The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 733 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Actabl shines in ease of use and customer support — especially for independent properties (4.7/5) , with exclusive features like Mobile access on any device.
Stay Planner shines .
Side-by-side ratings based on 733 verified hotelier reviews on HTR.
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| Starting Price | From $1,000/mo | Contact sales |
| Verified Reviews | 733 | 0 |
After analyzing 733 verified reviews, Actabl users most value its task management and efficiency, guest request management, communication features, while Stay Planner users highlight . Click any theme to see what reviewers say.
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Task Management and Efficiency
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Guest Request Management
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Communication Features
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Service Integration
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Personalization and Customization
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Speed and Technical Issues
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Mobile Access and Functionality
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How each product ranks among Concierge Software vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #1 35 reviews | — |
| Mid-Size (25-74 rooms) ▾ | #1 298 reviews | — |
| Large (75-199 rooms) ▾ | #1 225 reviews | — |
| X-Large (200+ rooms) ▾ | #1 134 reviews | — |
By Property Type
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| Boutique ▾ | #1 302 reviews | — |
| Luxury ▾ | #1 515 reviews | — |
| Branded / Chain ▾ | #1 220 reviews | — |
| Extended Stay ▾ | #1 47 reviews | — |
By Region
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| North America ▾ | #1 589 reviews | — |
| Europe ▾ | #1 48 reviews | — |
| Asia Pacific ▾ | #6 20 reviews | — |
| Middle East ▾ | #4 20 reviews | — |
Choosing between ALICE Guest Services by Actabl and Stay Planner hinges on your hotel's priorities. Both aim to streamline guest engagement and improve service delivery, but they differ significantly in scope and maturity. ALICE offers a robust platform with extensive features, proven reliability, and a large user base, making it a strong contender. In contrast, Stay Planner is a newer, less established solution with a limited feature set and no reviews in recent months, making it less reliable for now.
Your decision should factor in your hotel's size, complexity, and need for proven technology. Are you seeking a comprehensive platform with extensive integrations and a track record of success? Or are you open to trying a newer product that might evolve quickly?
ALICE and Stay Planner both serve as concierge software designed to enhance guest services through digital request management, communication, and operational tools. ALICE’s platform is more mature, with over 569 reviews, a high overall rating of 4.54 out of 5, and recent reviews indicating ongoing support and updates. Stay Planner, however, has no reviews in the last six months, a rating of zero, and no customer feedback, making its current reliability questionable.
Where ALICE provides a deep feature set—including request management, lost & found, virtual logbook, real-time task tracking, and extensive integrations—Stay Planner's capabilities are limited and lack verified integrations or detailed feature data. As a hotelier, you need a solution that has demonstrated stability and a track record of support, which ALICE clearly does. Do you want a platform backed by a proven track record or one still in early development?
If your hotel needs a scalable, reliable platform that integrates with existing systems like Opera, and you value extensive features such as request management, vendor tracking, and detailed reporting, go with ALICE. It supports multi-property monitoring and has a dedicated support team, proven by its 4.41/5 customer support rating from hundreds of recent reviews.
If, however, your hotel is small, operates on a tight budget, or is comfortable with a less proven platform that might evolve, you could consider Stay Planner. Currently, it lacks verified integrations, recent reviews, and a clear feature list, making it less suitable for complex or high-volume operations. For most established hotels, ALICE remains the safer choice.
ALICE scores highly on usability, with a 4.57/5 ease-of-use rating, and most reviews praise its intuitive interface and quick onboarding process. Many users report that their staff adopt it quickly and appreciate its straightforward navigation, despite some minor mobile app limitations.
Stay Planner, lacking recent reviews and detailed user feedback, offers no data on ease of use. Its interface and onboarding experience are unverified, making it difficult to assess its usability at this stage.
Edge: ALICE.
ALICE offers a rich suite of 27 features, including request management, lost & found, virtual logbook, real-time task tracking, in-app translation, preventative maintenance, and API access. It also provides tools for service recovery, case management, vendor management, and messaging routing, making it a comprehensive operational platform.
Stay Planner has no verified features beyond basic guest interaction capabilities, and its feature set remains unconfirmed and limited. It does not appear to offer the advanced tools that ALICE provides, such as maintenance modules or detailed reporting.
Edge: ALICE.
ALICE’s support ratings are strong, with a 4.41/5 rating and multiple recent positive reviews emphasizing prompt, helpful assistance. Customers frequently comment on the responsiveness of the support team and the value of onboarding support.
Stay Planner offers no recent reviews or feedback on customer support, making it impossible to gauge its responsiveness or quality. Given ALICE's proven support record, it is the more reliable option.
Edge: ALICE.
ALICE boasts 100 verified integration partners, including major systems like Opera, Birchstreet, STR, Tripleseat, and more. Its open API and extensive partner network facilitate smooth data flow across many hotel management components.
Stay Planner has no verified integrations or partner connections listed, limiting its ability to connect with existing hotel systems. For operational efficiency, ALICE’s integrations are a clear advantage.
Edge: ALICE.
ALICE’s recent reviews reflect a high satisfaction rate, with a 4.54/5 overall rating and a 91% likelihood to recommend, based on 76 reviews in the last six months. Hotels across segments like luxury, resorts, and independent properties praise its reliability, features, and support.
Stay Planner has no recent reviews, ratings, or hotel segment data, so it cannot be accurately rated or compared. Given current data, ALICE’s ratings are more trustworthy and indicative of hotel satisfaction.
Edge: ALICE.
ALICE’s pricing starts at $1,000 monthly, with no free tier or trial available. This fee covers the full suite of features, integrations, and support, representing an investment in a proven platform.
Stay Planner’s pricing details are not publicly available, and it offers no trial or freemium options. Without transparent pricing, it’s difficult to evaluate value, but ALICE’s established cost structure suggests a higher initial investment aligned with its feature depth.
Not ideal if your hotel is small, budget-constrained, or willing to risk a less established platform.
Not ideal if your hotel requires proven stability, extensive features, or complex operations support.
ALICE Guest Services by Actabl is a proven, comprehensive platform with a large user base, high ratings, and extensive features. It’s best suited for hotels that need reliability, advanced operational tools, and seamless integrations, especially in larger or more complex properties.
Stay Planner, lacking recent reviews and verified features, is more suitable for small, simple operations or properties willing to pioneer a less proven platform. It might evolve into a more robust solution, but for now, ALICE offers a safer, more reliable choice for most hotels.
If your hotel values stability, proven support, and rich functionalities, ALICE remains the clear winner. Opt for Stay Planner only if you prioritize experimentation over dependability and are prepared for a platform with unverified capabilities.
Concierge Software pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $1,000/mo | — |
According to HTR's product database, ALICE Guest Services by Actabl and Stay Planner share 0 features. Here are the key differences — features one has that the other lacks.
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| In app translation | ||
| Lost & found module | ||
| Preventative maintenance module | ||
| Real time task tracking | ||
| Request Management | ||
| Virtual logbook |
Showing top differences. 15 more features differ between these products.
We analyzed 1 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
"We do recommend ALICE to other hotels since it is a way to facilitate work with perfection. ALICE makes our work easier and more efficient in regard to following up and keeping tr..."
No published case study for this goal yet.
What hoteliers love
ALICE aids in organizing and prioritizing tasks effectively, which users find key to running a productive concierge operation. This feature significan... ALICE aids in organizing and prioritizing tasks effectively, which users find key to running a productive concierge operation. This feature significantly streamlines departmental workflows and maintains accountability, thus enhancing overall service efficiency at the hotel.
Reviewers praised ALICE for its ability to efficiently manage guest requests, ensuring timely fulfillment and reducing miscommunication. It logs reque... Reviewers praised ALICE for its ability to efficiently manage guest requests, ensuring timely fulfillment and reducing miscommunication. It logs requests, assists in routing them to the appropriate departments, and tracks them until completion, boosting both guest satisfaction and operational efficiency.
ALICE enhances guest communication through multiple channels like SMS, email, and in-app messaging, offering seamless interaction with guests and betw... ALICE enhances guest communication through multiple channels like SMS, email, and in-app messaging, offering seamless interaction with guests and between departments. Users find the communication feature crucial for real-time updates, contributing to quicker resolution of guest requests and improved guest satisfaction.
Where hoteliers push back
Users appreciate ALICE's personalization capabilities, allowing customization of guest services and interfaces, tailoring to specific needs. Yet, some... Users appreciate ALICE's personalization capabilities, allowing customization of guest services and interfaces, tailoring to specific needs. Yet, some reviews call for further flexibility in customizing reporting tools and more user-friendly dashboards for increased efficiency.
While many find ALICE reliable, some issues arise with speed during peak usage periods and occasional technical glitches. Suggested improvements inclu... While many find ALICE reliable, some issues arise with speed during peak usage periods and occasional technical glitches. Suggested improvements include optimizing speed and performance to ensure reliability, minimizing disruptions during high-traffic operations.
Unique capabilities
Where the ratings diverge most
It depends on your requirements. ALICE Guest Services by Actabl and Stay Planner share many core Concierge Software features, but each has unique capabilities. ALICE Guest Services by Actabl offers 100 verified integration partners, while Stay Planner offers 0. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. ALICE Guest Services by Actabl leads in ease of use at 4.6/5 vs 0.0/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
ALICE Guest Services by Actabl: No. Stay Planner: No. Neither product currently offers a free tier. Most Concierge Software vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Actabl has an HT Score of 100 and Stay Planner has 0. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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