRM and automation features support revenue growth by enabling tailored offers, real-time messaging, and guest data utilization—something Seekda doesn’t focus on.
Conversely, if your hotel’s priority is amplifying visibility across search engines and metasearch platforms to attract new customers, Seekda’s ability to connect to Google Hotel Ads, Trivago, and TripAdvisor makes it the better fit. Seekda’s 32 verified partners and focus on online discovery help hotels compete in the digital space, especially for properties that rely heavily on online visibility.
ReGuest earns a high ease-of-use rating (4.8/5) based on recent reviews, with users praising its intuitive interface and straightforward onboarding process. Its focus on automation and personalization simplifies operations, making it accessible even for less tech-savvy staff. Reviewers underline its quick setup and minimal training needs, with one noting, “Anyone can use Re:Guest, and it has made our work more efficient.”
Seekda also scores a perfect 5/5 for ease of use, with users highlighting the seamless integration with existing websites and the user-friendly booking engine. Its support team’s responsiveness and the platform’s clear layout contribute to this high rating. However, Seekda’s interface may be less comprehensive for direct guest communication, focusing more on the backend setup.
Edge: ReGuest.
ReGuest offers 6 core features, all centered on guest relationship management, personalized offers, and automation. Its unique selling points include automated messaging via Messenger, WhatsApp, and email, alongside real-time statistics and upselling tools, with no exclusive features listed. Seekda surpasses this with 7 features, including instant rewards, metasearch surveillance, parity reports, Facebook Messenger integration, A/B split testing, and price comparison tools—features aimed at optimizing online visibility and marketing.
If your primary need is direct communication and personalized guest engagement, ReGuest’s feature set is more tailored. For a focus on metasearch performance and competitive analytics, Seekda’s additional features make it the superior option.
Edge: Seekda.
ReGuest’s support team scores 4.84/5, with numerous reviews emphasizing quick, professional responses. Users frequently mention how helpful the support team is in onboarding and troubleshooting, describing it as “very helpful and always at our disposal.” This high level of support translates into smoother implementation and ongoing use.
Seekda also garners a perfect 5/5 rating for customer support, with reviewers citing fast response times and knowledgeable service. One reviewer remarked, “The support team is always available and very friendly,” indicating strong customer service. While both excel, ReGuest’s slightly higher recent review count and support ratings give it a slight edge.
Edge: ReGuest.
ReGuest’s 44 recent reviews and 98% likelihood to recommend reflect strong user satisfaction, especially among luxury, boutique, and resort hotels. Hotels in these segments praise its ease of use, automation, and revenue impact, with comments like “Re:Guest is a huge added value” and “We can’t imagine working without it.”
Seekda’s limited review count (3 reviews) and 97% recommendation rate do not provide enough recent data to confidently gauge hotel satisfaction. Its users, mainly in the “Other” category, have expressed support but lack the depth of feedback seen with ReGuest.
Edge: ReGuest.
ReGuest’s pricing starts at $900 per month without a freemium or trial option, positioning it as a premium solution tailored for hotels seeking comprehensive CRM capabilities. Seekda charges $300 per month, also without a free trial or freemium plan, making it more affordable but possibly less extensive in features.
Your hotel’s budget and needs will determine the better value. ReGuest offers a more robust, feature-rich platform at a higher price, while Seekda delivers a cost-effective entry point into metasearch management.
Not ideal if you operate with a very tight budget or prefer a platform solely for advertising without direct guest engagement. Small hotels or those focused only on online visibility might find ReGuest’s extensive features more than they need.
Not ideal if your focus is on direct guest communication or building a personalized CRM experience. Hotels that rely heavily on pre-existing direct booking channels may not benefit as much from Seekda’s core strengths.
ReGuest is a versatile, well-supported CRM with a focus on personalized communication, automation, and revenue growth. Its 44 reviews and recent positive feedback make it a proven, reliable partner for hotels aiming to deepen guest relationships and boost direct sales.
Seekda excels at increasing your hotel’s visibility on metasearch platforms, though its limited review data makes it less proven in recent performance. It’s a solid choice for properties prioritizing online discovery and competitive market positioning.
If your hotel’s priority is direct engagement and personalized sales, ReGuest offers the more mature, review-backed solution with strong ongoing support. If increasing visibility across metasearch engines is your focus, Seekda provides targeted tools at a lower price point, though with less current user feedback.
In conclusion, for most hotels looking for a trusted, review-supported platform that enhances direct booking strategies, ReGuest by Reguest is the recommended choice. Its richer review data, recent positive feedback, and comprehensive feature set make it the clearer option to meet your hotel’s sales and guest relationship goals.
According to HTR's product database, ReGuest and Seekda Metasearch share 6 features. Here are the key differences — features one has that the other lacks.
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| A/B Split Testing | ||
| Facebook Messenger Integration | ||
| Instant redeemable rewards | ||
| Metasearch Survelliance | ||
| OTA Parity Live Feed | ||
| Parity Reports |
What hoteliers love
Many users have noted a significant increase in sales and operational efficiency since integrating Re:Guest. The automation of tasks previously done m... Many users have noted a significant increase in sales and operational efficiency since integrating Re:Guest. The automation of tasks previously done manually has freed up time for staff to focus on other important areas, facilitating a more efficient workflow.
The professional and reliable support team at Re:Guest is frequently lauded for their quick and helpful responses to any issues or questions, which co... The professional and reliable support team at Re:Guest is frequently lauded for their quick and helpful responses to any issues or questions, which contributes significantly to overall user satisfaction.
Re:Guest enhances the professional appearance of offers, making them more appealing to guests. The tool allows for easy and quick offer creation, whic... Re:Guest enhances the professional appearance of offers, making them more appealing to guests. The tool allows for easy and quick offer creation, which can be customized to individual guests, resulting in higher conversion rates and increased revenue.
Where hoteliers push back
While generally well-received, Re:Guest users have noted minor technical and functional issues, particularly around guest chat functionality and the n... While generally well-received, Re:Guest users have noted minor technical and functional issues, particularly around guest chat functionality and the need for more robust personalization options. These issues are promptly addressed by the support team, but they still cause occasional inconvenience.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. ReGuest and Seekda Metasearch share many core Direct Booking Tools features, but each has unique capabilities. ReGuest offers 20 verified integration partners, while Seekda Metasearch offers 32. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. Seekda Metasearch leads in ease of use at 5.0/5 vs 4.8/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
ReGuest: No. Seekda Metasearch: No. Neither product currently offers a free tier. Most Direct Booking Tools vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Reguest has an HT Score of 79 and Seekda has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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