The project dashboard is a free tool that is only available to verified hoteliers to make adopting new technology easier by streamlining their research and simplifying their communication workflow.
TLDR
We analyzed 499 verified hotelier reviews, compared feature sets, pricing, and real-world case studies to break down where each platform delivers. The right choice depends on your property type and priorities:
Shiji Group shines when it comes to user interface and usability — especially for brand properties (4.3/5) , with exclusive features like Mobile Friendly and Guest History.
TrustYou shines in ease of use and customer support — especially for independent properties (4.3/5) , with exclusive features like Reporting Dashboard.
Side-by-side ratings based on 499 verified hotelier reviews on HTR.
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| Starting Price | From $900/mo | From $100/mo |
| Verified Reviews | 42 | 457 |
After analyzing 499 verified reviews, Shiji Group users most value its user interface and usability, reporting and dashboard, aggregating feedback, while TrustYou users highlight interface and navigation, platform performance, review aggregation. Click any theme to see what reviewers say.
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User Interface and Usability
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Interface and navigation
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Reporting and Dashboard
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Platform performance
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Aggregating Feedback
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Review aggregation
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Integration with Third-Party Software
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Reputation management benefits
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Customer Support
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Reporting customization
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Response Time for Reviews
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AI responses
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Price vs. Value
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Sentiment analysis
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How each product ranks among Reputation Management vendors for different property sizes, types, and regions — based on verified reviews from hoteliers in each segment.
By Hotel Size
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| Small (10-24 rooms) ▾ | #19 1 reviews | #3 39 reviews |
| Mid-Size (25-74 rooms) ▾ | #9 16 reviews | #2 222 reviews |
| Large (75-199 rooms) ▾ | #6 10 reviews | #1 86 reviews |
| X-Large (200+ rooms) ▾ | #7 8 reviews | #1 77 reviews |
By Property Type
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| Boutique ▾ | #7 13 reviews | #3 139 reviews |
| Luxury ▾ | #7 18 reviews | #2 139 reviews |
| Branded / Chain ▾ | #7 12 reviews | #2 165 reviews |
| Extended Stay ▾ | #13 2 reviews | #3 34 reviews |
By Region
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| North America ▾ | #9 2 reviews | #2 55 reviews |
| Europe ▾ | #12 15 reviews | #2 199 reviews |
| Asia Pacific ▾ | #5 6 reviews | #1 94 reviews |
| Middle East ▾ | #3 9 reviews | #1 35 reviews |
Choosing the right reputation management platform for your hotel hinges on your specific needs and priorities. Both Shiji Reviewpro Reputation and TrustYou CXP aim to streamline guest feedback, enhance online reputation, and drive revenue, but they diverge significantly in scale, features, and user reception. Your decision should focus on which platform aligns better with your hotel’s size, geographic reach, and feature expectations.
Reviewpro by Shiji Group offers a hospitality-centric solution with extensive integrations and a long-standing presence in the industry, but its reviews are sparse and outdated. TrustYou, with a much larger and more recent review base, provides more current insights and a more intuitive user experience. Which platform will serve your hotel better based on these differences?
Both platforms aim to centralize guest feedback and improve reputation scores. Reviewpro emphasizes aggregating reviews from over 140 sites, providing detailed sentiment analysis and benchmarking tools. TrustYou consolidates reviews from multiple channels into a unified dashboard, with a strong focus on AI-powered insights and benchmarking.
However, Reviewpro’s limited recent review activity—zero reviews in the last six months—raises questions about ongoing support and relevance. Conversely, TrustYou boasts over 425 reviews, with 114 in the last six months, offering a more current and reliable view of user satisfaction. Given the recency and volume of reviews, TrustYou’s data is more trustworthy for decision-making now.
If your hotel operates across multiple regions or targets a broad segment, TrustYou’s extensive global presence and 77 country coverage make it a clear choice. Its higher overall rating (4.35/5 vs 3.83/5) and recent reviews suggest more active user engagement.
Meanwhile, if your hotel is a boutique or in a niche segment seeking deep integration with other systems and a suite of additional features like Facebook Messenger and SMS messaging, Reviewpro’s 26 shared plus 17 unique features could be advantageous. For most hoteliers prioritizing current data and user satisfaction, TrustYou’s larger review base and recent activity make it the safer pick.
TrustYou’s platform scores a 4.6/5 for ease of use, with users praising its intuitive dashboard, quick review responses, and simple navigation. The onboarding appears smooth, with many users noting quick setup times and fast adoption within teams.
In comparison, Reviewpro’s usability is rated slightly lower at 4.15/5, with some users citing a steeper learning curve and less responsive support. Many review comments mention delays in implementing improvements and navigation issues, which can slow down daily operations.
Edge: TrustYou.
Reviewpro offers 26 shared features plus 17 unique ones, including Mobile Friendly interfaces, Guest History, Photo Sharing, Facebook Messenger, Chatbot Booking, and Open API integrations. It’s well-equipped for comprehensive reputation management, especially for larger properties or those needing multi-channel engagement.
TrustYou, on the other hand, provides 26 shared features but only 3 unique ones: Reporting Dashboard, Multi-property Management, and Case Management. While its AI-powered SentimentAI and ResponseAI are notable, its feature set is less extensive, focusing more on core review aggregation and benchmarking.
Edge: Shiji Reviewpro, given its broader feature suite.
TrustYou’s support scores an impressive 4.45/5, with users highlighting quick responses, proactive assistance, and effective onboarding. Many reviews praise its responsiveness and dedicated customer success teams.
Reviewpro’s customer support lags behind at 3.69/5, with some users citing delays, difficulty reaching support, and inconsistent service quality. The mixed feedback indicates that TrustYou provides a more reliable and satisfying support experience.
Edge: TrustYou.
Shiji Reviewpro integrates with 64 verified partners, including popular platforms like SiteMinder, Revinate, and Cloudbeds, with 10 shared integrations. Its open API allows for extensive customization and connection to various third-party tools.
TrustYou supports 59 verified integrations, including key partners like SiteMinder, Cendyn, and Stayntouch, with a similar number of shared integrations. While slightly fewer integrations, TrustYou’s partnerships are well-established, and its platform remains flexible.
Edge: Shiji Reviewpro, due to its larger partner network.
TrustYou’s overall rating of 4.35/5 is significantly higher than Reviewpro’s 3.83/5, reflecting greater user satisfaction. Recent reviews in the last six months overwhelmingly favor TrustYou, with a 92% likelihood to recommend and a higher NPS score of 9.08/10.
Reviewpro’s ratings are based on only 40 reviews, with no recent feedback, making its ratings less reliable. Hoteliers in various segments, especially larger and multi-property operators, tend to praise TrustYou’s ease of use and support.
Edge: TrustYou.
Reviewpro is priced at $900 per month, with no free trial or freemium options, reflecting a premium position. This cost may be justified by its extensive feature set but could be a barrier for smaller hotels.
TrustYou charges just $100 per month, with no trial or additional fees, making it a more affordable, scalable option for hotels of all sizes. Its lower price point combined with recent reviews and high satisfaction makes it attractive for many hoteliers.
Edge: TrustYou.
Hotels that benefit most from Reviewpro include:
Not ideal if your hotel is small, budget-focused, or seeking rapid implementation with minimal complexity.
Not ideal if your hotel needs quick setup, lower pricing, or a more modern, intuitive interface.
TrustYou suits:
Not ideal if your hotel needs deep customization, extensive third-party integrations, or complex automation features.
Not ideal if your hotel operates in a niche segment that requires highly specialized tools or customized workflows.
The core difference is the recency and volume of user reviews. TrustYou’s significantly larger and more recent review base makes it the more reliable choice for current reputation insights.
If your hotel values a user-friendly platform with active support, rapid response times, and robust AI features, TrustYou is the better option. Its affordability and presence in over 77 countries make it suitable for hotels seeking scalable, ongoing reputation management.
Reviewpro, with its extensive feature list and integrations, is more suited for larger, complex properties that need detailed benchmarking and multi-channel engagement. However, its limited recent activity and support concerns could hinder its effectiveness for hotels seeking current, actionable feedback.
If you want a modern, reliable reputation tool backed by recent data, go with TrustYou. For comprehensive, integration-heavy solutions and detailed benchmarking, Reviewpro remains a viable choice—though its future activity should be considered.
Reputation Management pricing is rarely straightforward. Here is what we know from each vendor's public pricing data. Always request a custom quote for your property size.
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| Starting Price | From $900/mo | From $100/mo |
According to HTR's product database, Shiji Reviewpro Reputation and TrustYou Customer Experience Platform (CXP) share 26 features. Here are the key differences — features one has that the other lacks.
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| Case Management | ||
| Facebook Messenger Integration | ||
| Guest History | ||
| Mobile Friendly | ||
| Multi-property Management | ||
| Open API | ||
| Photo Sharing | ||
| Reporting Dashboard | ||
| Secured Data Protection |
Showing top differences. 9 more features differ between these products.
We analyzed 10 verified case studies to compare what hotels actually achieve with each platform across four key business objectives.
No published case study for this goal yet.
"Reviews displayed directly on the website are extremely valuable, as they naturally create keyword coverage that would otherwise require significant SEO effort — or might not even..."
"All the big players don't offer the level of API connectivity we need, but Shiji does. From the early stages of our design process, we were confident that Shiji could provide us wi..."
No published case study for this goal yet.
"Our Guest Experience Specialist no longer spends valuable time manually monitoring and responding to feedback across multiple platforms."
"We are improving in our satisfaction scores of the different departments in the surveys. We check both negative comments of OTAs and internal surveys to detect problems and reply t..."
What hoteliers love
The tool’s user interface is generally lauded for its simplicity and intuitiveness. Users find it easy to navigate and appreciate that it requires min... The tool’s user interface is generally lauded for its simplicity and intuitiveness. Users find it easy to navigate and appreciate that it requires minimal configuration, making it accessible for various team members.
Many users highlight the user-friendly nature of ReviewPro's dashboard, praising its comprehensiveness and ease of use. The dashboards offer valuable... Many users highlight the user-friendly nature of ReviewPro's dashboard, praising its comprehensiveness and ease of use. The dashboards offer valuable insights and facilitate the tracking of key performance indicators (KPIs), which aids in better decision-making.
Users appreciate ReviewPro's ability to gather guest feedback from multiple platforms and social media channels. This aggregation helps them maintain... Users appreciate ReviewPro's ability to gather guest feedback from multiple platforms and social media channels. This aggregation helps them maintain an up-to-date understanding of their online reputation and facilitates effective operations management. The tool's integration and synchronization capabilities enhance its utility.
Where hoteliers push back
ReviewPro's customer support quality is a mixed bag. While some users appreciate the swift responses and proactive feature updates, others have noted... ReviewPro's customer support quality is a mixed bag. While some users appreciate the swift responses and proactive feature updates, others have noted rudeness and lack of timely support as significant issues.
Multiple reviews mention delays in the system's processing and displaying of responses to guest reviews. This lag can disrupt workflow and delay criti... Multiple reviews mention delays in the system's processing and displaying of responses to guest reviews. This lag can disrupt workflow and delay critical review management actions.
Ranks higher for
Unique capabilities
What hoteliers love
TrustYou's platform is lauded for an intuitive interface that facilitates ease of use and efficient reputation management tasks. Nevertheless, some us... TrustYou's platform is lauded for an intuitive interface that facilitates ease of use and efficient reputation management tasks. Nevertheless, some users highlight outdated design and sluggish navigation as areas requiring modernization.
Although generally appreciated, TrustYou's platform performance receives criticism for its slowness during peak times and delays in review updates. Us... Although generally appreciated, TrustYou's platform performance receives criticism for its slowness during peak times and delays in review updates. Users suggest improvements in performance speed and reliability to optimize the tool's effectiveness for real-time operations.
TrustYou significantly simplifies reputation management by aggregating guest reviews from multiple platforms into one unified dashboard. Users praise... TrustYou significantly simplifies reputation management by aggregating guest reviews from multiple platforms into one unified dashboard. Users praise this feature for saving time, allowing quick identification and response to feedback. However, some mention delays in review synchronization and incorrect sentiment classification as areas needing improvement.
Where hoteliers push back
Reporting features in TrustYou provide valuable insights into performance metrics. However, multiple reviews mention the need for more customizable, d... Reporting features in TrustYou provide valuable insights into performance metrics. However, multiple reviews mention the need for more customizable, detailed, and real-time reporting options to enhance strategic decisions and operational insights further.
While TrustYou's AI responses automate and expedite review handling, several users express dissatisfaction with its incompleteness and lack of intelli... While TrustYou's AI responses automate and expedite review handling, several users express dissatisfaction with its incompleteness and lack of intelligence in contextual understanding. Suggestions include smarter AI capabilities and contextually aware templates.
Ranks higher for
Unique capabilities
Where the ratings diverge most
It depends on your requirements. Shiji Reviewpro Reputation and TrustYou Customer Experience Platform (CXP) share many core Reputation Management features, but each has unique capabilities. Shiji Reviewpro Reputation offers 64 verified integration partners, while TrustYou Customer Experience Platform (CXP) offers 59. Review the feature comparison above to see where they differ before switching.
Small hotels should prioritize ease of use and fast onboarding. TrustYou Customer Experience Platform (CXP) leads in ease of use at 4.6/5 vs 4.2/5. Look for transparent pricing and a trial or demo option. Filter reviews on each product page by property size to hear from hotels like yours.
Shiji Reviewpro Reputation: No. TrustYou Customer Experience Platform (CXP): No. Neither product currently offers a free tier. Most Reputation Management vendors offer demos or trials — request one from each to evaluate before committing.
The HT Score is a composite ranking that considers 4 criteria groups and over a dozen variables to help hoteliers objectively compare hotel technology products. Shiji Group has an HT Score of 33 and TrustYou has 99. Here is how the score is calculated.
| Criteria Group | Weight | What It Measures |
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| Customer Ratings & Reviews |
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How highly do users recommend this product? Ratings Score, Review Volume, Share of Voice, Review Depth, Review Recency, Success Stories ▾ The most heavily weighted factor. Analyzes average satisfaction ratings (likelihood to recommend, ease of use, support, ROI), total review count relative to category peers, review recency (at least 20 reviews in the trailing 6 months), and share of voice across unique hotel clients to detect selection bias. |
| Partner Ecosystem |
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How highly do tech partners recommend this company? Partner Recommendations, Integration Quantity, Integration Quality ▾ Evaluates partner recommendations as expert votes of confidence, the number of verified integrations, and ecosystem quality — the average HT Scores of integration partners. Products with higher-quality integration ecosystems are more likely to deliver a connected tech stack. |
| Customer Centricity |
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How customer-centric is this organization? Certified Support, Review Consistency, Profile Completeness ▾ Assesses whether the company has earned HTR Customer Support Certification, maintains consistent review collection over time (an indicator of feedback-driven culture), and keeps product profiles complete with capabilities, screenshots, pricing, and features. |
| Reach, Staying Power & Resources |
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How extensive is this company's reach and resourcing? Geographic Reach, Staying Power, Company Resources, Trending Score ▾ Measures global presence (countries and regions served), years in business as a stability proxy, team headcount as a resource proxy, and a trending score based on trailing-twelve-month buyer inquiries, reviews, partner recommendations, and press activity. |
Customer ratings and reviews are by far the most important factor in the HT Score algorithm. HTR does not accept payment for higher rankings. All reviews are verified — only hotel industry practitioners with confirmed affiliations can submit ratings. View full HT Score methodology →
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